This local marketing podcast, hosted by Frank Demming, has been created to primarily help attorneys market their respective law firms effectively by using proven digital marketing strategies. It will help you with what is working now, and what strategies you should consider replacing. We discuss topics like Paid Advertising (PPC), Display Advertising, Search Engine Optimization (SEO), OmniChannel Marketing, and much, much more. We will also have guests that will discuss topics surrounding th ...
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Magneticah Podcast is for 20-somethings, driven by 20-somethings. On it, you will hear about the transition into adulthood, career, the self, politics & how they affect young people. You should listen if you are a (turbulent) 20-something, working with 20-somethings or/and parenting 20-somethings. It is currently hosted by a pair of twenty-somethings, Phyllis Wanjiru (Miss Phyll) & Purity Kimani (Kim).
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Legal Marketing Insights: Safeguarding your Investments
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Do you have a comment about this topic... Send us a Text Message. Click here Ron Latz is a seasoned legal marketing executive and the founder of LegalFenix, a firm dedicated to providing top-tier marketing consulting and fractional CMO services exclusively to law firms. With a deep understanding of the unique challenges in legal marketing, Ron has …
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The Proper Way to do Local SEO for Law Firms
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Do you have a comment about this topic... Send us a Text Message. Click here Local SEO for attorneys is optimizing a law firm’s Google business listing and building citations intending to rank at the top of Google Maps for local keywords their prospective clients search for. Also known as the local-3 pack, Google Maps is a search engine results pag…
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7 Best Display Advertising Platforms for Law Firms
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Do you have a comment about this topic... Send us a Text Message. Click here As the online marketplace continues to evolve, attorneys must recognize the importance of a solid digital marketing strategy to reach potential clients. Display advertising is one of the most effective ways to increase online visibility and attract new clients. But with so…
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The State of Social Media (2nd half 2024)
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Do you have a comment about this topic... Send us a Text Message. Click here In this episode, Lora Shipman explores the evolving landscape of social media and the impact of constant changes. She addresses the challenges and opportunities arising from shifts in social media platforms. General Info: Need help with your law firm's digital marketing? C…
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Replay: Managing Paid Media for Law Firms
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Do you have a comment about this topic... Send us a Text Message. Click here Avi Kumar is the Founder and CEO of KUWARE Inc., a marketing and advertising agency that focuses on growing businesses through organic and paid media. Avi prides himself on being an irreverent marketer, looking past the star power of marketing “gurus” and shattering myths.…
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Reflecting on the First Half of the Year: A Guide to Success in the Second Half
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Do you have a comment about this topic... Send us a Text Message. Click here As we find ourselves at the midpoint of the year, it's an awesome time to pause, reflect, and evaluate our progress toward our goals. Reviewing the first half of the year allows us to celebrate achievements, identify areas for improvement, and set a clear direction for the…
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What it means to “think big” and where to start
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Do you have a comment about this topic... Send us a Text Message. Click here Andrea Liebross is a business and life coach specializing in working with unapologetically ambitious women entrepreneurs from a variety of industries. A speaker and host of the Time to Level Up podcast, Andrea guides her clients to combine Big Thinking with solid systems t…
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Do you have a comment about this topic... Send us a Text Message. Click here Geofencing makes sense for many types of law firms, including divorce, criminal and personal injury lawyers. Including location based advertising in your marketing mix is highly recommended in 2024 if your budget allows. Consider that where a consumer is physically at can …
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Exploring the Boundaries of Using AI in Legal Marketing
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Do you have a comment about this topic... Send us a Text Message. Click here The advent of artificial intelligence has disrupted the landscape of legal marketing and business development and has the potential to significantly alter the way law firms operate. By leveraging AI’s data analysis capabilities, process automation efficiencies, and precisi…
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Can You Guarantee Results in Legal Marketing?
