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Outside the White Box

Kara Loewentheil and Simone Seol

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Outside the White Box is a podcast for life coaches, thought work devotees, and anyone else interested in how the self-development industry can uplevel its teaching to meet the demands of a complicated multicultural world. Brought to you by the creators of the UnF*ck Your Brain podcast and the Joyful Marketing podcast, Outside the White Box will weave together unofficial expertise in history, sociology, anthropology and thought work to challenge the "white box" of mainstream self-development ...
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A podcast about success, social awareness, leadership, mindset success, and of course neuroscience. Hear from the best known (and lesser-known) minds on earth who are making the planet a better place using their gifts, talents, and genius.
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Excuse the toddler screaming in the background. I went live on Instagram to give my hot take on: how weirdly easy it is to message "famous" people and have them just respond to you common pitfalls in deciding whom to pitch to whom a lot of people overlook... but should be pitching to Listen and find out what I've got to say! Register for the brilli…
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I'm getting together with my friend Sam Garcia to teach you how in a class called Cold Pitch Magic, on June 20th. I thought I wanted to do this because I want people to fast-track their business growth, because cold pitching -- when done respectfully -- is one hell of a tool. But... I changed my mind. Listen to find out why. ---- If this intrigues,…
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I read one of my clients' copy... and it made my jaw drop all the way to the floor. I had a hard time picking it back up. I asked her to read the post and record it, so I can share it on my podcast. Then I invited her to have a chat about it with me, and it ended up being one of the most fun and deep conversations I've had in a while. We talked abo…
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Just talked about this on an IG live... I got this question so many times from my people. It's one that used to torture me. Why do I have so many interests and passions? Why can't I just pick one and stick with it? And if I have to write copy... which one of my "things" do I write about? Well, my friend... if that's you, this episode is for you. I'…
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In this IG live, I am attacking the trifecta of "I don't knows" when it comes to copywriting I don't know what to offer I don't know who to write to I don't know how to talk about what I do Listen to learn how to solve for all of these. Plus, important thoughts on what to do on days when you feel low on inspiration, and what I think is the #1 thing…
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I did this IG live, asking the following question: what if vagueness weren't a brokenness to be healed, a flaw to be perfected, or an enemy to be conquered? We can write from darkness and ambiguity. We can write into darkness and ambiguity. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This i…
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In this IG live, I talk about how everything you write is broadcasting a spiritual reality. Most people are broadcasting fear. What are your broadcasting? Plus Q&A, including how to write copy about sexual assault, and what it means to push on people's fears, etc. I'm teaching a brand new course on copywriting called, Writing with the Sword, starti…
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In this IG live.... Feel okay writing normal copy, but suddenly freeze up when the time comes to say "buy this"? You're not alone. You don't have to go into "slick salesperson" mode. Ever. Here's how to take the ick out of it. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of …
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Sorry if this IG live calls you out. But when you tell yourself the truth about this, that is a huge opportunity for you to get free, and for your copy to get a thousand times better. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of Instagram lives I'm doing in advance of the…
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In this IG live, I rant about how... you are not a machine. You are part of nature. Your consistency cannot and should not look like a factory assembly line. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of Instagram lives I'm doing in advance of the course to lay down some s…
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I want you to write copy every single day for 7 weeks. Here's why. (Spoiler alert: it's not because I'm a sadist.) I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of Instagram lives I'm doing in advance of the course to lay down some super useful foundations.…
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In this IG live, I talked about how... almost everyone entirely skips thinking about this. And that is a mistake. I’m talking about your relationship to the people you’re writing to. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of Instagram lives I'm doing in advance of the …
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I want to tell you about the most important energy practice I do for my own copywriting, and possibly the most important one you can do for yourself, too. I'm teaching a brand new course on copywriting called, Writing with the Sword, starting May 8th, 2024. This is a series of Instagram lives I'm doing in advance of the course to lay down some supe…
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All good things come to an end, including this podcast! This is the bittersweet final episode of I Am Your Korean Mom, and a farewell message. Listen to find out why this podcast is going into retirement, and how to stay connected with me. ~~~ Join my email list here: https://simonegraceseol.ck.page/sgs-emails Follow along on Instagram: https://www…
