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“A Shark’s Perspective” is the podcast with the Who’s Who in marketing. Your host, Kenneth (Shark) Kinney, is a highly accomplished & creative marketer, growth executive, & nationally-renowned consultant & speaker on digital & TV.
Produced by Draper Goren Holm Ventures, LA Blockchain Summit is the leading annual gathering of the blockchain and cryptocurrency industry at the Los Angeles convention center.Every autumn, the summit brings together developers, entrepreneurs, startups, investors, venture capital funds, retail investors, family offices, real estate investors, startup entrepreneurs, issuers, exchanges, broker-dealers, service providers, and members of the media.Previous keynotes include Steve Wozniak, Marcus ...
Conversation with Dennis Yu, a search engine engineer, the CEO of Blitzmetrics, and the coauthor of “The Definitive Guide to TikTok Advertising: Access 1,000,000,000 People in 10 Minutes.” Episode on WebsiteBy Kenneth "Shark" Kinney
Conversation with Walter Bond, a former NBA player, a Hall of Fame speaker, a business coach, and the author of “Swim: How a Shark, a Suckerfish, and a Parasite Teach You Leadership, Mentoring, & Next Level Success.” Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#359 - The Superpower of Communicating Up
40:49
40:49
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Conversation with John Asbell, the Vice President of Digital Marketing at American Residential Services operating under the trade name ARS/Rescue Rooter, which is one of the nation’s largest networks and suppliers of HVAC and plumbing services companies. Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#358 - Creating an Event People Will Remember
29:52
29:52
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29:52
Conversation with Alecia May, a Certified Digital Event Strategist, a Certified Meeting Planner (CMP), a Certified Hybrid + Virtual Event Director, and a Certified Coach/Consultant with over 17 years of experience in the event and entrepreneur industry working with some of the biggest brands in the world. Episode on Website…
Conversation with Dean Hankey, a veteran show business expert and entrepreneur, a performer, presenter, marketing magician, and a SpeakTacular EnterTrainer and ImpleMentor with over 50 Years of experience and over 30,000 presentations. Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#356 - Creating Loyal Fans and Marketing the Beautiful Game
50:22
50:22
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50:22
Conversation with Travis Lamprecht, the Vice President of Marketing & Communications at the San Diego Loyal Soccer Club, an American professional soccer team based in San Diego, California. (This episode was recorded live at the 2023 Lead Generation World conference.) Episode on WebsiteBy Kenneth Kinney
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#355 - The Higher Education of Marketing a Global Campus
52:04
52:04
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52:04
Conversation with Megan Scollay-Casillas, the Executive Director of Marketing at San Diego State University's Global Campus. (This episode was recorded live at the 2023 Lead Generation World conference.) Episode on WebsiteBy Kenneth Kinney
Conversation with Scott Baradell, the CEO and founder of the PR agency Idea Grove and the author of “Trust Signals: Brand Building in a Post-Truth World.” Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#353 - How Can a Modern Marketer Prove It and Earn Trust?
39:30
39:30
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39:30
Conversation with Melanie Deziel, the co-founder of the agency the Convoy, a keynote speaker, a former journalist and lifelong storyteller, and the author “Prove It: Exactly How Modern Marketers Earn Trust.” Episode on WebsiteBy Kenneth Kinney
Conversation with Anton Gunn, a leading expert on Socially Conscious Leadership, an international keynote speaker and CSP, a former senior advisor to President Obama, a former elected member of the South Carolina Legislature, an SEC Conference football Athlete and graduate of the University of South Carolina, and the best-selling author of 3 books …
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#351 - What Your Employees Want and Can’t Tell You
41:17
41:17
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41:17
Conversation with Melina Palmer, an applied behavioral economist, the CEO of The Brainy Business, a podcast host, an Instructor at the Human Behavior Laboratory at Texas A&M University, and the author of “What Your Employees Want and Can’t Tell You: Adapting to Change with the Science of Behavioral Economics.” Episode on Website…
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#350 - Playing the Long Game Strategy with Your Brand
40:35
40:35
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40:35
Conversation with Dorie Clark, a consultant, a keynote speaker, once named as one of the Top 50 Business Thinkers in the World, a teacher at Duke and Columbia, a former presidential campaign spokeswoman, and the Wall Street Journal bestselling author of “The Long Game,” “Entrepreneurial You,” “Reinventing You,” and “Stand Out.” Episode on Website…
Conversation with Joseph Jaffe, a talk show host, consultant, speaker, author of “Built to Suck: The Inevitable Demise of the Corporation...and How to Save It?” and “Forever Changed”. Episode on WebsiteBy Kenneth Kinney
Conversation with David Siegel, the CEO of Meetup, the largest platform for finding and building local communities, the former CEO of Investopedia, the former President of Seeking Alpha, an adjunct professor at Columbia University, the host of the Keep Connected podcast, and the author of “Decide & Conquer: 44 Decisions That Make or Break All Leade…
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#347 - How Do You Make Your Story Resonate?
