show episodes
 
Constant Variables takes a behind-the-scenes look at what it takes to build and grow digital products. Focused on helping non-technical people become more comfortable with the nerdy jargon related to mobile software development, we break down technical topics to make them less complex and more accessible, because as Steve Jobs said, “Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own ...
 
This series was inspired by seeing firsthand the need for sales knowledge in the startup community – brilliant minds who could create anything but did not know how to find clients or sell their services. The goal of this event and these videos is for listeners to authentically receive process design, tools used, and tips on what works to successfully grow revenue and therefore, grow businesses. This series is for entrepreneurs, small businesses, intraprenuers, solopreneurs, nerds, creators, ...
 
At Proofpoint, we like to say the “Proof is in the Pudding.” And while we’re still figuring out how to serve everyone some of our sweet, sweet digital marketing pudding, this is the next best thing! Hear from leading B2B marketing experts, entrepreneurs and practitioners, as your hosts and Proofpoint Co-Founders, Gaby and Mike, uncover the winning strategies, tactics and processes implemented for marketing success across various industries. This podcast will provide you tons of actionable in ...
 
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show series
 
If the term “Serverless,” has you uttering "Oofda", this episode is for you, where Bryson Tyrrell and AJ Stuyvenberg prove why they’re serverless subject matter experts. **SHOW LINKS** AJ on Twitter | https://twitter.com/astuyve Bryson on Twitter | https://twitter.com/bryson3gps Serverless MN Meetup | https://www.meetup.com/Serverless-MN/ Connect w…
 
If the term “API,” has you uttering "Oofda", this episode is for you. Eric Caron, Senior Director of Digital Experience at Caribou Coffee, is back to talk nerdy with us about APIs. To get to the very core of what an API is, Eric uses examples of APIs we use daily (and probably never realized). He explains why APIs need good documentation, why an AP…
 
If the term “Agile” has you uttering "Oofda", this episode is for you. Tim Bornholdt chats with expert project and product manager, Sarah Peete, about the nuances between project management methodologies. **SHOW LINKS** Sarah Peete on LinkedIn | https://www.linkedin.com/in/sarah-peete-5117057/ Cprime | https://www.cprime.com/product-agility/ Projec…
 
If the terms “Artificial Intelligence,” “Machine Learning,” and “Deep Learning” have you uttering "Oofda", this episode is for you. Tim Bornholdt chats with Indico Data’s Slater Victoroff about these emerging technologies and best use-cases for the future. **SHOW LINKS** Indico Data | https://indicodata.ai/ Slater on Twitter | https://twitter.com/s…
 
If the term quantum computing has you uttering "Oofda", this episode is for you. Tim Bornholdt chats with Alexander Braun, Professor of Physics at Duesseldorf University of Applied Sciences, about how to understand current and future capabilities of quantum computers. **SHOW LINKS** Beyond Weird by Philip Ball | https://read.amazon.com/kp/embed?asi…
 
What should be in your design or Github portfolio if you’re job hunting? What are the hardest technical roles to fill if you’re hiring? OST Senior Recruiter Hannah Staal joins the show to share how the technical recruitment landscape has changed, why to be mindful of mid-level career changes, and what recruiters are looking for in an applicant’s po…
 
The tech job market is booming, but the fundamentals of getting hired haven’t changed all that much. William Bushee wrote the book for how to land that first job as a developer (literally, it’s called “Wired For Coding: How to Stand Out from the Crowd and Land Your First Job as a Developer.”) Will joins Tim on the show to talk about the challenges …
 
If you have an app on the App Store that allows users to create an account, then by June 30, 2022, users must be able to easily delete their account from within the app as well. In this episode, Tim and Jenny break down everything you need to know about Apple’s account deletion requirement. **SHOW LINKS** JMG Business Development Representative job…
 
Merging two companies is hard work, even for someone seasoned in the practice of overseeing acquisitions. Managing a migration for the first time, however, while maintaining key employees and 95% of clients? That wins gold in the M&A Olympics (which totally exist). CEO (and M&A gold medalist) Kelvin Johnson joins the show to share how his experienc…
 
