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PRSay Houston

Veronica V. Sopher, PRSA Member and Host

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PRSay is the official podcast of the Houston Chapter of the Public Relations Society of America. Our goal is to introduce Houston chapter members to each other so we can connect more authentically and grow our network. A strong chapter is built on relationships and PRSay is a great way to meet fellow members and stay connected. PRSay is hosted and sponsored by Veronica V. Sopher, PRSA Member. Connect with Veronica on LinkedIn - www.linkedin.com/in/veronicavsopher/ or visit www.veronicavsophe ...
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Cultivating Curiosity

CAES Office of Marketing and Communications

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On Cultivating Curiosity, we get down and dirty with the experts on all the ways science and agriculture touch our lives, from what we eat to how we live. Listen in for episodes about a hot new coastal commodity, a day in the life of a pollinator, how to live more sustainably through urban farming and so much more. 2023 Public Relations Society of America (PRSA) Georgia Award of Excellence for Podcasts.
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Public Relations Review Podcast

Peter C Woolfolk, Producer & Host

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An award-winning podcast with host Peter Woolfolk discussing public relations topics, issues, and more with public relations professionals, educators, vendors, and others. Seasoned professionals provide expert content useful in your daily PR projects. Guests from around the U.S. {and some international} are interviewed, all while providing substantive information of interest to public relations professionals at all levels. APPLE ranks this podcast among the "Top 1%" of podcasts worldwide." R ...
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Kansas City Marketing Legends

Sam Meers and Mike Swenson

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The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg. What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce ...
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Accreditation in Public Relations Podcasts

Professional Podcasts LLC (www.professionalpodcasts.com)