42:18
42:18
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42:18
Conversation with Jay Acunzo, a brand storyteller, coach, author, podcast host, and sometimes even referred to as a creative consigliere. Episode on WebsiteBy Kenneth Kinney
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#346 - How to Make a Product or Service Referrable
44:03
44:03
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44:03
Conversation with Michael Roderick, a former High School English Teacher and former Broadway Producer who is now the CEO of Small Pond Enterprises, which helps thoughtful givers become thought leaders by making their brands referable, their messaging memorable, and their ideas unforgettable. Episode on Website…
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#345 - Are You Using Radical Relevance to Win More Clients?
31:32
31:32
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31:32
Conversation with Bill Cates, a client acquisition expert, a Hall of Fame speaker, a CSP, an entrepreneur, the founder of The Cates Academy for Relationship Marketing, and the author of three bestsellers on referrals as well as the author of “Radical Relevance: Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients.” Episode …
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#344 - Are You Fueling Drama or Productivity?
45:41
45:41
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45:41
Conversation with Cy Wakeman, a drama researcher, an international leadership speaker, named a Top Global Leadership Guru by Global Gurus, a consultant, a NY Times best-selling author, and the author of “Life's Messy, Live Happy: Things Don't Have to Be Perfect for You to Be Content.” Episode on Website…
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#343 - How to Simplify the Complex Execution of Influencer Marketing Campaigns
38:19
38:19
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38:19
Conversation with Peter Kennedy, the Founder and President of Tagger, a data-driven Influencer Marketing Platform. Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#342 - Bridging the Compliance Gap in Performance Marketing
37:39
37:39
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37:39
Conversation with Marcelo Parravicini, a marketing and enrollment management thought leader in higher education, the President and CEO of Cygnus Education, the President of the Consumer Consent Council, and the Co-Chairman of the Board of PACE (Professional Association of Consumer Engagement). Episode on Website…
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#341 - Turning Uncertainty into a Competitive Advantage
23:59
23:59
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23:59
Conversation with Meredith Elliott Powell, a business keynote speaker and strategist, an NSA Hall of Famer, Vice-Chair of the National Speakers Association, a CSP, a Master Certified Business Growth Strategist, a top 100 Sales Influencer by LinkedIn, and the author of “Thrive: Strategies to Turn Uncertainty to Competitive Advantage.” Episode on Web…
Conversation with Joey Coleman, a speaker, a consultant, and the Wall Street Journal best-selling author of “Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days.” Episode on WebsiteBy Kenneth Kinney
Conversation with Brooke Sellas, the CEO and Founder of B Squared Media, a done-for-you social media management, advertising, and customer care agency, and the author of “Conversations That Connect: How to Connect, Converse, and Convert through Social Media Listening and Social-Led Customer Care”. Episode on Website…
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#338 - How to Amplify the Event Experience
47:20
47:20
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47:20
Conversation with Don Knox, the Chief of Client Happiness, and Warren Pickett, the Chief Champion of Ideas, the Co-Founders of Event Foundry, which helps amplify the event experience for brands that need to navigate today’s events, connect buyers and sellers, make the most of limited time at an event, and effectively extend marketing and communicat…
Conversation with Nancy Harhut, who was previously on episodes 85 and 171, and she is a creative marketer, a behavioral scientist, a speaker, and the author of “Using Behavioral Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses.” Let's take a look at three key takeaways from my conversation with her. Episode…
Conversation with Andre Roux, a data sales executive at Experian with an extensive background in the TV industry working in data, operations, analytics, and sales for companies like Experian, NBCU, DIRECTV, Turner, and ABC/Disney. Episode on WebsiteBy Kenneth Kinney
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A Shark's Perspective
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#335 - Does Your Recipe for Success Have Fresh Ingredients?