You know those adorable book-sharing boxes you see around neighborhoods? The organization behind them is Little Free Library, and they just made it easier, and even more fun, to find and share books with the launch of their mobile app. Megan Hanson, Senior Digital Producer at Little Free Library, joins the show to share how the journey of building …
 
If the terms “Web 3.0,” “Ethereum,” and “Metaverse” have you uttering "Oofda", this episode is for you. Tim Bornholdt chats with Arena’s Chase Thompson about what makes up the next generation of web and how this cutting-edge technology will become the foundation of applications in almost all fields. **SHOW LINKS** Arena website | https://arena.gl/ …
 
If terms like software dependency, open source, and InnerSource have you uttering "Oofda", this episode is for you. Tim Bornholdt chats with Jason Walker, Director of Technology at American Airlines, about how software dependencies work like Lego pieces and how we all rely on them to get our jobs done. **SHOW LINKS** Follow Jason Walker on LinkedIn…
 
If terms like “NDA,” “IP,” and “Patent” have you uttering "Oofda", this episode is for you. Legal jargon like this is prominent in the tech space, and knowing when (and if) you need protection can be confusing. In this episode, Tim Bornholdt chats with dynamic business attorney Susan Markey about when and where NDAs and patents play a role in prote…
 
If you've ever heard a technical buzzword like "robotics" and uttered "Oofda", this episode is for you. Okay, maybe you aren't Minnesotan, so your expression of confusion is more like "Huh" or "What", but robotics is one of those buzzwords that gets thrown around a lot in the tech world, and it's a fractured space that can be overwhelming to get st…
 
If the terms “Blockchain” and “Cryptocurrency” have you uttering "Oofda", this episode is for you. Okay, maybe you aren't Minnesotan, so your expression of confusion is more like "Huh" or "What", but digital currencies can be hard to wrap your head around and understanding the basics is essential for understanding progress in the space. In this epi…
 
In the most Minnesotan podcast ever recorded, Mick White joins Tim Bornholdt for a walk and talk along St. Paul’s riverbanks on a snowy, below-zero December day. The crunch of snow underfoot and gusts of wind coming off the water have nothing on the warmth radiating from Mick’s personal journey that led to his creation of the 100 Year Manifesto. He…
 
Some of the best innovations are born out of frustration, which was the case for the founders of the property management software company, ZenLord Pro. CEO Tom Spaniol chats with Tim Bornholdt about running a software company without a technical background, building a web app over a mobile app, wanting others in his space to succeed, and how the mo…
 
Education technology should be intuitive and easy to use, and Edmentum’s Chief Technology Officer, Paul Johansen, joins the show to share how they’re working to save educators time, not take more of it. Paul chats with Tim Bornholdt of The Jed Mahonis Group about how emerging technologies are being implemented in education (and the privacy concerns…
 
Meet the people and business behind Constant Variables as the mic gets flipped on show host, Tim Bornholdt. **SHOW LINKS** Rate and review the show on Apple Podcasts | https://constantvariables.co/review Connect with Tim Bornholdt on LinkedIn | https://www.linkedin.com/in/timbornholdt/ Connect with Jenny Karkowski on LinkedIn | https://www.linkedin…
 
Is there a single CEO or sales leader out there who wouldn’t want to see their sellers hit 160% of quota? Well that’s exactly what SAP, a client of Seismic’s was able to achieve by going all in on social selling. Steve is the Director of Marketing for Seismic, which is why we are talking about this amazing case study. Amongst other things, Steve li…
 
Wherever entrepreneurs are in their journey, podcasts can take them further, whether as a guest or a host. Ryan Estes, co-founder of Kitcaster, joins Tim Bornholdt of The Jed Mahonis Group to chat about why podcasting is the Trojan horse of marketing for startups, how audience quality over quantity results in conversions, and why everyone should si…
 
Want to increase your inbound revenue by 70% next year? Then you may want to listen to this conversation with Jonathan Morgan, the Director of Sales and Marketing Ops at AchieveIt. To do this, they were able to increase contract values by 30% and increase close rates by over 25%. Notice we haven’t mentioned anything about MQLs here. What you’ll lea…
 
