Creating a design concept for a kitchen or remodeling an outdated bathroom requires an understanding of the products and services available to those looking to undertake such a project. The ProSource Podcast breaks down the home remodeling industry and highlights the merchandise and experience that it requires to achieve your vision. Join ProSource Director of Digital Marketing Content Kevin Devine, as he speaks with those who facilitate the ideal project and offer valuable information for h ...
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I’m Jerry Levinson and I’ve worked with hundreds of Flooring Dealers likeyourself to grow your business and Profit Now in the Flooring Industry. I’ve beenrunning the Flooring Dealers & More group on Facebook for over 8 years withover 8,500 people from the Flooring industry participating. The focus is on thebusiness side of Flooring, such as, marketing, sales, hiring salespeople, trainingsalespeople, hiring installers, and creating a business that operates whether youare there or not. Are you ...
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Host Steve Chiotakis connects you to the people and places of Southern California.
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Marketing Marketing Marketing What’s working Now with Steve Haren from Ring Ring
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47:05
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A no BS conversation about your digital marketing strategy. There is a reason I love working with and recommend Ring Ring. We discuss how to get by all the Google changes that is screwing up so many of our campaigns. What is a good budget for your marketing? Why constant communication with your web company is vital. What you should expect for your …
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Cesar from Jay’s Flooring comes on to share his fascinating journey from Installer to Retail Store Owner.
52:51
52:51
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If you know Cesar you love Cesar from Jay’s Flooring. This guy has grown up very fast in a competitive industry. His sales and marketing is phenomenal as is his desire to learn, grow, and improve. Cesar is the Lebron James of interviews. He is the Goat but some may argue. It was a great conversation that I know many of you will love.…
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When undergoing a kitchen remodel, every choice that you make has to bring the room together. Our team at ProSource Wholesale® and experienced trade professionals alike understand how to utilize top quality products, in order to breathe new life into the kitchen. In this episode, we’re joined by a designer member, as well as our friends at Top Knob…
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Discover The 90 Day Growth Engine Program with Justin Shaw.
49:29
49:29
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With marketing costs rising and effectiveness shrinking Justin has developed the 90 Day Growth Engine to help Flooring Dealers create a systematic way getting ongoing clients that create reoccurring revenue. Listen for some Free tips and tricks on how you can add prospecting to your sales team and Profit Now in the Flooring Industry.…
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Mr. Tile Money Luke Miller is on the show.
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56:36
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The brand and Facebook page Luke built is just brilliant. We had a great Tile Money Discussion along with other things Luke has been up to the last 1 ½ years. What made him take a 14 month break? What’s his goals for Tile Money? What is Luke up to in his professional Tile Business Life? It’s always a great no BS conversation with Luke. He is as rea…
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What went right and what I would do different with Shane Levinson, Vision Flooring
1:07:18
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You are going to enjoy this interview with my son Shane Levinson, owner of Vision Flooring. We cover a lot of topics that are interesting to many Flooring Dealers, including, Pricing strategies, marketing strategies and mistakes, Buying the Business, Changing the name, Creating your culture, and training your sales team to get good margins. There a…
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Great Option For Owning a Flooring Business, Franchise with Doug Disney
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There are so many ways to get in the Flooring Business. You can buy one, start one from scratch, get into a buying group, inherit one, or Buy a Franchise. In this show we talk to Doug Disney, President of TL Floor & Design. He shares his journey in the flooring world. He’s done it all, from retail to wholesale, and then he created a successful busi…
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Discover How NWFA will benefit your Wood Flooring Business, with Brett Miller
58:08
58:08
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After attending the 2024 convention in New Orleans I was anxious to have Brett Miller, Vice President of NWFA on the show. I always felt NWFA needed to do a better job informing the Flooring community of all the benefits of membership. This is another no BS conversation to introduce NWFA to those who have no idea who they are, and more important, h…
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Interview with someone you all know and love, Rachel Berlin
58:59
58:59
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This was a great conversation where we were able to dig deep on what it’s like to be a leader, Sales Manager in a very male dominated industry. Regardless of being a woman or a man, being a sales manager is not an easy position. Especially when you are still selling. We talked about Women of the Flooring Business and the greatest event next year, T…
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The timelessness of hardwood flooring cannot be understated. It has such a rich tradition in the industry and can be seen in countless homes around the world, impressing trade professionals and homeowners and guests alike. In this episode, we are joined by our friends at Shaw Floors and Mohawk Industries to discuss the appeal of hardwood floors, in…
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Michelle Winters of the Women of the Flooring Business
57:50
57:50
