Amanda Daniels Integrated Marketing Strategist From Koogar public
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Within our variety of podcasts you will be able to access a diverse set of fascinating conversations, interviews, tips, tricks and basically everything you need to know about integrated marketing! These podcasts are highly insightful sound bites which aim to supply you with a deeper understanding of the marketing world, how it functions and the best ways in which you can market your business. We discuss a range of different topics focusing specifically on how integrated marketing can be used ...
 
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How do you decide which social media platform you should be on? It's a hard question and one I'm asked all the time. Deciding which social media platform is the trick to be in front of the right people at the right time and saying the right thing, BUT how do you decide. If you were me, where would you be? And why, what would you say? The answers to…
 
We all have dealt or are dealing with difficult people. This is about setting boundaries of what we are willing and not willing to tolerate! Difficult people exist everywhere, not just at work. They come in every variety and nowhere is without them. How difficult a person is for you to deal with depends on your self-esteem, your self-confidence, an…
 
Getting people to subscribe to your emails can be hard, but it doesn't have to be. With everything, we need to put a process in place that we can review. As I've mentioned before, email marketing is far from dead. It’s about using it in the right way, so you influence your audience to take the next step, not to hard sell to them. In this episode, I…
 
There are many reasons why you should use autoresponders when it comes to email marketing. It sets expectations as well as saves you time in the future. If you set things up correctly, your subscribers will receive your key messages without you having to manually do it every time you get a new client. In this episode, I'll share 10 reasons why you …
 
Many people get stuck when it comes to creating content for their emails. Not knowing what will be opened, engaged with or unsubscribed. Here are 16 different types of email marketing campaigns you can create over the future months. Each come with a few ideas to get your creative juices flowing... Grab your notepad and pen, sit back and list the 16…
 
This Podcast looks at GDPR from an IT Perspective and interview Samantha Howard from KeyTech about how we can protect our data, our files, our clients and our devices using our IT Systems and Suppliers. Hacking happens every and we need to not only protect our data but our clients data too! Samantha talks us through the myriad of IT protection by s…
 
G.D.P.R. isn't a compliance issue it's a "how we do business" process and what we will do with your information. G.D.P.R. is a huge subject and something that is VERY topical at present. We all want to know what to do, how to do it, where to start. Jayne shares several elements to think about, where you should start and what things mean to you, wit…
 
Creating the perfect email subject line is every Business Owners and Marketing Managers dream. Watching the open rate go up, click through go through the roof and reply's or purchases coming in. 33% of email recipients open email based on subject line alone, so if that is the case... how can we ensure we create the subject line that gets them to op…
 
These 7 things are top of the list when it comes to Do's and Don’ts of email marketing. A lot of people talk about them as if they are the best thing or the worst thing when it comes to pressing send! I know that some of these myths have held people back from sending more emails or doing it in the first place. Over the next 24 minutes, I have given…
 
I recently delivered a half day workshop in Essex for a group of Business Owners at their monthly Mastermind Meetings to discuss email marketing and why they should be using it in their marketing mix of activities. The presentation is called "How to INFLUENCE using Email Marketing"... It went down very well, received some great feedback from the or…
 
"A person’s greatest strength is to first acknowledge weakness" Whilst many of us play to our strengths few stop to acknowledge weakness, yet it is often this which causes the glass ceiling that so many business owners suffer. In this podcast, we talk with Jay Allen from MyTrueNORTH UK also known as #theethicalbusinesscoach on the 8 essential busin…
 
For example, a Japanese skyscraper has earthquake proof foundations to ensure it can cope with the frequent earthquakes in Japanese cities such as Tokyo. Your marketing should be as considered as this, because unless you have the RIGHT foundations in place, your marketing strategy WILL NOT be able to cope and change with environmental disturbances …
 
You (and I) are not taking ENOUGH action in our marketing and this is for a number of reasons! This podcast talks through some of the things that Business Owners and Marketing Managers think about and have talked about during their sessions with regards to WHY they haven’t or don’t take action on their marketing. Does doing one job in the business …
 
I am asked nearly every day the same question... "What would you do in my business to market it and get new clients?" Unfortunately the answer is different for every business, there is no blueprint to marketing. There are blueprints on HOW to do something but not on marketing as a whole. As a business owner, you know your business more than anyone …
 
Do you struggle to pick up the telephone to call clients, follow up with potential clients to get new business? Most of us do so you are not alone. In this episode, I interview Liz Couchman from Alex Merlin who is an expert in Telephone Coaching and Telesales. Liz talks about the main reason why people don't pick up the telephone, when is the best …
 
Koogar was established in 2006 to give Business Owners and Marketing Managers throughout the Northwest of England and beyond a presence on and offline that they deserve. As a professional Web Designer with over 18 years experience in the Digital field, Amanda wants to inspire, educate and deliver an experience to clients who wanted more from their …
 
Welcome to the first of many Podcasts with Koogar. Integrate to Influence or ITI for short will be talking all things marketing with some business thrown in for good measure. This Podcast is an interview with Nicola Mullarkey who is The Honest Recruiter who will be sharing great tips in taking on your first person, whether that is in part-time, ful…
 
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