Weekly podcast on the latest news in the world of location-based marketing by THE LBMA.
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#LocationWeekly Episode 705 is out! Featuring new partnership between UNL & GrabMaps, Simon Property Group goes holographic in malls, CVS drives app downloads with cabinet unlock feature, and Super Bowl uses LIDAR and AR graphics to spice things up.
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This week's #LocationWeekly episode features stories like Amazon suing for location data collection, InMoment launching a location performance scoring system, MediaMarkt & Saturn launching an in-store media network and Google launching Identity Check for Android.
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This week's location weekly episode features WHSmith launching an instore retail media network, Komodo launching a travel marketing platform with TikTok & Revolut, RaceTrac partnering with Accustore for in-house promotions & T-Mobile to acquire Vistar Media for $600M. Listen in now!
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This week's #locationweekly episode features announcements from the CES and NRF shows, including companies like Dalim Software, L’Oreal, Nvidia, Meta, and more.
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A new #LocationWeekly episode is out now featuring stories from Digital Envoy announcing the launch of LocID, TomTom & ESRI partner on advanced location analytics, HERE and AWS collaborate on AI mapping solutions for vehicles & Best Buy Canada opens retail media network to 3rd parties. Tune in now!
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This week's #locationweekly episode features IHG Hotels & Resorts Singapore launching a champagne drive-through, IGA, INC. buying Inmar Intelligence’s scanner apps, Target launching a generative AI gift finder and Walmart looking to create a unique homepage for every customer. Make sure to tune in!
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This week's episode of #LocationWeekly features Instagram launching live location sharing, Cadbury delivering on Christmas with OOH campaign, Google Lens can now tailor search results to the store you are in, and Amazon releasing 17 new APIs for location services. Make sure to listen in!
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This week's #LocationWeekly episode features Google Wallet adding proximity-based pass alerts, eBay opening “Listings in Lights” for the holidays, Nordstrom updating mobile app for the holidays and Perplexity’s AI-shopping assistant to challenge Amazon and Google. Make sure to listen in!
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This week's #locationweekly episode features Snapchat adding location sharing to its Family Centre offering, Western Union launching media networking, Grindr building the world's first “AI Wingman” and Niantic introducing a Spatial Platform. Make sure to tune in!
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Episode 695 of #locationweekly is out now! Highlighting stories include Amap improving lane-level navigation/mapping with AI, Virgin Media and Blis signing an exclusive partnership in the UK, AT&T T-Mobile and Verizon contesting heavy FCC fines, and media targeting DOOH ads in the UK via license plate recognition.…
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This week's new #LocationWeekly episode is out now! It features, Retail Media Networks proving successful in Germany for Gustavo Gusto, H&M creating inspirational & experiential stores, Uberall releases “location performance score” and AI tools + ToneTag revolutionizes payments in India. Make sure to tune in now!…
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This week's #LocationWeekly episode features Foursquare's reduction to just one app, a New method of location-based ads without compromising privacy, Ogilvy India gamifying Google search, and AirDoctor raising $20M to help people find doctors while travelling. Check it out now!
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This week on our podcast we provide you a summary of our recent #RetailLoco summit in Atlanta. We were pleased to be supported by our sponsors @svarmony @groundlevelinsights @sparkfly @optex and great speakers from @trurating @revolution @tsmoothiecafe @michaelkors @jll @papajohns @fintechagenda @ambsports and so many more…
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This week's #LocationWeekly episode features stories like InstaCart adding gamification and lbs offers in aisle., Tesco to launch location-based scanner ads, Decathalon gives you discounts for picking up litter & Sams Club building cashier-less stores.
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This week's #LocationWeekly episode features Giant Eagle slashing delivery times with FlyBuy, Billups launching an “attention measurement” platform for OOH, AMBEST launching a new app with LBS features for member drivers, and InnerSpace receiving a patent on hyperbolic location fingerprinting. Make sure to tune in!…
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This week's episode of #LocationWeekly features WIPPY launching a location-based dating app in Japan, The 988 national suicide line routing calls based on origin, Kiwibot acquiring Nickelytics to bring ads to their robot delivery fleet, DePop using AI to auto-generate product descriptions from images. Make sure to tune in!…
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Episode 687 of #LocationWeekly is now available featuring, Connector Technologies releasing a location-based event networking app, Foursquare releasing Sales Impact attribution features, Microsoft & StopNCII partnering on preventing intimate imagery abuse + Home Depot improves retail media ad targeting with Pentaleap tech. Listen in now!…
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This week's new #LocationWeekly episode features shopify testing integration of checkout tech in Roblox, Tesco beginning to sell its store picking tech to international grocers, IRI launching web-based audience builder and Life360 app getting into the advertising business. Make sure to listen in!