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Michelle Winters and Jerry Levinson have a great discussion on the impact Women are making in the Flooring Industry. For some reason this is a male dominated industry, but we are seeing big changes over the past decade. See how The Women of the Flooring Industry are helping both men and women achieve greater success while providing a better custome…
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Finally got the Man Around the House John Steier
57:57
57:57
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John and I discussed everything from running a small flooring business to how he is involved in getting more installers in the industry. It was a great lively no BS conversation.By Jerry
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You Light Up My Life with Cameron Metheney
55:20
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Cameron has really paved her niche in the Lighting Industry. She is also helping many woman in the Women of Flooring Business to navigate a man’s world in Retail Business Sales. If you listen Cameron guarantees you will be brighter by the end of our conversation.By Jerry
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Tile has a such creative potential. Whether it is being utilized indoors or outdoors, on the walls or floors, in practically any space, it never ceases to impress. In this episode, we are joined by interior designers to showcase the versatility of tile and how size, color, pattern, and material have all impacted its evolution over the years. Later,…
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NWFA what does it mean and is it worth joining with Matt Garcia
50:35
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These organizations suck at promoting themselves. I talked with Matt about NWFA, CTI, FCEF, and this organizations who help a lot of Flooring Dealers while many have no idea who they are and what they do. If you sell wood flooring you should join NWFA. They will really help you grow and establish a very good Wood Flooring Company.…
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A Profitable solution to Asbestos Mitigation with Scott Richards
1:01:20
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Perfect Primer is the best solution for Asbestos Mitigation. Scott Richards explains how to save your customers thousands of dollars using Perfect Primer. It also saves the job where a customer may walk away due to the outrageous expense of Mitigation.By Jerry
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The Tables Have Turned, Sgt. Chuck interviews Jerry Levinson
1:03:13
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No BS interview. My Mentor, Chuck Trautman, for over 10 years turns the table and interviews me. One thing I love about Sgt. Chuck is we can have a real no nonsense conversation about Business. He has many years owning and running a Retail Golf Store and an Automotive Distributorship. There are many similarities in marketing, sales, and managing em…
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A Real Active Solution to Solving the Installer Crisis with FCEF’s Jim Aaron
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Ok enough with the whining and complaining that we don’t have enough installers out there. Aren’t you tired of it? People have been complaining about this for a few decades now and that hasn’t helped. FCEF is making significant progress. We discuss what they are doing, and how you can get involved and help.…
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Mark Evans from Sales Kit Discusses, The Property Manager Connector
1:00:30
1:00:30
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Mark Evans is my guest this week on The Flooring Business Podcast. We talked about getting commercial business. Is this good business for you to go after. What is the Lifetime Value of these clients? What are the advantages and disadvantages of Commercial Business vs Residential Retail? How The Property Manager Connector Program can get put you in …
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Cabinets are mainstay in the kitchen, delivering storage options and providing a focal point for design. But their presence can be felt in other spaces, breathing new life in mudrooms, home offices, living rooms, kids rooms, and more. In this episode, we are joined by a builder to highlight the versatility of cabinets in room design and the storage…
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Make it Easy for Customers to Buy with Mike Anderson
1:01:15
1:01:15
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This week I have on Mike Anderson of Raider Flooring. We are going to discuss his Marketing strategies, selling strategies, pricing strategies and how Mike implemented the Profit Now Process in just one week, which resulted in his best month to date. Mike was also able to hire and train a new salesperson in just 2 weeks. You are also going to want …
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You need to hear this. I talk to one of my clients, Jodi Storm Rowell, TL Floor & Design in Layton Utah. Jodi has one of the greatest challenges in marketing. You will be amazed at how she overcame this challenge. What she did and how you can do the same exact thing to become the Mayor of your town. You are going to love this interview. Listen twic…
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Matt Garcia and I tackle this very complicated subject again, but first we discuss what it’s like for an installers to transition from Installation to Retailer. Matt shares his experience how he made the switch. Part 2 needs to happen because I have a lot more questions for him.By Jerry
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Trends in the home remodeling industry evolve over time, sparking new and creative ideas. These trends often are balanced with personal preferences and can lead to specific design visions throughout the home. With the help of a remodeler, this discussion forecasts what those home remodeling trends are for 2024, as well as how they may be implemente…
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Flooring Insurance For You & Your Customer
52:28
52:28
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This was a very interesting show where Geoff Dalton of Centricity and I discussed the advantages of offering Insurance to your clients. Insurance would protect your clients floors against accidents and give you the ability to do the repair, get paid, and look like a hero. Flooring Dealers all over the country are adding Insurance as a benefit and u…
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Do You Really Need Operation Software to Run Your Flooring Business?