With increasing awareness around diversity, equity and inclusion, there’s a greater need to improve conversations on difficult topics. Eri O’Diah joins the show to talk about how her involvement with the Superbowl in Minnesota led to her creation of the “Grammarly of bias”. She shares how her company, SIID Technologies, is harnessing the intuitive …
 
Not everything needs to be big to be big. ILT Academy Founder, Nick Tietz, is proving that with the impact his startup program is having on underserved markets. Nick joins the show to chat about building up communities of underestimated entrepreneurs, embracing failure as a way to learn, and getting deliverables to customers early and often at the …
 
The job market for mid-to-senior level software engineers is booming, so where does that leave developers who are just getting started? Software engineer turned developer advocate, Joe Karlsson of SingleStore, chats with Tim Bornholdt of The Jed Mahonis Group about why it’s challenging to land that first job after bootcamp, where junior developers …
 
In seasons past, we interviewed fellow sales experts but realized we were focusing too much on the solve, and not the problem. So.. we listened to your feedback & committed to dedicating this season to helping REAL business leaders overcome REAL issues they are facing today. With that, this Month's guest is a superstar in the Twin Cities business c…
 
Getting data to talk is harder than it should be. That’s why Michael Zuercher co-founded Prismatic, a complete embedded iPaaS (Integration Platform as a Service) solution for B2B software teams. Michael joins the show to chat about why software companies should use an iPaaS provider over building an integration internally, what he’s taken away from…
 
Content repurposing. Everyone is talking about it. I think we all understand the general concept: Create content in one format and then chop it up into micro content in a variety of other formats. The details of how to do this are a bit more elusive. We talked to Ben Reese about this a few episodes back, and now you can listen to how Camille Trent …
 
If there’s a record for the most analogies used in a podcast, this one might break it. Eric Caron, Senior Director of Digital Experience at Caribou Coffee, and Tim Bornholdt of The Jed Mahonis Group use their analogy-making skills to break down how startup mentality works in corporate settings, why non-technical people should care about APIs, and h…
 
How great would it be if you had certified brand evangelists that consistently touted your product or service? Well, effectively creating a channel partner program will create just that. Finding super user consultancies or agencies can go a long way to drive significant referral leads and downstream revenue. Effective, is the operative word here, b…
 
Join us for a very special Twin Cities Startup Week main stage event & the official kick- off of Season 5. Online Growth Systems CEO Dick Polipnick & Jed Mahonis co-founder Tim Bornholdt join us for this very special episode, both bringing specific challenges they are currently facing. Dick is struggling to break into Fortune 500 companies & Tim is…
 
Trent Sorbe, President of Central Payments and Founder of Falls Fintech, joins the show to chat about why banks should become more like utility companies and focus on enabling experiences. He shares how his company’s accelerator is helping early-stage fintech startups, why they created a banking-as-a-service open API, and how mature banks and finte…
 
Personal branding, employee advocacy, and social selling are all the rage right now, but what social selling actually is and what the impact that it can actually have can be fairly elusive. Social selling has actually been around for quite a while, and Alex Low has been evangelizing it since 2015. How would you like to drive $5 million in pipeline?…
 
The term “smart city” may have you imagining The Jetsons’ flying cars and Skypad apartments, but Director of Innovation and Technology at the City of Sioux Falls, Mike Grigsby, joins the show to talk about why technology *isn’t* part of his definition of a smart city. He explains why cities need someone internally to champion innovation, why data i…
 
Want to build relationships, meet interesting people, have great conversations and also generate new business? You should consider starting a podcast. If Both guests and listeners can turn into net new business or into referrers, which is exactly what Tim Bornholdt, Partner at the Jed Mahonis Group has been able to achieve with his podcast, Constan…
 
One of the first decisions to make when building a mobile product is to determine which technology it will be built on. Austin Betzer from Stride Development joins the show to discuss high level differences between native apps, hybrid apps, and PWAs (progressive web apps) then dives into the benefits and limitations of each before ending with his (…
 
