Best Neal Schaffer Podcasts (2025)

1
400 Episodes, 7 Themes: The Digital Marketing Playbook for the Future 33:36

10h ago33:36

33:36

This 400th episode of this podcast revolves around insights into 7 pivotal digital marketing themes that have emerged from the top 25 episodes of my recent 100 over the last 2 years. You will learn how to integrate essential aspects like artificial intelligence, content creation, branding, and influencer partnerships to thrive in an ever-evolving d…

1
Unraveling Digital Threads with Neal Schaffer 59:02

13d ago59:02

59:02

We chop it up with Neal Schaffer, a leading Fractional CMO and best-selling author of a ton of great books, including his newest: "Digital Threads." As the host of the "Your Digital Marketing Coach" podcast, Neal is an authoritative figure in digital marketing strategies and has been a massive influence on our digital journey. In this episode, Neal…

1
Expert Interview Series Part 1: How Expert Interviews Can Fuel Your Marketing Strategy 14:05

3d ago14:05

14:05

What if your best content is already within your team, waiting to be uncovered? In this first episode of our five-part series, host Amy Woods is joined by Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, to discuss the power of expert interviews and how they unlock high-value content that AI can’t replicate. …

1
The Digital Marketing Success Cycle: A Smarter Way for Small Businesses to Grow with Dave Charest 44:13

4d ago44:13

44:13

Unlock the secrets of successful small business marketing with insights from Dave Charest, director of Small Business Success at Constant Contact. Discover how even small, impactful actions can create "wow experiences" that fuel word-of-mouth marketing and elevate your brand's digital presence without emptying your wallet. Join us as we promise a t…

1
The Truth About Marketing Agencies: Why a Fractional CMO is Your Best Investment 18:52

10d ago18:52

18:52

Marketing is essential to growing your business, but hiring the right support can be confusing. Should you work with a marketing agency, bring in a consultant, or hire a Fractional CMO? Each option has its pros and cons, and making the wrong choice could mean wasted budget and minimal results. In this episode, I break down the differences between a…

1
Why PR Still Matters in Digital Marketing (and How to Use It Effectively) 42:06

13d ago42:06

42:06

Elevate your marketing strategy by understanding the transformative power of public relations. Michelle Garrett shares expert insights on integrating PR with marketing efforts, emphasizing collaboration, authenticity, and the importance of writing in crafting compelling narratives. • PR as a game changer for brand visibility • Core writing skills a…

1
Twitter is No Longer Social Media—What It Means for Your Brand 17:06

17d ago17:06

17:06

Twitter has always been a major player in social media, driving traffic and engagement for businesses. But things, as you well know, have changed. In this episode, I reveal why I believe Twitter is no longer a true social media platform and why I now classify it as "political media." Using my own data and observations, I break down how Twitter's al…

1
How to Create Content that AI Can't Create 12:08

17d ago12:08

12:08

The question on every B2B marketer’s mind: how do you compete with AI-generated content? And should you even try? We say no – rise above it. Social feeds and Google search results are filling up with AI-generated content that is repetitive, uninspired, and simply low-quality. With the rise of commoditized content, it’s our job to create differentia…

1
From Idea to Exit: Building an E-Commerce Empire with Neil Twa 48:46

20d ago48:46

48:46

In today’s episode, we’re diving into the exciting world of e-commerce with Neil Twa, co-author of Almost Automated Income with FBA. Neil has spent over a decade helping businesses go from nothing to building scalable, profitable brands that thrive on platforms like Amazon, TikTok, and more. E-commerce is one of the fastest-growing opportunities in…

1
The Power of Story: Sara Lohse Shares Strategies for Entrepreneurial Success 1:01:05

20d ago1:01:05

1:01:05

We are thrilled to have Sara Lohse join us: an award-winning author, acclaimed storyteller, and brand architect who knows the power of an authentic story like no other. Sara is the creative force behind Favorite Daughter Media, where she leverages her talent and zeal for storytelling to help mission-driven brands resonate and thrive. Through strate…

