Always Evolving with Coach Mike Bayer is a fun and informative podcast created in a 45-minute episodic format in order to deliver both knowledge and entertainment, while staying on pace with our fast-paced lifestyle. Coach Mike brings on fascinating guests, and their conversations offer fresh perspectives, unconventional wisdom and essential solutions.
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What If? So What? is the podcast where we discover what’s possible with digital and figure out how to make it real in your business. Join host Jim Hertzfeld, Principal and Digital Strategist, as he interviews industry experts and veterans to dissect the buzz, challenge the status quo, and translate grand visions into tangible actions. Because it's not just about dreaming big, it's about asking the right questions: 'What If?' 'So What?’, and most importantly, “Now What?”
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What if Semiconductors Were Gone For Just One Day? An Interview With Carolyn Henry of Intel
25:39
25:39
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25:39
Send us a Text Message. In this compelling episode, host Jim Hertzfeld welcomes Carolyn Henry, vice president and general manager of Americas regional marketing at Intel. Together, they explore the pivotal role of semiconductors in the digital age and their fundamental impact on various industries and everyday life. Carolyn provides an in-depth loo…
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What if You Didn’t Need People To Make Your Technology Work? An Interview With Bradie Speller
24:21
24:21
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24:21
Send us a Text Message. In this episode of "What If? So What?" Jim Hertzfeld sits down with Bradie Speller, a seasoned expert in the intersection of technology and organizational behavior, to dive deep into the concept of socio-technical systems. Bradie, who has a rich tech history going back to the early days of personal computing, discusses the e…
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What If Intuition Built Your Website? An Interview With Neelima Sharma of Lowe's
28:18
28:18
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28:18
Send us a Text Message. In this episode of "What If? So What?" Jim talks with Neelima Sharma, the Senior Vice President of Ecommerce, Digital, and Technology at Lowe’s. They discuss the challenges and successes of transforming the retail industry through digital innovation. Neelima highlights the importance of teamwork, trust, and a customer-centri…
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Coach Mike Bayer talks about the things he is doing to live a better life. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Your Twin Was Living In Your Computer? An Interview With Claus Torp Jensen
17:25
17:25
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17:25
Send us a Text Message. In this episode, Jim welcomes Claus Torp Jensen, a seasoned expert in digital transformation and innovation, to discuss the fascinating realms of ambient computing and digital twins. Claus shares his insights on how these technologies are transforming industries, the importance of a proper mindset for innovation, and the cri…
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The Rundown: 5 Technologies You Didn't Know You Needed
28:44
28:44
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28:44
Send us a Text Message. In this episode, Jim Hertzfeld sits down with Mike Kosiek, technology product director at a Fortune 100 retailer, to explore the technological innovations shaping 2024 and beyond. The two delve into a discussion that spans practical applications of emerging tech to speculative technologies that could redefine industries. Dis…
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What if You Could Be as Customer Obsessed as a Retailer? An Interview With James Hannis, Chief Architect Cardinal Health
10:29
10:29
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10:29
Send us a Text Message. In this episode of "What If? So What?" host Jim Hertzfeld sits down with James Hannis, the visionary chief architect at Cardinal Health. With a legacy in retail, James brings a unique perspective to the transformation of patient care through digital innovation. Dive into a discussion about the fusion of healthcare and retail…
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What if Your Commute Could Change the World? An Interview With Keith Tomatore, Automotive Industry Leader
26:25
26:25
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26:25
Send us a Text Message. In this episode of “What If? So What?” Jim sits down with Keith Tomatore, a seasoned automotive industry veteran and leader of Perficient’s automotive practice. Together, they embark on a journey into the electrifying future of the automotive industry. Keith shares his unique journey from his start at Swiss Army Brands to sp…
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What if You Ran Your Innovation Lab Like a Casino? An Interview With Eisaiah Engel, Author of "Innovation Casino"
19:22
19:22
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19:22
Send us a Text Message. In the latest episode of "What If, So What?" host Jim Hertzfeld invites Eisaiah Engel, author of "Innovation Casino," to dive deep into the essence of innovation in today's business landscape. Engel shares his unique perspective on tackling innovation challenges across the spectrum as he and Jim explore the critical role of …
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What if Digital Could Outsmart Climate Change? An Interview with Kristine Swan, Bayer Crop Science.
15:50
15:50
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15:50
Send us a Text Message. In this episode, Jim talks with Kristine Swan, VP, Global Head of Digital Transformation & IT at Bayer Crop Science, to dive into the revolutionary role of digital innovation in agriculture. They unpack the challenges of modern farming, from climate change to food security, and explore cutting-edge solutions like carbon sequ…
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What if AI Was Your Most Strategic Hire? An Interview With May Habib CEO of Writer
15:31
15:31
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15:31
Send us a Text Message. In our latest episode, we're joined by May Habib, CEO of Writer, for an enlightening conversation on how Generative AI is revolutionizing digital strategies. We dive into the significance of AI guardrails, navigate the journey towards AI literacy, and present practical strategies for integrating AI into your business operati…
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What If Your Data Could Speak? The AI Revolution in BI. An interview with Nico Frantzen.