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Complexity is a dimension of business that is extremely under-discussed, and yet, it’s a powerful determining factor that leads to businesses sinking every single day. Join me in this episode to learn why we’re inclined to underestimate the cost of complexity, and examples of how adding complexity sneaks up on us. I’m sharing what happens when you …
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What does the true nature of generosity entail, and how can we embody the power position that is generosity? Most of us know generosity is a great trait to uphold and we want to be generous, but the reality is it’s rarely found in the world. Tune in this week to learn how generosity is profoundly misunderstood, why true generosity is the key to unl…
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The spirit of your business existed before it landed on you as its human collaborator, and it is talking to you all the time. In this episode, you’ll learn how to pay attention to the spirit of your business and notice when it is talking to you. I share why collaborating with the spirit of your business makes fulfilling your and its purpose so much…
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Are your posts consistently falling flat? And what’s the secret to creating unforgettable content that makes people stop dead in their tracks? Tune in this week to hear why your copy might be falling flat right now, the antidote to forgettable copy, and how incorporating this one practice I’m offering will help you cultivate a relationship of trust…
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I went from making zero dollars in my coaching business to a million dollars in two years, and this kind of shocking growth doesn’t happen every day. In this time-capsule episode, I’m taking stock of how I produced four six-figure launches in 2020. Tune in this week to hear what contributed to my million-dollar journey, and the grit, sacrifice, and…
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When should you raise your prices? When should you NOT raise your prices? And how do you know if your current services are set to the right price? Pricing your offers often comes with a ton of mental drama, so I hope this episode offers clarity and allows you to have fun along the way because this is why you started your business in the first place…
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Strap yourselves in because I’m offering you nine pieces of rapid-fire business advice in the hopes that at least some of them are exactly what you need to hear right now. Listen in this week to learn how to be courageous in online business, why it doesn’t make sense for most people to have separate personal and professional social media profiles, …
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Rest conjures images of escaping our real lives by going on vacation, taking a nap, or simply doing nothing, and the reality is that some people don’t have the time, money, or logistical ability to do that. Join me on this episode to hear how resting doesn’t have to involve more consumption or luxurious stretches of time away from the chaos of life…
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Consistency is undoubtedly one of the keys to success, but what do you do when trying to be consistent feels like a drag? Is consistency possible without white-knuckling, willpower, and discipline? While we all know that consistency is the secret to creating the results we want, it’s often tragically misunderstood and misapplied. Join me on this ep…
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Some days, just being alive and making it through the day feels impossible. At the same time, we worry about taking a break from our businesses. If you’re wondering how to serve your clients, even on your worst days, you’re in the right place. Tune in this week to hear my thoughts on how to show up for your business while undergoing a traumatic exp…
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Simone’s Slumber Party is my most recent program that teaches you how to market to the unconscious mind and it was the most painful launch I’ve ever done. If you are going through a tough patch in your business and it’s lasting longer than you’d like, you are not alone. Join me on this episode to hear what contributed to the pain I experienced duri…
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This live interview got more views and likes than any of my other lives, by a wide margin, and a torrent of comments expressing awe and gratitude. When you listen, you'll see why. Check out this conversation with one of the most extraordinary humans I've ever met about a very important topic. Follow Imam Ahmad Deeb…
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So much of the online business world has relied on the avoidance of difficult questions. No one wants to sit with the hard questions, but the truth is it’s going to be increasingly difficult to evade them if you want to create sustainable success. This week I’m showing you how people have begun to feel fatigued and disillusioned by strategies that …
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What do you imagine when you hear the term hypnosis? Whether you have preconceived notions about what hypnosis entails or it’s something you’ve never given much thought to, this week, I can guarantee you’ll never think about it the same way again. Melissa Tiers has been a leading teacher of hypnosis for decades, with doctors, psychiatrists, and the…
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Trying to guarantee that every decision you make is bettering the world is something to be acknowledged and celebrated, but if the fear of getting it “wrong” is paralyzing you to the point of hiding, listen in. Tune in this week to discover why moral perfectionism is an impossible standard to hold yourself to, what a growth mindset versus a fixed m…
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Is your business’s growth too slow for your liking? What if I told you “fast” business growth was a giant lie and that it’s not your fault if you’re experiencing slow business growth? Business growth is not supposed to be fast. Join me on this episode to hear the myths that feed the expectation of fast business growth, and why these myths are makin…
