In this episode, Alay and Dominic discuss: Job hiring through LinkedIn. Building your dream team. Leveraging your network and your current employees. Standing out from the competition to grab the attention of your candidates. What to do from interview to onboarding. Key Takeaways: Make sure you’re on LinkedIn and post – it’s free! If you can add a …

In this episode, Alay and Dominic discuss: Attracting the right talent when you can’t afford to pay them top salaries. Advantages of a smaller law firm. Separating yourself from the competition in the war for talent. Key Takeaways: Finding talent is similar to finding clients – people will come to your firm because of what you do and what you repre…

In this episode, Alay and Dominic discuss: Problems most law firms have to overcome. Why hiring is a bigger problem than client acquisition for many small firms. Consider hiring part-time, not just full-time for what you need. Rehiring framing from being an expense to an investment. Key Takeaways: For many small law firms, the ability to find the r…

In this episode, Alay and Belal discuss: Overcoming stress and challenges to grow. Taking advantage of the opportunities life offers you. Maintaining a successful culture of a remote law firm. Managing results, not people, to build trust within your law firm. Key Takeaways: COVID changed the landscape of work – learn from what did work and leverage…

In this episode, Alay and Gary discuss: Why you should be the CPO of your firm – the Chief Pain Officer. Understanding the potential client’s goal and expectations. Consulting with confidence and having a great intake system. Key Takeaways: Getting to the pain point of the client will help to better identify how to best serve the client. Ask how th…

In this episode, Alay and Gary discuss: Perception of leadership and authority. Building relationships for purposes other than growing your business. Leveraging your role as a parent for business development. Referring business between other lawyers, including your competition. Key Takeaways: You’re not pushing your business card on everyone you me…

In this episode, Alay and Gary discuss: Why what works for the rainmaker doesn’t necessarily work for each attorney. Different ways of tackling business development that fit your strengths. Building a business development strategy for your law firm.   Key Takeaways: The rainmaker’s strengths may not be your strengths – your business development sho…

In this episode, Alay and Richard discuss: Issues Richard saw with recruiters and how he’s made the change for his firm. Building a recruiting firm with the individual law firm in mind. How smaller firms can compete with larger firms when hiring an attorney. Richard’s best-selling book, Win the Talent Game: A Guide to Lateral Hiring for Law Firms a…

In this episode, Alay and Janet discuss: Leveraging conferences as in-person events begin their return. Preparation before a conference. Scheduling meetings with other conference attendees or speakers. Standing out before, during, and after the event.   Key Takeaways: Be proactive in your preparation and attendance at events and in the follow-up. U…

In this episode, Alay and Steve discuss: Harvesting low-hanging fruit to build your business. Overcoming the fears of rejection and damaging relationships. Balancing building relationships and billing hours. Helpful language for asking for the referral. Key Takeaways: What are you doing to deepen your relationships that make it easier for people to…

In this episode, Alay and Steve discuss: Shaking up the negative connotations around networking. How to know when you’ve found […]By Alay Yajnik

In this episode, Alay and Steve discuss: Why lawyers usually call selling “business development.” Having a business development system in […]By Alay Yajnik

In this episode, Alay and Bruce discuss: Gaining an advantage with your clients by being clear and making decisions easy. […]By Alay Yajnik

In this episode, Alay and Bruce discuss: Bruce’s 40-40-20 rule. Minimizing challenges early in your sales process. Attracting your future […]By Alay Yajnik

In this episode, Alay and Bruce discuss: Working with clients who are the best fit for you. The difference between […]By Alay Yajnik

In this episode, Alay and Eric discuss: Putting in the time to learn the craft. A frictionless approach to the […]By Alay Yajnik

In this episode, Alay and Brad discuss: Best practices from the manufacturing sector that apply to law firms. Why the […]By Alay Yajnik

In this episode, Alay and Jennifer discuss: Environmental law as a practice area. Creating your perfect law firm and building […]By Alay Yajnik

In this episode, Alay and Julie discuss: Running your firm, not being run by your firm. Working with a coach […]By Alay Yajnik

