Shop talk for WordPress agencies and freelancers
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Follow our journey as we build and launch two startups. Hosted by Matt Wensing, founder of Summit, and Peter Suhm, founder of Reform.
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Peter Suhm, Matt Wensing
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Peter Suhm, Matt Wensing
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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Even though the podcast took a publishing break in 2023, Matt and Peter kept recording. This is the story of Summit and Reform in 2023 — a year full of change. Matt Peter Summit ReformBy Matt Wensing, Peter Suhm
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In this episode, Matt and Peter share an update on Summit and Reform with the listeners. They also share what the future plans are for the podcast. Is this the last episode?By Matt Wensing, Peter Suhm
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Matt feels the effects of going truly viral on Twitter and now half the internet thinks he is a Twitter 10x engineer (and half think he is a comedian). Peter’s Tailwind gig comes to a close so he’s thinking about what’s next with Reform. This episode also brings the current Out of Beta season to an end, as Matt and Peter take a short break. They’ll…
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Peter finds he has 4 million test rows in his database and needs to do something about them without breaking everything, while he still tries to nail down how to position Reform. Who exactly is Reform for and how does he communicate that? Matt is bringing a series of bets to a close and making some important changes, such as a move away from usage-…
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Peter reflects on the new integration with Less Annoying CRM, how a potential new Reform website would look like and his plans to double down on SEO. Matt is also seeing how SEO is having a positive effect on his rankings for Summit, while he figures out some more use cases for the calculators. Matt rounds off talking about his potentially controve…
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Peter has been away in the States, and quite liked his co-founder Bjorn taking care of support. Matt, meanwhile, has not been feeling much of a spark this week but brainstormed some new ideas for distribution. Sponsor - Recast Thank you to this month’s sponsor, Recast, a tool that helps podcasters turn long form video and audio content into short c…
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Matt’s Summit Chrome extension is live, meaning you can now get a calculator in just a click, and so he’s exploring new calculators to use with it. Peter is still sick but is working through it by getting deep into customer research, figuring out the best customers for Reform. Both Matt and Peter have horizontal products, so they discuss how this b…
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After a brief break, Matt and Peter are back with the maker manager format. Matt’s been building more calculators for Summit while kicking up the gears for sales and marketing. Peter’s founder hiking retreat was a success and he is now instrategic thinking mode. What’s next for Reform? Sponsor Thank you to this month's sponsor, Eduflow (build inter…
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This week, Peter is sick, but shows up to record the pod and talk Reform integrations, including one upcoming with Less Annoying CRM. Not being at 100% highlights why having a good cofounder can make a big difference. Matt is in the final stages of getting his Summit Chrome extension live, so is figuring out how he gets distribution for the app, wh…
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This week, Matt is working like a mad scientist to build a Chrome extension that will essentially eliminate onboarding for new Summit calculator users. Peter is running on low sleep, which is causing a bit of a creative bottleneck for Reform. He wants to keep the momentum after Reform's recent marketing wins and is sponsoring three newsletters in o…
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![Artwork](/static/images/128pixel.png)
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Pivoting and choosing a profitable path - The Eduflow Story part 3 of 3
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Matt has recently been focusing on top of funnel traffic for Summit and his free example calculators have been doing that very job. He’s on the look out for more ideas (like the FIRE calculator). Peter is trying to figure out how to fix Reform’s growth plateau. It seems launching a few new features and a discounted annual deal has got things moving…
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It’s been a big launch week for Matt and Peter. Matt launched the new version of Summit with its new positioning, along with a different approach to their pricing model (goodbye unlimited freemium, hello usage-based). Peter has also been busy with Reform, shipping a host of new features that should take the product to the next level. Saving progres…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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![Artwork](/static/images/128pixel.png)
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Getting Google as a customer and joining YCombinator - The Eduflow Story part 2 of 3
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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![Artwork](/static/images/128pixel.png)
1
Scratching your own itch and starting a startup - The Eduflow Story part 1 of 3
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Thank you to this month's sponsor, Eduflow (build internal courses for your company)! Eduflow makes it really easy to build out courses and training material for your employees, customers, and other collaborators. It's a great way to onboard a new team member or train your sales team etc. Listeners of Out of Beta get 50% off Eduflow Pro for one yea…
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Interested in sponsoring? Get in touch. Matt is back from France and Peter is back from Scotland. They are both eager to get back to work. Reform has soft-launched their ConvertKit integration and are planning to announce it very soon. Summit is getting closer to general admission where users will be able to launch public-facing apps and calculator…