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54:01
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I have an honest conversation with Chris Friest from Floorzap about having Flooring Business Software. Is it worth the cost? Should you use all the features? Should you wait until you grow to $1 Million plus or get it right out of the gate? Is Floorzap ok to use if you are a $5 Million, $10 Million, $100 Million Business? What if you sell other pro…
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Website Strategies in English Not Geek Speak
59:04
59:04
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59:04
We had a great show with special guest Steve Haren of Ring Ring Marketing. We had a discussion in plain English about strategies you should be using in regards to SEO, PPC, Retargeting, The Design of your website and more. Plus if you listen to the end you will hear the best strategy for reaching more customers for Free. You should learn how to use…
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How has LA homelessness changed in over 8 years?
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37:52
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KCRW’s departing reporter Anna Scott talks about the gains and setbacks in housing and homelessness — after eight years covering the beat. Zach Galifianakis talks about the nonprofit Comedy Gives Back, reflects on his own Hollywood career, and explains why comedy is tougher than dramatic acting. To mark Greater LA’s last show, we re-air part of the…
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Angelenos are crowding clown shows — ‘an act of counterculture’
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25:15
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When you hear the word “clown,” you probably picture a hacky kid’s entertainer. Well, a group of super-talented LA-based performers are trying to change that. The Broad’s “LA Intersections” is an upcoming festival-style exhibit of the music and spoken word scenes of LA. Punk rocker Keith Morris speaks to the importance of LA music history. Gatherin…
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Sale of Skid Row grocery store aims to bring racial healing
25:47
25:47
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A convenience store in Skid Row is changing hands from the community-oriented Korean American family that runs it — to a Black-led nonprofit. “Existencia,” a new work by the experimental performance troupe Diavolo, explores the chaos and community that resulted from the 1994 Northridge earthquake. In an era of “hurriquakes,” heat waves, and fires, …
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Finding love and beauty at Mosaic Tile House in Venice
25:38
25:38
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Cheri Pann and Gonzalo Duran have transformed their Venice home into The Mosaic Tile House, a living artistic tapestry reflecting their love story. Kate Berlant wants audiences to know that her semi-autobiographical show, “KATE,” is theater, not stand-up. It begins on Jan. 17 at the Pasadena Playhouse. At Regen Projects in Hollywood, Catherine Opie…
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Will ‘Ambassadors’ help LA metro riders feel safer?
25:38
25:38
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Food journalist Mona Holmes discusses how the LA restaurant scene fared in 2023 and anticipates dining trends for the new year. In response to complaints about customer service and mass transit safety, Metro is hiring hundreds of people to offer warm welcomes and help to passengers. The Autry Museum’s “Reclaiming El Camino” details the hardships Na…
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Forget Hinge and Tinder? LA singles try ‘Love Isn’t Blind’
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At an East Hollywood bar, a once-a-month comedy show features four men competing for the heart of a bachelorette, as the host whips out jokes and games. “Renewing the Dream: The Mobility Revolution and the Future of Los Angeles” is a new book about how LA is developing alternatives to getting around by cars.…
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Once-quiet landslide zone is starting to move. SoCal residents are worried
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Last winter’s rains accelerated a slow landslide in Rancho Palos Verdes, leading to cracked homes and trail damage at a popular reserve. What will El Niño do? David Duchovny isn’t just an actor — he’s a musician, director and author. His latest novella, “The Reservoir,” is set in the early days of COVID in NYC. An OC congressional race in the upcom…
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Helpers replay special: Miracle Messages, Las Fotos, Underdog Community
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23:35
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For people experiencing homelessness, it can be tough to stay in touch with friends and family. The nonprofit Miracle Messages aims to make it easier. Las Fotos Project teaches photography to young women and gender expansive youth from communities of color. And they don’t just use phone cameras. Underdog Community Project is a mutual aid group of v…
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Animals replay special: Shrimp farming, bear boom, cats on hikes
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25:37
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TransparentSea Farm in Downey produces nearly 1 million shrimp a year. That’s great for some of LA’s top seafood restaurants, but how do the prawns feel? In sleepy Sierra Madre, an uptick in bears has spurred the city to declare the animal a “public safety threat.” But locals and officials aren’t sure how to handle the ursine explosion. You often c…
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Replay: Looking back on 100 years of Tinseltown’s Hollywood Sign
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This year marks the 100th anniversary of the Hollywood Sign. It’s been at the center of scandals, PR stunts, and more during its time perched up on Mount Lee. In 1978, the Hollywood Sign was in a sad state, so rock legend Alice Cooper spent $27,000 to buy an “O” to honor his friend Groucho Marx. Other celebs followed. Artist Zach Fernandez marked C…
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‘Santa Claus Conquers the Martians’: Failed film is hit theater show
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23:25
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Year after year, a Fullerton theater sells out a camped-up comedy about Santa Claus on Mars. The stage show is based on a 1964 B-movie. At least 15 productions of “A Christmas Carol” exist in SoCal, and each theater adds a twist to the play. Vendors at DTLA’s Piñata District say people from as far as New York go there to buy supplies like corn husk…
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LA Breakfast Club: ‘Everybody is on the same level,’ regardless of background
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Since 1925, members of the Los Angeles Breakfast Club have been meeting bright and early to sing songs, solve puzzles, and eat ham and eggs. In 2024, a new California law will establish a retirement fund for mixed martial arts fighters. A similar law has been in place for boxers since the early 1980s. U.S. Postal Service mail carrier Lesly Gonzalez…
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For many LA Latinos, making tamales is core to the holidays
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An affordable housing developer got $114 million from Gov. Newsom’s Homekey program. Now, with little to show for it, legal and financial problems are mounting. Federal labor regulators are looking to forcibly reopen six Los Angeles area Starbucks locations, and labor researcher Saba Waheed says it just might happen. For many in the Latino communit…
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Driverless cars: Is it safe to be a passenger?