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This week's #LocationWeekly podcast features Nickelytics acquiring TRUCKADS, USIM launching Purview 2.0 with AI-powered geo-marketing tools, Amazon allowing sellers to ditch physical returns and Bath & Body Works launching generative AI “fragrance finder”. Make sure to tune in!
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This week's #LocationWeekly episode features stories from ShopRite adds Grocery TV’s retail media network, Bestbuy launches AI-powered delivery tracking, Micro & HERE partner on enhanced safety for kids smartwatches & Vicinity Media, iProspect-Dentsu and WeatherTrac team up on location-based ad for Queen Modjadji campaign. Tune in now!…
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This week's #LocationWeekly episode features TapClicks launching TapMap, CoreLogic launching AI image search to its OneHome real estate platform, Instacart partners with Ibotta on digital coupons & Instagram FriendMap going live. Make sure to tune in!
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This week's location weekly episode features Designium & FoundAt partnering on a new XR app, Placer.AI raising another $75M on a $1.5B valuation, RayBan's Meta smart glasses point to the future & Beetlejuice movie selling tickets in Roblox met averse. Make sure to tune in!
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This week's #LocationWeekly podcast features Apple Maps launching on the web, Pizza Hut driving sales with Tamagotchi partnership in Japan, Experian rolling out a solution to help identify customers on Retail Media Networks and YUM brands expanding VoiceAI partnership at Taco Bells across the US. Make sure to listen in!…
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This week's #LocationWeekly talks about how third-party cookies will not be deprecated from Chrome, Yelp unveiling a host of new local business features, Audible bringing storybooks to live with huge AR OOH campaign + about how the Grindr app turns off location services at Olympics.
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This week's #locationweekly Landcore's new system for sharing locations, TigerPistol and AdBud partnering on local social ads, Morocco’s FC Media partners with Local Media Exchange on booking platform + Roadtrip planning better with Morecast’s “Plan Your Route". Make sure to tune in!
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This week's episode features Fairchild Media & Tutch partnering on LOCLshop, Swift Navigation and Calian Group partnering on precise positioning, Foot Locker’s new loyalty program exchanges points for cash/sneaker access, and Uzbekistan prisoners will soon tap kiosks for online shopping. Make sure to tune in!…
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This week's #LocationWeekly episode features Deliveroo turning scooters into OOH ad network, Ancient Roman city Turkiye brought back with projection mapping, Snap Inc. launching personalization messages + GTR (Govia Thameslink Railway) customizes ads by location and life stage. Make sure to tune in!
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Episode 676 of #LocationWeekly featuring Walmart installing Vusion electronic shelf labels in 2300 stores, Timbres agency using Google Gemini AI to generate 6,000 ads for PODs, TapTap partnering with League-M Europe to expand in Germany, Austria & Switzerland + Google launching emergency location services on Android in Canada. Make sure to tune in!…
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In this week's #LocationWeekly episode, we discuss the state of the industry and our plans for the LBMA for the rest of the year and for 2025.
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This week's #LocationWeekly episode features Life360 seeking to raise $155M in IPO, Heineken deploying a scavenger hunt campaign in Toronto for UEFA, SOCi launching Genius Search powered by generative AI & Indian OOH association launching RoadStar attribution tool developed by ReluAI. Make sure to listen in!…
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Live from @NRFAPAC event in Singapore. Featuring a discussion about our local observations and thoughts on the market
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@TheLBMA #APAC #RetailInnovation #NRF #Vietnam #Singapore
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A new #LocationWeekly episode is out featuring stories from Schindler deploying projection ads on elevator doors with Doorshow, GeoQpons now reaching over 4M active users in the US, Retailigence's adPOP Engine bringing location data on 12M products & TikTok account Globetrots combining Google Earth & Text-to-Speech. Make sure to tune in!…
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This week's #locationweekly episode features Ericsson expanding indoor positioning with 5G enhancements, Google & Singapore Tourism Board adding LB AR to map experiences, Microsoft Places using AI to find the best time for your next office work day & Zitcha & Venvee teaming up on instore media network measurement. Make sure to tune in!…
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This week's #LocationWeekly episode features OpenBet launching “locator” tool in North America, FTC settling with InMarket & fines mobile operators, Adidas turning DOOH totems into running checkpoints in Stockholm + Ivee and Creative Mobile Technologies partnering on “smart taxi” advertising.