1
Mastering Startup Marketing: Tips for Scaling on a Budget 32:44

24d ago32:44

32:44

Navigating the complex landscape of startup marketing presents unique challenges, from building brand awareness to defining audience and managing budgets. By adopting strategic approaches, startups can transform their marketing hurdles into opportunities for growth and success. Inspired by the books I have written, including my recent Digital Threa…

1
Mastering The Digital Stage In Just One Take: Alec Johnson 1:03:16

25d ago1:03:16

1:03:16

We rolled out the digital red carpet for the tech-tastic Alec Johnson, the mastermind behind Take One Tech and the Digital Stage Academy. If you've ever fumbled with tech gear or felt like your camera was judging you, Alec is here to save the day—and your dignity! We dive headfirst into Alec's journey from YouTube novice to digital dynamo. We promi…

1
Revolutionizing Influencer Marketing with AI: Insights from Alexander Frolov, CEO of Hype Auditor 46:50

26d ago46:50

46:50

AI is redefining influencer marketing by enabling brands to identify the right influencers with unparalleled precision. In this episode, we discussed the transformative role of AI in influencer discovery, personalized outreach, and campaign performance analysis. • The continuous growth of influencer marketing and its increasing relevance • Importan…

1
How to Build a Winning Blog Content Strategy with Andy Crestodina 35:08

1M ago35:08

35:08

What can 11 years of blogging data teach us about building a successful B2B blog content strategy? Amy Woods is joined by Andy Crestodina, Co-Founder and Chief Marketing Officer at Orbit Media, and the mastermind behind a highly regarded annual blogging survey that’s been running for over a decade. Andy shares some fascinating insights from the lat…

1
Get Noticed With Video: Serve, Stream, and Stand Out with Tanya Smith 1:01:00

1M ago1:01:00

1:01:00

We chat with one of our favorite people on the planet: Tanya Smith, the founder of Get Noticed with Video and host of Stream Like a Boss® TV. Tanya shares her BOSS formula for turning “crickets” into clients through consistent, high-impact livestreams. With nearly 20 years of experience in digital marketing, Tanya will reveal how service providers …

1
The Key to Becoming More Discoverable in 2025 25:58

1M ago25:58

25:58

This episode explores effective strategies for improving discoverability in 2025, emphasizing the importance of adapting to video content and content repurposing. Marketers are encouraged to leverage their existing assets and create tailored content to engage audiences on various platforms. • Importance of content as currency in digital marketing •…

1
Unlocking Counterintuitive Marketing Strategies with Nancy Harhut: Revolutionizing Marketing through Behavioral Science 41:21

1M ago41:21

41:21

What if embracing the imperfections in your brand could make it more appealing? Nancy Harhut, a leading expert in behavioral science and author of Using Behavioral Science in Marketing, joins us to reveal how counterintuitive marketing strategies can set your brand apart in a crowded market. Discover the unexpected power of acknowledging flaws and …

1
B2B Content Marketing Trends & Predictions for 2025 17:07

2M ago17:07

17:07

Content marketing never stands still. New ideas, tools, and techniques appear weekly, which is why anticipating then taking advantage of developments is so important for marketers. As we head into 2025, several developments look set to define the year, the most notable of which is AI. More and more content we read online is generated with the click…

1
2025: The Year of the Democratization of Discoverability 22:37

2M ago22:37

22:37

Unlock the future of digital marketing with me as I guide you through the transformative concept of the democratization of discoverability. Ever wondered how to maintain your business's visibility without constantly churning out social media content? This episode promises to reveal how long-lasting content like blogs, podcasts, and YouTube videos c…

1
How To Be A Sponsor Magnet With Justin Moore 1:08:45

2M ago1:08:45

1:08:45

Justin Moore is a Sponsorship Coach & the founder of Creator Wizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table. His latest book, "Sponsor Magnet," offers a succinct distillation of his ideas and frameworks for securing successful brand collaborations. Along w…

