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Building in the Wild is a podcast and video series hosted by Roman Villard, CPA and Stacey Feldman, CPA, who are building their company - Full Send Finance, and helping build startups and growth companies through elevating financial data. Listen in to hear about how they are building their company, how their startup clients are building their companies, and how they're bringing more personality to accounting and finance for growth-minded startups. Give us a follow: Website: https://www.fulls ...
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Stacey Dooley

BBC Radio 5 Live

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Award-winning documentary maker Stacey Dooley meets people from all walks of life and hears their fascinating stories. Got a story to share? Get in touch via email: stacey@bbc.co.uk or use the hashtag #staceydooleypodcast
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Half-Finished to Done is a podcast for passionate business owners like you, who are ready to stop procrastinating and start creating and finishing extraordinary projects. Join Productivity Coach Cristina Roman weekly as she covers every obstacle—mental, emotional, and logistical—that’s keeping you from sustainably, joyfully, and calmly finishing projects in your business. Welcome to your new life as a project finisher!
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Key Takeaways: Initial Inspiration: Chelsea's experience at UTEP, dealing with technological gaps, motivated her to create FundMiner. Market Validation: She validated the market need through her network and professional organizations. Partnership: Finding a skilled partner was crucial to the success of FundMiner. Raising Capital: Early fundraising …
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Transforming Venture Capital: The Sweater Ventures Journey with COO Emma Clark In this in-depth conversation, Emma Clark, COO of Sweater Ventures, shares her journey from a background in FinTech and her pivotal role at Recurly to join Sweater Ventures, aiming to democratize access to venture capital. Through self-reflection on her pathway and exper…
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S02:03 - Founder Navigating Pivots, Fires, and Apricots. This is a story about Founder vision and why it's imperative to stay aligned with your ethos, vision, and values. We dive into an exploration of Copycat's evolution from a Hollywood-sourced copywriting company to a full fledged narrative agency. As a Founder, Shawn has developed a stronger Fo…
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Understanding Venture Debt with Brian Parks of Bigfoot Capital This episode features a detailed conversation with Brian Parks, the founder of Bigfoot Capital, a company providing a different capital option for founders to pursue growth. Roman and Brian discuss the world of venture debt, with Brian explaining how his past experiences as an operator …
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In this episode, hosts Stacey and Roman discuss the progress of the second season of 'Building in the Wild' in 2024, reflecting on internal growth, frequent changes, and constant evolution in their own journey as well as those of their clients. Speaking at length about their accounting firm, the hosts share insights from their plan to reinvent thei…
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Startup vs Corporate: Comparing Work Experiences and Evaluating Opportunities In this discussion, Stacey Feldman and Roman Villard explore the differences between working in a startup and a larger corporation, focusing on the advantages of each as well as the challenges. They discuss the pace and nature of learning in both environments, the impact …
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QuickBooks Connect Conference: Recap and Key Takeaways In this episode, hosts Stacey Feldman and Roman Villard share their experiences and key takeaways from QuickBooks Connect conference in Las Vegas. They explore topics such as community building, relationship strengthening and new technology adoption within the accounting industry. They dive int…
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In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about budgeting and year-end planning for business owners. Where do you start with budgeting? How do you think about building out an initial framework? What's the easiest way to get started? A few tips on getting a plan set for 2024. 👥 CONNECT WITH US 👥 Roman Villard, CP…
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In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about 2024. How do we plan on evaluating new technology? What will go forward hiring look like? How do we plan to get further engrained in our industry? A riff session on 2024 for us, and some fun along the way. 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa, https…
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In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about all things startup accounting and finance, from day 1. Where should you start to look to set up your financial infrastructure? What are key pitfalls to avoid on the journey? When is the right time to bring in an outside partner? What is the difference between a boo…
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In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about all things community. Why is building a community so important? How and where do you get started? What are formal and informal ways to go about getting engaged in the community? 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa, https://www.linkedin.com/in/rdvcp…
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S01:E07 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about startup financial data and metrics. What are the key issues that we see for seed stage SaaS companies? How do we think about financial data and reporting? How are companies thinking about decision making at the early stages relative to their metrics? 👥 CONN…
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In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about sales and marketing. How did we start building a sales environment? What were some of the key pricing considerations? How can you position yourself really well in the market to establish a good sales foundation? 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa,…
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S01:E05 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about hiring. The planning, the strategy, and the fear in bringing on new employees. Why are your first several employees critical to your success? As an early-stage company, how do you go about planning to hire? Why is it such an emotionally daunting task? 👥 CON…
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S01:E04 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about prospect problems. What issues are prospects facing when they discover and reach out to Full Send? What are the expectations that they have when engaging a new accounting services provider? How does this tie back to culture? 👥 CONNECT WITH US 👥 Roman Villar…