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Do you have a comment about this topic... Send us a Text Message. Click here Hugo E. Gomez is the founder of Abogados NOW, a national Spanish marketing agency which helps attorneys advertise to underrepresented communities. With a mission to forge greater awareness of Spanish-speaking communities, Hugo and his team create high-performing and cost-e…
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Understanding the Buyers Journey in the Digital Age
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Do you have a comment about this topic... Send us a Text Message. Click here Before the digital age, potential clients often browsed the Yellow Pages to find a lawyer. Their decision on whether or not to hire a particular firm would then depend on how their inquiry was handled by the receptionist, legal assistants, and solicitors. In the digital ag…
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Do you have a comment about this topic... Send us a Text Message. Click here Many law firms fail to measure the results of their digital marketing efforts. Either because they don't have the resources or knowledge to do so or because they don't understand what metrics to track. It is crucial to remember that not everything that can be measured matt…
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Do you have a comment about this topic... Send us a Text Message. Click here Kip Bilderback is an almost thirty-year veteran of the Legal Industry and firm owner. He brings a broad range of experience in Law and Legal Regulation, Operations Management, Information Systems, Finance, Marketing and Strategic Planning. Beginning as a law clerk with his…
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Meet The Attorney: Why Care About Intellectual Property?
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Do you have a comment about this topic... Send us a Text Message. Click here Anthony M. Verna III, is the managing partner at Verna Law, P.C. His JD is from Rutgers University and his BA is in Computer Science from Case Western Reserve University. With a strong focus on Trademark, Copyright, Domain Names, Entertainment, and Advertising law, Verna L…
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Paid Media for Law Firms: Google, Meta and Tiktok
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Do you have a comment about this topic... Send us a Text Message. Click here Avi Kumar is the Founder and CEO of KUWARE Inc., a marketing and advertising agency that focuses on growing businesses through organic and paid media. Avi prides himself on being an irreverent marketer, looking past the star power of marketing “gurus” and shattering myths.…
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Do you have a comment about this topic... Send us a Text Message. Click here In today's episode, we're diving into the essentials that every law firm website must-have in order to thrive and expand in 2024. As the legal marketplace continues to evolve, establishing a strong online presence is no longer optional—it's essential. Whether you're a solo…
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Do you have a comment about this topic... Send us a Text Message. Click here Erin C. Lewis specializes in all areas of Trusts and Estates Law as well as civil litigation, including but not limited to Estate Planning, Estate Administration and Guardianships. Erin has a statewide practice, handling matters in various counties. Erin received her B.A. …
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It is not Building, it is Crafting a Business
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Do you have a comment about this topic... Send us a Text Message. Click here Patrick Dillon is an investor and he views the marketing of his business as an investment. Over the years Pat's companies have been featured in Forbes, The Wall Street Journal, Fast Company, Entrepreneur, Pando, TechCrunch, and numerous industry-specific publications. He's…
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Meet The Attorney: Leaning into the Process with a PI Powerhouse
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Do you have a comment about this topic... Send us a Text Message. Click here Michael Alder is the owner and Senior Trial Attorney at AlderLaw, a leading Los Angeles firm that represents plaintiffs in personal injury and employment litigation cases. He is known as one of the top trial attorneys in California, an advocate for underdog clients, and a …
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Do you have a comment about this topic... Send us a Text Message. Click here Since the pandemic, lawyers and attorneys are more open to using non-traditional tactics for promoting their law firms nowadays. But now that the legal industry has finally caught up with marketing and technology, what are the potential changes in store for the future? I’v…
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Do you have a comment about this topic... Send us a Text Message. Click here Sam Torres is the Chief Digital Officer and co-founder of The Gray Dot Company, a consulting firm that specializes in SEO and data analysis for regulated industries, non-profit organizations, and SaaS. She has been in the field for more than a decade and is sought-after as…
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Do you have a comment about this topic... Send us a Text Message. Click here Rae Greenip has owned her own business since October 2018. After a twelve-year corporate career based in international business creating, developing, and sustaining lasting mutually beneficial partnerships in international business, she relocated to the Nashville area from…
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Do you have a comment about this topic... Send us a Text Message. Click here Jon Groth is the founder and owner of the Groth Law Firm S.C. At the firm, they help people in all the different practice areas of Personal injury, from car crashes "single events" to Vaccine Injury Administration. They have recovered millions of dollars on the firm thanks…