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This blog is the home for podcast programs focusing on the value of the Accreditation in Public Relations (APR)credential offered through the Universal Accreditation Board to members of the Public Relations Society of America and 9 other UAB participating organizations.
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PRSSA Podcasts encompasses the multiple podcast offerings of the Public Relations Student Society of America (PRSSA). Both the ‘PR with the Pros‘ series and ‘Student Stories‘ series explore various aspects of the Society.
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Join Success Coach Ricky Terry President of 1DueNorth LLC, The professional mentoring and coaching company that will assist you in moving to the next level of your success. Success In The Evening With Coach Ricky Terry broadcast Live every Monday from 5 pm (EST) on Facebook live at Success In The Evening With Coach Ricky Terry Success Coach Ricky Terry will help you move to your best professional and personal success. You can also visit Coach Terry at https://www.1duenorth.com/about and @ ht ...
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets behind successful political campaigns with our special guest, Matt Krayton, founder of Publitics. Get an insider look into how Matt’s firm crafts powerful message strategies that resonate with voters. Host Peter Woolfolk talks to Matt as he breaks down the tac…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares the 5 worst mistakes clothing brands make when launching their clothing brand. I have worked with thousands of startup clothing brands online and I've seen clothing brands…
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Welcome Zondra Victor-Johnson, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Zondra shares about The Communications Role for Non-Profits and Small Businesses. Zondra is a Communications Specialist residing in Houston, TX. She has a Bachelor of Arts in Media Production from the University of Houston and a Master of Arts in New…
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Send us a Text Message. What’s it like to have your dad be your boss? Well, our guest today on Marketing Legends of Kansas City can tell us. Andy Fletcher worked for his dad at Fletcher Mayo and learned a thing or two there about the marketing business, especially in the agriculture arena. But Andy has stories to tell us as he became in his words, …
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about what NOT to do when starting your clothing brand. Most brands struggle to find a product market fit. They end up marketing their clothing brand to an audience that doesn…
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Welcome Laura Pennino, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Laura shares about Authenticity and Integrity in the PR Profession. Graduate of LSU Manship School of Mass Communications; over 40 years of journalism and PR experience. Worked at Edelman in a variety of senior PR consulting roles from 1989 to 1998 and at Fl…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob details how to effectively outsource every major aspect of your clothing brand. Tasks that can be outsourced include social media marketing, design, website creation, production,…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to effective communication within purpose-driven organizations as host Peter Woolfolk talks with Sarah Wood, CEO of Sarah Wood Communications. Discover how nonprofits and associations can amplify their reach by layering public relations on top of existing chan…
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Join Ro Lane, the 2024-2025 National Vice President of Brand Engagement, and Leslie Mendez, the PRSSA ICON 2024 Conference Coordinator, in a conversation about all things ICON! In this episode, Ro and Leslie talk about Leslie’s experience coming into coordinating ICON, exciting details about the conference and the area, and more! Additional Informa…
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Welcome Jordan Hunter Rice, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Jordan shares about Strategic Comms in the Political Sector. Jordan Hunter Rice, a policy analyst and strategic communications expert, leads teams in developing actionable strategies and guides clients through the ever-evolving political and economic en…
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Send us a Text Message. Chances are more than a few of you have Landa Williams to thank for a job or for an employee hire in a Kansas City agency or company. And even if you didn’t, you absolutely know a few people who did. LandaJob is her company’s name, and she will tell us how that came about on this edition of the Marketing Legends of Kansas Ci…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob breaks down exactly how to market your clothing brand from scratch in your first year. This is a step by step clothing brand marketing video laying out a complete plan to market your …
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In this quick episode, co-host Jordan Powers pops in ahead of the holiday weekend to share a Cultivating Curiosity hosting update. It's a tale of two Emilys listeners won't want to miss! --- Produced by Jordan Powers and Emily Cabrera Edited by Jordan Powers Music and sound effects by Mason McClintock, an Athens-based singer, songwriter and storyte…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob talks about the difference between normal clothing brands and clothing brands that get WAY above average results. There are key differences in the way successful clothing brands opera…
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What do you think of this podcast? Please give it a review! Thank you! Ready to transform your PR and marketing strategies with cutting-edge technology? Discover the game-changing potential of AI video editors on the latest Public Relations Review Podcast. Host Peter Woolfolk talks with Gaurav Sharma, half a world away, the innovative founder and C…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares 10 easy tips to grow from 0 viewers on TikTok and Instagram for your brand. This video is full of valuable social media marketing tips for how to market your clothing bran…
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Send us a Text Message. There can be no dispute that Ewing Kaufmann is one of the most impactful and influential business leaders in Kansas City history. In this episode of Kansas City Marketing legends, we hear from one of our own legends what it was like to work for Mr. K. at Marion Labs and the business lessons he learned that helped him run his…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shows all of the packaging for a private label clothing brand called Gym Rats Club. The packaging for your clothing brand is important because it creates an amazing unboxing expe…
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Brand Crowd: https://www.brandcrowd.com/apparelsucces Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I breakdown the underlying reason why startup clothing brands struggle to get their first customers and followers for their clothing brand. The issue is that when you start a new clot…
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Teo Landoni, the 2023-2024 National PRSSA Vice President for Diversity, Equity, Inclusion and Belonging, and Uyen Ngo, the 2024-2025 National PRSSA Vice President for Belonging, Equity, Diversity and Inclusion, interview Joseph Abreu, APR, CPRC, 2024 PRSA Chair. In this episode, Joseph talks about his journey as a member of the LGBTQIA+ community a…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, we break down how to grow your clothing brand with Facebook Ads, TikTok Ads, and Instagram Ads while still remaining profitable. A lot of clothing brand startups struggle to run Face…
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What do you think of this podcast? Please give it a review! Thank you! Embark on an illuminating voyage into the heart of public relations with Nathan Miller, a maestro of communication whose career spans from journalism in Los Angeles to the United Nations. Host Peter Woolfolk chats with Nathan as he maps out his dynamic path, revealing how key de…
