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This podcast is designed for the business owner and entrepreneur who wants to run a better business, make more money, and have more fun doing it. We focus on all critical areas of your business from marketing, sales process and sales success, operations, management, and much more. Please join our group of smart and savvy business owners and entrepreneurs who are focused on wealth creation and global impact. Let’s do this!
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Quit your toxic nonprofit job and replace your full-time income while writing grants part-time, from home! Join our students in the Freelance Grant Writer Academy to create Financial Stability and Flexibility through writing grants for causes you are passionate about: https://grantwritingandfunding.com/freelance-grant-writer-academy World-renowned grant writing expert and Amazon bestselling author Holly Rustick provides coaching that helps new and experienced grant writers replace their full ...
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StrategyCast

Lori Jones from Avocet Communications

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The StrategyCast podcast explores the nature of what it means to be at the helm of marketing decisions. Every episode is crafted to make people think, to spark some “aha!” moments, and to illustrate just how important a truly integrated marketing strategy and a solid, inspired brand presence are to success and longevity. Your host, Lori Jones, is the President & CEO of Avocet Communications, and she has over 30 years of integrated marketing experience. Lori has interviewed over 400 top busin ...
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Join the Free Webinar, ““Double Your Revenue: Hire a Part-Time Team Without Slashing Your Owner's Pay” on July 24th at 4 pm - 5:30 pm EST. grantwritingandfunding.com/webinar-july Holly Rustick will show you how to double your revenue by hiring a part-time team and have efficient and peaceful systems for your grant writing business.The Grant Profess…
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Niki Wanner is an experienced Grants Consultant, Fundraising Professional, and Grant Writer who has won funding from 12 federal agencies and dozens of leading national and regional foundations. In this episode, Niki explains the benefits of having generalist services with a niche audience, how to create boundaries when working with nonprofits, and …
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Brands with purpose are brands that win. Transform your approach to brand positioning and corporate purpose with insightful tips on making technology work for you—not against you. This episode delves into creating authentic, purpose-driven strategies, leveraging AI for hyper-personalization, and avoiding common pitfalls. Elevate your brand to futur…
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Holly Rustick is a world-renowned grant writing expert and Amazon bestselling author who has been coaching grant writers on how to run successful 5-6 figure businesses since 2017. In this episode, Holly explains the amount of time it takes to put on a grant training, how much money you can make from grant training, and how to market your grant trai…
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Feeling like your business has untapped potential? Learn how to master KPIs for growth, plan your exit strategy, and conquer talent attraction challenges. This episode is packed with insights on maintaining financial transparency, making data-driven decisions, and building a strong company culture. Plus, find out how to transform your services and …
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Brian Meagher has over a decade of experience in fundraising has successfully raised millions of dollars for small nonprofits during this time.In this episode, Brian explains what most clients expect from grant writers, how to find clients for your grant writing business, and different ways to build grant writing relationships. He also talks about …
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Elevate your brand's story with award-winning content marketing strategies! Gain insights on enhancing consumer engagement, leveraging AI creatively, and personalizing customer experiences. Tune in, harness the power of authentic connections, and drive impactful growth! And don't forget! You can crush your marketing strategy with just a few minutes…
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Kim Collier has secured over $35 million in government and foundation awards for nonprofits over the last 20 years.In this episode, Kim explains the impact of being underpaid by a nonprofit, the benefits of being part of a grant writing community, and how to grow a grant writing business.She also talks about nonprofit's common security risks, how t…
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AI is reshaping the marketing landscape—are you keeping up? Learn how to harness AI as a powerful tool, find out why leadership is crucial in its implementation, and get practical tips on spearheading AI initiatives in your company. From identifying use cases to collaborating across departments, this episode breaks down the steps to elevate your ma…
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Rachel is the CEO and Founder of GDS Grants and has over 25 years of community development and grant writing experience.In this episode, Rachel explains how grant writers price their services, the different pricing structures they use, and where they are losing money.She also talks about how a grant writer's gender impacts their work, how much unpa…
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Facing challenges with market fit? You're not alone. Learn how to master each stage—problem market fit, product-market fit, and platform market fit. This episode teaches you how to define your Ideal Customer Profile, build customer-centric strategies, and ensure your product resonates. Understand the nuances of transitioning through these phases to…
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Rhea Wong helps Executive Directors and development staff build out individual major gift programs to raise more money. In this episode, Rhea explains why the retention rate for donors is so low, the fundamentals behind the donor experience, and how to decide which projects to take on as a consultant.She also talks about scientific strategies that …
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Ever wonder how some brands become household names? Learn how to elevate your brand from product-led growth to industry leader status! This episode explains the art of powerful branding, the necessity of relatable messaging, and the impact of narrative economics to drive your market awareness. And don't forget! You can crush your marketing strategy…
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Marie Palacios is the Lead Consultant for Funding for Good, an expert facilitator, and is certified by The Institute of Cultural Affairs in the USA in evidence-based facilitation practices.In this episode, Marie explains what to include in a grant proposal’s strategic planning document, who should be involved with the strategic planning process, an…
