If you want to grow an agency to seven figures and beyond without working more hours in your business, tune in. I know your time is valuable, so I keep it practical and help you work smarter, not harder, in every episode. I'm your host, Audrey Joy Kwan. I know what it takes to build an agency—including supporting an agency owner in selling and exiting, and consulting for 200-person agencies—because I've done it. My team and I have coached and consulted with over 150 agency owners and have be ...
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We’re on a mission to uncover the science of self-made success. Join host Akua Konadu each week as she interviews some of the most brilliant minds in business—digging deep into the details and uncovering the strategies that turned entrepreneurial dreams into reality. The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, and get paid faster with HoneyBook, and have business flow your way. Natalie Franke was th ...
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We are on a mission to find out how to be the best podcast guest.
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Sister entrepreneurs Courtney Hopper and Dana Kadwell talk about the ups and downs of the hustle, and the reward at the end of the journey. Life starts at the edge of our comfort zone, and that’s what running a business is about: it’s completely uncomfortable and yet thrilling at the same time. Hear Courtney and Dana talk about the hard parts of entrepreneurship with other business owners going through the struggle as well.
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Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing r ...
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In this episode, Courtney and Dana tackle the tricky balance of scaling your business without losing your sanity with Audrey Joy Kwan. Audrey, founder of AJK Consulting, shares her wisdom on navigating growth while keeping the joy alive. Discover how to turn those dropped balls into opportunities for growth and why scaling doesn’t have to mean chao…
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80: Sustainable business growth through cashflow forecasting with Matt Gartland
36:52
36:52
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Do your business finances feel chaotic, to the point that the idea of organizing your finances stresses you out? Matt Gartland of Smart Passive Income joins us to share how to reset your finances and find joy in the numbers with simple organization practices like forecasting your cashflow. Listen in as he highlights why he believes slow business gr…
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How to Transition from Entrepreneur to CEO, with Jason Swenk
38:24
38:24
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Points of Interest 00:01 – 00:44 – Marcel’s Introduction: Marcel Petitpas welcomes listeners to the Agency Profit Podcast and introduces Jason Swenk, a returning guest and friend of the show, known for his agency expertise and role as the founder of Agency Mastery 360. 00:44 – 01:33 – Jason’s Background: Jason Swenk shares his journey of starting h…
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Billboards, Babies, and the Gig Economy: Conversations with Sisters
35:21
35:21
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In this episode, Courtney and Dana explore how outdated marketing strategies, like billboard advertising (who even looks at those anymore?), are falling flat in today’s fast-paced world. Building on insights from last week’s episode with Tayler Cusick Hollman, they discuss the importance of adapting your marketing efforts to foster authentic connec…
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Stuck In a Plateau? How Repositioning Might Be the Answer
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Has your agency hit a plateau? Maybe you're attracting the wrong clients or feeling like your services aren’t being valued as much as they should be. If this sounds familiar, it might be time to rethink your positioning. In this episode of Small But Mighty Agency, we’re diving into how repositioning your agency can help you: Break out of a growth p…
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79: Building a Youtube strategy that drives business success with Youtube strategist Melissa Mitchell
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27:41
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Today’s episode is a powerful truth bomb that all business owners need to hear: success is never linear. My guest, Melissa Mitchell, is a testament to that fact, and I think you’re going to love her story. Melissa owns a YouTube video marketing agency and coaching business and shares her unique journey of stepping back into a corporate role after e…
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Small Biz, Big Buzz with Tayler Cusick Hollman
52:04
52:04
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Courtney and Dana are joined by marketing guru Tayler Cusick Hollman, founder of Enji, who breaks down the tricky transition of scaling your business while keeping your marketing fresh and effective. From avoiding the “new girl energy” burnout to hiring the right kind of marketing help (because not everyone can do it all!), Tayler dishes on practic…
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78: The difference between a business owner and a thought leader with Camille Campins-Adams
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Do you know the difference between being a business owner and a thought leader? If you don’t, you will by the end of this episode. My guest, Camille Campins-Adams is a bestselling author and book coach. She joins us to break down the skills you need to become a thought leader in your industry, how to grow your influence, and how to discover the mes…
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Using Client Stories to Increase Retention, With Ian Garlic
30:21
30:21
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Points of Interest 00:01 – 00:44 – Marcel’s Introduction: Marcel Petitpas welcomes listeners to the Agency Profit Podcast and introduces his guest, Ian Garlic, founder of Video Case Story and author of Video Testimonials That Land the Big Fish. 01:11 – 02:54 – Ian’s Background: Ian shares his journey, including nearly 20 years in marketing, startin…
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Bounce back, baby!: Conversations with Sisters
47:59
47:59
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Get ready to catch the rebound with Courtney and Dana as they discuss the art of bouncing back—whether it's from a business blunder, a personal curveball, or a dating disaster. Inspired by their chat with Audrey Joy Kwan, the sisters tackle how to recover when things go sideways. From navigating tough times to embracing your fears, this episode is …
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Entrepreneurologist Robbie Hardy on That Entrepreneur Show
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18:58