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Send us a Text Message. Bill Fromm was a born entrepreneur. He ran a dry-cleaning delivery service in college and his dream was to come back to Kansas City and start an advertising agency. He made that dream come true and opened the doors of his agency on June 1, 1964. Today that agency is Barkley, and it is one of the leading independent agencies …
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I share tips for clothing brands that most "clothing brand" YouTubers would never tell you about. These are topics that most other YouTubers will shy away from because it may make th…
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Welcome Tamara Washington, to PRSay – the podcast of the Houston PRSA Chapter. In this episode, Tamara shares about Branding - Getting Everything Together Before Presenting Yourself to The Public/Media Tamara Washington is the Founder and Executive Consultant of Boom Media and Image Consulting and Boom Effect Entertainment and Sports (BEES). The na…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob talks about what's working with social media marketing right now in the month of June 2024. The best content marketing strategy in June 2024 is authentic content. Being authentic…
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In this episode of Cultivating Curiosity, we explore the long, illustrious career of Larry Beuchat, professor emeritus at UGA's Center for Food Safety. Larry shares his journey from Penn State to Quaker Oats, where he worked on iconic projects like candies for the film "Willy Wonka," and then to UGA, where he spent over 50 years in food safety rese…
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What do you think of this podcast? Please give it a review! Thank you! Embark on a journey of entrepreneurial wisdom with PR mavens Liselle DeGrave and Rachel Dickman as they join host Peter Woolfolk to unveil the roadmap to building a thriving public relations firm from scratch. Get an insider's look at their evolution from aspiring business owner…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode, Rob talks about how "willful ignorance", "cognitive dissonance", "backfire effect", and the "Dunning-Kruger Effect" are contributing factors to a higher risk of failure for first time entrepreneurs and busi…
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Send us a Text Message. Hallmark is not just one of Kansas City’s most revered companies, but it has also contributed to the overall growth of the creative community in the city. One of the best examples of that is the partnership that developed between Whitey Kuhn and the late Dale Wittenborn. The two met while working at Hallmark and then one day…
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Captain Barbara Bell, U.S. Navy (ret). Captain Bell was one of Annapolis's first female graduates and has a distinguished career as an aviator and naval flight test officer. Today, she teaches at the US Naval Academy and may discuss ethics even more than I do. In this interview she discusses a number of important ethics issues, including: 1) The im…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares the 4 most important things you need to focus on in order to build a $1M dollar clothing brand. (1) unique selling point and competitive advantage (2) quality and consistency (…
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Join us as we delve into the world of urban entomology with two of the field's leading experts: Dan Suiter, Orkin Professor of Urban Entomology and UGA Cooperative Extension entomologist, and Glen Ramsey, director of Rollins Entomology Department Technical Services. Discover the nuances of urban entomology and its impact on our daily lives, from ho…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I share with you exactly how I made this design and printed this hoodie for my clothing brand step by step. This is the manufacturing and production process I follow for my clothing brand…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, I talk about why I decided to quit my clothing brand and stop posting to social media. All of the marketing efforts that were generating thousands of views on TikTok and Instagram have be…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the power of precision in your media interviews with the unrivaled expertise of Dorothy Crenshaw from Mod-Op. As host Peter Woolfolk launches the discussion to explore the critical strategies for shaping your narrative, you'll learn how to come to any interview armed with…
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Send us a Text Message. Listeners to the Marketing Legends of Kansas City may find it hard to believe that there was a time when a handshake was all that was needed to create a decades long partnership between a global retailer and an ad agency in Kansas City. But that’s one story that our guest today can tell. Bob Bernstein started his agency in 1…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up Sticker Mule (Discount): https://www.stickermule.com/ca/unlock?ref_id=9259080701&utm_medium=link&utm_source=invite In this episode of Apparel Success, I talk about how I made a sweet $10,000 by selling stickers for my cloth…
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Welcome Kristina Michel, to PRSay – the podcast of the Houston PRSA Chapter. On this episode, Kristina shares about her Journey From H-GAC To Auckland. Kristina Michel is a communications and public relations professional with 14 years of experience, primarily in the higher education, healthcare, and government sectors. Kristina's areas of expertis…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob talks about whether it is a good idea to use dropshipping for your clothing brand like print on demand or if it is best to carry your inventory. If you are thinking about starting a c…
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Send us a Text Message. Kansas City has a rich and colorful history when it comes to our Marketing, Advertising and Public Relations community. We talked for a while about how to start capturing the stories. We quickly decided we did not want to write a book, so we landed on an even better idea – let’s start a podcast! Our idea is simple. Let’s rea…
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What do you think of this podcast? Please give it a review! Thank you! Embarking on an ethical odyssey, host Peter Woolfolk engages with PRSA board members Michelle Egan and Dr. Cayce Myers to examine the delicate interplay between AI advancements and moral directives in public relations. Prepare to navigate the terrain of AI tools, such as ChatGPT…
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Design Crowd: https://www.designcrowd.com/apparel Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob shares clothing brand marketing strategies that actually work in 2024. This is how to market your clothing brand on Instagram and TikTok to get more sales in the moment. These are the…
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In this episode, we sit down with Angelos Deltsidis, assistant professor and postharvest Extension specialist at the University of Georgia Tifton campus, to explore the important role postharvest physiology has in preserving the quality and safety of our food supply and its broader implications for agriculture and global food security. From the mom…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob's dishing out 10 quick fixes to give your clothing brand the boost it needs. These are the common mistakes that could be holding you back and keeping those sales low. But fear no…
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What do you think of this podcast? Please give it a review! Thank you! Unlock the secrets to revolutionizing college media and communication strategies with Carroll Community College's President, Dr. James Ball, and Chief Communications Officer, Lisa Slappy. The thoughtful discussion with host Peter Woolfolk peels back the layers of their transform…
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Brand Crowd: https://www.brandcrowd.com/apparelsuccess Apparel Success Mastermind: https://www.apparelsuccessmastermind.com/sign-up In this episode of Apparel Success, Rob talks about how he turned his clothing brand into a 6-figure business. If you are starting a clothing brand, this video will share with you a real clothing brand success story an…
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