Dispatches for the new music business. Hosted by Ariel Hyatt founder of Cyber PR, music publicist, strategist, and author. Features interviews with music and non-music business experts to help musicians get ahead in the music business. Plus, Ariel muses about music industry marketing and independent artist development trends as well as help you keep your wits about you with practical mindset advice.
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Lee Kantor and Elizabeth Gordon interview America's top public relations leaders live from Atlanta, Georgia. Listen each week as we pull back the curtain and learn all about these unsung professionals who usually spend their in the background helping their clients get on the air.
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In season 1, Luke, Who is Your Father? explored the lives of triplets: Jules, Kenny, and Rikki. The three were separated at birth, reunited, and went on to find their biological father through DNA testing. The triplets are coming back for a second season and turning the mic over to others who's lives have been shaped by asking the question, "Who is my father?"
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SERIES FINALE | CODY GIBSON | THE RENEGADE
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YOU'RE READING THAT RIGHT-- THIS IS THE SERIES FINALE OF LUKE WHO IS YOUR FATHER? !!! The time has come for us to bid you farewell. We love you so much, and we saved the best for last. This week we chat with UFC Fighter, Cody Gibson AKA The Renegade! Cody was a finalist on the most recent season of The Ultimate Fighter. He joins us this week to tel…
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S2 | E12: Katelyn (My Extra Special Leaves)- How Do Lesbians Have Babies?
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This week we have the pleasure of chatting with the lovely Katelyn!! Katelyn is the author of My Extra Special Leaves. She tells us about coming to terms with her sexuality, meeting her wife and the love of her life, and their approach to being upfront with their girls about how they were conceived. You can buy all editions of My Extra Special Leav…
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Playlisting Prowess: Pushing Playlist Potential with AI
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In this episode, I sit down with Playlist expert Mike Warner to delve into the fascinating world of targeted advertising, the challenges of music promotion, and the powerful role that AI can play in your playlist strategy. Mike warns about the dangers of targeting the wrong audience and emphasizes the importance of considering an artist's genre whe…
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S2 | E11 | PT.2: Ariel Roberts- Sometimes I Feel Like My Life is a Joke
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We're wrapping things up with Ariel this week! She tells us about going to see her father's killer in jail, and how her experiences with losing her father have shaped her own parenting style today. Don't forget to follow @theexpattherapist on Instagram!
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S2 | E10 | PT. 1: Ariel Roberts- I Have Forgiven and Pray For You Often
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This week we're talking to Ariel Roberts! Ariel's father was murdered when she was 4 months old, and Ariel made the brave decision to dig into his death and, ultimately, contact his murderer. Strap in for Part 1 of Ariel's heartbreaking and beautiful story. Ariel has a podcast called the Ex Pat Therapist and owns her own company called Global Trans…
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S2 | E9: Erica, Michelle, and Dirk- I Just Took a DNA Test, Turns Out I'm 100% Dirk Witt's
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It's 3 on 3 this week! This week, we welcome Erica, Michelle, and Daddy Dirk as they tell us the story of Michelle and Erica taking respective DNA tests only to find out they had a long lost sister out there-- and only for Dirk to find out he had a long lost daughter. You'll be missing out if you don't follow Erica on TikTok @erica_like_america…
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S2 | E8 | PT. 2: Jason Hyatt (Our Father-Netflix)- I Don't Care What it Takes, Let's Heal You
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We're wrapping things up with Jason (from Netflix's document Our Father) this week! Jason shares about what it was like to work with Netflix on an investigative documentary, what they've found out about Dr. Cline, and what that means for Jason as he moves forward. *NOTE TO THE AUDIENCE*- Because Jason was in studio with us, this audio is a little w…
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S2 | E7 | PT. 1: Jason Hyatt (Our Father-Netflix)- I'm Not Passing That On
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This week, we interview Jason Hyatt from the Netflix documentary Our Father! Jason opens up about his childhood and relationship with his raised parents, the pain he suffered when he got the results from his AncestryDNA test, and how he coped. Content Warning- There is discussion of abuse and suicide in this episode.…
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S2 | E6: Laura High- I Really Want That Fire and Brimstone Sperm
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This week we talk to the one and only LAURA HIGH!! Laura is your donor-conceived person of TikTok. She's also a stand up comedian, host of the podcast Insemination, and a passionate donor-conceived advocate. She joins us to tell us her own conception story and how she became "hyper-fixated" with the lack of regulation and humanity in the donor-conc…
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Consent, Collaboration, and Caution: Web 3.0, The Metaverse and AI
