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The Higher Ed Marketer is centered around marketing professionals in the field of higher education. If you’re looking for real, practical advice on how to level up your marketing game, this is the show for you. Each episode features conversations with some of the best and brightest marketing minds in higher education, discussing the future of marketing, new technologies, and so much more. Hosted by Ausha. See ausha.co/privacy-policy for more information.
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Want to discover the personalities, leaders, and voices who are making things happen and making a difference in our region? Welcome to Dreamers, Drivers, and Doers, where Greater Akron Chamber CEO and President Steve Millard engages in conversations with business owners, influencers, and government officials to discover what makes a group of people come together, the possibilities on a local and regional level, and the potential of an area that pulls together. Fascinating journeys, strong op ...
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International IVF Initiative Podcast

The International IVF Initiative

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The International IVF initiative is a worldwide non-profit education project for the Assisted Reproductive Technologies community, sharing scientific and practical and knowledge for Embryologists, Reproductive Scientists, and anyone working in the ART community. Each episode will be sharing insights into the world of IVF, along with profiles of legends within the world of ART, the latest news and wisdom from our community.
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Welcome to the Real Estate Practice Podcast with Darren Tunstall. This podcast is designed for everyone in the real estate world, from newcomers to seasoned professionals. We discuss essential topics like client acquisition, problem-solving, effective client support, and mastering your communication skills. Our goal is to help you become a confident and successful communicator in your real estate career. Join our live Zoom sessions every Monday through Friday, 8:30 to 9 a.m. Pacific Standard ...
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We can't believe it's been 2 years already! Tonight is our final episode streaming on the Nerd Initiative Network and we begin to help grow @Itsfanbox as something new! Thank you all for watching and we can't wait to see you over on the new channel! Be sure to follow Nerd Initiative to see what happens next! And follow us over at www.itsfanbox.com …
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While women play key roles in leading and driving work in companies and organizations, they remain disproportionally underrepresented on boards and committees across for-profit and not-for-profit organizations. Enterthe WNLI Board Leadership Initiative, a program with the goal of creating greater access and connectivity between women interested in …
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Tune in this week as Josh and Tony explore what it means to be a DM! World building, storytelling, and much more. We are joined by some special guests and some of our favorite people, Tuck Choate and Stephen Kachur. We unpack some of our favorite DMing moments together and oh the stories we tell... Stick around next time for part 2 of this multi-pa…
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Entrepreneurship is not just creating businesses and IPOs from brand new ideas jotted on cocktail napkins. Entrepreneurship Through Acquisition (ETA) is a growing movement that may be at its most sophisticated right here in Northeast Ohio. ETA provides a path for aspiring entrepreneurs, owners with a desire to exit while leaving their business, emp…
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How often do you find yourself wondering what your school’s marketing messaging should be? What are your prospective students interested in? What do they see that sets your institution apart? The easiest way to hear your students’ stories is from the students themselves. We’re chatting with Kathy Howell and Kathy Payne from Delaware Valley Universi…
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The ACE Mentor Program is a nationwide program designed to introduce students to the wide range of career opportunities in architecture, construction, engineering and more. The Akron-Canton affiliate was established in 2017, and has provided more than $130,000 in scholarships to over 15 students and guided nearly 370 students through the program. C…
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In 2021, Kenyon College in Gambier, Ohio, received a record-breaking $100 million gift from an anonymous donor. So how did Kenyon’s marketing department creatively share the story of this generous anonymous donor while emphasizing the importance of gifts at every level? Kenyon’s Vice President for Advancement, Colleen Garland, and Vice President fo…
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In this episode, Josh & Tony explore a bit of a hard topic: the stigmas of D&D. Need we say more? Tune in to find out what they say. Join our new Discord Server!!!!!!! https://discord.gg/yJFsKNat YouTube sources for old audio: https://www.youtube.com/watch?v=wL7lEwD1uGI https://www.youtube.com/watch?v=D7Ies6NVAeA…
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Take another trip back in time with us as we revisit another compelling episode of the Higher Ed Marketer Podcast. In 2022, Jay Baer, Business Growth and Customer Experience Researcher — and tequila sommelier — shared his three essential keys to marketing with us. By identifying audience personas and adapting your messaging accordingly, you can str…
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In early 2023, Bart’s mentor and a dear friend of the show, Tim Fuller, joined us for an insightful conversation about the demographic enrollment cliff. Tim unexpectedly passed away a few short months after this episode originally aired. As a lifelong advocate for higher education, Tim’s passion for helping academic institutions and the students th…
