Essential listening for Product Managers, Entrepreneurs, and anyone working in tech today. We break down the concepts you need to know, from Product Management to Growth, Sales to Funding, we'll bring you stories that will inspire and insights that will change the way you think about product and business. Rocketship.fm, produced in partnership with Product Collective, has been featured in Forbes, Huffington Post, Inc, Entrepreneur, and many more business publications as a top business podcas ...
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Returning to the Rocketship: Michael Sacca's Vision for Leadpages
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In this special episode of Rocketship.FM, we welcome back the podcast’s original founder, Michael Sacca, for a unique and insightful conversation. Recently appointed as CEO of Leadpages, Michael brings with him a wealth of experience from his years as a product executive across early-stage startups. Now, he faces the challenge of leading an establi…
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Building an AI Storytelling Powerhouse: The Origin Story of Narratize
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In this episode of Rocketship.FM, host Mike Belsito sits down with Katie Trauth Taylor, Founder and CEO of Narratize, to explore the journey behind creating an AI-driven platform that's empowering enterprises to communicate complex ideas faster and more effectively. Katie shares the frustrations that led her to launch Narratize and how her personal…
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Product Discovery in the Real World: Lessons from The New York Times, Citi, and LinkedIn
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In this episode, Mike Belsito sits down with Dan Blumberg, founder of Modern Product Minds and former product leader at The New York Times, LinkedIn, and Citi, to explore how product discovery works in traditional enterprises. While we often hear stories from cutting-edge tech startups, most product managers work at "normal" companies dealing with …
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Leveling Up: How Product Collective's Pendo Acquisition Amplifies the Product Community
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In this revealing episode of Rocketship.FM, host Mike Belsito pulls back the curtain on a significant milestone: Product Collective's acquisition by Pendo. Mike shares the origin story of Product Collective, from its humble beginnings as a passion project to its growth into a cornerstone of the product community. He candidly discusses the challenge…
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The Rise of the Fractional CPO: Scaling Product Leadership in Early-Stage Startups
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In the fast-paced world of tech startups, product leadership is crucial—but when is the right time to bring on a full-time Chief Product Officer? This episode of Rocketship.FM explores the emerging role of the fractional CPO, a game-changing solution for early-stage companies seeking experienced product leadership without the full-time commitment o…
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AI Meets Product Management: Insights from INDUSTRY: The Product Conference
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In this unique episode of Rocketship.FM, host Mike Belsito explores the cutting-edge intersection of AI and product management. The show kicks off with an introduction to Google's Notebook LM, a groundbreaking AI research assistant. Then, in a twist, we present an AI-generated summary of the most recent edition of INDUSTRY: The Product Conference, …
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The Most Common Product Strategy Mistakes (And How To Avoid Them)
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In this episode of Rocketship.FM, host Mike Belsito dives into the common mistakes product managers and leaders make when developing product strategies. Featuring expert insights from Roman Pichler, a renowned product management coach and author, the episode uncovers critical pitfalls to avoid and best practices to embrace in crafting effective pro…
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Going Beyond Usage Metrics to Measure Real Product Impact
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In this episode of Rocketship.FM, we dive deep into the world of evidence-based product development with Connor Joyce, author of "Bridging Intention to Impact." Connor challenges the common assumption that high usage metrics automatically equate to product success. Instead, he introduces a comprehensive framework for measuring genuine impact on use…
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Mastering Internal Partnerships: The Hidden Skill of Great Product Managers
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In this episode of Rocketship.FM, we dive into an often overlooked but crucial aspect of product management: working effectively with internal partners and stakeholders. Join host Mike Belsito as he interviews John Haggerty, a seasoned product leader and coach, who shares insights on how product managers can build stronger relationships within thei…
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The Findaway Journey: From Startup to Spotify Acquisition
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In this episode of Rocketship.FM, we dive deep into the inspiring story of Findaway, a Cleveland-based tech company that went from a small startup to a $123 million acquisition by Spotify. Host Mike Belsito, one of Findaway's early employees, sits down with Mitch Kroll, co-founder and longtime CEO, to discuss the company's 18-year journey through v…
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Superhuman's AI Revolution: How Superhuman Transformed Email with Artificial Intelligence
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In this captivating episode of Rocketship.FM, host Mike Belsito sits down with Rahul Vohra, founder and CEO of Superhuman, to explore the company's groundbreaking journey into AI-powered email. Vohra shares insights on how Superhuman recognized the potential of AI early on and made the bold decision to pivot their entire product strategy. He detail…
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Never Search Alone: Mastering your Product Job Hunt in 2024