30:59
30:59
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30:59
Conversation with Frank Kitchen, a professional speaker who has earned the Certified Speaking Professional designation by the National Speakers Association and he’s known as the mindset master chef who works with organizations who want their people to break through the mental barriers they have to cook up the professional dreams they hunger for in …
Conversation with Mark Levy, a differentiation expert who has worked with some of the most recognized brands in the world; a speaker; a podcaster; a magician; and a noted author of five books including “Accidental Genius: Using Writing to Generate Your Best Ideas, Insight, and Content.” Episode on Website…
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#333 - How to Build a Million Dollar Website without Spending Too Much
35:11
35:11
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Conversation with Rebecca Grace, a Squarespace Expert and Website Designer who helps hundreds of Squarespace Designers push past the limitations of the Squarespace Editor to design beautiful, custom websites that are Mobile Friendly and Search Engine Optimized. Episode on Website
Conversation with Nick Harmeier, the Chief Marketing Officer of the Memphis Zoo, one of the most highly-rated zoos in the U.S. Episode on Website
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LA Blockchain Summit
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The Evolution of Web 3.0; DeFi; NFT's and Beyond | LA Blockchain Summit
16:13
16:13
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16:13
Justin Sun of Tron discussed The Evolution of Web 3.0; DeFi; NFT's and Beyond.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Create your own cross-chain DeFi Platform for FREE | LA Blockchain Summit
12:13
12:13
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12:13
Yoda Regev of Atom Foundation discussed Create your own cross-chain DeFi Platform for FREE.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Digital Artists, NFTs and The New Renaissance | LA Blockchain Summit
18:54
18:54
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18:54
Joe Benso of Casper and artist Dario Desienna discussed Digital Artists, NFTs and The New Renaissance.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Building enterprise grade applications on Casper | LA Blockchain Summit
31:08
31:08
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31:08
Ashok Ranadive of CasperLabs, Erich Spangenberg of IPwe, Rasikh Morani of Arcadia and Barghav Perepa of IBM discussed Building enterprise grade applications on Casper.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Casper - The future-proof Blockchain | LA Blockchain Summit
12:42
12:42
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12:42
Medha Parlikar discussed Casper - The future-proof Blockchain.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Tokenomics and Service Nervous System by DFINITY | LA Blockchain Summit
42:29
42:29
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42:29
Dominic Williams discussed Tokenomics and Service Nervous System by DFINITY.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Zilliqa - A Blockchain Builder’s perspective | LA Blockchain Summit
53:59
53:59
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53:59
Matt Dyer and Sandra Helou of Zilliqa and Ravi Kumar of AlexaBlockchain discussed Zilliqa - A Blockchain Builder’s perspective.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Intoduction to Starport | LA Blockchain Summit
29:00
29:00
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29:00
By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Cosmos - Building the internet of blockchains | LA Blockchain Summit
20:22
20:22
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20:22
Peng Zhong of Tendermint presented Cosmos - Building the internet of blockchains.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Smart Contract Fundamentals: Designing Your First dApp | LA Blockchain Summit
47:20
47:20
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47:20
Russ Fustino of Algorand discussed Smart Contract Fundamentals: Designing Your First dApp.By Evergreen Podcasts | IndustryPods
David Garcia of Borderless Capital, Austin Wilshire of xBacked DAO, Sebastian Quinn of Yieldly and Benedetto Biondi of Folks.Finance discussed DeFi on Algorand.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Algorand Foundation | LA Blockchain Summit
15:47
15:47
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15:47
Sean Lee's keynote presenting Algorand Foundation.By Evergreen Podcasts | IndustryPods
Conversation with AJ Harper, an editor and publishing strategist who helps authors write foundational books; a writing partner to business author, Mike Michalowicz; a ghostwriter who has worked with newbies to New York Times bestselling authors with millions of books sold; the Head Writing Coach for Heroic Public Speaking, and the author of “Write …
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A Shark's Perspective
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#330 - How to Understand 3rd Party Data with the Data Guru
34:24
34:24
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34:24
Conversation with Linda Harrison, the Senior Director of Data Strategy (A.K.A. DataGuru) at Acxiom Corporation. Episode on Website
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#329 - How to Be Enthusiastic about Change
37:33
37:33
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37:33
Conversation with Cassandra Worthy, the Founder and CEO of Change Enthusiasm, a former chemical engineer turned global keynote speaker, and the author of “Change Enthusiasm: How to Harness the Power of Emotion for Leadership and Success.” Episode on Website
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A Shark's Perspective
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#328 - How to Hurdle Adversity and Amputate Fear
48:32
48:32
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48:32
Conversation with John Register, a combat Army veteran; a 4-time track and field all-American; a 2-time Olympic trials qualifier; a Long Jump silver medalist in the Paralympic Games; the founder of the United States’ Olympic and Paralympic Committee’s Paralympic Military Sport program; a two-time TedX speaker, and a home-made waffle lover. Episode …
Conversation with Phil M Jones, an NSA Hall of Fame speaker, the author of the best-selling “Exactly” Book Series with over 1 million copies sold, producer of the “Most Listened To” non-fiction Audiobook of all time, a trusted advisor for some of the world’s biggest brands, and an entrepreneur since the age of 14. Episode on Website…
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#326 - How to Sell More with Sales Intelligence
52:39
52:39
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52:39
Conversation with Sam Richter, an internationally recognized expert on digital information; considered the father of modern-day Sales Intelligence; an author, and an NSA Hall of Fame speaker. Episode on Website
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LA Blockchain Summit
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NFTs that Earn a Yield | LA Blockchain Summit
13:55
13:55
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13:55
Brittany Laughlin of Stacks discussed NFT's that Earn a Yield.By Evergreen Podcasts | IndustryPods
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LA Blockchain Summit
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Enabling Decentralized Applications on Bitcoin with Stacks | LA Blockchain Summit
1:26
1:26
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1:26
Muneeb Ali of Stacks discussed Enabling Decentralized Applications on Bitcoin with Stacks.By Evergreen Podcasts | IndustryPods