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S01:E03 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about firm culture. What was the inspiration for the firm culture at Full Send, what are the elements that make it great, and what the plans are for the future culture at Full Send Finance? 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa, https://www.linkedi…
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S01:E02 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about firm operations at a high level, where they started, where they are today, and what comes next in the world of systems and firm operations. 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa, https://www.linkedin.com/in/rdvcpa Stacey Feldman, CPA: https:/…
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S01:E01 In this episode of Building in the Wild, Roman Villard and Stacey Feldman chat about their individual backgrounds, how they got into the accounting firm space, and about the mission, vision, and values of Full Send Finance. 👥 CONNECT WITH US 👥 Roman Villard, CPA: @fullsendcpa, https://www.linkedin.com/in/rdvcpa Stacey Feldman, CPA: https://…
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This summer, I’m taking some time away from the podcast. I want to ensure that you've got all of your productivity needs met while we’re on hiatus. In this episode, I'm going to give you a few resources to check out during the summer. Resource #1: Half-Finished to Done Podcast There are 49 episodes of the Half-Finished to Done Podcast, all focused …
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Trying to “just do it” when you’re feeling intense emotions about a task or project rarely works. Fighting against yourself usually leads to more stress, anxiety, and angst. In this episode, I’m joined by fellow coach Sarah Yost—who I call the “emotions queen”— to talk about why and how to regulate when we’re feeling overwhelmed with emotions…and w…
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What’s it like to work with a productivity coach? The best way for you to understand the process and benefits of one-on-one coaching is to share real stories from real clients. In this episode, I’m highlighting three clients who are all successful and are killing it in their respective jobs and industries. They didn’t come to productivity coaching …
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If you’re like many business owners, you’ve never considered selling your business one day. And you might automatically assume that your business could never be sold. This means that you’re likely selling yourself short, and you’re never giving yourself the opportunity to prepare your business for a potential exit. This episode will change the way …
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Do you have mixed feelings about setting goals? Goals intrigue you because you like the idea of going after something and achieving it. But, if you’ve felt burned by goals in the past, it’s also normal to feel reluctance about setting a new one. This is especially true if you’ve consistently pursued goals that were not relevant, meaningful, or rewa…
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If you struggle with sitting down to work after dealing with difficult situations or intense emotions, this episode is for you. Relationship conflict. Worrying about your kids. Hormonal flare-ups. These are all situations that generate intense negative emotions that can take our focus away from work. If you’re like most people, you do one of two th…
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Ready to get more done—with a fraction of the time, energy, and effort it normally takes you? The Bare Minimum Method is for you, especially if you often hit low-energy periods in your business that stress you out. The Bare Minimum Method has been mentioned several times here on the podcast, but today’s episode gives you a full behind-the-scenes pe…
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Have you been wondering if productivity coaching is a fit for you? Working together in my 1:1 coaching program is for you’re an ambitious business owner who cares deeply about: Producing high-caliber work that you're proud of, in a way that you like, Mastering true rest (time off + mind off), and Actually having a life outside of your business Simp…
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Do you find yourself doing everything BUT the hardest, most important work in your business? This episode is for you. If you haven’t yet listened to episode 41, Sit Down and Work Challenge, be sure to give it a listen before diving into this episode. Once you have culled your to-do list down to only your most essential work, it’s time to sit down a…
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I’m excited to invite you to the first 5-day event that I'm hosting in 2023, the Sit Down And Work Challenge. This challenge is for you if you are a business owner who struggles to get your hardest work done due to overwhelm, uncertainty, doubt, or distraction. In this episode, I’m walking you through what has to happen BEFORE you sit down to work.…
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Sales, marketing, and operations get talked about all the time in the online business world—but we rarely talk about how to actually craft products and services that create phenomenal results for our clients. Today, I’m welcoming Becca Syme back to the Half-Finished to Done Podcast to talk about exactly this. In this episode, Becca and I talk about…
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Today’s guest is a two-time former client of Half-Finished to Done, LIVE, Samara Potter. Samara joined Half-Finished to Done, LIVE after the Monday Hour One 5-Day Challenge helped her plan out her weeks more effectively. In this episode, Samara shares how joining the program (twice!) helped her transition from one of the lowest moments of her medic…
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Does content creation feel like a constant source of pressure for you? You’re not alone. As a Productivity Coach, I see business owners procrastinate on their content creation all the time. It’s something most business owners want to incorporate into their business, but it often creates so much angst, dread, pressure, and anxiety. On this episode, …
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If you’ve been diagnosed with ADHD, suspect that you might have it, or have someone close to you who is neurodivergent (hint: you probably do!), this episode is for you. And if none of this applies to you, listen anyway! Our fast-paced society creates symptoms for people that mimic ADHD, so you’ll get something from this episode, no matter what. In…