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In this episode of Rocketship.fm, host Mike Belsito dives deep into the challenging world of tech job hunting with Phyl Terry, author of "Never Search Alone: The Job Seeker's Playbook." With nearly half of US tech workers looking for new roles in 2024, this timely discussion offers invaluable insights for navigating the current job market. Phyl sha…
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Mastering Stakeholder Management as a Product Manager / Product Leader
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In this insightful episode of Rocketship.fm, host Mike Belsito sits down with Bruce McCarthy and Melissa Appel, co-authors of "Aligned: Stakeholder Management for Product Leaders." The conversation delves into the often challenging world of stakeholder management, offering practical advice for product managers and leaders looking to navigate comple…
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From Meta to Founder: Navigating Product Management Across Tech Landscapes
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In this episode, host Mike Belsito sits down with Elliott Poppel, a product leader who's experienced both sides of the tech world - from managing products at Meta (formerly Facebook) to founding his own startup, General Collaboration. Elliott shares his journey, highlighting the stark contrasts in resources, decision-making processes, and product d…
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Pay Once, Own Forever: How Jason Fried and 37 Signals is Challenging SaaS with the 'Once' Model
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In this eye-opening episode, Mike Belsito sits down with Jason Fried, CEO of 37 Signals, to discuss their revolutionary "Once" family of products. Fried explains how 37 Signals is challenging the dominant SaaS model by reviving the concept of paying once to own software forever. The conversation includes the (re-)launch of Campfire, a group chat to…
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The Great CrowdStrike Crash of 2024: Lessons from a Digital Disaster
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In this episode of Rocketship.FM, we dive deep into one of the most monumental tech failures in recent history - the CrowdStrike glitch that brought the world to a standstill. From grounded flights to disrupted emergency services, we explore how a single software update caused chaos on a global scale, affecting millions of people and businesses wor…
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The Art of Influencing Without Authority (And Wisdom from Ancient Eastern Sages)
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In this episode of Rocketship.FM, host Mike Belsito talks through the crucial skill of leading without authority with guest Jocelyn Davis, author of The Art of Quiet Influence. Drawing from ancient Eastern wisdom and modern leadership research, Davis offers invaluable insights for product managers and leaders who must guide teams and influence stak…
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Move Fast and Build AI -- The AI Story of Amplitude As Told By Its CPO
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In this episode of Rocketship.FM, host Mike Belsito explores the rapid evolution of AI in product development through an engaging conversation with Francois, the Chief Product Officer of Amplitude. Francois shares insights into Amplitude's journey of integrating AI features into their analytics suite, including the challenges and unexpected learnin…
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Proactively Advancing Your Product Management Career
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In this episode of Rocketship.FM, host Mike Belsito dives into essential career advice for product managers, featuring insights from Jackie Bavaro, co-author of "Cracking the PM Interview" and "Cracking the PM Career." The episode explores strategies for advancing in your product management career, including the importance of finding a balance betw…
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The 2024 Summer Edition of Shopify - A Brand New Product Launch
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In this episode of Rocketship.FM, host Mike Belsito takes listeners behind the scenes of Shopify's latest product launch. Featuring an exclusive interview with Glen Coates, Shopify's VP of Product, the episode explores the company's innovative approach to introducing new features and products through their biannual "Editions" events. Coates shares …
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Getting Started with Jobs-to-be-Done: Understanding the Lingo, Interviewing Customers, and more
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In this episode, Mike Belsito sits down with Bob Moesta, one of the early pioneers of the Jobs to Be Done framework, to dive deep into what Jobs to Be Done is all about. Bob shares his wealth of knowledge on how to truly understand your customers by looking at the world through their eyes and examining the progress they are trying to make in their …
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Timeless Advice for Product Managers Working in Tech
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In this episode, longtime former Google product leader and current Executive Coach to Product Leaders, Ken Norton, shares his wisdom and insights, offering guidance that is essential for anyone working in tech product management. From navigating the early stages of your journey to making strategic decisions that will shape your professional path, K…
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The Origin Story of DoWhatWorks and its SaaS Experimentation Engine
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In this episode, we hear the origin story of DoWhatWorks from it's Co-Founder and CEO, Andres Glusman. The conversation unravels the journey from initial struggles to pivotal moments of success, illustrating how the founders' commitment to experimentation and customer feedback led to a groundbreaking product. Discover how DoWhatWorks transitioned f…
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The Inside Story: TurboTax PersonalPro's Initial Failure