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Since October, the robotaxi company Waymo has been offering driverless rides in Los Angeles. Greater LA’s Steve Chotakis tried one out for himself. KCRW also looks at safety concerns of these vehicles, and Waymo’s head of city policy and government affairs shares the company’s future plans.By KCRW
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Fake snow, ice rinks: Which LA areas are creating a white Christmas?
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LA aficionados Patt Morrison and Fritz Coleman discuss where and how Angelenos can experience winter holiday charm despite the temperate weather. Musician Arturo Sandoval discusses what makes a Christmas song “swing,” his relationship with Dizzy Gillespie, and his December 23 show at Disney Concert Hall.…
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Diamond Bakery, Jewish LA institution, closes after 7 decades
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The Fairfax District’s Diamond Bakery, iconic to generations of Jewish Angelenos, closed this month after 77 years. Its recipes will live on. David Edward Byrd designed some of the most iconic psychedelic concert posters during the 1960s and 70s. “Poster Child” is a new book that looks at his personal journey and many posters. At Lisson Gallery, Hu…
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Sustainable ideas for Christmas gifts, decoration, and food
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As people look for eco-friendly solutions to non-recyclable wrapping paper, furoshiki, the Japanese art of wrapping packages in cloth, is becoming more widely adopted. Gifts for loved ones don’t have to be expensive or brand new. Consider buying from your local thrift store, upcycle an imperfect and pre-loved item, or make something by hand. And to…
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CARE Court: Who is it for, how does it work?
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Governor Gavin Newsom’s CARE Court, a new mental health program, opened in LA on December 1 to uncertainty, conflicting concerns, and high hopes. This fall, a new major is available at UCLA’s campus: Disability Studies. The aim is to decrease stigma, highlight ableism, and create a more accessible world. After six years in Anaheim, Japanese basebal…
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LA kids grow climate optimism through composting
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A composting program at The Wesley School helps the planet, with an added benefit: teaching kids to be hopeful about participating in climate action. The nonprofit Street Symphony will turn Skid Row into a music festival and community resource fair on December 10 for its Re/Sound Festival. A new exhibition at the Palm Springs Art Museum showcases t…
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Cal State faculty strike for ‘dignified wages,’ mental health services
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The one-day Cal State LA faculty strike is the third of four planned statewide this week. Sunset’s bright purple Cafe Tropical, which shut down suddenly last week, was known for its excellent Cuban food and its role as a safe haven for those in recovery. From a zookeeper he met on Twitter to musician Phoebe Bridgers, Brandon Stosuy’s latest book fe…
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San Gabriel Mountains: Volunteers aim to reverse tourism-driven pollution
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The San Gabriel Mountains are the largest open public space in Los Angeles, but some of the range’s most popular spots are covered in piles of trash. SoCal is experiencing more droughts, wildfires, and rising sea levels — but UCLA’s Alex Hall believes LA can still be turned into one of the world’s most sustainable megacities by 2050. The OC Hall of…
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Amid Gaza war, LA restaurateurs hope to bring unity through food
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In a town like LA that takes its food scene seriously, local chefs say coming together and breaking bread has taken on new meaning as the war in Gaza continues. Musician and photographer Henry Diltz captured rock history magic while hanging out with CSN&Y in the 1960s, and he’s sharing it all in his new photography book.…
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Volunteering on Skid Row — and across LA — during all seasons
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25:19
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Want to contribute on Skid Row? Missions need your help, and not just in December. The Mutual Aid LA Network provides a central hub where Angelenos looking to help can find the best volunteer opportunity for them. Paula Poundstone has been making people laugh for over 40 years through her stand-up, writing, and podcasting. The Angeleno is performin…
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