15:15
15:15
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15:15
Send us a Text Message. In this episode, Jim Hertzfeld speaks with Nico Frantzen, director of data and AI solutions at Perficient, as they explore the transformative role of generative AI in business intelligence (BI). Nico explains how generative AI and BI come together to create generative BI, which revolutionizes decision-making and data analysi…
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In this week's episode, I'm letting you in on my WHOLE hair transformation - from being pretty bald to learning how hair transplants are actually done these days to getting an all-day one-day procedure to finally enjoying a full head of hair again. Dr. Deutsch also sheds some serious insight on how hair restoration solutions can improve not just yo…
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What if Web Search Results Came From Soul Searching Results? An Interview With Justin Racine
22:35
22:35
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22:35
Send us a Text Message. In this episode, Jim and Kim talk with Justin Racine, director, and lead commerce strategist at Perficient, and explore the concept of unified commerce and its impact on customer experiences and business growth. Learn how you can leverage the technology you already have to make customers feel more connected to your brand. Co…
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Coach Mike Bayer talks about narcissism with Dr. Ramani. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If College Was Just a Pit Stop? An Interview With Luca Ranzani
19:12
19:12
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19:12
Send us a Text Message. In this episode, Jim talks with Luca Ranzani, team captain of MRacing at the University of Michigan, about taking what he has learned in the classroom and building upon it in the real world. Listen to this week’s episode to learn more about how Luca applies his education and real-life experience to build racecars and lead hi…
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What If the Patient Experience Started Way Before Your Doctor's Visit? An interview with Tara Becker.
15:49
15:49
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15:49
Send us a Text Message. In this episode, Jim and Kim talk with Tara Becker, principal of digital health strategy at Perficient, about how to meet both consumer and employee needs in the healthcare industry. It’s no secret that clinicians burned out post-pandemic. Are there ways that we can champion the industry toward a new digital future? Listen t…
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What If Design is the Difference Between a Product Life and Death? An Interview with Keith Wolf.
21:42
21:42
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21:42
Send us a Text Message. In this week’s episode, Jim and guest host Erica talk with Keith Wolf, director of digital strategy at Perficient, about how design relates to achieving specific digital strategy goals. How should a company bring fresh design into its organization? Can strategic design determine if a product succeeds or fails? Tune in to lea…
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What If Jim and Kim Answered Your Burning Questions?
18:25
18:25
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18:25
Send us a Text Message. In this episode, Jim and Kim discuss questions submitted by listeners. How do companies stay on top of digital trends? Tune in to this week’s episode to find out the answers to your burning questions! Connect with our hosts Jim Hertzfeld, principal and chief strategist at Perficient, and Kim Williams-Czopek, Perficient’s GM …
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What If Loyalty Is About Building Trust, Not Accumulating Points? An Interview with Justin Huckins
18:32
18:32
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18:32
Send us a Text Message. In this episode, Jim and Kim talk with Justin Huckins, director of strategy and innovation at Perficient, about how brands can maintain customer loyalty. Are there new ways to celebrate your customers that you haven’t thought of before? Tune into this week’s episode to learn more about aligning your company’s business with c…
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What If Generative AI Becomes Better Than Humans At Content Marketing? An Interview with Eve Sangenito
15:23
15:23
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15:23
Send us a Text Message. Listen up, content marketers! Are robots about to take your job? Don't panic just yet. In this episode, Jim and Kim talk with Eve Sangenito, Principal, Digital Marketing & Customer Experience, at Perficient, about generative AI and its potential impact on content marketing. From photorealistic image generation to 24/7 conten…
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Coach Mike talks to Dr. Mel Pohl. Dr Pohl is a chronic pain addiction specialist. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike has a talk with psychiatrist, Dr. Stacy Cohen. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Data Was a Product You Could Sell? An Interview with Eric Walk, Director of Digital Strategy at Perficient
15:01
15:01
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15:01
Send us a Text Message. In this episode of What If? So What? Jim and Kim talk with Eric Walk, director of enterprise data strategy at Perficient, and explore the potential of data mesh to democratize data and fundamentally change the way people work. Can this product-oriented approach help organizations control and trust their data for more-efficie…
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Coach Mike sits down with radio host and creator of Wordaful, Liz Hernandez. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What if AI was the new knowledge worker in town? An interview with Brian Flanagan, Digital Experience Strategist at Perficient
15:56
15:56
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15:56
Send us a Text Message. In this episode, Jim and Kim talk with Brian Flanagan, Digital Experience Strategist at Perficient, about the rise of generative AI and its potential to replace or augment human workers. Is this the end of the road for half the workforce or just the beginning of a new era in productivity? Get ready to ponder the humanness of…
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Coach Mike sits down with therapist, Suzanne Wallach. Suzanne Wallach specializes in borderline personality disorder. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike has a talk with author of The C.A.S.T.L.E. Method, Donna Tetreault. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike sits down with former kickboxer and coach Jason Strout. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike has a talk with Mark Leary, social and personality psychologist. They focus on handling rejection. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike sits down with grieving expert, David Kessler. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Data and Intuition Could Hold Hands? An Interview with Will Stacy, Chief Marketing & Digital Officer at GM Financial
41:59
41:59
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41:59
Send us a Text Message. In this episode of Perficient’s What If? So What? Podcast, Jim talks with Will Stacy, Chief Marketing & Digital Officer at GM Financial, about how to approach leadership in the face of massive disruption and how a culture of mentorship makes a world of difference in how an organization grows and evolves. Connect with Will St…
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Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Robots Really Did Run Your Business?