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's Robbie Hardy on That Entrepreneur Show! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- Join us as we sit down with Robbie, a dynamic entrepreneur with a unique journey. Disc…
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Why Collaborative Ecosystems Are The Future of Small Agency Growth
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Are you a small agency owner wondering how to really stand out? If you've been feeling the pressure of competition and questioning how to unlock new growth opportunities, you're in the right place. In today's episode, I’m unpacking a strategy to transform how you approach growth. The future of small agencies is in building networks, not silos. Spec…
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77: Stay ready so you don’t have to get ready with Paige Griffith of The Legal Paige
39:07
39:07
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Here’s a legal tip that all business owners need to hear: stay ready so you don’t have to get ready. In this episode, lawyer Paige Griffith of The Legal Paige shares the lessons she’s learned after one of the hardest years in her business. Paige also shares how her perseverance led to her building a multi-six-figure business in a matter of months. …
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Dr. Rebecca Dekker from Evidence Based Birth® on Parenting Understood
40:55
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's Dr. Rebecca Dekker from Evidence Based Birth® on Parenting Understood! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- In this episode of Parenting Understood, we are thrille…
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Divorce Attorney Jaime Davis on the Close the Chapter Podcast
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's divorce attorney Jaime Davis on the Close the Chapter Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- In this episode, Kristen delves into the journey of separation …
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76: Overcoming the curse of expertise to build a scalable and sustainable business with Audrey Joy Kwan
46:56
46:56
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Are you holding onto tasks in your business that are keeping you from scaling? Maybe you think you’re the only person who can handle the details. If that’s you in business, you may have been hit with the curse of expertise. In today’s conversation, business strategist and leadership coach Audrey Joy Kwan joins us to talk about overcoming the curse …
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How Positioning & Go to Market Impacts Agency Valuation, With Shiv Narayanan
35:00
35:00
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Points of Interest 00:49 – 01:52 – Shiv's Background: Shiv shares his journey from building and selling a company to now running How To SaaS, where he works with private equity investors and software companies on marketing strategies. 01:53 – 02:51 – Marketing for Private Equity: Shiv explains his company’s focus on providing marketing due diligenc…
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Dr. Matt on Accidental Experts with Bryce Hamilton
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24:49
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's renowned psychologist Dr. Matt Zakreski on the Accidental Experts! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- In this enlightening episode, we are joined by Matt Zakresk…
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Are you meant to be a CEO?: Conversations with Sisters
34:23
34:23
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Ever feel like you're juggling a million things, but you're not quite sure which ones are actually worth it? In this episode, Courtney and Dana get real about the myth of the “perfect entrepreneur” and how finding your role in business is key—whether you're the visionary or the master juggler. Tune in as they unpack lessons from their episode with …
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New Media Advisors Scott Gardner and Brett Bouldin on Retain: The Customer Retention Podcast
32:47
32:47
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's Enterprise SEO Experts Scott Gardner and Brett Bouldin on the Retain: The Customer Retention Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- In this Retain: The Cust…
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How AI Helped One Agency Double Productivity – Here’s How
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38:57
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What if you could cut your task from hours to minutes—wouldn’t that change how your agency operates? Imagine if what took you 14 hours now takes you 2 hours, or what took you 4 hours now takes 35 minutes? For Matt Rouse, co-owner of Hook SEO, those numbers reflect the reality of how AI is raising his agency's productivity. In this episode, Matt sha…
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75: Building a business with your best friend with Shay Brown and Cassie Torrecillas
1:04:54
1:04:54
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Running a business with your BFF can be a dream come true, but it also comes with a unique set of challenges. In this episode, I sit down with Shay Brown and Cassie Torrecillas, best friends turned co-founders of Bucketlist Bombshells. They share their incredible journeys, how they navigate friendship and business, and how they’ve turned their pass…
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AI Expert Jen McFarland on Profit is a Choice
54:33
54:33
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's AI Expert Jen McFarland on the Profit is a Choice Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- On the podcast today is Jen McFarland founder of Marit Digital. Jen…
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Know When to Hold 'Em, Know When to Sell 'Em
52:19
52:19
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We're diving into the nitty-gritty of knowing when it's time to kiss your business goodbye. Join us as we talk with Casey Helmick, the podcasting guru who's sold not one, but two successful companies, all while keeping his sanity intact (mostly). Whether you're dreaming of an exit strategy or just trying to survive another day, this episode is pack…
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BDOW CEO Davey Jones on the Deal Closers Podcast
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38:59
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's BDOW CEO Davey Jones on the Deal Closers Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- Today we're talking about the power of targeted messaging and offers, and th…
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74: Addressing your biases to build an impactful business with Alex Temblador
31:07
31:07
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Are your biases holding you back as a business owner and person? In today’s episode, we’re making uncomfortable conversations comfortable and learning how to address our own biases so we can build impactful businesses. Alex Temblador joins us for a real conversation about how our biases can block the impact and influence of our businesses. Alex rem…
