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Welcome to the Ignite Your Champions podcast. If you don't know me yet, I'm Tracey Warren - community creator, loving truth-teller, author, and fierce warrior for women in business. I believe that community can change the world. In fact, the power of community was made so obvious to me when I was diagnosed with cancer in 2019 and the squad I had created over time—because it comes naturally to me—showed up in ways I never imagined, both personally and in my business. And that's my hope for yo ...
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I'm super excited to chat with Nikki Rausch, the brains behind The Sales Maven Society in this episode. We talked about how to create curiosity in your business, and how her Sales Maven Society has grown into a supportive community, which has been a huge part of her business success. It was a fun and insightful conversation that I think you'll enjo…
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What if you looked at all of your marketing as relationship-building? What if we looked at our social media as an experiment? Because it really is. And what if it could all be a little bit more fun and a whole lot easier? Believe me, it can. Jump right into this episode and hear me share three ideas for intentionally connecting and creating communi…
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“I've just always built upon that idea [that] anything I want to do by myself, I can probably do with someone else and it will have a bigger impact on the world.” - Stephanie Bonte-Lebair Singer, entrepreneur, and founder of Empowered Business Networking, Stephanie’s journey is all about mixing her passion for music with her business savvy. I had t…
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I'm so excited to talk to RaeAnn Hall in this episode. She is a beautiful soul who founded this incredible non-profit networking group, NOW Networking, but it's not your run-of-the-mill networking stuff. It is a professional organization where women help each other succeed in business while also making a difference in the community. RaeAnn discusse…
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Growing your engagement and creating community are the two main goals of this podcast. So in this episode, I’m talking about four things to stop doing right now to grow your engagement and community. You will not only boost your engagement, but you will also have a chance to nurture relationships, foster connections, and spark meaningful conversati…
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Welcome back to another episode of the Ignite Your Champions podcast, where we talk about building business by creating connection and community. I’m so excited to be chatting with my first-ever guest on the podcast, Mari Wuellner, about the power of building community and staying true to yourself in business and life. Mari is all about being real …
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Hey there, listeners. I haven't been here on the podcast in a bit…for all sorts of reasons. But I am so excited to be back. And I'm ready to do things imperfectly. In preparing to get into the swing of things, I made a few exciting changes which I will be telling you about in this episode. Honestly, I don’t know why I didn’t do this earlier! So, co…
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I am so glad you are back to hear about ten things that you could be doing to increase your engagement. This is part 2, so if you didn't listen to 1 through 5, I would invite you to go back and do that by following this link: https://traffic.libsyn.com/champions/Ep35-TopEngagementTips.mp3 Don’t worry if you just want to jump in from here, though be…
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It's been a minute, but on this show, I talk about building your business by creating connection and community online and off. I firmly believe that by consistently doing so, you'll experience more ease and happiness in your marketing endeavors. And who doesn't want more of that? Anyway, I’m talking about the top things you can be doing right now t…
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It's been a weird few weeks trying to heal my voice, which has meant that I haven't been as consistent, but here I am still helping you build your business by creating connection and community online and off. I often talk about creating curiosity, and in this episode, I just wanted to clear the air about what creating curiosity is and what it isn’t…
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In this episode, I’m sharing a little more about myself and why I do what I do. You see, I started my first social media company about 13 years ago. Like many other new businesses, before I knew it, I started hustling. I was going to all the networking events, scheduling lots of coffee meetings with folks, doing my business and never following up –…
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I’m back answering more of your questions. I answered 3 of them in the previous episode, and I have 5 more in this one. Where do I even begin? If I can only do one post where and what. ( I love this because so many people I know have this question.) What is building community? What do you say to those who fear they won't do it right, so they never …
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I asked on social media what questions people had that I could cover in my podcast, and I got some really great responses. So I thought I would answer some of them in an episode or two because you too might have some of the same questions. In this episode I respond to the following questions; “Do cutesy TikTok posts work? I find them extremely anno…