How would you like to increase your inbound revenue by over 1,000%? It’s taken Ben and his team a solid 6 years to get to this point, but it has been solid triple digit growth every year. This case study is pretty much a playbook for anyone running marketing for complex technical businesses. What you’ll learn in this episode: How to clearly define …
 
Last year alone, over 60 million incidents of child sexual abuse materials (CSAM) were reported online. Social enterprise Krunam is stopping that cycle of abuse with its breakthrough platform. Krunam CEO, Chris Wexler, joins the show to talk about how technologies like computer vision and deep learning are aiding content moderators in identifying a…
 
How would you like to be able to drive upwards of 90% of your direct net new logo pipeline via your BDR function? If that sounds like something you would be interested in, then this is a must listen episode for you. Bryan Urioste, CMO of cybersecurity firm Alert Logic, tells us all about how he creates alignment between the sales and marketing team…
 
Personal branding is all the rage these days, and specifically in B2B people are generally talking about LinkedIn as the personal branding platform of choice. In this episode, we talk with Steve Lamar, the CEO of PromoPrep, about how he has built a personal brand on Twitter - not LinkedIn - to more than double traffic to the site and increased prod…
 
Think globally. Act locally. Infrastructure Engineer, Solomon Anderson, joins the show to chat about how data operates, the art over science of balancing new features with supporting existing infrastructure, and the vast environmental impact of something as miniscule as open browser tabs on our laptops. **Show Links** Solomon Anderson on LinkedIn |…
 
Everyone loves a good unicorn story. But can you imagine being a mature business all of a sudden needing to go up against a major VC backed unicorn? By now, everyone knows the story of WeWork, but before the saga of Adam Neumann and SoftBank played out, WeWok was literally taking over the world. If you were in the co-working industry at that time, …
 
Organizations that implement project management methodology see a 70% increase in success rates. Profile by Sanford’s Director of Project Management, Renae Livingston, joins the show to talk about how to effectively manage large technical projects, and how cost, bandwidth, and capabilities factor into hiring a development team. **Show Links** Email…
 
Marketers tend to focus on customer acquisition, but often the onboarding process is forgotten. Well, Jaclyn Mullen is here to tell us why onboarding is so crucial for product adoption and ultimately revenue impact. Would you like to increase your onboarding sequence response rate by 70%? Then you need to listen to this episode. What you’ll learn i…
 
This episode was a real treat. Not only because we got to talk about the real impact of Superbowl ad for a B2B brand, but also because we got the chance to talk to the amazing Udi Ledergor, CMO of Gong, about how doing untraditional plays can help a B2B brand win an unfair share of hearts and minds of prospects and customers. What you’ll learn in t…
 
Empowering the people making software is as important as the people using it. Yash Khandor is an engineering manager with a passion for mentorship. He joins the show to talk about the intangible traits of great developers, how *not* to hire developers, how to keep up with tech changes, and how to find software jobs that are less obvious. **Show Lin…
 
We liked our conversation with James so much that we decided to talk about category design again. This time with John Rougeux - VP of Marketing Strategy. What you’ll learn in this episode: What is category design, and what is the benefit When does category design make sense to pursue, and when it doesn’t The time horizon for a category design initi…
 
This month's guest, Callan Faulkner is one of the nations leading experts in making your CRM work for YOU. She spent the last 10 years perfecting the science on how to maximize this tool most of us sellers loathe, turning it into a revenue growth super hero. Her expertise as partner & VP of Experience at Kennedy Rowe Collective earned her accolade …
 
Managing expectations builds trust. J.C. Granger of Infinity Marketing Group joins the show to talk about the dangers of user data not being siloed, where software companies struggle the most when it comes to marketing, and how to break into new markets, but not without first sharing how he once smothered a computer with a pillow to get online. **S…
 
Stability isn’t a growth hack. Sam Lerdahl is Head of Product at Pikup, a neighbor-powered delivery app that pivoted its strategy during the pandemic. Sam joins the show to talk about being a young entrepreneur, when *not* to build an app, how to change user behavior, and why the era of “We’ll make money later” is coming to an end (sigh of relief.)…
 
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