1
The One Skill Every Marketer Needs (But Most Are Doing Wrong) 48:02

2M ago48:02

48:02

Networking, connections, and relationships—these are the lifeblood of professional success. Yet, in a world dominated by numbers and KPIs, it’s easy to lose sight of the people behind the metrics. Today’s episode of the Your Digital Marketing Coach podcast dives deep into how meaningful relationships—not just surface-level networking—can transform …

1
B2B Marketing Insights: What 2024 Taught Us About Content Marketing 31:49

2M ago31:49

31:49

2024 has been an exciting year for The Content 10x Podcast. We’ve had the privilege of speaking with incredible guests who’ve shared their expertise and experiences across some of the most talked-about topics in B2B content marketing. From the role of AI to creative strategies for repurposing content, this episode brings together some of the stando…

1
AI Creation Made Easy - Dustin Stout’s Guide For Content Creators 58:07

2M ago58:07

58:07

If you're an entrepreneur or a content creator trying to navigate the wild world of digital clutter like you’re a goat on a skateboard, then you gotta tune in to this Dealcasters episode with Magai Mastermind Dustin Stout. Dustin, who's like a wizard but with better hair, shares how he went from dreaming of the Hollywood lights to bossing the digit…

1
10 Things Marketers Can Learn from Authors [My Author Nation Recap] 32:45

2M ago32:45

32:45

I recently attended Author Nation, the premier conference for self-published authors in Las Vegas. While it might seem like fiction authors and digital marketers are worlds apart, the lessons I learned prove otherwise. From innovative uses of AI to the art of leveraging "borrowed audiences" and creating content that captivates through curiosity, au…

1
Human vs. AI: The Best Way to Repurpose Long-Form Videos for Social Media 15:54

2M ago15:54

15:54

Generative AI tools can be used for lots of aspects of content creation, from writing to creating images, but what about using AI to repurpose your long videos into short-form social media videos? Short, vertical videos have become increasingly important these days, especially with LinkedIn’s new video-only feed putting them front and center. In th…

1
Front & Center Leadership: Brandon Birkmeyer 59:34

3M ago59:34

59:34

We sit down with personal branding expert, author, and top podcast host Brandon Birkmeyer! In this can't-miss conversation, Brandon shares game-changing strategies from his new book Front & Center Leadership, offering actionable insights for motivated entrepreneurs, business owners, podcasters, and livestreamers who want to elevate their personal b…

1
The Art Of Small Business Social Media: Peg Fitzpatrick 1:08:42

3M ago1:08:42

1:08:42

Ready to unlock the true potential of social media for your business? We sit down with social media expert and author Peg Fitzpatrick to dive deep into actionable strategies from her new book, “The Art of Small Business Social Media.” Peg shares powerful insights on building a brand, growing your online presence, and connecting with your ideal audi…

1
How to Use AI in Storytelling with Mike Allton 42:37

3M ago42:37

42:37

Ever wondered how storytelling can transform your marketing strategy? In this episode, Amy Woods chats with Mike Allton, Chief Storyteller at Agorapulse, to uncover the secrets behind compelling brand and customer narratives and the powerful role of AI in storytelling. Discover: How storytelling can strengthen your brand and foster community engage…

1
Stop Posting and Ghosting: Katie Brinkley’s Guide to Building Real Connections Online 1:00:01

3M ago1:00:01

1:00:01

Katie Brinkley, owner and social media strategist at Next Step Social Communications, joins Dealcasters to share her expertise on navigating the ever-evolving world of social media. With nearly two decades of experience helping small businesses, entrepreneurs, real estate agents, and more, Katie reveals her proven strategies for using social media …

1
The Power of Clear Communication in Digital Marketing with Ben Guttmann 51:15

3M ago51:15

51:15

Unlock the secrets to mastering clear communication in digital marketing with insights from my guest, Ben Gutmann, a former marketing agency owner and professor. Ben shares his journey from leading a successful agency to penning his book "Simply Put: Why Clear Messages Win and How to Design Them," emphasizing the profound impact of simplicity in me…

