The latest trend on YouTube is building online communities, with creators leaning towards creating paid or free communities for their audience. Platforms like School, Facebook Groups, Discord, and Patreon are popular for building communities. However, starting a community from scratch can be challenging, and it requires engagement and moderation. Y…

The conversation explores the strategies of creating YouTube drama and collaborating with other creators. It discusses the benefits and drawbacks of both approaches, highlighting the potential for growth and engagement. The importance of being justified and authentic in calling out others is emphasized. The conversation also touches on the power of…

In this conversation, Augie and Grant discuss the role of a YouTube channel manager and the tasks they perform. They explain that a channel manager is responsible for the day-to-day operations of a channel, including planning, strategy, video uploading, SEO optimization, and thumbnail creation. They emphasize the importance of hiring a channel mana…

This conversation discusses why being a video creator is the best business model in the world. It highlights the ability to turn passion into a business and create a living doing what you love. The example of Epic Gardening is used to demonstrate how a YouTube channel can generate a $30 million per year business. The conversation also explores the …

In this conversation, Grant and Augie discuss the concept of indifference and its impact on productivity and creativity. They explore the ebb and flow of indifference, its benefits and drawbacks, and how it can be both a defense mechanism and a tool for creativity. They also delve into the pressure of putting oneself out there, the role of anxiety …

Most people think that YouTube videos are limited to talking head formats, but there are actually various video formats that can be used to create engaging content. In this conversation, Augie Johnston and Grant Ball discuss different video formats, including education and tutorial videos, storytelling videos, news videos, reaction videos, and vide…

This episode explores the phenomenon of morning routine videos on YouTube and their impact on fulfillment and productivity in life. The hosts discuss the parody and criticism surrounding these videos, as well as their personal experiences with morning routines. They emphasize the importance of self-discipline and the challenges of working for onese…

This conversation explores the world of vlogging, discussing its definition, prominent vloggers, different styles, building a business as a vlogger, and the decline of vlogging. It also delves into the importance of camera presence, equipment, storytelling, editing, and creating engaging vlogs. The power of emotion, clickbait, finding interesting c…

YouTube has undergone significant changes over the years, becoming more cookie-cutter and business-oriented. The 2017 Adpocalypse, where advertisers pulled out due to offensive content, forced creators to be more business-minded and find alternative revenue streams. The monetization policy became stricter, making it harder for edgy channels to make…

This conversation dives into the dark side of YouTube, focusing on the rise of IRL streamers and the impact of disrespectful and toxic content. It explores the ethical implications of live streaming, the boundaries of content creation, and the evolution of pranks on YouTube. The discussion also touches on the challenges of standing out in a competi…

YouTube’s landscape is constantly evolving, presenting both challenges and opportunities for creators. CoffeeZilla's rise to fame, Biaheza's decision to step back, and Caleb Hammer's unique approach to personal finance all highlight the diverse experiences and struggles within the YouTube community. In this episode, Augie and Grant discuss various …

Many creators struggle to find a consistent method for growing their channels and making them thrive. However, there are some channels that have figured out a winning formula and are achieving remarkable success. Grant and Augie discuss six YouTube channels that are thriving and provide valuable lessons for other creators. They highlight channels l…

YouTube has become a prominent platform for content creators to share their videos with the world. However, many aspiring YouTubers find themselves struggling to gain traction and wonder if YouTube is even worth it anymore. In this episode, Augie and Grant discuss whether YouTube is still worth it for content creators. They address the common belie…

As video creators, we often encounter a constant battle between appeasing the algorithm and staying true to our creative vision. We obsess over video length, niche selection, and viewer engagement, all in pursuing success on the platform. But in this quest for perfection, we often lose sight of what truly matters – taking action and creating conten…

YouTube has been making moves to embrace the podcasting trend, with the introduction of a dedicated podcast tab on the platform. This indicates that YouTube sees the value in video podcasts and is positioning itself as a competitor to other podcasting platforms like Apple Podcasts and Spotify. As YouTube continues to evolve, it's likely that video …

In today's fast-paced world, balancing productivity with maintaining good mental health can be challenging. This is particularly true for content creators like YouTubers, who often experience the pressure to work continuously and achieve success. In this episode, Grant Ball and Augie Johnston discuss the importance of maintaining mental health whil…

Myths are not only present in history classes but also in YouTube as well. Some of these myths directly affect how YouTubers produce content that’s why it’s essential to consider them. It's crucial to approach YouTube myths with a critical mindset and consider the unique dynamics of your channel. In this episode, Augie Johnston and Grant Ball discu…