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95% of product launches fail. Don't let this be you. Learn how to pinpoint market fit, finesse your Go-To-Market strategies, and craft campaigns that truly resonate. This episode reveals the art of not overwhelming your audience while focusing on what really matters—solving buyer problems and fine-tuning your approach. Perfect your product launch s…
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Stephanie Skryzowski is a Chief Financial Officer for nonprofits, where she teaches nonprofit leads to better understand, use, and communicate their financials to donors and other stakeholders.In this episode, Stephanie explains the type of data nonprofits should collect about their business, the best ways to manage a budget, and how to understand …
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Delve into the art of newsworthiness and data-driven storytelling that captivates audiences. Discover the power of targeting niche publications, unlocking the secrets of successful PR pitches, and mastering internal communications for startup success. And don't forget! You can crush your marketing strategy with just a few minutes a week by signing …
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Gina Knox is a financial and wealth coach for entrepreneurs with variable income who teaches them how to build their business savings.In this episode, Gina explains the issues with a budgeting based approach, the different banking strategies that can increase your capital, and how much you should pay yourself from your grant writing business.She al…
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Embrace the AI revolution and elevate your marketing game! Grasp how seasoned pros are integrating AI into day-to-day operations to boost efficiency and creativity. Hear firsthand about the power of AI in content creation, crisis communication, and strategic decision-making. And don't forget! You can crush your marketing strategy with just a few mi…
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Philip Deng is the Co-founder and CEO of Grantable, a world-class grant writing assistant powered by AI.In this episode, Philip explains the difference between using ChatGPT and Grantable, how to keep an authentic tone while writing grants with AI software, and how much you can trust the output of an AI.He also talks about why AI can’t be used for …
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Boost your startup's success with game-changing marketing strategies! Gain insights on aligning business goals with potent marketing tactics, mastering product-market fit, and leveraging AI for market analysis. Tune in, enhance your approach, and achieve standout market presence! And don't forget! You can crush your marketing strategy with just a f…
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In this episode, Holly talks about the difference between male and female grant writers, the benefits of working from home as a mother, and the freedom that comes with being a freelance grant writer She also explains how to transition from working for a nonprofit to writing grants as a freelancer., how you can increase your income through freelance…
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Payton Murphy is a grants professional with experience in grant writing, research, management, and budget development.Payton explains how to articulate the value of your grant writing services, the benefits of looking at your job as if they are a client, and the sales strategies grant writers can use with nonprofits.She also talks about the busines…
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Grace Pankin has been writing grants for Southern Nevada nonprofits for over 5 years, and within the last three of those years, she’s helped to raise over 5 million dollars.Grace explains how she manages her grant writing time, networks with nonprofit clients, and prices her grant writing services.She also talks about how she increased her contract…
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In this episode, Holly talks about the skills grant writers need to become business owners, how grant writers should design their service offerings, and why nonprofits often pay for people to join The Freelance Grant Writer Academy.She also explains the business acumen skills you learn in The Freelance Grant Writer Academy, the value of a master gr…
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Kari is a Philadelphia-based grant writer specializing in small and start-up nonprofits, who has worked in the non-profit field for over a decade.Kari explains the business side of being a grant writing consultant, how to be properly valued as a grant writer, and how to effectively price your grant writing services.They also talk about the differen…
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In this episode, Holly talks about the importance of knowing the services and prices you offer, following an ethical sales system, and setting the right expectations when talking to nonprofits, She also explains how to present a business plan to a nonprofit, why freelance grant writers are often more desirable than in-house grant writers, and the s…
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Navigate the fast-paced world of AI in marketing! Learn about striking the perfect balance between using data for personalization and maintaining customer trust. Gain insights into AI strategy development, operational integration, and overcoming industry challenges. And don't forget! You can crush your marketing strategy with just a few minutes a w…
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Doors to the Freelance Grant Writer Academy are Now Open Until Sunday, May 12th at 11:59 pm EST.The Freelance Grant Writer Academy is a 12-Month group coaching program for new and experienced grant writers to get everything you need to replace your full-time income by working flexible hours while writing high-quality grants quickly.Our students hav…
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Isatou Bittaye-Jobe is a Grant Consultant specializing in gender justice, youth development, and human rights. Isatou explains why having a specific niche is so important, how to increase the conversion rate of your sales calls, and what you need to transition from employee to business owner.She also talks about how The Freelance Grant Writer Acade…
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Olive Idehen is the founder and owner of Callive, LLC an independent organizational development consulting firm for small and medium sized social change and nonprofit organizations.Olive explains how to decide which nonprofits to work with, the strategic planning systems that can be created for onboarding clients, and the ways having a master grant…
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Gwen Valentino is a grant administrator at NM Grant Writers, where she empowers local governments and nonprofit organizations by unlocking the full potential of grant funding.Gwen explains how she's streamlined her grant writing process through using the checklists and systems available in the freelance grant writing academy.She also talks about ho…