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In episode 6, I sat down with extraordinary visual artist, musician, and Metaverse expert Carrie Able, to discuss the fascinating intersection of AI, art, and the future of music. Throughout the episode, Carrie shares insightful perspectives on the unique art that we all know and love (like the art you can visit in museums) and how AI falls short i…
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S2 | E5 | PT. 2: Kendall and Corey Stulce- You're Not Missing One More Minute
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We're wrapping up with Kendall and Corey from the Family Twist Podcast this week! Kendall reveals how he found his biological family, the relocation that followed, and confirms that not ALL that glitters is gold. You can follow Kendall and Corey on all socials @FamilyTwistPodcast and you can listen to Family Twist Podcast wherever you get your podc…
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S2 | E4 | PT.1: Kendall and Corey Stulce- Matilda-ing Around
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This week, we chat with Kendall and Corey Stulce of The Family Twist Podcast! Kendall walks us through his early childhood growing up with his adoptive parents, their early departures, and coming into his sexual identity. Content Warning: This episode contains descriptions of abuse and addiction. You can find Kendall and Corey on socials and wherev…
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S2 | E3: Alexis Hourselt- Everyone Knew
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This week we are graced with the presence of Alexis Hourselt, host of DNA Surprises! Alexis tells us about a family secret that was kept from her for her entire life, how it feels to find out that you're not the race that you thought you were, and what it's like to build fellowship with your new community. You can find Alexis at @dnasurprises on al…
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S2 | E2 | PT 2: Mark Craven- When Things Come to You, Accept Them
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We're wrapping up with Mark Craven! Mark tells us about the identity of his biological father, the ramifications of finding out who he is, and his own experience with fatherhood. You can follow Mark at @dadskissyoursons on Instagram, and pick up Dads Kiss Your Sons on Amazon.
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S2 | E1 | PT. 1: Mark Craven- Don't Cry, I'm going dancing.
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Season 2 Premiere! *Content warning: This episode features discussion of self-harm and suicidal ideation, and may not be suitable for all audiences.*This week, we interview author, father, life coach, and viral Redditor Mark Craven. Mark made waves as he started to share his story of being raised by a racist mother, only to find out his biological …
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Welcome back for season 2 of Luke, Who is Your Father—this season, We’ve turned the mic over to you to tell us about your family scandals, trials, and triumphs, and you have delivered. This season we'll hear from other people who were brave enough to ask themselves the question, "Who is Your Father?" including, but not limited to: Jason Hyatt, feat…
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Digital Dexterity: Decoding the AI Musicians' Maze By Testing Tools, Apps & Sites
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In this episode, we dive into the world of AI music-making tools and their rising popularity. My guest, Kristin Juel, did extensive research for Water & Music and had a LOT to say about why it is critical to get proactively out in front of all the AI tools that are coming to market and why it is empowering for artists to test and understand what’s …
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Maximizing Music Marketing with ChatGPT and AI
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On this episode of The Cyber PR Music Podcast, Ariel chats with an old friend and colleague. John Oszajca, a musician and digital marketer, and he shares his insights into using AI language models like Chat GPT for music marketing, emphasizing the importance of having a human-derived game plan and not solely relying on AI. He also shares his though…
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Rhythm & Reflection: Why Musicians Need an AI Point Of View
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On this episode of The Cyber PR Music Podcast, host Ariel Hyatt speaks with software engineer and Myxt co-founder Chris Wetherell about AI in music and the need for a cultural understanding around technology. Wetherell shares insights on his current work in mastering, audio pattern detection, and transcription services, as well as the breakthrough …
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SEASON FINALE! In this episode, the triplets will reveal the results from their twin zygosity tests, and the audience will finally hear from who we've all been waiting for: Keith Stonebridge-- their biological father. The triplets will reflect on what this journey has meant to them, and give the audience a sneak peek of what they can expect from ne…
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Melodies in the Machine: Legal Landmines of AI-Generated Music with Ryan Kairalla, Music Attorney & Break The Business Podcast Host
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On episode 2 of The Cyber PR Music Podcast, AI Season we dive into the world of AI and creativity. The music industry is facing a new challenge that requires attention from lawyers and lawmakers to create new laws that fit the existing landscape and address the rise of AI. However, the potential of AI in the music industry is enormous, allowing art…
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S1 | E9: A Large and Exceptional Family
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In this episode, we’ll hear all about how Rikki found their biological father, and the audience will finally have their questions answered about how he received her outreach.