30:26
30:26
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30:26
Send us a Text Message. In this episode, Kim talks with Katie King, published author and CEO of ‘AI in Business’ to convince us that robots aren’t taking over the world and that if you aren’t already investing in AI, you’re behind. Katie King is a published author, speaker, trainer, and consultant on artificial intelligence, digital, STEM, leadersh…
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Coach Mike Bayer talks about facing your discomfort. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Your Customers Were Actually Your Fans? An Interview with Diego Pinzon, Director of Digital Media and Content at MLS’s Atlanta United
40:52
40:52
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40:52
Send us a Text Message. In this episode, Kim talks with Diego Pinzon, Director of Digital Media and Content at MLS’s Atlanta United, about what it takes to double down on engaging an already engaged fan base and what the future of digital looks like in professional sports. Connect with Diego Pinzon, Director of Digital Media and Content at MLS’s At…
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Coach Quads From My Last Book One Decision
44:14
44:14
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44:14
Coach Mike Bayer speaks to personal trainer, Mike Piacentino, about finding your hobby. You can find Mike Piacentino's story from my last book, "One Decision", on pages 101-110. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike Bayer speaks about his experience with the 12 steps. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If You Didn’t Need to Be (or Even Beat) Amazon? An Interview with Novella Green, director of digital and customer experience for the American Nurses Association
33:40
33:40
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33:40
Send us a Text Message. In this episode, Jim talks with Novella Green, Director of Digital and Customer Experience at the American Nurses Association about digitally supporting and advocating for nurses throughout the COVID19 pandemic, as well using what you have; how to educate leadership on the 'why's of a digital business; and how to sustain ene…
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Coach Mike Bayer speaks about how you should enjoy your life and do something you have always wanted to do. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike Bayer talks about the importance of having a self care regimen. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What if Everyone Could Be a Front-line Worker? An Interview with Ron Thurston host of “Retail in America” & Spotify’s John Gregory
43:46
43:46
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43:46
Send us a Text Message. In this episode, Kim talks with Ron Thurston – author of the book “Retail Pride” and host of the podcast “Retail in America” and John Gregory, Global Head of Industry for Retail at Spotify to talk about what it means to be a front-line worker in retail today and how that cohort can be tapped for deeper and more meaningful or…
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Coach Mike Bayer talks about how to accept things the way they are. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike and Samson Motavassel Talk About How Mental Health Is Evolving
33:28
33:28
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Coach Mike Bayer sits down with Samson Motavassel, therapist at CAST, to speak about how mental health is evolving. They also speak about how tools to better yourself should be utilized in schools. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If You Don’t Know Your Customers Like You Think You Do? An Interview with Andy McMillian and Janelle Estes from User Testing
46:35
46:35
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46:35
Send us a Text Message. In this episode, Kim talks with Andy McMillian and Janelle Estes from UserTesting.com about how to better operationalize customer insights and really walk the talk of customer-centricity. Connect with Andy McMillan, Chair & CEO UserTesting, and Janelle Estes, Chief Insights Officer at UserTesting. Andy and Janelle are co-aut…
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Coach Mike Bayer speaks about how to start interventions with loved ones. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike Bayer speaks about his book of the week, The Four Agreements, by Don Miguel Ruiz. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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What If Digital Business Is Business As Usual?
33:00
33:00
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33:00
Send us a Text Message. In this episode, Jim and Kim kick off Season 4 of the podcast, discussing what it means to be a digital business. Why some digital transformation initiatives didn’t pan out as intended; what do we know now that we didn’t then, and what are some persisting and emerging challenges in transitioning from ‘transformation’ to ‘evo…
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Coach Mike Bayer talks about how you are capable of doing the thing you may be afraid to do. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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Coach Mike Bayer talks about the stigma of taking psych medication. Learn more about your ad choices. Visit podcastchoices.com/adchoicesBy Bayer Strategies, Inc.
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