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Welcome to Savvy Offer Hub! A podcast created to help you to scale your business with digital products, step by step, in a way that works FOR YOU. My name is Ieva and I'm here to bring you years of behind-the-scenes experience with no-fluff unfiltered thoughts on all things related to online courses and creating the business you love. Messy action, simplicity and living the life you desire is what we're here for! The episodes will help you to plan, create and launch your offers and scale an ...
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MarTech? Marketing Operations? CRM? You have come to the right place! 17 year industry vet, Mike MacFarlane, hosts this weekly show talking with other indie marketers who have ”gone out on their own” in the world of MarTech consulting. Have a listen, will ya?
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Get the latest tips and tricks on blogging, Affiliate Marketing, making money online and more. An informative podcast for new or seasoned website creators and bloggers who want to learn about Internet Marketing, WordPress and earning money with websites.
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Course Wizards

Amit Arora and Christopher Maselli

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Teach anything online! On the Course Wizards podcast, Amit Arora and Christopher Maselli share the latest tips and tricks on how to create your own online teaching courses. They discuss online teaching platforms, tech setup, how to come up with course ideas, how to build your audience, lead magnets, and much more, all in 20 minutes or less! Visit coursewizards.com to download free resources and listen to previous episodes.
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Dropping insights on business, tech, and influence Do you understand the business of tech and its influence on the economy? Each week, join a product and a design strategist with over two decades of combined product management experience at companies like Apple and Google in discussion. B. Pagels-Minor and Tamarly "Tam" Danier help founders and VCs get to real results, and in one episode, you’ll immediately realize that only real talk gets dropped here. Connect with us online: Twitter: @thed ...
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If you're exploring the best fit platform for yourself, make sure to check out my free Course Platform Guide. Just recently I decided to move my offers from Circle to Thinkific - in this episode, I chat all about it! Why did I choose Thinkific as my course platform? Thinkific has a simple course + community combo, they have 0% fees on all of their …
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"Provide value" is probably the most common social media advice you will hear. But it often leads to the question - when it's enough? Are you giving away TOO MUCH for free? How to know what should go into paid offers vs your free content? The truth is, it's very hard to really give away too much for free. In fact, most creators, especially if you'r…
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It's announcement time! I did a rebranding and then I decided that it's the wrong direction to take so I... rebranded back. And this episode is all about that! My specific experience when rebranding my whole business and taking on a new adventure and how I realized it's not the right fit. It's all about creating a business that is well aligned with…
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Get FREE Course Platform Guide here 🔓 What to look out for in a course platform? Choosing the right fit course platform can be challenging. There are so many different platform options to consider and each of them have their pros and cons. In this episode, I talk more about specific platform elements to look out for - ones that should make or break…
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Start your own course creation journey with Your Course Creation Membership 🔓 What is the best format for an online course? We commonly assume that most online courses will be video based and it's true that video courses are not only very popular but often also preferred. Creating a video based course ensures visual, as well as audio material, and …
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It was one of those things that used to trip me up years ago when I just got started - everyone seemed to be talking about signature courses and yet, no one really provided any information on WHAT is a signature course, how to create one and when it is a good idea in the first place... So in this episode I want to answer all of these questions and …
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If you're ready to create an impactful online course with excellent user experience, join us in Your High Profit Offer 🥂 In this episode, I chat about Master Resell Rights courses, why MRR is all the hype without any real results and why most of the MRR business module is all about creating a vision of high profit while most MRR sellers have left t…
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Join us in Your High Profit Offer to create your industry-leading course! Check out the free Course Platform Guide here. Kajabi is one of the most popular all-in-one business setups, especially amongst online coaches and course creators. However, Kajabi can be rather challenging to manage and there are several common Kajabi mistakes I see repeatedl…
