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“Accessibility” is more than just a setting on your phone or something you do to help the disabled – it’s the reason we have talking devices, voice recognition and sidewalk ramps. We couldn’t have an inclusive, diverse society without accessibility specialists working behind the scenes to make sure products and services work for everyone. 13 Letters features some of the world’s leading accessibility minds, talking about what they do and how accessibility affects billions of people every day.
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We’re Team ODEA, a group of strategists, technologists and creatives that believe marketing is energizing. It’s not board room meetings and tactics that lack results. It’s innovative, strategic, imaginative and BOLD! Our mission is to make marketing approachable and actionable for all businesses, regardless of product, service or industry. Each episode of Brain Lava unpacks a different element of marketing or tech. We share our thoughts as marketers and ask for yours too.
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Access to television is in many ways still evolving, and as one of the leading TV, phone and internet providers in the United States, Spectrum is thinking beyond closed captions and large-button remotes to innovate across different channels. Their large accessibility team, headed by designers and incorporating people with disabilities to ensure tha…
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Shell Little actually studied accessibility in college – making her a rare example of someone who didn't "stumble" into accessibility but hit the job market knowing exactly what she wanted to do. Still, she didn't know that she, herself, was part of the demographic that benefitted from inclusive design. Now an inclusive design lead on Wells Fargo's…
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Martez Mott is a senior researcher at the Ability Group at Microsoft Research, where he works everyday to challenge assumptions and rethink paradigms for how people interact with technology. In one of our favorite interviews yet (on Global Accessibility Awareness Day no less), we chatted with Martez about AR, VR, touchscreens and everything in betw…
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Colleges and universities are proving grounds for digital and physical accessibility. With disabled students living on their own in many cases for the first time, these institutions need to be fully compliant, ADA literate, and not just accessible, but highly accommodating –– and if they're not, students are left out. With the cost of education on …
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Here at 13 Letters, we talk a lot about inclusive design and accessibility – but these terms mean nothing if we don't keep in mind the stories of the listeners who are most affected by bad design and most assisted by good design. That's why we're starting a new feature called "Meet the Letterheads," where we introduce you to a 13 Letters listener w…
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This week on 13 Letters – we take you to the land down under. Sarah Pulis and Andrew Arch are big names in a vibrant and thriving accessibility scene in Australia. Hailing from Sydney and Melbourne, respectively, the two live and breath accessibility at Intopia, a digital accessibility consultancy that Sarah co-founded. You may have seen Andrew and…
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Accessibility is for everyone – not just people with disabilities. That’s why Jennison Asuncion and Joe Devon put their heads together almost ten years ago to conceive of an accessibility awareness day that has quickly turned into a global phenomenon. Cordelia and Will sat down with the co-founders of #GAAD this week, on the occasion of the 9th ann…
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Going with your gut is easier said than done — but for Sumaira "Sam" Latif, Company Accessibility Leader at P&G, trusting her instincts has made some of the most impactful changes to the world of accessibility. For far too long, blind and low-vision people had to rely on the shape of a product to judge what was in the package. Sam challenged all of…
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It ain’t always easy being first – that’s why we have brilliant folks like Victor Tsaran to do it for us. Victor was the first blind employee on the Yahoo campus, and has a whole bunch of other “firsts” under his belt from a 20 year accessibility career that starts with the first Ukrainian screen reader and involves, most recently, the first screen…
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What’s it like to hide your blindness from the world? Caroline Casey did it for years. Her parents never told her she was “blind,” and, when she got into the working world, she hid it from everyone else. Holding down a high-powered job as a consultant at Accenture for several years while still “in the closet,” Caroline finally came to the realizati…
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We don’t always decide what we hear or how we hear it – but that’s changing. KR Liu, the new head of brand accessibility at Google, has a mission to bring accessibility to the masses and she’s not going to stop until everyone’s listening. A pioneer in the hard of hearing community, a sales powerhouse, a policy wonk and a creative technologist in he…
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Larry Goldberg wants every piece of media to be “born accessible.” 40 years ago there was no captioning, no audio description, no secondary audio channels on TV sets for blind viewers or people who speak foreign languages. And for the last thirty years, Larry has presided over great changes in media accessibility that have blazed the trail for our …
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'Fearless' is a word many would use to describe Haben Girma, the first deafblind graduate of Harvard Law School. A disability rights lawyer, memoir author, and public speaker, Haben has certainly pushed the boundaries of how society regards deafblind citizens. Even with her many achievements, Haben would not consider herself fearless, but rather ac…