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Are you sabotaging your social media success? Buckle up! This going to be a fun one. _______ Before we start, can you do me a quick favor and share this podcast with a friend? Sharing is caring._______ I see you running (or trying to run) a successful business, but could you accidentally be doing some things on social media that are actually sabota…
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If you’ve been listening to this podcast for the last month, you may have noticed – I mean, how could you not – that something is going on with my voice. I do have an answer – it’s a paralyzed vocal chord and unfortunately, it’s going to be like this for a while. It would totally be the perfect reason to take a break from recording the podcast, but…
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In this episode, I’m talking about the connection between Social Media and Google and why it matters. Just to be clear, this is not about what you should or shouldn't do, even though that might come out a bit in what I share. People say so many times when discussing their business and social media that they feel like it doesn't matter or more accur…
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You might have noticed that in the podcast introduction, I often talk about how I see so many of you working way too hard. That’s what today’s episode is about; something I lovingly call “Lowest Common Denominator” marketing and how it's not always the best strategy for building connections and community online. Wondering what it is? It’s a tactic …
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Before we dig in, I wanna share afree resource with you. The Champions Community. This a community on Facebook where I share daily prompts and regular trainings to help you with your marketing efforts – and you might find a new friend or two in the process. Just search “Champions Community on Facebook” or follow this link: https://www.facebook.com/…
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--I get it. It's so much easier to scroll and ‘Like.’ But, ‘Like’ never started a conversation, or continued one - or had any impact on building community. Marketing is about creating that two-way communication that helps build relationships. Commenting is a baby step to building community. Does it take a little more effort? Sure. Is it worth it? A…
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Is your social media working for you? How do you even know - especially when you’re posting in all the places? The best place to start is by checking to see if your social media isn’t working because there are a lot better cues for being able to measure that. I gave 3 very obvious ones in this episode. So then, how do you know if it is working? Thi…
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If you have been in business for any length of time, you have heard, likely ad nauseam, how important stories are for your business. And I agree 100%. You only have to spend a few minutes searching for resources on Story and you’ll find thousands and thousands of resources for formulas, story brands, story worthy…the list goes on. But that can be p…
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Have you ever had a call with someone or you're at a networking event and somebody says, how can I help you in your business right now, and you say, “Uh…duh?” Well, now you're gonna have an answer to that question. What about all the people I hear sharing their frustration with social media and decreased reach in general, thinking that the only way…
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In this episode, I give you some practical steps to make your time the most effective and efficient by engaging on social media for 30 minutes a day. Now, I know some of you are already thinking that's impossible. I promise you it is not impossible. You absolutely can. It does take a little bit of effort, and some serious intentionality, but you ca…
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I mention in my podcast intro that I'm not going to ‘should’ on you, but I know that a lot of other people — experts and social media gurus— have ‘should’ on you in all sorts of ways. And so I wanna talk about that in this episode. A question that comes up all the time, whether I'm speaking to people at an event or I'm networking with folks one-on-…
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Before we jump in, I want to thank user Conica13 for the Great Review. They said, “Thanks for suggesting one action item at a time. You are inspiring.” Well, thank you so much. I love hearing that. (Maybe you too could hear your name on an upcoming episode if you leave m a review.) Now, onto 10 simple things you can easily ask for in a social media…
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I want to talk about ROI, the dreaded ‘Return on Investment’ discussion. More importantly, what is the ROI of social media? And listen, if the only thing you're considering is ROI, you might be missing the wider picture.  I remember having a conversation with someone years ago –she was in promotional products at the time– and she held up a logoed c…
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I know when I talk about bringing ease and joy into your marketing, some of you might be rolling your eyes or scoffing to yourselves. My guess is many of you think marketing is a chore or just something on your to-do list. My mission is to show you, prod you, convince you that it really can be much easier than you might be making it in your head. I…
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Let me start by saying thank you to BJ Kaysen for her 5-Star review on Apple. She says: --Authentic!! Tracey Warren’s podcast breaks down the steps to connecting with your sphere of influence into doable bites that are easy, not overwhelming, and are so helpful! Her enthusiasm is infectious! And the bloopers make my day! Tracey is authentic and so …