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In November 2014, Brian Crofts prepared for a crucial meeting with two top-level executives at Intuit. One was CeCe Morken, his boss, overseeing Intuit’s Professional Tax (ProTax) business—a $422 million enterprise selling tax preparation software to accountants. The other was Sasan Goodarzi, in charge of Intuit’s $1.8 billion TurboTax division, pr…
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Building Pendo: The Early Struggles & Eventual Strategy for Success
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You will be treated to the fascinating beginnings of Pendo, a product experience platform company now valued at over two and a half billion dollars. We'll highlight Pendo's growth from an initial sponsor to a prominent supporter of product conferences. Todd Olson, Pendo's CEO, joins to recount his journey prior to Pendo at Rally Software and the su…
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In this episode of Rocketship.fm, hosts Michael Sacca and Mike Belsito take listeners through an in-depth examination of the pivotal business concept known as product market fit. They begin by acknowledging that, despite frequently using the term, they haven't fully dissected its meaning in previous episodes. They outline the importance of product …
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TikTok on the Chopping Block: The TikTok Controversy in the United States
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Are you keeping up with the TikTok saga? The tides are shifting yet again, and this time the app faces a significant crossroad in the United States. Join us on the latest episode of Rocketship.fm as we delve into the complexities surrounding TikTok's potential ban and what it could mean for the tech industry and beyond. This podcast is brought to y…
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The Sprig Journey to Product Market Fit plus Tech Industry Insights
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In this episode, Michael Sacca and Michael Belsito drop some major news before diving into the latest developments in the AI space. They discuss the tempered expectations surrounding generative AI and its impact on tech giants and consumers alike. Amidst the AI hype, companies are cautious about investing in new AI services due to high costs and qu…
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In this episode, join us as we revisit the predictions made last year and assess their impact on the tech landscape. The forecast of an impending recession, particularly hitting the tech sector first, has proven true, with notable companies facing multiple rounds of layoffs. The unsettling trend of stocks rising amidst job cuts continues to raise e…
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From Concept to Market: The PMF Journey of Dagster
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On todays episdoe we discuss Dagster, a data orchestration platform developed by Dagster Labs, founded by Nick Schrock in 2018. Schrock, known for co-founding GraphQL, envisioned Dagster as a solution to the challenges of managing complex data pipelines reliably and at scale. The discussion centers on exploring Dagster's history, particularly focus…
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Beyond Sight: Unpacking the Apple Vision Pro
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Mike Belsito and Michael Sacca reflect on the common occurrence in the consumer tech industry where new competitor products emerge to overshadow original popular products, citing examples like the iPhone overtaking the Blackberry and Facebook surpassing MySpace. They discuss the rarity of a new competitor product being priced significantly higher t…
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Streamlining Workflows: The Asana Automation Journey
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Today, hosts Michael Sacca and Mike Belsito dive into the intricacies of a product that has sparked both admiration and frustration among its users: Asana. As they unpack Asana's evolution, they explore its inception by co-founders Justin Rosenstein and Dustin Moskovitz, with Dustin's departure from Facebook marking the genesis of a vision for mode…
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Tune in to the latest episode of Rocketship.FM as hosts Mike Belsito and Michael Sacca dive into the exciting world of tech products and innovations. In this episode, they explore recent developments from the 2024 Consumer Electronics Show (CES) and discuss the latest trends shaping the tech landscape. From deepfake robocalls impersonating politica…
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The Story Behind Andrew Wilkinson's Flow App
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The podcast episode discusses Andrew Wilkinson's entrepreneurial journey, particularly focusing on his founding of the company Flow, a task tracking and productivity app for teams and small businesses. The conversation delves into the challenges faced by Flow as a bootstrapped business in a competitive market dominated by venture-backed giants like…
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📰 Invision, Pitch & CPTO's + 👩🏼💻 Navigating the Evolving Landscape of Product Operations with Melissa Perri and Denise Tilles
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In the first episode of 2024, hosts Mike Belsito and Michael Sacca kick off the new year with a fresh format. Introducing a segment on Product News and featuring insightful interviews, they dive into the evolving realm of Product Operations. With a special focus on the recently published book "Product Operations: How Successful Companies Build Prod…
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Today we talk with Ben Foster the Chief Product Officer at GoCanvas and former product manager at Ebay. Ben is a wealth of Product knowledge and experience and today we discuss the topic of A/B testing and how he's evolved his focus to be vision driven so that he doesn't miss the big opportunities to solve customer problems. This was a hard learned…
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Playing Cards to Super Mario: The Evolution of Nintendo
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The history of Nintendo traces back to 1889, when it was founded to produce handmade hanafuda. Nintendo Co., Ltd. (任天堂株式会社, Nintendō kabushikigaisha) is a Japanese multinational consumer electronics company headquartered in Kyoto, Japan. It eventually became one of the most prominent figures in today's video game industry, being the world's largest…