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Metadata, Music Discovery & Musicians AI with Hazel Savage, Co-founder Musiio by SoundCloud
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The newest season of the Cyber PR Music Podcast is all about AI Music Marketing and the brilliant Hazel Savage, co-founder of Musiio by SoundCloud kicks it off from London. Hazel talks about the role of AI in music creation. While the use of AI can be seen as a "freak show" to some, it can also be an opportunity for artists like Grimes to explore a…
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S1 | E8: Girl Fight: Expert Hour with Dr. Darla
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This week, we'll learn what the triplets have been up to since they graduated high school. They'll each take turns doing lightning-round catch-ups, and we will finally learn why Rikki didn't speak to Jules for two years. We are welcoming a special guest, Dr. Darla, Ph.D., to discuss how she counseled Rikki through the estrangement, and we'll learn …
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This week, we're talking all things Jules and Kenny's dad- Ken Scavo, and we also have a surprise guest back in the studio. We'll celebrate Ken's life, mourn his untimely passing, and have a special (and hilarious) segment.
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Content Warning: This episode contains mention of self-harm that some listeners may find disturbing. Listener discretion is advised. In this episode, the triplets talk about their respective high school experiences (spoiler alert: they were bad), Rikki accidentally joining a cult (don't we all?), and we will see Ken's health start to deteriorate.…
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Content Warning: This episode contains mention of self-harm that some listeners may find disturbing. Listener discretion is advised. In this episode, we'll finally get to hear about Kenny, Rikki, and Jules first meeting! They'll provide you with a review of the cinematic masterpiece, Daredevil, and Rikki will learn a new family secret.…
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In this episode, we'll learn more about Jules and Kenny's childhood and their legendary parents. The girls will begin to write back and forth, we'll say goodbye to Lee, and a new era will be ushered in!
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In this episode, we’ll learn about Rikki’s childhood. She’ll take a deep dive into what it felt like to be separated from her sisters, what made her reach out, and shine a light on her parents' marriage.
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(Content Warning: This episode contains graphic descriptions of sexual assault that some listeners may find disturbing. Listener discretion is advised.) This episode, you'll join the triplets as they interview the woman who adopted Julianne and Kendall-- Tina Scavo. Tina dives into why she was unable to have children of her own, the details of goin…
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This episode, you'll get to know Kenny, Jules, and Rikki-- triplets separated at birth. They interview their birth mother about finding out she was pregnant with triplets, the adoption process, and how she feels 31 years later.
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Coming March 27, it's Luke, Who is Your Father? Hosted by triplets separated at birth, we'll share our experiences with heartache and loss, family drama, triplet shenanigans, and of course, the hunt for our sperm donor. Subscribe today wherever you get your podcasts.