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What is one thing TTRPG players love to do? Use weapons! In this week’s episode, Josh and Tony talk about some of their favorite weapons, spells, and character buffs to make combat fun and effective in D&D. In the Christian walk, one must also understand their weapons of warfare against the enemy if we are to succeed in the middle of spiritual warf…
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In this scenario, you are a real estate agent attending a generic meet-up event. You overhear someone mentioning they are selling their home on their own (FSBO), and you naturally segue into a conversation about their sale while still participating in the event's activities. Requirements Engage genuinely in the meet-up activities Listen for opportu…
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In this scenario, you contact homeowners around a recently listed, sold, or in-escrow property in your farm area to inform them about its status and gauge their potential interest in the market. Requirements Stay informed about recent listings or sales. Identify neighboring homeowners. Contact homeowners to inform and gauge interest. Communicate ef…
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Renea Woods-Baylor is the third of five generations of entrepreneurs, and she’s been learning about business ever since she was a young girl sitting at the dinner table. She owned an accounting firm for 22 years before stepping away to pursue her true passion: tea. The Tea Lady Inc. is a luxury style English tearoom offering a unique experience for…
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The Advancement team often wears many different hats across multiple departments, but one common goal is building relationships and raising funds. By walking through life with alumni via a mentorship program or sending out a QR code to find out generational preferences, you can understand your alumni and donors on a personal level. It’s time to lev…
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The Akron Civic Theatre has had a successful few years following the pandemic, the $9 millionof renovations donein 2021, and the addition of the Knight Stage. And with programming and consulting also done for the GoodyearTheatre and E.J. Thomas Hall, around 550 events are put on each year in total. In this episode, Executive DirectorHoward Parr exp…
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With the field of higher education changing day by day, it’s crucial to implement different strategies and initiatives to stay ahead of the enrollment cliff. By engaging faculty in yield efforts, geofencing, and keeping web pages up to date, you can set your institution to be ahead of the curve. That’s why we’re joined by Kristin Nichols, the Found…
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In this scenario, you are hosting a workshop for potential homebuyers and sellers, providing valuable information and engaging in direct conversations. Requirements Comprehensive Knowledge Engaging Presentation Skills Effective Communication Follow-Up Resources Download This Script The intention is to educate potential buyers and sellers, build tru…
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At the end of every session (almost without fail), people ask that same age-old question: did we level up? HA!!!! In this episode, Josh and Tony discuss what it means to level up both in D&D gameplay, as well as spiritually. God doesn't want us to stay where we are, but for us to grow in our faith - level up if you will - and grow closer to Him.…
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Akron RubberDucks President and General Manager Jim Pfander has been with the AA baseball team for 12 years.Canal Park has changed a lot in that time, mainly in its marketing and operations-Jim positions the RubberDucks asnot just a baseball team, andmore of a “collective spirit” for downtown. In this episode, Jim and Steve discuss howthe RubberDuc…
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Programmatic advertising is more than just finding those “watering holes” — the places your prospective students typically hang out. It takes locating where your audience is coming from, testing out new marketing, and exercising patience when waiting for the results. Programmatic advertising doesn’t reinvent the wheel. It still requires intentional…
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Movie theaters are getting more and more elaborate...and outrageous with their popcorn bucket designs... Tony and Will discuss the good, bad, and the inappropriate! #popcornbucket #movietheaters #movies #theaters #amctheaters #regalcinema #cinemark #marvel #DC #dune #deadpoolandwolverineBy It's FanBox
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In this scenario, you are having a conversation with a homeowner who is objecting to the commission rate you have set. Your goal is to explain the benefits of the commission structure and overcome the homeowner's objections to secure the listing at your requested commission rate. Strong communication skills In-depth knowledge of the local real esta…
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In this scenario, you are discussing the net sheet with a homeowner who needs to sell their home, focusing on expenses and the total amount they will receive without mentioning commission percentages. Clear and Detailed Net Sheet Focus on the Bottom Line Open Communication Reassurance and Confidence Download This Script The intention is to explain …
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Tony Troppe is known throughout Akron for donning various hats: owner, proprietor, developer, creative director, musician... there’s no easy way to explain exactly what Tony does day-to-day. But on a larger scale, he's a passionate change maker looking to make Greater Akron a bright, asset-filled city via arts and entertainment venues and community…
