Catherine Erdly public
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Welcome to the Resilient Retail Game Plan - a small business podcast with me, independent UK-based small business and retail expert Catherine Erdly, founder of The Resilient Retail Club. A podcast for anyone wanting to start, grow, or scale a profitable small business. Aimed at independent retailers, e-commerce brands, indie sellers, online shops, independent boutiques, shopkeepers, brands and makers. The Resilient Retail Game Plan is a small business podcast dedicated to one thing - breakin ...
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This is the podcast that challenges the status quo and inspires change. With self-confessed shopaholic, coffee addict, and founder of Local Life, Laura Bosworth, we explore the changing landscape of real life! In a world where things move at lightning speed, Laura and her guests guide you through this not-so-new world, where our community is no longer limited to 'local' - yet we often feel disconnected. Discover how to make a positive impact in your local area and be part of the change towar ...
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show series
 
Today I get to share expert tips on developing products that your customers will eagerly buy for Christmas. I'm joined by Joanne Griffin, founder of Creative Flow Collective, as we discuss using customer research and trends to create standout products. We emphasize the importance of market research, understanding your unique selling proposition (US…
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Today, we're diving into your Christmas product strategy for 2024. I'll guide you through analyzing last year's sales data, identifying 'hero' products, planning your product range, setting your launch date, and making accurate sales projections. Whether you have years of Christmas sales data or are gearing up for your first holiday season, this ep…
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Today I’m joined by business coach Mike Cole to discuss effective strategies for preparing for the Christmas season. We talk about the importance of setting realistic plans, identifying non-negotiables, and avoiding the pitfalls of 'happy path' planning. Mike shares insights on capacity planning, business continuity planning, and the importance of …
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Today we are kicking off a six-part series on preparing for the crucial time of year for retailers, Christmas. In this episode, I explain why now is the perfect time to start planning and share insights on setting goals, reviewing past performance, and strategizing for the upcoming holiday season. We'll explore how to plan for sales, manage resourc…
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How do you improve the cash flow in your independent retailer or e-commerce brand? I want to introduce you to an acronym that I came up with to talk about the different elements that make up the cash flow in your business. And that, appropriately enough, is SHOPS. And in today's episode, I'm going to talk you through the five different elements of …
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In this episode of the Resilient Retail Game Plan, host Catherine Erdly and coach Annabel Gonifas explore how mindset influences business performance. Catherine discusses her personal experiences and emphasizes the importance of addressing mindset in her Product Business Mastermind. Annabel elaborates on the key challenges small business owners fac…
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It's amazing the difference that a year can make. I am one year into my signature mastermind and I'm just about to start welcoming the fifth cohort of my signature Mastermind program where I work in-depth with ambitious product business owners, finding out what's going on with them, discovering what their challenges are, and helping them achieve th…
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I can't believe I'm actually saying this, but it's episode number 200 of the Resilient Retail Game Plan. It is unbelievable to me that the podcast that I started nearly four years ago in 2020 has just hit its 200th episode, and I wanted to do something a little bit different today. I have swapped places with my guests and I am being interviewed for…
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Father's Day is coming and it is the last big gift-giving occasion before Christmas. Generally speaking its not as big as big as Mother's Day in terms of spend, but it's still significant and it is definitely worth exploring. Today I’m going to share 12 marketing ideas for you in your business when it comes to Father's Day. Let’s Dive In [00:00] Fa…
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How do you find managing cash flow in your business? If it is something that comes to you easily, you may be surprised to hear that you are definitely in the minority. If you're one of the people who feels like cash flow is stressful and everybody else has it figured out, then I can promise you it is not the case. Over the last few weeks, I have sp…
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Creating content for our businesses, love it or hate it, it is part of the everyday life of a small business owner. But how do you do it in a way that doesn't suck all of the joy and fun out of the process? In this episode, I'm joined by Char Dixon. Char is the founder of Loudmouth Content. She also has a really in-depth background in the retail in…
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Today I will be answering four questions that I've been asked from my membership and mastermind about stock management. If you've got a question about stock management that isn’t answered by today's podcast, you can join the Resilient Retail Club, where you will be able to ask me whatever questions you’d like whenever you like. And if you have enjo…
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How often are you reviewing your stock? Stock management is not a one-and-done type scenario. I certainly would be able to sit down with you and audit your stock. We would be able to go through it, look at how much you've got, understand what's working, and what's not working, and I could make recommendations on how you could trim that stock back a…
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How well are you managing the most valuable asset in your business? In other words, your stock. The chances are, if you are a product business owner, whether that is an e-commerce brand or an independent retailer, then the majority of the financial value of your business is tied up in your stock. And my question to you is how well are you managing …
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Is your cash flow problem really a stock management problem? The reason I asked this question is because recently when I ran the Retail ROAR summit, I asked everyone who signed up what their biggest issues were. And the biggest issue that came up, particularly in people with a six-figure (or more) businesses, was their cash flow and people were tal…
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In this episode of the Resilient Retail Game Plan, I’m talking with Tamsin Rennie, founder of Monroe Creative, about the critical balance between aesthetic appeal and functional performance of websites for product-based businesses. We discuss common mistakes businesses make when DIYing their websites, the significance of professional branding and w…
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Have you used Google Shopping in your business? Maybe you've given it a go, but you're not really sure if you're getting the best results. Or you've taken a look and it just all seems too complicated. Today I’m joined by Sara Jones. She is the founder of the online retail Academy and she's a specialist in Google Shopping Ads. She's going to be talk…
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Being in the retail business today has been described to me as standing on one side of the Grand Canyon and being able to see the other side, but having no idea how to get across. You are an ambitious, focused business owner who has big plans, and big dreams for their businesses, but you just can’t see how to bridge the gap between where you are to…
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Maybe you've been wondering, will my customers buy this? Will they like this new product line I'm developing or purchasing? Or what, quite simply, do my customers want to see from me? We often get told that we need to talk to our customers to understand them. It's advice I've certainly given out a lot in my lifetime, for sure. But what do we actual…
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Sales - without it, we don’t have a business, just an expensive hobby. And yet, for many of us, when it comes to thinking about selling our products or services, or promoting our businesses to the world, it suddenly feels very difficult. One of the people I come back to time and time again when it comes to getting clear about selling on social medi…
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Today's podcast is a pep talk. And the theme of the pep talk today is that the UK is officially in recession. So you might think this is an odd theme for a pep talk, but I know that it can feel overwhelming and demotivating when you hear headlines like “ UK officially in a recession after Christmas sales collapse.” It can feel like a very worrying …
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Today I want to share three tips on how you can get the most out of the Retail ROAR conference. The conference features a lineup of 10 founders of retail businesses or brands and 9 subject matter experts. To help you prepare to get the most from the conference I share a summary of the diverse range of speakers and their respective topics, which cov…
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In this episode of the Resilient Retail Game Plan, I am talking with coach and facilitator Hayley Watts about effective team management, productivity, and your well-being as a founder. We talk about effectively giving responsibility to your team through an analogy with a 'fried egg', the importance of clarity and setting boundaries in team roles, a…
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