In this episode, Alay and Bo discuss: What profit is and why it is so important. Understanding where you’re making […]By Alay Yajnik

In this episode, Alay and Andrea discuss: Differences in men and women in professional coaching and in running a law […]By Alay Yajnik

In this episode, Alay and John discuss: Why service professions often benefit from business coaching. Business coaching versus executive coaching. […]By Alay Yajnik

In this episode, Alay and Mike discuss: Taking time to recharge. Why goals are so important. Understanding the behaviors that […]By Alay Yajnik

In this episode, Alay and Greg discuss: How strategic transition is different for lawyers than other industries. Why the software […]By Alay Yajnik

In this episode, Alay and Ben discuss: The value of accountability. Working with a coach to help identify priorities in […]By Alay Yajnik

In this episode, Alay and Keith discuss: Who should be looking into succession planning. Defining financial success and leaving a […]By Alay Yajnik

In this episode, Alay, Raquel, and Demetrio discuss: How COVID changed the game for small businesses. What to look for […]By Alay Yajnik

In this episode, Alay and Jerry discuss: Why lawyers don’t change their practice areas (even when they want to). Getting […]By Alay Yajnik

In this episode, Alay and Lisa discuss: How COVID impacted men and women. Navigating the future of work authentically for […]By Alay Yajnik

In this episode, Alay and Steve discuss: Why Alay originally started focusing on attorneys in his coaching practice. Alay’s book, […]By Alay Yajnik

In this episode, Alay and Katherine discuss: What a legal project manager is and how it can help your firm. […]By Alay Yajnik

In this episode, Alay and Bo discuss: What lawyers should look for when hiring a digital marketing and advertising agency. […]By Alay Yajnik

In this episode, Alay and Nikki discuss: Getting permission to sell. Great questions to ask during your sales process. How […]By Alay Yajnik

In this episode, Alay and Evelyn discuss: The roller coaster of entrepreneurship. Building a remote, global team. Delegating to better […]By Alay Yajnik

In this episode, Alay and Scott discuss: How business development has been affected by the pandemic. Business development versus sales […]By Alay Yajnik

In this episode, Alay and Aashi discuss: What imposter syndrome is and how it tends to appear in attorneys. Difference […]By Alay Yajnik

In this episode, Alay and Matthew discuss: Why living training is so impactful. Creating a successful, interactive training or seminar. […]By Alay Yajnik

In this episode, Alay and Eli discuss: How Eli got into the document concierge space. Building a nationwide ecosystem of […]By Alay Yajnik

In this episode, Alay and Laura discuss: Why understanding the business of law is critical to your law firm’s success. […]By Alay Yajnik

In this episode, Alay and Hugo discuss: Why all attorneys should be marketing to the Spanish-speaking population. What sets Abogados […]By Alay Yajnik

In this episode, Alay and Victoria discuss: How Victoria’s career as an estate planning lawyer led to her current role. […]By Alay Yajnik

In this episode, Alay and Julia discuss: Why it can be difficult to find a good paralegal. Paralegals and business […]By Alay Yajnik

In this episode, Alay and Angela discuss: How the markets and marketing have changed and are changing. Branding on LinkedIn […]By Alay Yajnik

What is the best way to level up my marketing focus? How long should we wait to determine whether a […]By Alay Yajnik

In this episode, Alay and Brett discuss: Why 24 months is a short time in business (and how you can […]By Alay Yajnik

In this episode, Alay and Chris discuss: Differentiating one digital marketing firm from another. Tracking leads, pay-per-click, and SEO. Why […]By Alay Yajnik

In this episode, Alay and Luis discuss: Why you should aspire to have an 8-figure firm. Things that get in […]By Alay Yajnik

In this episode, Alay and Sasha discuss: Why marketing is key to your business success. Your firm’s five major systems. […]By Alay Yajnik

In this episode, Alay and Daleele discuss: How to save time and money with automation and technology. Implementing processes and […]By Alay Yajnik

In this episode, Alay and Laney discuss: Mistakes attorneys make with SEO companies and how to choose the right online […]By Alay Yajnik