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By surveying attending students and students who decided to go elsewhere, your institution can give your admissions team additional data to help streamline their processes. But the research doesn’t stop there! Considering outside influencers like parents, coaches, and other trusted adults can bring a unique perspective of comparative analysis. We’r…
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Dr Who's finale left fans at a loss as the big bad of the season was revealed, We are taken back to the drama in Westeros with House of Dragon Season two premiered Sunday, and Wizards of the Coast has released preorder for a 2024 update to Dungeons & Dragons Fifth Edition. #dungeonsanddragons #gameofthrones #houseofdragon #doctorwho #Wizardsoftheco…
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In this scenario, you are reaching out to a potential client who has engaged with one of your real estate posts on social media. Strong Social Media Presence Effective Communication Skills Market Knowledge Follow-Up Strategy Download This Script The intention is to initiate a conversation with a social media lead and assess their interest in buying…
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In this episode, Josh and Tony are joined by their first special guest, and Tony’s younger brother, Aaron Benda. Rejoicing at the appearance of their first guest, there was also tremendous gratitude because something unique (and ironic) has happened to Josh while recording as well!!! This episode will dive into what it means to use character voices…
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In this scenario, you reach out to a social media lead who has recently accepted your friend request to introduce yourself and offer your real estate services. Requirements Strong Communication Skills Local Market Knowledge Proactive Follow-up Strategies Social Media Savvy Download this script The intention is to establish a friendly connection and…
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The United States’ labor market is continuing to reshape and heal itself following 2022’s “Great Resignation,” butconnecting workers to good in-demand jobs has always been difficult. ConxusNEO seeks to solve this issue inNortheast Ohio by working with partners to generate awareness of in-demand jobs, develop a competitive talent pool,and upskill em…
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Vanderbilt University is at the forefront of Generative Artificial Intelligence. AI is not going away, but it can be understood through intentional time and effort. By destigmatizing generative AI at your institution, you may just broaden your impact to set your students and staff one step ahead of the game. We’re joined by Jules White, the Senior …
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PGA Golf at Firestone in July has been a mainstay in the Akron community for over 70 years. In this episode, Steve sits down with Don Padgett, Executive Director of the Kaulig Companies Championship to discuss how the championship and Firestone Country Club delivers visibility, community engagement, and charitable support to the Greater Akron commu…
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Our colleges and universities are educating the workforce of tomorrow, so it’s important that they understand the mechanics of strategic initiatives and corporate partnerships. We’re getting our conversation started with Bill Spiker, the President of The Ohio Foundation of Independent Colleges (OFIC). OFIC works with independent colleges and univer…
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In this scenario, you are a real estate agent looking to establish referral relationships with local businesses. You believe collaborating with business owners can be mutually beneficial, as you can refer clients to their services while they refer potential buyers or sellers to you. Requirements Strong communication skills Knowledge of local busine…
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In this scenario, you are advising your buyer on the importance of strategic offers and negotiations. You highlight the balance between competitiveness and respecting property value while considering the seller’s perspective while approaching negotiations strategically. Requirements Strong understanding of the local real estate market. Effective co…
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Each day we get closer to an AI driven world–and that’s no more apparent than in education and the businessworld. Stark State College has taken a forward-thinking approach in developing programs specifically oriented to AIlearning career readiness. Inthis episode, President of Stark State College Para Jones and ConxusNEO Tech SectorPartnership Seni…
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Multicultural marketing means asking questions and being authentically involved in discovering and providing what different demographics need. It’s about making admissions information accessible to all despite language barriers or backgrounds. We’re getting our conversation started with Christian Ponce, the Associate Vice President for Marketing at…
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Akronites know that our city has a deep and colorful history that's shaped the fabric of our region. In July 2025, the City of Akron will celebrate its 200th birthday with a much-anticipated Bicentennial Celebration! A number of events and historic celebrations will take place aimed at bringing the city together. In this episode, Mark Greer, Execut…
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Being assertive about getting involved as a senior marketing leader is essential to the prosperity of your institution's strategic plan. It takes a courageous leader to have tough conversations about institutional futures. But with the enrollment cliff on the horizon, it’s crucial now more than ever to develop and implement a strategic plan. We’re …
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