Best Charlotte Hagen Podcasts (2025)

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055: Peaks and Valleys in a Massage Business 10:43

2M ago10:43

10:43

This episode of Align with The Massage Business Mama dives into the natural ebb and flow of running a massage business. It explores why massage therapists often experience peaks and valleys in their client load and how these fluctuations aren't always a bad thing.

1
054: This Massage Therapist Gets a Mortgage 9:53

2M ago9:53

9:53

Ahhh, buying a home — the American dream! For many, it’s a goal woven into the fabric of our upbringing, a milestone that symbolizes stability and success. But in today’s world, especially for those of us in the massage industry, the dream of homeownership can often feel out of reach. Rising costs, fluctuating markets, and the unpredictable nature …

1
036: Healing The Spirit and Balancing The Autonomic Nervous System 57:39

4M ago57:39

57:39

In this episode, we are sans Beca and joined by Nicole Keane. Nicole recently published a book, "The Tao of The Polyvagal Theory." Inside the book, she teaches and explores the connection between polyvagal theory and five element theory as a means to heal the spirit and balance the autonomic nervous system. We talk about how our interpretation of t…

1
053: Help! I Can't Work, When Life Disables You as a Massage Therapist 17:04

8M ago17:04

17:04

Sometimes when we cannot work it is expected, like pregnancies or a planned surgery. Other times it hits you out of the blue. Either situation is hard as a therapist who only gets paid if they work! But, with a little preparation, you can turn a potentially disastrous situation into a nice reprieve from an ordinarily chaotic schedule. Tune it to he…

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052: Empowered Practitioner —a safety workshop for massage therapists 39:53

1+ y ago39:53

39:53

In today's episode, we delve into a crucial topic that affects every massage therapist's professional journey: safety. Join us as we explore the essence of our upcoming workshop, "Empowered Practitioner — A Safety Workshop for Massage Therapists." Discover how this workshop can transform your practice and empower you as a massage therapist. Our wor…

1
051: The Neuroscience of Stress with Charlotte Roden 46:13

1+ y ago46:13

46:13

Episode 051: The Neuroscience of Stress with Charlotte Roden In this episode, we're delving deep into the fascinating world of stress and how understanding the neuroscience behind it can empower us to manage it effectively. We're joined by Charlotte Roden, an expert in stress management with a background in finance, neuroscience, psychology, and na…

1
050: Show Up & Shine On Social Media with Stacey Hagen 58:16

1+ y ago58:16

58:16

Get ready to amplify your online presence and connect with your dream clients! In this episode, we're thrilled to have Stacey Hagen, a marketing and visibility coach, share her wisdom on navigating the world of social media with authenticity and purpose. Stacey dives deep into the art of showing up confidently, crafting engaging content, and attrac…

1
049: Diversifying Your Income with Soul Care Coaching with Christine Boye 48:55

1+ y ago48:55

48:55

In this episode of "Align with The Massage Business Mama," we are joined by Christine Boye to discuss diversifying by becoming a "soul care coach" – yes, you heard me correctly, that's soul care, not self-care. Alongside her soul care work, Christine Boye is also a doula, cancer survivor, and podcast host. We explore the world of soul care, a realm…

1
048: Taking Care of Your Mental Health is Cool 12:43

1+ y ago12:43

12:43

This episode of "Align with The Massage Business Mama" is a nugget. A gentle reminder of what we all already know! That it is important and even cool to take care of your mental health! We aim to break the stigma around mental health and encourage open conversations about our emotional well-being. It's easy to neglect our mental health in today's f…

1
047: Money Mindset for Massage Therapists 43:08

2y ago43:08

43:08

On this episode of "Align with The Massage Business Mama," we are joined by Christine Walsh — a money mindset strategist, mentor, and speaker who has used her 25+ years of experience in finance and accounting to help visionary businesswomen master their inner money game. Founded in personal growth and practical strategies, Christine brings clients …

1
046: When Is It Appropriate To Discount Your Massage Services 20:52

2y ago20:52

20:52

Some believe that therapists should never discount. But here at Align with The Massage Business Mama, we believe there are times when it is appropriate! NOT all the time, but certainly at times. And today, we get into our top 4 times when we think it is appropriate to discount your services.