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Overeating. Overdrinking. Mindlessly scrolling Instagram. Doom-scrolling the news. Numbing out with Netflix. These are all ways that we buffer; meaning we use something external to cover up our negative emotions. In this episode, you’ll learn how buffering can wreak havoc on your productivity, by keeping you in a constant cycle of avoidance. I’m jo…
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This one is for the parents who are struggling to balance their work with their role as a parent—especially when their kid or teen is having a hard time. This is something that comes up with my clients all the time, so when I met Ashley Jangro, I knew I needed to have her on the podcast as a guest expert on this topic. Listen in as Ashley and I dis…
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My job as a Productivity Coach is to help business owners like you find (and actually do!) the actions that are most high-value for you in your life and business. In this episode, I’m sharing one of my highest-value daily actions: My failure-free meditation practice. Listen as I share exactly how I’ve implemented this habit to help me feel more cal…
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As a Productivity Coach, business owners initially come to me because they want to be more productive. But as we dive into our work together, I find that most people actually just want to feel calm in their workday, enjoy the process of working, and feel proud of their high-caliber work. If this is for you, join me live for: The How To Have A Calm …
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Our guest today is a former Half-Finished to Done, LIVE client and fellow coach, Christie Williams. In today’s episode, Christie shares how being part of Half-Finished to Done, LIVE and using the skill of deep work has transformed her from someone who felt like she was settling to a committed coach who controls her time and emotions. Listen in as w…
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In this episode, I am catching up with my former client, Jaime Ellis, a recovering corporate America executive turned career coach. In this conversation, Jaime shares her journey from a place of overwhelm where she was drowning in projects and desperately looking for a way through that period of intense deliverables without burning herself out. Pre…
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If you’ve ever considered yourself an overthinker, this episode is for you. Our guest on the show today is my former client, Kim Witten. In this episode, she talks about how participating in Half-Finished to Done, LIVE after completing the 5-day Bare Minimum Challenge helped her reduce dread, anxiety, and tinkering in her business. She now gets mor…
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Conventional wisdom says that we need to shore up our weaknesses. But what if it’s actually better (and more enjoyable) to build a business that capitalizes on your strengths? When you make a conscious effort to understand and leverage your strengths, you’ll be more energized, engaged, and successful when it comes to your projects. Today's conversa…
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In order to be a calm, self-assured, repeat project finisher, you need to focus on mastering just 3 skill sets. You’ve heard these 3 skill sets talked about here and there on the podcast, but this is the first time I’m addressing all 3 together, and explaining what they have in common. The 3 skill sets that every project finisher needs: Deep work: …
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Our guest today is not only a former client of my Half-Finished to Done, LIVE program, she’s also my big sister, Sara Rose Whaley. In this conversation, we’ll discuss how an afternoon spent organizing her bedroom led to a massive aha moment about how she manages overwhelm, in both her home life and in her business. Once she realized there was a way…
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If you’ve ever put off looking at or dealing with your business numbers because of overwhelm, insecurity, or confusion—this episode is for you. In this episode, I’m joined by Keila Hill-Trawick, who runs Little Fish Accounting, a CPA firm for small businesses. Keila helps small businesses thrive through her transparent, easy-to-understand approach …
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Do you ever feel like you can’t get yourself to act, even though you say you want to? If you want to finish extraordinary projects in your business, you need to know how to take action on demand. This skill set is at the root of every single thing that you want to create and do in your life and business. In this episode, I’m explaining how to use t…
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One of the biggest perks of running your own business is the ability to take tons of time off—for vacations and trips, for a mini-sabbatical, to handle a personal issue, or for a parental leave. And yet—so few business owners take full advantage of this benefit, because we’re never taught how to effectively take long chunks of time away from our bu…
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If you're a successful business owner who feels like you're getting things done but you know things in your business could be a bit more organized, controlled and less complicated, then this episode is for you. Our guest today is another two-time client of my Half-Finished to Done, LIVE program, Jenny Blake. In this episode, Jenny shares how partic…
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If you’ve tried something in the past to solve your business challenges and you feel like it didn’t work, this episode is for you. Clients who join my program, Half-Finished to Done, LIVE, are often hesitant to enroll because they’ve tried other programs, podcasts, books, and productivity methods to solve their challenges with time management, proc…
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If you have a jam-packed calendar and you’re not getting the results that you want in your business, it tells us that your time is misaligned. You likely have too many things on your schedule that are taking up your mental, emotional, and physical energy, without giving you what you actually want in return—like more finished projects that create mo…
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Ready to shift the way that you set up your project sprints? In this episode, I'm sharing a fun, energizing way to make your project plans more simple, effective, and doable. It's called the Oprah Million Dollar Challenge, and it’s a hands-on exercise that I do with my clients in my program, Half-Finished to Done, LIVE. The challenge is a set of 5 …
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This bonus episode is a special invitation to the upcoming The Bare Minimum Challenge. This is the last free 5-day challenge of 2022, and it’s taking place from October 31st to November 4th. If you are a business owner who wants to navigate your low-energy periods with more calm and ease, this challenge is for you. If the idea of intentionally doin…
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