As the YouTube landscape continues to evolve, it is essential for creators to stay adaptable and open to new possibilities. By embracing new technologies, staying consistent, and finding their unique voice, creators can carve out their own path and make an impact in their respective communities. In this episode, you will learn about some inspiring …

Challenges on YouTube have come a long way from the days of cinnamon challenges and marshmallow challenges. These early challenges were often seen as silly and lacked substance. However, they did capture the attention of viewers who enjoyed watching others attempt difficult tasks. The appeal of challenges lies in the satisfaction, inspiration, and …

As content creators, we are constantly brainstorming new ideas for YouTube channels. The possibilities are endless, and with the right approach, a YouTube channel can become a lucrative business, generating six-figure revenue. In this article, we will explore some exciting channel ideas and discuss potential monetization strategies. In this episode…

As successful YouTubers themselves, Grant and Augie have had the opportunity to grow their channels and accumulate hundreds of thousands of subscribers. Through their experiences, they have identified the five most important rules for achieving massive growth on YouTube that they are going to discuss in this episode. Grant and Augie discuss the fiv…

As a content creator on YouTube, it can be disheartening when your videos aren't getting the views and traction you had hoped for. You may find yourself wondering what steps you can take to improve your next video and increase your chances of triggering the YouTube algorithm. Augie Johnston and Grant Ball discuss how to troubleshoot videos that are…

As entrepreneurs and creators, we often hear the mantra that hard work is the key to success. While this is true to some extent, it overlooks a crucial aspect of reality: in order to be "on," we must sometimes be "off." Taking breaks and properly utilizing our off time is essential for our productivity and overall well-being. Grant and Augie discus…

When it comes to YouTube success, consistency is key. The more videos you create, the more views you'll get. However, we understand that creating videos can be challenging and time-consuming. Procrastination and the struggle to stay productive are common obstacles that many YouTubers face. But fear not! There are YouTube productivity hacks to help …

In an era of short attention spans and endless distractions, YouTube has become a go-to platform for many to seek entertainment and distraction. While some may argue that YouTube is a source of inspiration, the reality is that most viewers turn to the platform for mindless consumption. This results to dominance of retention-focused content that has…

Kids' channels on YouTube have become a global phenomenon, captivating young audiences and amassing millions of subscribers. These channels offer a unique blend of education and entertainment, providing parents with a valuable resource to engage and educate their children. In this episode, Augie and Grant discuss the popularity and monetization of …

Many YouTubers experience a meteoric rise to fame, only to disappear from the platform just as quickly. This phenomenon has left many viewers wondering why these creators vanish and what causes their sudden departure. Grant and Augie discuss the phenomenon of YouTubers disappearing from the platform after achieving success. They explore the causes …

The creator economy has become a buzzword in recent years, and for good reason. It encompasses the vast world of being a YouTuber, extending far beyond the act of filming and uploading videos. From video editing services to YouTube managers, from thumbnail designers to SEO experts, the creator economy is a complex ecosystem of businesses that suppo…

YouTube Shorts are a great way to get attention and exposure for your channel. However, shorts are harder to monetize but YouTube is making changes to improve monetization for shorts creators. Given the circumstances, should you be able to grow your channel through shorts? In today's episode, you get to learn about the importance of YouTube Shorts …

AI has made significant advancements in recent years, and its potential to help YouTube creators get more views and subscribers is becoming increasingly evident. With the popularity of tools such as ChatGPT, Notion, and Descript, AI is transforming the YouTube creator world. In this episode, Augie and Grant discuss the role of AI in the YouTube wor…

For many aspiring YouTubers, it can be discouraging to feel like the platform is discriminating against them. Like their videos won't be promoted as much as established creators. This is an important topic that most people need to overcome, at least in their heads. So, does YouTube discriminate against smaller channels? The answer is yes, but it's …

What are the three most important things on YouTube when it comes to triggering the algorithm and getting more views? We'll not only identify these key factors but also provide a masterclass on how to improve each one. So grab a pen and paper, because we're about to break down the secrets to YouTube success. Augie Johnston and Grant Ball discuss th…

In the fast-paced world of YouTube, creators often grapple with the challenges of evolving alongside their ever-changing selves. As their interests, motivations, and desires shift, it can be confusing to navigate the tumultuous space of YouTube and maintain a successful career or side project. Grant and Augie discuss the different chapters of a You…