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If you're on your path to creating an online course, make sure to explore my new Live program - Your High Profit Offer! We're about to start September '24 🥂 In this episode, we discuss using Pinterest for consistent course sales - Pinterest is an absolute goldmine of evergreen traffic and you can generate consistent sales on the platform easily if …
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I have now opened the enrollment for Your High Profit Offer LIVE Program starting in September. You can currently lock in the best deal for the period of July!! Payment plans are also available. If you're ready to start working on your course in the following months, make sure to check it out and let's make it happen! Launching two new offers at th…
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Your High Profit Offer LIVE Program is about to start September '24 - you can save your spot with the highest discount now! 🥂 In this episode, we discuss three key elements that can help you to create the next-level user experience in your course. If you plan to create a high-end offer, it's important that your users feel that you've taken care of …
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It's my birtdayyyy! 🥂 Use the code CHEERSTO30 to enroll in the Savvy Offer Hub for a special deal - valid until the end of July '24. Today we're here to discuss some of the most impactful business decisions I have made over the period of 10 years. It hasn't always been easy and for a big part of my business I have struggled to find my way. In this …
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Use the code CHEERSTO30 to enroll in the Savvy Offer Hub for a special deal - valid until the end of July '24. In this episode, we're here to chat about creating recurring revenue. What does a recurring revenue mean and how can you establish consistent income online with payment plans and memberships? Creating a membership was one of the best busin…
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Enroll in Your Passive Lead Gen Plan here for only $33 until July! Later the course will be available inside the Savvy Offer Hub only. Is it possible to create an online course in a week? YES. In this episode, I bring you behind-the-scenes of planning, creating and recording an online course in just 5 days. Take this as a motivation to embrace your…
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Let's talk about showing up for your online business - showing up on social media, creating stories, writing emails. There are so many different angles to this but the goal is one. In this episode, we discuss another perspective of showing up - why showing up matters to build trust. Why if you want to make $10K in course sales, you will need to sho…
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This episode is an ode to diversified ways to sell your digital products, as well as diversity in the ways how we buy, how we build trust and get to the buying decision. If you are feeling uneasy about the ways you show up online and you feel like your digital marketing strategy needs a revamp - this episode will be for you! It's time to let go of …
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If you are currently at the first stages of starting a new business venture, this episode will be the perfect fit! In this episode, I discuss the overwhelm of starting something new in your business, how much of a work it all seems before you take the first steps and how often we dismiss our ideas just because there seems to be so much to do to act…
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Are you scared of video content creation? Are you camera-shy and feel like video making or creating online courses is not going to be for you? In this episode, we'll explore how to record online course videos when you're camera-shy, I also share my own struggles with video content creation in the early days and I hope all of that will serve you as …
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How to make sure your course launch will bring the profit you hope for? Is there a bulletproof strategy to create a profitable launch? In this episode, I bring you behind-the-scenes of the "IT" factor between a good and amazing offer launch. What it is that highly successful course creators do different? If you are about to launch your own online c…
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How to know if your digital product should be an evergreen course or a live coaching experience? What are the benefits of one over the other? Evergreen online courses can be a great way to generate passive income while Live coaching experience can bring more value to your audience. This episode will help you to explore the differences between these…
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Which course platform to choose? Which is the best platform to get started with? This platform review goes through some of my personal favorites in categories like budget-friendly course platforms, all-in-one business platforms and the best platforms for creating an online community. 📥 GET YOUR FREE PLATFORM GUIDE This platform guide will help you …
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Is it actually possible to create passive income with online courses? In this episode, I go behind-the-scenes of what it really takes to get to the point when your course generates consistent passive income and what to be ready for to make it happen. If you are planning to create an online course, it's important to acknowlege the actual work it tak…