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Thank you to this month's sponsor, Feature Upvote (Product feedback and upvoting tool)! Overwhelmed with too much customer feedback coming from too many channels? Centralize your feedback in one online board. Users add and upvote feedback directly. Get 20% off Feature Upvote here. Interested in sponsoring? Get in touch. Before heading off on vacati…
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Thank you to this month's sponsor, Feature Upvote (Product feedback and upvoting tool)! Overwhelmed with too much customer feedback coming from too many channels? Centralize your feedback in one online board. Users add and upvote feedback directly. Get 20% off Feature Upvote here. Interested in sponsoring? Get in touch. Before heading off on vacati…
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Thank you to this month's sponsor, Feature Upvote (Product feedback and upvoting tool)! Overwhelmed with too much customer feedback coming from too many channels? Centralize your feedback in one online board. Users add and upvote feedback directly. Get 20% off Feature Upvote here. Interested in sponsoring? Get in touch. Peter launched Reform Free o…
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![Artwork](/static/images/128pixel.png)
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Bootstrapper questions with Feature Upvote
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Thank you to this month's sponsor, Feature Upvote (Product feedback and upvoting tool)! Overwhelmed with too much customer feedback coming from too many channels? Centralise your feedback in one online board. Users add and upvote feedback directly. Get 20% off Feature Upvote here. This is a special episode with our sponsor this month, Feature Upvot…
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Thank you to this month's sponsor, Feature Upvote (Product feedback and upvoting tool)! Overwhelmed with too much customer feedback coming from too many channels? Centralise your feedback in one online board. Users add and upvote feedback directly. Get 20% off Feature Upvote here. Interested in sponsoring? Get in touch. Peter is optimistic about th…
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Thank you to this month's sponsor, Whimsical (Docs, Flowcharts, Wireframes, Mind Maps, & Projects)! Get started for free. Sign up in seconds and start creating in Whimsical -- no credit card required. Create a free Whimsical account here. Interested in sponsoring? Get in touch. Peter is back from London where he went to MicroConf Local and attended…
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Thank you to this month's sponsor, Whimsical (Docs, Flowcharts, Wireframes, Mind Maps, & Projects)! Get started for free. Sign up in seconds and start creating in Whimsical -- no credit card required. Create a free Whimsical account here. Interested in sponsoring? Get in touch. After getting slightly derailed by a home construction project, Matt is…
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Thank you to this month's sponsor, Whimsical (Docs, Flowcharts, Wireframes, Mind Maps, & Projects)! Get started for free. Sign up in seconds and start creating in Whimsical -- no credit card required. Create a free Whimsical account here. Interested in sponsoring? Get in touch. Matt and Ryan have been working on their investor update, including the…
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Thank you to this month's sponsor, Whimsical (Docs, Flowcharts, Wireframes, Mind Maps, & Projects)! Get started for free. Sign up in seconds and start creating in Whimsical -- no credit card required. Create a free Whimsical account here. This is the full version of Matt and Peter's conversation about Whimsical. Snippets from this episode will be p…
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Thank you to this month's sponsor, Whimsical (Docs, Flowcharts, Wireframes, Mind Maps, & Projects)! Get started for free. Sign up in seconds and start creating in Whimsical -- no credit card required. Create a free Whimsical account here. Interested in sponsoring? Get in touch. Peter has had a rough week with illness, broken Redis servers, and a to…
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Thank you to this month's sponsor, SnapShooter (an awesome backup service)! Listeners get 50% off for 6 months when signing up with the coupon code "outofbeta". Thank you to our Show Notes sponsors: Mailman: Make your inbox, truly yours. Mailman allows you to control who can send you emails, and at what hours. Tame your inbox with Mailman - check o…
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Thank you to this month's sponsor, SnapShooter (an awesome backup service)! Listeners get 50% off for 6 months when signing up with the coupon code "outofbeta". Patio11's two threads about Snapshooter. Thank you to our Show Notes sponsors: Mailman: Make your inbox, truly yours. Mailman allows you to control who can send you emails, and at what hour…
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Thank you to this month's sponsor, SnapShooter (an awesome backup service)! Listeners get 50% off for 6 months when signing up with the coupon code "outofbeta". Thank you to our Show Notes sponsors: Mailman: Make your inbox, truly yours. Mailman allows you to control who can send you emails, and at what hours. Tame your inbox with Mailman - check o…
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Thank you to this month's sponsor, SnapShooter (an awesome backup service)! Listeners get 50% off for 6 months when signing up with the coupon code mentioned in the episode. Thank you to our Show Notes sponsors: Mailman: Make your inbox, truly yours. Mailman allows you to control who can send you emails, and at what hours. Tame your inbox with Mail…
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Matt is back from a ski trip in Colorado, which inspired him to model an entire ski resort in Summit. Peter shares some of the work he's been doing on the podcast and gets it on the record that he's about to make a big bet with Reform.By Matt Wensing, Peter Suhm
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Matt and Peter share some of the behind-the-scenes planning of the next iteration of Out of Beta. Peter updates Matt on the current status of Reform's upcoming freemium version and Matt is about to launch the ability to write formulas based on Summit's simulation output.By Matt Wensing, Peter Suhm
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With team members taking more and more off of his plate, Matt is able to spend more time on high-level thinking, such as the mission of Summit. Meanwhile, Peter is planning to roll out a free plan for Reform.By Matt Wensing, Peter Suhm
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