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045: Firing A Massage Client 26:14

2y ago26:14

26:14

While it may seem funny that we have the power to "fire" our clients, the truth is that if clients aren't honoring the boundaries, policies, and procedures we have set up in our practice, we have every right to put them on the chopping block. And while it might seem scary at first, the idea of conflict and loss of income, sometimes moving forward i…

1
044: Retirement Planning for Massage Therapists with Sheri Rozeski 49:34

2y ago49:34

49:34

Us massage therapists are not notoriously known for our financial savvy. Having a scarcity mindset or "Starving Healer Syndrome" unfortunately describes an awful lot of us in the healing professions! We operate from the belief (often unconscious) that we don't deserve to become wealthy or even financially comfortable from the work we perform. But T…

1
043: Attracting Versus Promoting Your Massage Practice 12:09

2y ago12:09

12:09

What does a sober living group and massage business marketing have in common? You may just be surprised by the answer! In this episode of "Align with The Massage Business Mama," we dig into a unique approach to marketing your practice. Instead of pushing, pushing, we discuss the idea of drawing in potential clients with magnetic energy. How sharing…

1
042: Choosing A Legal Entity for Your Massage Practice 25:04

2y ago25:04

25:04

In this episode of "Align with The Massage Business Mama," we unpack choosing a legal entity for your massage practice. One of the big things that trip people up at the beginning of their massage business is figuring out what legal entity to set up. Whether to be a sole proprietor, partnership, corporation, or LLC. C Corp, S corp, it can be overwhe…

1
041: How Ayurvedic Doshas Can Inform Your Bodywork 33:48

2y ago33:48

33:48

Are you familiar with the doshas in Ayurvedic medicine? Pitta Vata Kapha All unique, and all with their own set of considerations when it comes to bodywork. On this episode of "Align with The Massage Business Mama," we are joined by Kimberly Kubicke of Indra Holistic to learn a little more about this ancient Indian medicine and why tapotement and o…

1
040: Changes to Our Podcast 19:17

2y ago19:17

19:17

Maybe you've noticed some changes with our podcast lately. Beca hasn't been present in as many of the episodes. And no, that isn't because we are fighting or we are breaking up the band... In the latest episode, we share some of the reasons our format has changed.

1
039: Stepping Away From the Session-by-Session Approach 58:06

2+ y ago58:06

58:06

In this episode, we are joined by Joanna Sapir to discuss an innovative approach to business. Joanna, a business coach for holistic practitioners, thinks she has cracked the code to help providers create a better product while having more security and profitability in their businesses. Her mission is to help practitioners streamline so they can foc…

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038: Email Marketing Part Two: Subject Lines 57:14

2+ y ago57:14

57:14

Subject lines are an important piece of the email marketing strategy. In this episode, we are joined by Susan Finn of "Rise Above Noise" to continue the discussion on email marketing. Susan is the "go-to" expert in the email marketing field. She helps service-based professionals scale their businesses. Find joy, flow, and ease in marketing to incre…

1
037: Email Marketing Part One: Welcome Sequences 51:05

2+ y ago51:05

51:05

Email marketing is one of the quickest and easiest ways to grow your massage business, which is why we have chosen to spend not one but two whole episodes centered around this subject! This is Part One of that two-part series dedicated to email marketing that was originally recorded as part of my membership. Excerpts have been taken for this podcas…

1
035: Working While Pregnant As A Massage Therapist 26:43

2+ y ago26:43

26:43

Pregnancy is an exciting and scary time! There are so many unknowns! It is only natural to ponder questions related to the health and well-being of the baby, logistics of setting up a nursery, and how your relationship with your job will change. In the latest episode of "Align with The Massage Business Mama," we are joined by guest Emily Van Dyke @…

1
034: How to Give A Client-Centered Massage 31:24

3y ago31:24

31:24

This episode was prompted by a "Massage In The Real World" student. Do you struggle with communication? Do loved ones often tell you, "I don't feel like you are listening to me? Like you're hearing me?" If so, this could be creeping into your professional life as well! It is hard to hear criticism from a client. Hard to feel like your work didn't r…

1
033: How To Think Like A Marketer 39:55

3y ago39:55

39:55

In Episode 033: How To Think Like A Marketer guest Wendy Pitts Reeves explore 3 key concepts practitioners must understand and embrace to have a successful practice. Originally this presentation was recorded as part of Ali’s membership program, “Massage Momentum Membership.” We have taken excerpts from this interactive experience to share in this e…