1
Crush Live Sales Like a Star: Entrepreneurial Lessons from TV Pro Andy Paige 50:58

3M ago50:58

50:58

If you're ready to master the art of live selling and elevate your brand, this Dealcasters episode with Andy Paige is a must-listen! You’ll relive Andy’s journey from TV personality to beauty and style icon, unpacking her secrets to captivating audiences and driving sales in real-time. From her innovative GirlyGoGarter invention to live selling ins…

1
Effective Content Repurposing for Search, Email, and Social Media Success 12:37

3M ago12:37

12:37

Are you struggling to get found through your content? We dive into the art of effective content repurposing, exploring how it can transform your content strategy across search, email, and social media. In a world where people search for information everywhere—from Google and Instagram to TikTok and generative AI tools—having a robust content strate…

1
Treat LinkedIn Like Instagram and Watch Your Visibility Soar 21:31

3M ago21:31

21:31

Think LinkedIn is just a network of stiff profiles? Think again! Treat it like a professional Instagram to boost your visibility. Visual content is king on LinkedIn, and I'm here to guide you on harnessing its power for maximum engagement and visibility. Learn how images can outperform other post types and discover effective content patterns by ana…

1
Keep Your Content Relatable: Peter Lisoskie’s Vision for the Relationship Economy 1:00:08

4M ago1:00:08

1:00:08

We’re getting “relational” with Peter Lisoskie, a futurist with 18 patents and decades of experience at tech giants like HP, Nike, and Verifone. Peter’s latest innovation, Relatable, is redefining customer engagement by moving beyond likes to build real relationships. Discover how interactive video, AI, and neuroscience are revolutionizing the way …

1
The Intersection of Marketing and Customer Experience: A Conversation with Dan Gingiss 49:46

4M ago49:46

49:46

Unlock the potential of your business as we unveil the secrets to customer experience marketing with insights from expert Dan Gingiss. Imagine transforming dissatisfied customers into loyal advocates through memorable experiences that naturally generate positive buzz. Gain exclusive access to strategies that identify at-risk customers early, incorp…

1
The Secrets of Digital First Marketing with Neal Schaffer 43:25

4M ago43:25

43:25

Ever feel like keeping up with the constantly shifting world of digital-first marketing can feel overwhelming? Neal Schaffer, Fractional CMO, author and speaker, offers a refreshing perspective on how to weave together the essential components of effective marketing. In this episode of The Content 10x Podcast, host Amy Woods dives deep with Neal in…

1
From Google to AI: Evolving Your SEO Tactics for Maximum Visibility 27:09

4M ago27:09

27:09

SEO. You might think you know everything about search engine optimization, but AI is changing the game more rapidly than ever. The new search landscape isn't just about Google anymore—AI-driven tools like Chat GPT are redefining visibility and relevance. How can your business adapt and even thrive in this evolving scenario? I'm diving into the late…

1
Master Content & Ditch Mediocrity With Dave Polykoff 56:40

4M ago56:40

56:40

Feeling lost in the sea of AI-generated content? Join us as we chop it up with Dave Polykoff, branding expert and content strategist, to discover how to maintain your unique brand voice while using the latest tech tools. Dave shares actionable strategies for entrepreneurs, solopreneurs, and small business owners on how to rise above the noise, stay…

1
10 Ways to Use AI to Create Authentic Content 12:24

4M ago12:24

12:24

How do you use AI to create authentic content? AI is being integrated into every aspect of our working lives as content marketers. Especially with content creation and repurposing. In many ways it’s fantastic, but there are risks when you take it too far and end up stripping out the human element of your content. No one wants their B2B content to s…

1
Boost Your Online Visibility with Google Knowledge Panels and Social Media Signals with Dennis Yu 54:23

4M ago54:23

54:23

Unlock the secrets to boosting your online visibility and making your brand irresistible with Google Knowledge Panels. I sat down with digital marketing expert Dennis Yu to uncover the transformative power of social media signals in search results. Learn how genuine customer engagement and user-generated content can elevate your Google-ability and …