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Sales Philosophies to Help Boost Your Agency, With Taylor Welch
40:53
40:53
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Points of Interest 00:01 – 00:48 – Introduction: Marcel Petitpas welcomes Taylor Welch, a seasoned sales and marketing expert, to discuss aligning sales incentives with client success, sharing insights from Taylor’s extensive experience. 00:48 – 01:20 – Background: Taylor Welch introduces himself, sharing his journey from a touring musician to buil…
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's Audrey Joy Kwan on the Happiness at Work Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- Leaders can play a huge role in corporate culture. But it takes a unique set…
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How Big is Your Shadow?: Conversations with Sisters
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After the long weekend, dive back into the messy middle with a dose of tough love. This week, Courtney and Dana unpack the wisdom bombshells from their chat with Robbie Hardy—think blind spots, shadow-casting as a leader, and why you should always pick the purple pill in life. They're talking about the weight of leadership, the unexpected ways our …
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Lauren Sisler on Get Authentic with Marques Ogden
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On this season, we’re sharing some recent episodes that our clients have guested on. Today it's Lauren Sisler on the Get Authentic with Marques Ogden Podcast! If you’re interested in guesting on impactful podcasts like this one, visit PodcastAlly.com and schedule a time to connect. --- Lauren Sisler, ESPN sports reporter and author of *Shatterproof…
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How to scale by franchising your agency (she did it, so can you)
33:38
33:38
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Has the thought of franchising your business ever crossed your mind? Whether your answer is a “yes” or “no,” this episode will get you thinking about what is possible. If you want to leverage your business and explore new growth avenues, building a marketing franchise is an option. But as you might guess, it’s not just about having a great business…
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73: Scaling back to align your business with your life with Tatiana O’Hara
39:56
39:56
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Do you dream of doing what you love as a solopreneur? In this episode, leadership and team operation consultant Tatiana O’Hara shares her journey from having a team to going solo. With refreshing radical honesty, she shares her full entrepreneurial journey with us, as well as what it looks like to be a successful business owner despite what others …
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It’s Not as Bad as You Think, with Robbie Hardy
41:35
41:35
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Ever felt like one wrong move in your business could lead to total disaster? You’re not alone! Join us on this episode as we sit down with serial entrepreneur and investor Robbie Hardy to talk about the art of NOT catastrophizing. From scaling your business to knowing when to pivot, Robbie shares her no-nonsense approach to navigating the messy mid…
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Hustle + Gather is back! And this season, we're talking about the messy middle of entrepreneurship. Should you grow or scale? Take a step back? Does it ever end? Learn from this season's guests who have been there, done that. But first, hear why we chose this topic this season. Do you have a topic you want to hear us break down? DM us on Instagram …
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72: Income-stacking strategies for entrepreneurs with business strategist Holly Haynes
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Does busyness always equal more revenue for your business? The truth is…no, it doesn’t. If we want to grow sustainably, we need to be more strategic with how we spend our time, the services that we offer, and how to price them in a way that's going to grow our business. Business strategist Holly Haynes joins us on the show to talk about how we can …
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Getting your EOS Scorecard Right, with Mark O’Donnell
38:33
38:33
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Points of Interest 00:01 – 00:41 – Introduction: Marcel Petitpas welcomes Mark O'Donnell, the leader of EOS Worldwide, to discuss the Entrepreneurial Operating System (EOS) and its impact on businesses, focusing specifically on data and scorecards. 02:04 – 03:38 – What is EOS?: Mark O'Donnell provides an overview of EOS, explaining its core compone…
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Why Claiming a Niche Helps You Get More Clients Without Stressful Marketing
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34:10
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What is the number one thing that stops agency owners from specializing in a niche? Fear. It’s the fear that niching down will result in fewer clients. But the reality is quite the opposite. I see niche agencies thrive every day, and their success stories speak volumes about the power of specialization. In today’s episode, Amanda Lee Smith shares t…
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71: Leaning into slow and sustainable growth in business with Kayla Hollatz
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42:08
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Are you experiencing slow growth in your business? In this episode, my guest Kayla Hollatz shares why slow growth is not a bad thing. Kayla is a copywriter and website strategist, and we have a much-needed conversation about how to honor ourselves and lead with intention in everything we do. Kayla also shares how she has evolved after walking throu…
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70: Increase your revenue with effective client boundaries with Becca Bunch
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37:04
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Many business owners are timid about setting boundaries with their clients because they fear it will negatively impact their business. However, our guest on today’s episode found the opposite to be true. Becca Bunch is the founder and CEO of the social media marketing agency Homemade Social. When she and her team implemented new boundaries and syst…
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Points of Interest 00:01 – 00:36 – Introduction: Marcel Petitpas welcomes David Tobin, a mergers and acquisitions expert, to discuss strategies for successful business exits. 01:09 – 02:52 – David’s Background: David shares his journey from starting his first business in college to founding TobinLeff, focusing on his niche in financial services and…
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What’s Working in Marketing this Quarter to Drive Sales?