1
032: Massage Websites 34:54

3y ago34:54

34:54

In this episode, we are joined by Crystal Bantel of "Your Tech Fairy" to discuss all things website. Originally this presentation was recorded as part of Ali's membership program, "Massage Momentum Membership." In this episode, you hear excerpts from that interactive experience. We chat about things like diversifying your business, best practices w…

1
031: Working as an NFL Massage Therapist with Kelly Stauffiger 48:19

3y ago48:19

48:19

For some Massage Therapists, there is nothing more enticing and exciting than the idea of working with professional athletes! The prestige, honor, and challenges that come with this type of work are out of this world. Kelly Stauffiger is one such therapist. In this episode, she talks about her journey from starting in a casino spa to working as the…

1
030: Our Book Recommendations for Massage Entrepreneurs 25:18

3y ago25:18

25:18

As perpetual learners, Beca and Ali wanted to share some of their favorite book recommendations for massage entrepreneurs. Some of these books are finance-related, some business, and some personal. And they all pack some punch! Check out our list to kick off some massive growth in your massage businesses this year!!!…

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029: MBLEx Test Prep for Massage Therapists 21:48

3y ago21:48

21:48

Taking tests are a scary thing! Taking a test as important as the MBLEx, even scarier. Now, let's talk about taking the MBLEx when you have been out of school for 13+years. Because that is exactly the situation Beca recently found herself in... And y'all, she's got some tips! Her favorite study guides, apps, and suggestions for acing the exam! So i…

1
028: Zoning, Prejudices, and Stereotypes - One Massage Therapists Tale 49:08

3y ago49:08

49:08

Our most recent guest, Sheri Burell Nishimura, OTR/L, LMT, CPT, AND a Massage in The Real World grad, shares about her battles when trying to start her massage business. Because she had a few. Sheri of Phenix City, Alabama, purchased a house to run her clinic Myo·dō. Pronounced: my-oh-dough Myo: Medical term for "muscle" Dō: Japanese for "the way o…

1
027: Aligning with Abundance 21:56

3y ago21:56

21:56

Having a scarcity mindset or “Starving Healer Syndrome” unfortunately describes an awful lot of us in the healing professions. But if we want to align with abundance, we must kick these toxic thought patterns to the curb! We operate from the belief (often unconscious) that we don’t deserve to become wealthy or even financially comfortable from the …

1
026: Handling Criticism From Massage Clients 14:32

3y ago14:32

14:32

All therapists are going to receive criticism at some point in their career - that's just the nature of the beast, we can't be everything to everyone - yet that doesn't make it any easier to receive negative comments about us or our work. This episode was inspired by a struggle that one of Ali's Massage In The Real World students had. They, unfortu…

1
025: Accountability Partners 21:40

3+ y ago21:40

21:40

Have you ever wanted to be held a little more accountable for reaching your business goals? Do you ever feel like maybe you need an extra set of eyes on a project? Or, do some days, you just need someone to tell you that you are doing a good job?If you answered "yes" to any of these questions, we hear ya! Being an entrepreneur can be isolating - wh…

1
024: Dual Relationships in Massage 46:30

3+ y ago46:30

46:30

Dual relationships are tricky! While some believe these types of relationships have no place in the massage world, others think they can be a healthy part of business. In this episode, Beca and Ali dig into dual relationships. Whether they are good or bad and how to navigate them when they do occur. Listen on to hear their thoughts.…

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023: Timeout with The Massagepreneurs 20:29

3+ y ago20:29

20:29

There are times in life when we simply cannot juggle all the balls we have flying in the air. Times when a few things have to slide off our plate, or we won't be able to function, at least not at the level our families, clients, and friends require/want. January-June was one of those times for us. We were busy with all the things that come with lif…

1
022: No-Shows in Your Massage Biz 22:05

3+ y ago22:05

22:05

One of the most annoying things in our massage world is when client’s no-show! We have prepared ourselves mentally, physically, and energetically to give an awesome treatment, and then our client fails to show. Your client may think, no big deal, I’ll reschedule for next week. But the truth is, that’s an appointment that could have been booked by s…

1
021: Marketing with Em of The Creative Bodega 30:43

3+ y ago30:43

30:43

In this episode of "Align with The Massage Business Mama," we are joined by branding, marketing, and Canva genius Emily Conners of "The Creative Bodega." Emily first got started in the world of marketing when she set out to brand and market her own brick and mortar business, a gym. She found that not only did she really like marketing her gym, but …