1
AI is About Innovating Your Approach, Not Prompt Engineering 23:38

5M ago23:38

23:38

A lot is being said about how to best use AI in your marketing, but there is one thing that needs to be said: ChatGPT is all about democratizing the use of AI. While understanding how to "prompt" an AI chatbot is important, what is more important is imagining the many different ways in which you can use this technology to help you work faster and/o…

1
Mastering Personality-Led Growth: Andy Lambert on Customer Understanding and Brand Building 1:06:39

5M ago1:06:39

1:06:39

Today we dive deep into the world of personality-led growth and brand building with our special guest, Andy Lambert, co-founder of ContentCal and Senior Product Manager at Adobe Express. In this episode, we explore the crucial role of understanding customer pain points, especially in the realms of remote work and inside sales. Throughout the episod…

1
How to Use AI While Still Sounding Human with Ian Anderson Gray 40:01

5M ago40:01

40:01

Gen AI tools are having an impact on B2B marketing – sometimes good, sometimes bad, sometimes ugly! In this episode, host Amy Woods is joined by Ian Anderson Gray to explore using AI when creating and optimizing content. They talk about: The best tools and what they can help to streamline, such as ChatGPT, Descript, and Notion The benefits, and eth…

1
It's Time to Ditch Your Social Media Scheduler 22:08

5M ago22:08

22:08

Can rethinking your approach to social media scheduling drastically improve your engagement? Find out as I challenge the conventional reliance on scheduling tools and advocate for a more hands-on, direct engagement strategy. Today's episode is all about rethinking a common tool in our digital marketing toolbox: the social media scheduler. Inspired …

1
Video Podcasting Made Easy! With Ross Brand & Kevin Kolbe 1:02:19

5M ago1:02:19

1:02:19

Ross Brand and Kevin Kolbe are the authors of "Video Podcasting Made Easy: A Step-By-Step Guide of Creating and Growing Your Video Podcast." It's a #1 Best Seller in the US, UK, Canada, Australia, Sweden and Spain. Ross Brand is a pioneer in the livestreaming and video podcasting industry, recognized as the world's #1 livestreaming expert on social…

1
Understanding the Rise and Benefits of Fractional CMOs with John Jantsch 39:09

5M ago39:09

39:09

Today I have a fascinating discussion lined up for you as I sit down with marketing expert and founder of Duct Tape Marketing, John Jantsch, to unpack the growing popularity of Fractional Chief Marketing Officers (fCMOs). John and I explore how the pandemic and the rise of remote work have accelerated this trend, enabling Fractional CMOs to collabo…

1
Introducing Maximizing LinkedIn for Business Growth 21:17

5M ago21:17

21:17

In this episode we are diving into the secrets of maximizing LinkedIn for business growth. I introduces my new book, Maximizing LinkedIn for Business Growth: A Practical Guide to Building Your Brand and Driving Results, which officially published on September 17, 2024. Whether you're a seasoned marketer, entrepreneur, or just looking to enhance you…

1
Dangers of Using AI in Content Marketing 14:13

5M ago14:13

14:13

Did you know that AI tools can inadvertently produce content that infringes on copyrights and trademarks? In this episode of The Content 10x Podcast, host Amy Woods unpacks some of the legal and ethical ramifications of using generative AI for content creation in B2B marketing. Amy discusses crucial aspects such as copyright and trademark infringem…

1
The New Rules of (TikTok) Influencer Marketing with Kumospace's Drew Moffitt 1:01:10

6M ago1:01:10

1:01:10

Unlock the secrets to mastering influencer marketing on TikTok with insights from Drew Moffitt, head of marketing at Kumospace. Discover how performance-based compensation and cutting-edge AI tools are transforming influencer campaigns, making them more effective and measurable. We explore how TikTok and influencer marketing became instrumental in …

1
Digital Marketing Blueprint for Online Entrepreneurs 20:00

6M ago20:00

20:00

Today's episode dives deep into the realm of digital entrepreneurship and offers invaluable digital marketing advice for all digital entrepreneurs out there. I share insights from a conversation with a friend and consultant who published a book on entrepreneurship in Japan and is now looking to roll out a new course. This episode unpacks the fundam…

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Neal Schaffer Podcasts

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