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Do you have a comment about this topic... Send us a Text Message. Click here Joshua Schneeloch was born in 1969 in a tiny German village, a black orphan abandoned on the first day of his life. The son of an unwed white German woman and an anonymous Black-American GI, the baby Joshua was given up for adoption at birth and grew up cloistered in a sec…
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Dignified and Professional Digital Marketing for Lawyers and Law Firms
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Do you have a comment about this topic... Send us a Text Message. Click here Doug Bradley is the President and Founder of Everest Legal Marketing. His commitment to trust and ethical business practices sets him apart from the unethical practices of some in his industry. He values strong relationships with his clients and strives for excellence in h…
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Do you have a comment about this topic... Send us a Text Message. Click here Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of content cr…
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Meet The Attorney: Employment and Human Resources for Small Business & Non-Profits
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Do you have a comment about this topic... Send us a Text Message. Click here Zealous advocate of LGBTQ+ issues who is the Founder and Owner of Zaylore Stout & Associates where he helps employers foster inclusive workplaces and represents HIV+ and transgender employees who have faced discrimination. The Minneapolis St. Paul Business Journal recogniz…
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The State of Social Media (1st half 2024)
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Do you have a comment about this topic... Send us a Text Message. Click here In this episode, Lora Shipman explores the evolving landscape of social media and the impact of constant changes. She addresses the challenges and opportunities arising from shifts in social media platforms. Key points: Discusses the significance of algorithmic updates on …
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Do you have a comment about this topic... Send us a Text Message. Click here Kristaps Brencans started as a Project Manager at On The Map Marketing in 2015 and now runs the day-to-day operations as the company’s chief executive officer. He has been pivotal in implementing the company’s entrepreneurial operating system (EOS), which has better aligne…
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Do you have a comment about this topic... Send us a Text Message. Click here Licensed since 2005, Jonathon practiced nationwide at large international law firms representing the world’s biggest companies, until starting The Nicol Law Firm in 2020 to focus on the needs of individuals and small and medium-sized businesses. Connect with Jonathon: Link…
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Do you have a comment about this topic... Send us a Text Message. Click here Happy New Year... 2024 and Season 5 are here. Check out what we have in store for you this year. General Info: Need help with your law firm's digital marketing? Check out these case studies of some killer results we have gotten for law firms just like yours. Click here to …
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Do you have a comment about this topic... Send us a Text Message. Click here Our year-in-review episode General Info: Need help with your law firm's digital marketing? Check out these case studies of some killer results we have gotten for law firms just like yours. Click here to review the case studies: https://lbmsllc.com/lp-attorneys/ Click here …
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Do you have a comment about this topic... Send us a Text Message. Click here In today’s digital landscape, law firms have recognized the need to adapt their marketing strategies to the evolving times. With face-to-face interactions limited during the pandemic, the importance of digital presence and engagement became paramount. Enter content marketi…
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Do you have a comment about this topic... Send us a Text Message. Click here Attorney Nexcy De La Rosa is a powerhouse Divorce and family law attorney in South Florida. She owns her own firm located in Miami Lakes, Florida. She's a mom of a sassy 7-year-old. She considers herself a lifetime student as a podcast junkie, a motivational fanatic, and t…
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Meet The Attorney: Doing Business with a Legal Edge
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Do you have a comment about this topic... Send us a Text Message. Click here Beth McDaniel is co-founder and President of the paint and coatings company, Reactive Surfaces, where she also serves as legal counsel. Beth also is a partner in McDaniel and Associates, a law firm specializing in patent and trade secret law. Connect with Beth: Website: ht…
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How User Experience Dictates SEO Rankings
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Do you have a comment about this topic... Send us a Text Message. Click here In the SEO (search engine optimization) world, user experience is a game-changer. When you understand that search engines aim to present users with relevant, valuable, and user-friendly content, it reshapes how we assess our websites. Some of the top areas that can impact …
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Meet The Attorney: Navigating Business Owners' Biggest Tax Problems
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Do you have a comment about this topic... Send us a Text Message. Click here An attorney for over 35 years, Karen founded Tenenbaum Law, P.C., which helps individuals and businesses facing IRS and New York State tax problems. Karen and her team have successfully represented clients in matters including: • Federal & State Audits • IRS Appeals & NY S…
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Meet The Attorney: Family and Juvenile Law
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Do you have a comment about this topic... Send us a Text Message. Click here Heidi Davis is a forward-thinking and family-focused attorney who practices by her motto of “Bringing Compassion to Families in Crisis.” Heidi has been on both sides of cases, so she brings a unique view and a pragmatic yet peaceful style to offer outstanding results for h…