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The bigger your voice and impact, the more hate you’ll inevitably get, and I believe this is a great thing. While having haters ultimately means you’re using your voice in a meaningful way, it’s important to consider that not all haters are created equal. Listen in this week to discover what it means if you’re receiving hate, and why I believe havi…
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Speaking our truth is a hard and scary thing for all of us to do at the best of times. If you worry about ruffling feathers, doing right by everyone, saying the wrong thing, or the consequences of not saying anything due to fear, you’re in the right place. Join me on this episode to discover two important considerations to keep in mind if you feel …
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At its core, marketing is about solving people’s problems. That’s because of one simple fact: people want their problems to be solved! The key, as I share, is making solutions accessible. Making that first step easy enough for someone to take it, that is the value of a good marketer. In this episode, I’ll show you how clients can be taught pragmati…
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Have you ever told yourself or been told by someone else to “work on your scarcity mindset?” I recently read an article that blew my mind and completely invalidated the idea of a “scarcity mindset.” Tune in this week as I'm illuminating the truth about the cognitive burden of living in a scarce reality, sharing the science behind our cognition when…
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I am back with life coach, software engineer, and my brother Billy Seol this week! I invited him back on the podcast so soon after last week’s episode because I couldn’t wait to dive into a topic he’s an expert on, and that I bet you’ve not heard anyone else talk about: how to get clients from Reddit. Billy is offering all the ways Reddit can be ex…
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🚀 Elevate your performance with Julie Lowe, the high performance coach on the latest ☕️"Coffee with a Neuroscientist" podcast episode! 🔎 Explore the power of habits and discover a few good habits that can transform your life in ways you never imagined. 🌟 Join Neuroscientist & host Shonté Jovan Taylor in a captivating conversation with Julie Lowe as…
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Are you worried about social media algorithms just like everybody else? Do you wonder how to beat them? The world of social media algorithms can feel like a puzzle you just can’t quite figure out. That’s why this week, I’m speaking to software engineer, life coach, and algorithm expert (who also happens to be my little brother) Billy Seol, who is h…
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I speak with so many clients who live in fear of being cancelled. The truth is being cancelled isn’t a real thing. If you are gripped by the fear of being cancelled, listen in. I’m showing you how to focus back on your integrity instead of perpetually minding other people’s opinions, why businesses are more resilient than you think, and how to exer…
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How do you know when an idea or inkling is coming from the spirit of your business? How much of it is our busy internal chatter or old anxiety patterns? When should you heed the messages the spirit of your business is trying to communicate to you? Join me this week for answers to these questions, to learn how to start working with the spirit of you…
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What I have to share this week might be contrary to what most people want to hear about being in business, but it’s time I got my opinions off my chest in the hopes that it releases you from any beliefs that are killing your soul. Listen in for even more unpopular opinions I have about what it means to be in business, and how considering them for y…
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There are certain things about business that I often hold back from sharing because I think people just don’t want to hear them. And they usually don’t. However, I know that actively avoiding what is true can end up hurting you even more. The antidote is to identify and examine what is true, even if it’s uncomfortable. This week, hear 10 of my most…
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The next round of Integrative Change Work is starting on September 9th, 2023, and there is a brand-new exciting course inside called The 8K Challenge. The 8K Challenge teaches you to center your uniqueness and learn skills that will enable you to help people in powerful ways. In this bonus episode, learn more about The 8K Challenge and what you can…
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Every time you put a piece of marketing out into the world, you are intending it to be received by another human. But something I’ve seen time and time again is that we don’t give much thought to who that person is. The consequence? Marketing to someone random, someone who doesn’t care about your work, or even someone you actively don’t want to mar…
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Have you ever been given feedback on optimizing your business, only to find that you don’t want to do any of those things? Ever got someone to edit your marketing copy to find it no longer sounds anything like you? You may be at risk of expert-washing your work. This week, discover the dangers of expert-washing your marketing, the difference betwee…
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Do you ever feel pressured to skip out on sleep, vacations, or time to feed your mind, body, and spirit for the sake of your business? I used to relate to this... but not anymore. This year, I am intentionally and strategically downsizing my business. Tune in to hear why I'm doing this, and my tips for practicing strategic downsizing in a way that …
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