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In this episode, I discuss how I went from living in Italy on a 300 euro budget to creating online courses for a living! As of now, I have been into online business for a decade and it definitely has been an eventful journey. From becoming a self-taught graphic designer to designing websites to exploring the world of online courses - all of this pa…
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In this episode of the Course Wizards Podcast, hosts Christopher Maselli and Amit Arora discuss the 2024 eLearning trends based on the Thinkific Trends Report. Conversations revolve around five key trends in the online education space, which include utilization of AI in content creation, downloadables as a quick path to monetization, the emergence …
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In this engaging episode, CourseWizards hosts Amit and Chris provide a reaction piece to a successful TikTok growth course which Amit recently purchased. They analyze the effectiveness of the ad and landing page that caught Amit's attention, its captivating video, successful targeting, social proof, and low price. The hosts discuss how the course c…
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In this episode of the Course Wizards Podcast, hosts Christopher Maselli and Amit Arora delve into a comprehensive discussion about Amit's preferred tech stack for course creation. Amit shares his insights on his choice of hardware, such as the Shure MV51 mic, the Logitech C920 and Canon M50 cameras, the Godex light, and a budget-friendly lapel mic…
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In this episode of the Course Wizards podcast, hosts Amit and Christopher Maselli discuss their 2024 tech stacks, with this episode focusing on Christopher's setup. The conversation delves into specifics about hardware and software, such as Keynote, Canva, Ecamm Live, Descript, and Searchie. They also discuss the integration of Thrivecart and Conve…
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In this episode of the Course Wizards podcast, Amit and Chris discuss how to create an online course in 2024. They start by emphasizing the importance of choosing a topic that you are passionate about and that has a market demand. They then discuss the process of creating an outline for your course, recommending a logical progression and breaking d…
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In this episode of the Course Wizards podcast, Amit and Chris continue their discussion on side hustles and the tools they use to manage their projects. They talk about hiring virtual assistants and using tools like Descript and Canva for video editing and design. They also mention SmartSuite for project management, ChatGPT for writing, and Novo fo…
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In this episode of the Course Wizards podcast, Amit and Chris discuss their various side hustles and ways they generate additional streams of income. They talk about everything from affiliate marketing and blog monetization to YouTube channels and website creation. They also provide insights into the challenges of managing multiple income streams a…
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With the busy holiday season upon us, Chris takes some time to talk about the dangers of perfectionism and how it can hinder progress. He shares personal stories about the perils of striving for perfection and how successful entrepreneurs like Evelyn Weiss and Liz Wilcox were able to let go of their need for perfection and deliver valuable content …
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In this must-listen episode of the Course Wizard Podcast, we delve into the world of Black Friday and Cyber Monday sales, but with a twist - it's all about empowering course creators! Discover innovative strategies to bundle and sell your courses, create impactful coupon codes, and leverage free workshops or mini-courses as powerful lead magnets. W…
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What happens when you have two former colleagues reminiscence about working at Eloqua and PathFactory? Episode 16. Elle Woulfe. You know her more than you know me. She's the best.This week, the music is provided by FUCKEN NIRVANA! We have:Smells Like Teen SpiritOn A PlainYou can listen to these jams and the podcast on our ⁠Spotify Playlist⁠!Follow …
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In this episode of the Course Wizards podcast, Amit and Chris discuss Thinkific's new AI tool called The Leap, which allows content creators to easily build, promote, and sell digital products. They explore the features and functionality of the tool, including its AI-powered content generation capabilities and mobile-optimized e-commerce. Amit even…
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In this episode of the Course Wizards podcast, Amit and Chris dive into the topic of data mining on Facebook to generate ideas for course content and other forms of educational materials. Amit shares his own experience of using audience questions from social media to create blog posts and videos. The hosts provide practical tips and insights on lev…
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In this episode of the Course Wizards podcast, Amit and Chris discuss the importance of professional-looking images for course sales pages. They share their favorite tools and techniques for creating eye-catching pictures, including using Canva to easily remove backgrounds and add professional mockups, utilizing open-source illustrations from Undra…