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Meet The Attorney: 5 must knows about Estate Planning
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Do you have a comment about this topic... Send us a Text Message. Click here Nalini S. Mahadevan is the Principal Attorney with MLO Law LLC and has been in practice since 2003, specializing in Immigration, Estate Planning, and Business Law. Her clientele includes both corporate employers and individuals. Her law practice is City of St. Louis Local …
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5 Tips to Maximize Your Law Firm Marketing Budget
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Do you have a comment about this topic... Send us a Text Message. Click here Law firms are under constant pressure to allocate their law firm marketing budget wisely and achieve the highest return on investment. In today’s competitive legal landscape, attracting new clients and keeping the current ones are crucial for success. Therefore, optimizing…
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Meet The Attorney: Women Blasting Through The Proverbial Glass Ceiling
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Do you have a comment about this topic... Send us a Text Message. Click here Karen D. Fultz, Esquire is a licensed attorney, a runner, a former marathoner, and now clothing designer and founder of ObservaMé®, LLC which manufactures and sells original design athletic apparel from its facility located in Tampa, Florida. Fultz, an attorney and former …
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5 Things to Look for if You are Looking to Create or Redo Your Website
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Do you have a comment about this topic... Send us a Text Message. Click here When creating an online presence in the legal industry, having your own website is necessary. It is one of the ways you can create a positive image for potential clients and build trust and credibility. Unfortunately, web design isn’t something you can learn overnight beca…
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Meet The Attorney: The Power of Empathy in the Law
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Do you have a comment about this topic... Send us a Text Message. Click here Duane Light has been a licensed attorney for over 30 years. He has seen people's cases suffer because of debilitating emotions and not knowing how to be most effective in the legal system. He became a certified meditation teacher and developed a process to mentally, emotio…
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An Innovative Approach to Organic Marketing
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Do you have a comment about this topic... Send us a Text Message. Click here Cat Stancik, is a marketing strategist who created Firework Experiences to support Service Providers in shortening their sales cycles and sparking conversations that lead to more sales. Choose from over 21 Firework Experiences to create your own leveraged, unique, and repe…
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Meet the Attorney: The Foundations of Special Needs Trusts
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Do you have a comment about this topic... Send us a Text Message. Click here Elijah Keyes’ interest in estate planning and special needs began as a child where he saw the effects of long-term illness in his household. He gained an appreciation of the effects of physical and mental illnesses and how they affect families and communities. Ever since b…
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Supporting Underserved Communities with Spanish Legal Marketing
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Do you have a comment about this topic... Send us a Text Message. Click here Hugo E. Gomez is the founder of Abogados NOW, a national Spanish marketing agency that helps attorneys advertise to underrepresented communities. With a mission to forge greater awareness of Spanish-speaking communities, Hugo and his team create high-performing and cost-ef…
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Meet The Attorney: Protect Your Empire (The Importance of Trademarks & Brand Ownership)
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Do you have a comment about this topic... Send us a Text Message. Click here Soroya Garner is an attorney, speaker, and coach who is on a journey to help creatives and entrepreneurs make their mark and leave their legacy. As the founder and managing attorney of Soroya Garner Law, LLC, she helps ensure that the intellectual property of entrepreneurs…
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How to Leverage Insights on Google Business Profile
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Do you have a comment about this topic... Send us a Text Message. Click here Marketing insights are the key for law firms to get new clients. But what most don’t understand is that the data found inside Google Business Profile for lawyers can be leveraged to improve their online marketing strategies. Thus, law firms miss the chance to grow their pr…
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Do you have a comment about this topic... Send us a Text Message. Click here David Lopez-Kurtz is an attorney at Dinsmore & Shohl, a national law firm based in Cincinnati, OH, and founded BSL Group, a blockchain-focused ALSP. He represents clients in the digital currency and blockchain ecosystem, working as outside general counsel and drawing on th…
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A Guide to Building Your Social Media Presence using Instagram
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Do you have a comment about this topic... Send us a Text Message. Click here Practicing law can be one of the most fulfilling and profitable professions. You get paid helping people, and there’s real value in that. But for lawyers to give more help, they must first be seen in as many places as possible. That’s why lawyers on Instagram have found an…
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