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We’re wrapping up a three-part series about “What If”. If you missed the previous episodes in the series, catch up on What If Part 1, “What If you looked at all of your marketing as community and relationship building?” in episode 13 here. And What If Part 2, “What If you looked at all of your marketing as an experiment?” in episode 14. In this epi…
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**This one’s got some bloopers. Listen all the way to the end!** I wanna give a special shout out to my listeners in Canada. It fires me up that you are listening from the great white North. Those of you who live there know how joking I am about that, but I know the people in the States tend to think that you live in the frozen tundra, and I know t…
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**Before we jump into the episode, I wanna give a special thank you and shout out to a listener. Her name is BJ Cason, a real estate agent in Arizona. She listens to all the episodes and has been regularly engaging on social media, and I appreciate it so much!** In the next 3 episodes, we're gonna be talking about “what if”. I believe in the power …
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One of the conversations I've been having with a lot of people lately is about social media and the fact that they don't keep raising the bar when it comes to the activities you need to complete to get gold stars from the algorithm, but what really happens is that each platform just keeps moving the freaking bar! It used to be, on Instagram, that y…
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I want to start off with another 5-Star review from StaceSeattle: “Great podcast! I love listening to this podcast in the car. The episodes are thoughtful but wonderfully short and sweet while also giving me a lot to think about. I like that you don’t have to listen to all to be “caught up” - just jump in where you’d like. I’m lucky to know this po…
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Before we jump in, I want to thank Cassie for her Apple Podcast Review. She says: “Practical and easy to implement: Tracey gives practical advice to grow your business in a sustainable way, much appreciated!!” Right back at you, Cassie! And thank you to everyone who’s listening. So, back to episode 10, Sell with Stories. This idea actually came to …
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Before we get started, I wanted to share another 5-Star review from my friend Sadie: "Big wisdom into bite-size strategy: Love this podcast. Tracey is breaking it down into really accessible ways to show up in my business. I couldn't feel more comfortable marketing on otherwise big, scary things as it relates to growth, engagement, and putting myse…
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Community is a theme you are going to see throughout these podcasts in the coming months. Why? Because I don’t think any of us is meant to go on this journey of life or business on our own. Bringing others in is part of the ease and joy I’m always talking about. Collaboration wins over competition every time.When you have a community – and take the…
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Let’s talk about setting realistic goals for social media and beyond. When I talk to potential clients, I always ask what their goals are. Some of what I hear is; I want 1000 people on my email list, I want 5000 followers on whatever platform, I want 1000 subscribers on my youtube, I want to go “viral.” My follow up question, normally, is always WH…
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**Listen all the way to the end and you might hear a blooper or two. Are you getting the engagement you’d like on social media? Picture this… You take some time – maybe even too much time (shoutout to the overthinkers listening right now) to craft a thoughtful post about your life, or sharing some news about your business. You put it out into the M…
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Are you getting the “results” you would like from your social media efforts? And yes, I DID mean to put those quotation marks on the word “results”.(In case you were wondering!) There are some results that matter, and others that may not be nearly as important. And look, if you're listening to this podcast so you can figure out how to go viral, you…
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Does social media even matter anymore? I mentioned this to a friend the other day and she asked, “are there people who don’t think it matters?” The answer is complicated. It’s yes, and no. In this episode, I will provide you with some tips and insights on how YOU can take the power in making it matter. I want to help you be more intentional about h…
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What if you looked at all of your marketing as an experiment? After all, there is really no such thing as a perfect anything. There's no perfect post on social media. No perfect email that's going to get thousands of people flocking to your door. Same thing for a blog post. It just doesn't exist. I don't tell you this to discourage you, but rather …
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Are you willing and ready to come with me on a journey into building your community and what that can mean for your life and business? Let’s start by gathering some data before we begin because, in order to know if we're making progress, it's going to be helpful to know where we are right now. I like to call this “taking your temperature”. And I wo…
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Welcome to the Ignite Your Champions podcast. If you don't know me yet, I'm Tracey Warren - community creator, loving truth-teller, author, and fierce warrior for women in business. I believe that community can change the world. In fact, the power of community was made so obvious to me when I was diagnosed with cancer in 2019 and the squad I had cr…
  continue reading
 
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