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Gimlet Unplugged: A Deep Dive into the World's Premier Podcast Powerhouse
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From his first awkward pitch to investor Chris Sacca, to their acquisition by Spotify, Alex Blumburg has built one of the most influential companies working in Podcasts today. The company was founded in 2014 by Alex Blumberg and Matthew Lieber, who serve as the company's CEO and president respectively. In February 2019, Spotify announced it had ent…
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From Playdates to Pixels: Debunking the Phone for Kids Debate
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Mike's in a bit of a predicament. His 10-year-old son is asking for a phone. But like many parents, Mike isn't sure when the right time is to get his kid his first phone. On this episode, we weigh the positives and negatives of getting a phone, and look at how parents can be proactive in handling their children's phone use. This podcast is brought …
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Ink vs. Algorithm: The Writer Strike Dilemma
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Join us as we explore the intricate relationship between human authors and AI content generation. We'll navigate the complexities of this debate at the heart of the writer's strike. Is AI an innovation to embrace or a challenge to confront? What does it mean for the future of literature, journalism, and storytelling? This podcast is brought to you …
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e/acc: Can a meme pave the way to a utopian society?
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Effective Accelerationism, abbreviated as e/acc, represents a collection of ideas and practices geared towards maximizing the likelihood of reaching the technocapital singularity. This movement aims to create an environment where emergent consciousness can thrive. Influential figures in the tech industry, such as Marc Andreessen, have shown their s…
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Bloomfilter: Raising capital in a downturn
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Bloomfilter is a process intelligence platform for software development. Their whole mission is built on the belief that businesses rely on software development to solve problems and deliver a better user experience. However, software development projects are notorious for missing deadlines and budget estimates. There’s some research that even show…
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How tech products are funding North Korea's nuclear missile programs
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We delve into the shadowy world of cybercrime and international geopolitics as we unravel the Lazarus Project, a covert operation that has sent shockwaves through the tech industry. Join us in linking a series of high-profile hacks to North Korea's clandestine nuclear weapons program. Unveiling the unsettling symbiosis between the world of technolo…
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Zoom Zombies No More: Surviving the Commuteocalypse
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In this episode, we explore the highly anticipated return to the office and the ongoing debate about productivity. Is the office the ultimate productivity booster, or have remote work's newfound freedoms improved our efficiency? Join us as we dissect the pros and cons of each work environment and hear from individuals who've made the choice. Whethe…
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Numerous factors can cause new products to fail. The biggest problem we’ve encountered is a lack of preparation: Companies are so focused on designing and manufacturing new products that they postpone the hard work of getting ready to market them until too late in the game. Today we'll discuss 3 of the key reasons products fail along with case stud…
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We delve into the world of humanoid robots, highlighting their journey from past disappointments to their current state of development. We'll discuss recent advancements in their mobility and capabilities, including their use in Disney's live shows. We also raise questions about the societal impact of these robots and tease an upcoming segment and …
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Protocol Harmony: The Evolution of Instant Messaging from AIM to XMPP and Beyond
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Dive into the fascinating world of instant messaging as we explore its evolution from the iconic AIM to the revolutionary XMPP protocol. Uncover the challenges faced by AOL in enforcing open standards and the rise of decentralized networks. Join us on this captivating journey through the history of instant messaging, where innovation, legal battles…
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The Complicated Rise of Sports Betting Apps
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Sports betting apps have proliferated in the last year or two ever since it started to become legal across the United States. Today, we'll look into how these sports betting apps have come to such dominance, what the rise in sports betting means to sports leagues themselves, and the ethics behind making gambling so accessible. This podcast is broug…
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The Blurred Lines between Jay-Z and your favorite LLM
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Open AI is buying up the rights to AP’s full catalog. But this move has been over 100 years in the making. Today we explore the history of the music industry's attempts to regulate and legislate an artist's right to be paid for their work as an attempt to understand what may happen in the near future with your favorite LLM’s. This podcast is brough…
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In this week's episode we change things up and take a look back at a conversation with Ash Maurya. What does it truly mean to 'love the problem, not the solution' and are we all prone to innovator's bias? As we dig deep through early product and podcast stories - the answers may surprise you. This podcast is brought to you by: Miro: Go to Miro.com/…
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