One of the biggest advantages of YouTube is its monetization system. YouTube's ad revenue system is robust and allows creators to earn money through ads on their videos. While other platforms like TikTok and Facebook also offer monetization options, YouTube's ad revenue system is more nuanced and customizable. Augie and Grant discuss the advantages…

The pros and cons of running a YouTube channel highlight the opportunities and challenges that come with pursuing a career in content creation. It's important to approach YouTube with a realistic mindset and understand that it takes time, effort, and dedication to succeed. Building a successful YouTube channel requires consistent content creation, …

The first step for local businesses looking to establish a presence on YouTube is to create compelling content that showcases their unique offerings. Whether it's a garage floor installation company, a restaurant, or a shoe store, businesses can turn their services into captivating videos that engage viewers and drive interest in their brand. Augie…

Coming back to YouTube after a long break can be a daunting task. You may feel tired, out of ideas, or lacking the motivation to continue creating videos for your channel. However, if you find yourself recharged and ready to jump back in, it's essential to approach this new chapter with a fresh perspective. Grant and Augie discuss the importance of…

Jaron M. LeGrair is a voice teacher and YouTube/TikTok content creator with a passion for singing and using the voice as an instrument. With over 180,000 subscribers on YouTube and over 390,000 followers on TikTok, Jaron has built a dedicated following by providing honest and insightful critiques of popular music and sharing his expertise in vocal …

YouTube is a place where content creators strive to stand out and gain a loyal following. Robert Dunn has carved a niche for himself as the king of weird cars. With his fast-paced, easily digestible, and thorough videos, he has amassed hundreds of thousands of subscribers and consistently receives over a hundred thousand views per video. Robert Dun…

YouTube has become a valuable resource for car buyers, especially for those who want to make sure about the cars they purchase. Toyota Jeff recognized this and saw an opportunity to provide valuable information and build trust with potential customers through his YouTube channel. By offering thorough and entertaining car reviews, he helps viewers m…

Over the years, YouTube has undergone changes, including becoming more monetizable. However, creators face difficulties in monetizing their videos due to YouTube's changing policies. To be successful on the platform, creators must now conform to a certain mold. This is how Neil of Redneck Computer Geek was able to succeed by way of 62M views. Neil …

In the world of YouTube and TikTok, where millions of creators vie for attention, it can be challenging to stand out and build a dedicated audience. However, Mike Howl, known as the RC Car King, has managed to do just that. With 1.4 million subscribers on YouTube and TikTok, he has captured the hearts of viewers with his unique approach to RC car c…

In a world filled with challenges and obstacles, it is often the stories of individuals who rise above adversity that inspire and motivate us. Anthony Ferraro, a multi-talented individual who has overcome the limitations of blindness, is one such person. From his early days as a wrestler to his current pursuits in judo, skateboarding, music, and co…

In recent years, the electric car industry has experienced significant growth and innovation. As more people become interested in electric vehicles (EVs) and the technology surrounding them, there is a need for reliable and informative sources of news and updates. This is where Alex Guberman comes in. In an interview with Grant Ball, Alex Guberman,…

Building an audience around a niche activity can be very challenging because it requires creativity, entertainment value, and an understanding of the desires of your audience. Mariam's story is a great example of how one can turn a seemingly niche activity into a successful business and YouTube Channel. But how did she manage to build such a large …

Who wouldn't love to travel and work at the same time? Foz is living that dream. His exposure to different cultures and environments fuels his creativity, providing a fresh perspective that he can bring back to his studio and incorporate into his content. In this episode, Foz talks about the freedom that comes with being his own boss and how it has…

Building a successful channel in a niche market on YouTube can be both challenging and rewarding for creators. Ariel Bravy, who started as a hobbyist, established himself as an authority in the field of car safety devices by creating high-quality content for his audience. In a conversation between Grant Ball and Ariel Bravy, the creator of Vortex R…

Corey has built one of the most influential accounts in the ASMR space. He stands out in more than one way. Learn how he did it and how you can use social media to become the best in the world at what you do.By Zach Mitchem

Doing something that you love may be challenging for most of us due to the different paths we take in life. However, Victoria Fratz Fradkin took a different path and arrived at her dream destination: producing horror content. Along with her husband, they founded the Social House Films that has been killing it on YouTube. Victoria Fratz Fradkin shar…

Have you ever searched for a video on YouTube, only to come up empty-handed? That's exactly what happened to Brian Eslick, but he didn't let it get him down. Instead, he took matters into his own hands and created the video himself. Pretty smart, right? In this episode, Brian Eslick talks about how he got started on YouTube, the separation of his Y…