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The Brand Vibe

Nicole Nieves

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It’s official: brand is the new black. From building your dream job, leveraging your personal brand and marketing yourself on social media… to growing an agency, coaching or consulting business… to launching your online courses and passive income streams… creating the career of your dreams has never been more possible! The Brand Vibe podcast mixes actionable strategy with inspiring storytelling (plus a little tough love) to empower you to step out of your comfort zone and into your power. Ho ...
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This is PART 3 of our series on unveiling the ONLY 3 strategies you need to grow your business—no gatekeeping here! The gurus teach you to niche down, be consistent in your marketing and set up bro-marketing sales funnels that create false urgency to sell your services—all things you no longer feel aligned to. So if you are an expert, thought leade…
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This is PART 2 of our series on unveiling the ONLY 3 strategies you need to grow your business all around—no gatekeeping here! Today we dive into all things Marketing! The gurus teach you to niche down, be consistent in your marketing and set up bro-marketing sales funnels that create false urgency to sell your services—all things you no longer fee…
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The rise of the Digital CEO is massive! Online business coaches, consultants, service providers, agency owners, creators, and online course educators (all Digital CEOs) are among some of the fastest-growing industries these days. But how to start and grow a thriving online business I said it before and I'll say it again—the gurus are NOT doing you …
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Wondering how to bring those big, dreamy, cloud-9 goals to life as an online entrepreneur this year? On this episode, we break down exactly how to plan out your year in 8 simple steps. Stick around to the end where I share exactly what my goals are this year and HOW I'm making million-dollar shifts in my business to make it happen. Then, hop over t…
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Welcome to Season 2! To kickoff, we're getting radically honest in how 2022 really went for us because as online entrepreneurs, it's easy to compare your year to everyone else's highlight reel... But what if you embraced the failure? The lessons learned, the highs, the lows, what went well and what didn't go so hot? Yup, we're going there. This 202…
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As a personal brand, creator, and entrepreneur, navigating tough times personally while running a business can be a struggle—especially when you're the face of your brand. But what if those moments happened for you, not to you? What if you were able to take the time to heal, while still showing up for your community, growing your brand, and embraci…
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Ever find yourself instinctively answering, "Fine, thanks..." to the age old question: How are you? Today's guest is the one and only Jenna Kutcher of The Goal Digger Podcast and her new book, "How Are You, Really?" adds an honest perspective on living your truth one answer at a time. In this episode, we talk about how building brands around our li…
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On July 1st, 2022, my son was attacked and pinned down by an "off duty" Chicago Police Officer—a Sergeant, to be exact. The allegation? Theft of his son's bike—even though my son had his own orange bike with him. As a mom first, CEO second, who teaches clients to build brands that serve their life + use their platforms to create a greater impact, i…
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It's 'Learn from the Pros: Hollywood Edition' (because being an entrepreneur doesn't have to mean reinventing the wheel.) With 3 Grammys, a broken Spotify record, and a sold-out world tour, Olivia Rodrigo and her marketing team know a thing or two about launching. So what if you could learn from (and duplicate) Olivia's exact launch strategy to hel…
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"How Do You Do It All?" If I had a dollar for each time someone asked me that, I'd retire a happy camper. As a mom to 3 boys, Latina founder for my creative marketing agency (The Brand Vibe), CEO leading a mixed team of six (full-time, part-time, and contractors), a coach/consultant/educator, wife, daughter, sister (I'm getting tired just reading t…
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Starting your business from scratch? Growing to your first six figures? Scaling to the seven-figure mark you see right ahead of you? Go back to the foundations. I don't know about you, but it seems like every level of business growth comes with its own set of challenges. Just when I've "figured things out" there's another mountain to climb. Can you…
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I don't want you to feel like you need to fall into the trap of having to make a quick buck. At the end of the day, if you’re just in it to make money, it's not going to last. I want you to have such protection over your personal and business reputation that you take the time to make sure that you do business differently. In this episode, I’m calli…
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The beauty of entrepreneurship is knowing that this is a marathon, not a sprint. It doesn’t matter if it’s one bad month or one incredible year. This is just a moment in time for you. Running a business isn’t easy—you’re here for the long run—but it IS worth it. Listen in as we take a look at the *honest* truth behind running a brand that scaled to…
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What if you could actually make real money doing what you love? This is your sign to start the business. Write the book. Become a content creator. Launch the podcast, blog, or offer. I waited until it was a necessity to become an entrepreneur—don’t do that. I’m getting raw on my journey to entrepreneurship by sharing my story starting The Brand Vib…
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Official welcome to The Brand Vibe™ podcast where we highlight the stories, strategies, successes (and yes, the struggles!) of what it takes to not just build a business, but craft an iconic BRAND—all around the life you want to lead. I'm your host, Nicole Nieves, founder of The Brand Vibe™ marketing agency. I'm a brand-obsessed boy mom x3 who's pa…
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