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Look, when a big shot like Jacob Filipp, who's the Marketing Operations Manager at Auvik Networks Inc., is willing to dish out insider tips, you better believe it's a big deal. This guy's been elbows-deep in data, decoding the DNA of top-tier ESPs. He’s uncovered the kind of stuff that makes marketers either jump for joy or run for the hills. So do…
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In this episode of the Course Wizards podcast, Amit and Chris review five AppSumo offerings and give their opinions on whether to buy or pass. They discuss tools for building web apps, keyword research, personalized messaging, interactive content, and gamification. While they were not impressed with most of the offerings, they found the keyword res…
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In this episode of the Course Wizards podcast, hosts Amit and Chris discuss their favorite AI tools for course creators. They cover a range of tools, including SiteGPT for creating chatbots, HappyScribe for transcriptions, SheetGPT for generating content in Google Sheets, Descript for video editing, WritePanda for content generation, OpusClip for A…
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In this episode of the Course Wizards podcast, Amit and Chris dive into the latest announcements from ThriveCart, a popular cart management tool for course creators. They talk about the new features that ThriveCart has introduced, including new landing page designs, high-converting cart designs, and pre-built design blocks. They also discuss the fu…
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THE HIATUS IS OVER! The Indie Marketers Podcast is Back! 🤘This week we welcome Julie Geller, Marketing Advisor that I have had the pleasure of working with and known for over 10 years! We talk about whats hawt in the industry these days, what shes learned over the years and so much more!This week, the music is provided by Audiovent!Looking DownThe …
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In this episode, Chris and Amit dive into the world of content repurposing and explore how AI can automate the process. They discuss several AI-powered tools, including Opus Clip, Dscript, Loom, Video AI, and Repurpose.io, and explain how each tool can convert long-form content into shorter clips suitable for social media platforms. They highlight …
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In this episode, Chris and Amit discuss the many ways that course creators can inject AI into their workflow to save time and improve efficiency. They explore using AI to generate landing page copy, blog post outlines, YouTube titles and descriptions, email content, lead magnets, and even course outlines. They provide examples and demonstrate how A…
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In this episode, Chris and Amit dive deep into the features and functionality of the video conferencing app, Sessions. They discuss the various pricing tiers, the similarities and differences with Zoom, and the impressive capabilities of the platform, including the ability to create agendas, book sessions, and collaborate on a whiteboard. They also…
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The hosts Tam and B discuss artificial intelligence (AI) and its impact on creators and the entertainment industry, focusing on the current Hollywood strikes and the role of AI. They explore whether AI is a threat or an opportunity, copyright issues, predictions for the strikes, and more. Insights * The Hollywood strikes are happening because write…
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In this podcast episode, we delve into the essential steps to start your own podcast on your course topic. We discuss selecting the right equipment and software, crafting engaging content, and promoting your podcast effectively. If you're an course creator looking to share your knowledge and build your course numbers, this episode provides practica…
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Introduction In this episode, we'll be discussing domain name registrars. We'll talk about what they are, how they work, and how to choose the best one for your needs. What is a domain name registrar? A domain name registrar is a company that registers and sells domain names. When you buy a domain name from a registrar, you're essentially renting i…
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Join hosts Chris and Amit as they explore the powerful capabilities of Zimmwriter, a game-changing tool for crafting compelling blog posts and more for your online course. In this episode, they delve into the features and functionalities of Zimmwriter that make it an indispensable asset for course creators. Discover how this cutting edge AI tool ca…
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Join Amit and Chris as they dive into the world of VistaSocial, a powerful platform designed to revolutionize the way you manage social media as a course creator! In this episode, they explore the myriad ways VistaSocial can help you effectively market and grow your online courses. Discover how VistaSocial can amplify your reach, engage your audien…
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Threads, the “Twitter killer,” is all the rage! In this episode of the Course Wizards podcast, Amit and Chris show you how you can use it to not only have some fun, but also drive traffic directly to your course. Links: Apps for Authors - https://writing.fyi/apps New Zenler - New Zenler - Invite 5K Course Launch Blueprint - $5K Course Launch Bluepr…
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