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**Doors OPEN! *** The Freelance Grant Writer Academy is a 12-Month group coaching program for new and experienced grant writers to get everything you need to replace your full-time income by working flexible hours while writing high-quality grants quickly.Our students have earned more than $60Million+ in grant funding, and in less than a year, have…
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Doors to the Freelance Grant Writer Academy are Now Open Until Sunday, May 12th at 11:59 pm EST.The Freelance Grant Writer Academy is a 12-Month group coaching program for new and experienced grant writers to get everything you need to replace your full-time income by working flexible hours while writing high-quality grants quickly.Our students hav…
  continue reading
 
Listeners are invited to sign up for a free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Fast” on Tuesday, April 30th at 4pm – 5:30 pm EST where Holly will delve deeper into the strategies for creating a full-time income on flexible hours as a grant writer.In this episode, Holly explains the different f…
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Transform your view on marketing effectiveness! Learn why prioritizing it before efficiency can radically shift your business outcomes. Gain insights into ROI, long-term impacts, and how to strategically prepare for market entry. Tune in, fine-tune your approach, and watch your business soar! And don't forget! You can crush your marketing strategy …
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Register for the FREE Webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Fast” on Tuesday, April 30th at 4pm – 5:30 pm EST: grantwritingandfunding.com/freelance-webinar.In this episode, Holly talks about the difference between full-time freelancing and part-time freelancing, the flexibility and freedom involv…
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Listeners are invited to sign up for a free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Fast” on Tuesday, April 30th at 4pm – 5:30 pm EST where Holly will delve deeper into the strategies for creating a full-time income on flexible hours as a grant writer.In this episode, Holly explains the mindset fre…
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Fuel your growth engine with strategies for sustainable revenue expansion. Discover the art of balancing bold targets with realistic expectations, all while marrying data with team alignment. Gear up to scale your success and refine your go-to-market approach! And don't forget! You can crush your marketing strategy with just a few minutes a week by…
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Holly Rustick is a world-renowned grant writing expert and Amazon bestselling author who has been coaching grant writers on how to run successful 5-6 figure businesses since 2017. Holly explains how to get a grant a grant writing certification, the reasons a grant writing certification can be helpful, and why having a grant writing certificate isn’…
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Join the upcoming, free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Quickly” to know how you can make a grant writing business work for you. The webinar will take place on Tuesday, April 30th at 4 pm EST. >> https://grantwritingandfunding.com/freelance-webinarIn this episode, Holly talks about the ways…
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Explore the art of infusing creativity into tech with insider tactics for engaging customers and shaping a marketing mindset within engineering cultures. Gain tips on fostering collaboration and building a brand that stands out! And don't forget! You can crush your marketing strategy with just a few minutes a week by signing up for the StrategyCast…
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Join the upcoming, free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Quickly” to know how you can make a grant writing business work for you. The webinar will take place on Tuesday, April 30th at 4 pm EST. >> https://grantwritingandfunding.com/freelance-webinarIn this bonus episode, Holly explains what …
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Join the upcoming, free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Quickly” to know how you can make a grant writing business work for you. The webinar will take place on Tuesday, April 30th at 4 pm EST. >> https://grantwritingandfunding.com/freelance-webinarIn this episode, Holly explains the toxic s…
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Discover the secret to fortifying businesses with ethical marketing practices and genuine customer connections. Gain wisdom on fostering open dialogue, leveraging research power, and integrating market savvy with strategy. Watch now, fuel growth, and chart a path to triumph with integrity! And don't forget! You can crush your marketing strategy wit…
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Register for the FREE Webinar, "Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Fast" on Tuesday, April 30th at 4pm - 5:30 pm EST: https://grantwritingandfunding.com/freelance-webinarWelcome to the Grant Writing and Funding podcast, where we help passionate individuals create stable income with flexible schedules by…
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Join the upcoming, free webinar, “Replace Your Full-Time Income, on Flexible Hours, by Writing High-Quality Grants Quickly” to know how you can make a grant writing business work for you. The webinar will take place on Tuesday, April 30th at 4 pm EST. >> https://grantwritingandfunding.com/freelance-webinar In this episode, Holly explains how long i…
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Embrace the synergy of minds and learn how to blend marketing magic with engineering excellence. Get valuable insights into bridging communication gaps and crafting strategies that resonate across departments. Tune in, align your team, and ascend to new heights of collaboration! And don't forget! You can crush your marketing strategy with just a fe…
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Jodi Riley is the Principal Consultant and Certified Grant Writer at Innovant, where she leads her team and spearheads the grant writing & development processes.Jodi explains how to understand where the need for grant writing is in your field, the different ways to connect with funders, and who you should hire to help you scale your grant writing b…
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Will AI be your next marketing co-pilot or the captain? Discover how to blend AI's analytical power with your creative spark for unbeatable strategies. Get the lowdown on AI's role in branding and how to stay wisely human in an automated world. Plus, we're dropping pro tips on the hottest AI tools to boost your game! And don't forget! You can crush…
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