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You've got questions. We've got answers. The Entrepreneur and Family Business Council hosted a free conference call, "Helping You Deal With COVID-19: Ask the Strategic Partners Conference Call". Each of the EFBC's Strategic Partners provided guidance for these difficult times in areas spanning law, finance, marketing (that's us!), IT, accounting, i…
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There was once a time when traveling with a disability was a daunting prospect. Srin Madipalli co-founded Accomable to create a database for disabled individuals to find and book the most accessible accommodation for their trips. Airbnb acquired Accomable in 2017, and Srin went on to work as Airbnb's product manager for in-home accessibility while …
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You don’t mess with Lainey Feingold. That’s probably why, after a 25 year career in accessibility and 75 successful, precedent-setting agreements with behemoth companies, Lainey has only had to sue someone once. (Can you guess who??). Based out of a small spare bedroom law practice in Berkeley, CA, Lainey has brought the corporate world to the tabl…
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Sheri Byrne-Haber self-identifies as a “no excuses type of gal.” The head of accessibility at VMware, public speaker and accessibility expert with degrees in law, business and computer science, Sheri is most well known for her outspoken accessibility writing on her personal blog. Publishing at a steady clip and always raising the bar to outdo her o…
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When Whitney Quesenbery talks about elections, she uses phrases like “design tragedy” and “unintended consequences.” Though the number of disabled voters has gone up over the last few decades, the numbers are still scary – and the gap between disabled and non-disabled voters still means millions of uncast votes. A usability and UX leader known for …
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PART TWO: Mike Shebanek made Apple products work for everyone. He wasn’t always an accessibility maven, though. Mike worked his way up to become the product manager for some of Apple’s most famous and influential products – from the original iMac to the first-ever iPad. And when he found himself pushing for the failing consumer electronics company …
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PART ONE: Mike Shebanek made Apple products work for everyone. He wasn’t always an accessibility maven, though. Mike worked his way up to become the product manager for some of Apple’s most famous and influential products – from the original iMac to the first-ever iPad. And when he found himself pushing for the failing consumer electronics company …
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Accessibility is, ironically, not the most “accessible” concept. An intricate mix of best practices, regulations and creative approaches, accessibility really just means making things work for everybody. On this new podcast from Be My Eyes, Will Butler and Cordelia McGee-Tubb interview some of the world’s leading experts on accessibility to talk ab…
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You may be feeling the heat of uncertainty about website and mobile app accessibility after a recent court case regarding ADA and digital assets was in front of the US Supreme Court. But don’t sweat it. We're working closely with our friends at fjorge Digital, one of our dev teams, to stay up-to-date and keep you informed. This week on Brain Lava, …
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If your organization changes its name and/or logo there are A LOT of places and items to update with the new brand. Some are more obvious like your website and email address. But what about all the little things? Voicemail box recordings. Internal documents. Office Signage. The list goes on! In Episode 40 of Brain Lava, Liz Fidanovski, Executive Di…
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Conferences. Love ‘em or hate ‘em? We’ve experienced the ups and downs of educational conferences we’ve learned one thing: it’s the presenters that make or break the experience. Swanky venues and swag bags bursting with goodies can only take you so far. In Episode 39 of Brain Lava, ODEA President Patty shares her three requests of conference speake…
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We were recently asked how to best approach someone you don’t know on LinkedIn. Our answer is simple: act like a human! Just because you’re online, it doesn’t mean normal behaviors get tossed out the window. Be yourself and find a natural way to connect and build a relationship with a potential customer or business partner. Listen to Episode 38 of …
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Learning styles are important – especially when you want to help educate your audience. Who better to talk through the big three learning styles than ODEA Project Manager, Sue Lattea? With 20 years of experience as an educator and a textbook writer, Sue knows a thing or two about learning styles and how to use and leverage them effectively.…
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Trade show necessities: Business cards, comfortable shoes, swag, supplies box, refreshments…the list goes on and on. But don’t sweat it because we’re sharing three tips from someone who knows the ins-and-outs of the trade show world. From designing booths, to breaking them down and setting them up, to working them, our Prez Patty has done it all!…
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Wouldn’t it be nice if you could view a product online from all angles- from the top, the sides, even the bottom? Well, your wish is technologies command. More and more companies are using 360 images that allow consumers to view a product from literally any angle they choose. But is it worth the investment? We’ve got a few stats we think you’re goi…
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This week, ODEA was separated by hundreds of miles AND a Polar Vortex but not even that could stop us. While at home, working away in our PJ’s with a team spread across four states, we were struck with inspiration. Collaboration is tough. Collaboration in the age of virtual teams (and Polar Vortexes) is even more tough! On this week’s episode of Br…
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