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What’s working in marketing this quarter to drive sales? First, there is no one-size-fits-all to anything. Finding what works for your business is an exercise in understanding your ideal buyers, but the opportunity to see and hear what works for others can help you optimize or streamline what works for you. That’s why we’ve invited three friends wh…
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69: Building a revenue-generating online presence with Danielle Connor
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Do you want your website to make more money for your business? Today’s guest has tips to take your brand and website to the next level. Danielle Connor is a website designer who works with female business owners to create sites that convert. This episode is jam packed with tangible tips to improve your website, along with tips for staying true to y…
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68: When big names steal from smaller creators with The Pretty Little Podcast hosts Phoebe and Caroline
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47:43
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What do you do when two celebrities steal your podcast name? On this episode, I’m joined by Phoebe and Caroline Connell, two sisters who host the Pretty Little Podcast, a Pretty Little Liars rewatch podcast. Phoebe and Caroline hosted this show for two years before two actresses from the show launched their own rewatch podcast with the same name. T…
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Points of Interest 02:02 – 02:20 – Ryan's Framework: Marcel explains how Ryan Tansom's "Independence by Design" framework has transformed his view on his own business. 03:32 – 05:03 – Owner-Operator Challenges: Ryan describes the challenges of owner-operators and the importance of achieving true independence through sustainable business practices. …
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67: Business Growth through Collaborations: Successful Strategies for Intentional Partnerships with Danielle Wiebe
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47:50
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Are you looking for new ways to collaborate with other independent business owners? If so, this episode is for you. I’m joined by Danielle Wiebe, a community builder, collaboration expert, and business strategist who talks about how we can use creative collaborations and partnership strategies to reach our ideal clients. Danielle gives us so many t…
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4 Keys for Successfully Introducing New Services
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32:42
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What does a successful pivot into new services look like for an agency? It’s not always smooth sailing! In our latest episode, we chat with Ted Lau about how he identified the need for a more profitable and stable service niche during a difficult business partner break-up. By prioritizing client feedback, Ted transitioned his business from a creati…
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66: How Les of Balanced Black Girl handles pressure, finds purpose beyond her work, and cultivates community
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Have you dreamt of leaving your corporate job to become a full-time podcaster? That’s exactly what Les Alfred did when she wanted to help other women like her find purpose, balance, and resources for self-development. Listen in as she shares all of her secrets, including how she built a loyal and successful community through her podcast. Les Alfred…
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65: Navigating friendships as a business owner with friendship educator Danielle Bayard Jackson
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How do you navigate friendships and deal with conflicts as a business owner? How can meaningful relationships impact your business success? Friendship educator Danielle Bayard Jackson joins us to talk about relationships and why they’re so important for your business and beyond. Danielle is an educator, publicist, and author of the book Fighting Fo…
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How to Leverage M&A as a Growth Strategy for Your Agency, With Matt Bodnar
38:28
38:28
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Points of Interest 00:54 – 01:39 – Matt’s Journey: Matt Bodnar shares his background, mentioning his experience at Goldman Sachs and his move to Nashville in 2011, where he bought his first IT service company. 02:24 – 03:07 – M&A Realization: Matt explains how he stumbled into mergers and acquisitions and the importance of creative deal structures …
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How to Optimize Account Management for Better Client Retention
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Your account managers are key to client retention. Excellent client account management leads to happy clients, and when clients are happy, they don’t churn. My first role inside agencies was in Account Management, and I know what it takes to be a great account manager and lead account managers because I lived it for years. When you walk in the shoe…
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