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In this episode Ariel discusses: The struggle she went through to release this book Exclusive Q&As with some of the amazing independent artists and industry professionals who are featured in The Ultimate Guide to Music Publicity Music release strategies and how to get featured on blogs and playlistsBy Ariel Hyatt
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Growing Patreon With Your Superfans w/ Heather Mae
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In this epsiode, Heather & Ariel discuss: How to engage and establish your fanbase Finding your Super Fans Turning your Super Fans into Patreon subscribers Using Patreon to connect further with your fansBy Ariel Hyatt & Heather Mae
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Monetizing Zoom Concerts and Hangouts w/ Dan Mangan
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In this episode, Dan & Ariel discuss: The state of live music during a pandemic Livestreaming Virtual Concerts Using StageDoorBy Ariel Hyatt & Dan Mangan
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How to Grow A Massive Fanbase with Michael Walker
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In this episode, Michael & Ariel discuss: Engaging your audience Creating real connections with your fans Getting in the right mindset Leveraging social mediaBy Ariel Hyatt & Michael Walker
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In this episode, Bryan and Ariel discuss: His impressive roster of working with G-Eazy, Drake, Kanye and Lil Wayne (to name a few) Why vanity metrics don’t really matter The difference between social media management and marketing plans The self-service tools different platforms offer that you want to make sure you’re taking advantage of Where to s…
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In this episode, Ashley and Ariel discuss: What #WomenCrushMusic is, Why it began, and how it spread to 16 cities in their first year How #WCM has gone virtual during the COVID crisis Why connection and community are the most important things in this industry Surprise wins that #WCM has experienced as a result of the Digital transition What #WCM is…
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Beat Your Inner Critic with Angela Beeching
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In this episode Angela and Ariel discuss: How Angela helps transform musicians' careers The importance of creating authentic fan connections especially during quarantine The Hero's Journey and how it relates to your career What your musician's bio should actually say How to overcome your inner critic Real exercises you can do today to break down yo…
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In this episode Ariel discusses: How to communicate with your audience during this time Why you can foster deeper connections with your fans more than ever before The reasons you should continue to release music throughout this pandemic
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Breaking Down The Business with Ryan Kairalla
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In this episode Ryan and Ariel discuss: The importance of not taking any shortcuts when building your career Resources for legal advice for every budget Why meeting the "right person" won't make your career take off Why copyrights are the most important thing you can do for yourself in your career Some dangerous documents that might be disguised as…
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Twitch for Musicians Pt. 2 with Karen Allen
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In this episode Karen and Ariel discuss: Twitch and the audience in depth What tools you need to stream on Twitch How to produce a stream on Twitch Levels of Twitch users and their differences How to make money on Twitch before you qualify for monetization If you're interested in Karen's book, Twitch for Musicians you can purchase it here. If you'd…
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Twitch for Musicians Pt. 1 with Karen Allen
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In This Episode Karen and Ariel Discuss: Her career highlights including working for the RIAA Her new E-Book and course, Twitch for Musicians How musicians can try Twitch for free before committing to the platform through her account In Rotation How and why you can monetize more effectively while livestreaming What livestreaming is & what it isn’t …
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In this episode Emily and I discuss: Her new book, How To Build A Sustainable Music Career And Collect All Revenue Streams Emily’s background at Collective Entertainment and her non-profit #iVoted Emily’s time with The Dresden Dolls and what she learned from her work tour managing them The importance of building and nurturing your email list Answer…
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Bandsintown, The Indie Artist's Best Friend
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In this episode Kristin and I discuss: Tips to optimize your profiles on other platforms including your artist website utilizing Bandsintown Why Bandsintown can be your new and improved mailing list How Bandsintown gives smaller artists a leg up How to not exhaust your mailing list with the use of Bandsintowns’ new VIP geo-tracking feature What is …
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In this episode Nicole and Ariel discuss: WIM'S history - it was founded in 1985 and up until 5 years ago was only based in New York City. It is now a global organization with over seven thousand members How to join, the benefits you will receive as a WIM member (the best $75 you will spend each year for your music career) and how to take advantage…
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In this episode, Manafest and Ariel discuss: Manafest shares his system for releasing singles and how he’s shifted to the singles market How he uses print on demand to release singles and tshirts at the same time for extra bang (and extra money) How he has launched and succeeded at SIX crowdfunding campaigns ! Get your Music Marketing & Promotions …
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First, we talk about at the realities of being an introvert (like Derek) and discuss how to still make friends and influence people in the business whether you’re at a gig, a party or an official music conference. Next, Derek breaks down one of my favorite articles that he’s ever written, where he discusses the happiest artists he knows and what th…
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The Cyber PR Music Podcast Episode Six: On Being A Woman in Music with Bree Noble In This Episode Bree Noble and Ariel Hyatt discuss Navigating the business as both artists and music industry professionals How a woman's journey in the music business differs from a mans Getting support from peers with peer mentoring is just as worthy as finding a hi…
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The Cyber PR Music Podcast Episode Five: Spotify or Die with Mike Warner In this episode Mike and I discuss: The Spotify Basics most artists skip How to submit your music to Spotify’s playlist curators How to stand out amongst the 40,000 tracks (yep you read that right!) that go up every day on Spotify Why curating your own playlists is a great mar…
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