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This week's #locationweekly podcast features Princess Cruises launches OceanNow location-based services, Local Logic partners with Homogenous inc., Pipedream Labs raised $13M to build underground delivery networks &7-Eleven Japan partners with Song to measure inshore advertising.
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This episode of #LocationWeekly features Walmart offering Luminate platform linking media networks with ad performance, HERE location APIs now available on AWS marketplace, Grindr app updates with “Gayborhood” to connect local businesses & Glass Media launches “KrowdSense” a wireless occupancy scanner. Make sure to tune in!…
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New episode of #LocationWeekly... FTC imposes final settlement on X-Mode/Outlogic for selling location data, Pedigree launches “Adoptable” using AI to create better ad for available dogs, Google launches “Find My Device” services at scale, Swedish grocery ICA partners with Cleveron on automated parcel delivery. Make sure to tune in!…
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This week's #locationweekly episode features WalMart expanding their media network with programmatic features for advertisers, Home Depot launching Orange Apron retail media network, PAR and Punchh teaming up on SMS marketing for restaurants & Amazon cutting staff and pulling Just Walk Out tech from grocery stores. Make sure to tune in!…
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This week's #LocationWeekly podcast features Shakira combining DOOH and stage in Times Square, Israeli start-up Wi-Charge developing wireless power for DOOH, AR innovator mirrAR raises $1.75M pre-seed round & Microsoft bringing Tutch digital platform to US retailers.
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This week's episode features Google adding location tracking controls to Chrome OS, Pearl Jam's debut new album with AR app, Five Below cutting back on self-checkout to reduce losses & FloorLocator changing the indoor navigation game. Make sure to tune in now!
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This week's #LocationWeekly episode features BeaconsmindAG using laser projection for art, Reese's using AR to promote their new product, Hugo Boss tapping into Roblox for a virtual store & NextNav acquiring New Spectrum. Make sure to listen in!
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This week's #LocationWeekly episode features stories from Instagram developing a SnapChat-like “friend map” feature, the Sway App letting you share your location with friends, Gabb Maps partners with HERE Technologies launching kid-safe maps & GSTV partnering with Influencer on network content. Tune in now!…
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This week's #LocationWeekly podcast features VEON launching “Geolocation Gateway”, Walmart acquiring Vizio, Debenhams launching an AI-driven personalized beauty service + L’Occitane launching a virtual store for Ramadan!
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In this week's episode, Asif and Carsten talk about Avocados From Mexico launching AI & Imager Recognition recipes with Super Bowl, The DPAA launching MOOHA to represent media on moving vehicles, Appdome launching Geo Compliance suite to combat location spoofing & they talk on the partnership between MediaMarkt and Uber on deliveries.…
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This week's #LocationWeekly episode features, Starship Technologies raising $90M for robot deliveries, Darabase Canada launching to help real estate companies with Digital Property Rights, RevealMobile partnering with LoopMe on OOH measurement, and DoMedia and Placer.AI team-up on PeopleToMySpot.com for SMBs. Make sure to listen in!…
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This Week's #LocationWeekly episode features Google starting to test generative AI in maps, Sorted Holdings joining Location Sciences in reverse takeover, Netsertive releasing MLX 2.0 dashboard with new features + RoboMart partnering with PIX Moving on unmanned retail stores. Make sure to tune in!
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Today's #LocationWeekly Episode features FTC banning InMarket from selling data, Here Technologies and Uber partnering on more precise pickups, ExtraMile pilots AI-Powered “digital human” signage + Sam’s Club to roll out AI-based receipt verification at stores.
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This week on #locationweekly we talk about Microspoft & TomTom working on generative AI for cars, Stor.AI & Mercatus merging, Mattress Firm working with LiveRamp on linking ad impressions to store visits & LiveRamp acquiring Habu. Tune in now!
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Check out this week's new #LocationWeekly Podcast, episode 653! Available now on all platforms! #NRF2024 #VerizonBusiness #PlacerAI #Opertus #Ariadne
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