1
020: Naming Your Massage Biz 16:34

3+ y ago16:34

16:34

Naming your massage business is something we often see slow therapists down. They get stuck in the creative cul-de-sac of trying to come up with the perfect name and, in so doing, stale out on making progress in other areas of their business. It makes sense. It's hard to purchase a domain or make business cards when you are still unsure of your nam…

1
019: Uncovering Your Competitive Advantage to Accelerate Your Business Growth 31:29

3+ y ago31:29

31:29

Uncovering your competitive advantage is critical to your success as a small business owner. It's what sets you apart in the marketplace and helps customers choose you over the spa down the street. But, sometimes, it's hard to identify what it is that sets us apart! We are simply too close to ourselves to see the unique gifts we offer. In this epis…

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018: A Course for Massage Therapists About to Launch Their Businesses 21:57

4y ago21:57

21:57

Learn about Ali's upcoming course, which is about to launch, "Massage In The Real World: The Complete Guide for Bridging the Gap from School to Thriving Practice." She is so excited to help massage therapists actualize their entrepreneurial dreams! Massage In The Real World is a step-by-step guide that helps therapists cut through the overwhelm and…

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017: IG Reels for Massage Marketing 14:43

4y ago14:43

14:43

Do Instagram Reels confuse you? They did us too, but we understand the power they currently harness. This is why we decided to stretch ourselves a little bit for this episode and dive into the creation process. Instagram had a problem. They were losing people to TikTok. And in an effort to combat this, they pushed out Reels. These 15 or 30-second v…

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016: What's the Deal with Zeel? 29:42

4y ago29:42

29:42

Have you been curious about Zeel? In this episode Beca and Ali discuss the app that brings massage therapists to clients who want in home or in office massage. Apps like Zeel, Sooth, and MyMassage are revolutionizing the process of outcall massages. By taking out the work involved with getting your name in front of potential clients, therapists are…

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015: Burnout, Sexuality, and Side Hustles with Guest Erica Olson: Taking A Step Back From Massage 41:35

4y ago41:35

41:35

In this episode, we brought on fellow massage therapist Erica Olson. In response to the COVID situation and some other factors, Erica has been grappling with leaving the massage industry. We mentioned her on Episode 13 with Joyce Gauthier and thought it would be fun to explore some of the factors that are weighing into her thought process for poten…

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014: How To Set-Up Your Massage Website For Optimal SEO 32:17

4+ y ago32:17

32:17

SEO is such an intimidating topic for most massage therapists! In this episode we break down some easy ways to rank a little higher on a Google search.

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013: Respect Massage with Joyce Gauthier 43:20

4+ y ago43:20

43:20

In this episode, we interview Joyce Gauthier of the Respect Massage Movement. A movement aimed at helping protect massage therapists from sexual solicitors. This important topic is one that often gets glossed over in massage school, and Joyce is working tirelessly to combat that problem.

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012: Taxes for Massage Therapists 35:16

4+ y ago35:16

35:16

Wouldn't it be nice to approach taxes with less stress and more ease? Our hope is that some of the advice we provide in this episode can do just this, reduce the stress associated with taxes for you moving forward.

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011: Finding a Massage Office 34:04

4+ y ago34:04

34:04

In this episode, we chat about finding an office space to work out of for your massage practice. Some common things to look for, negotiating with landlords, and post COVID considerations. Listen to hear our number one priority when finding a space!

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010: Yoga, Self-Care, & Askholes 22:04

4+ y ago22:04

22:04

In this episode we discuss a question we received from a listener. "Is yoga appropriate to recommend as a form of self-care for massage clients?" We get into this, our favorite forms of self-care, and the ever annoying "askhole" we often encounter in our field.

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009: Is Spirituality A Part of Massage? 29:13

5y ago29:13

29:13

In this episode, we tackle a question we received from a listener, is spirituality a part of massage? There are certainly a lot of Massage Therapist who identify as spiritual, so we understand why this might be asked!

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008: COVID Opportunities Meditation for Massage Therapists 18:21

5y ago18:21

18:21

This meditation is intended to help you identify opportunities that have presented themselves because of the COVID-19 Crisis. As uncomfortable and challenging as this whole experience has been, there are opportunities for growth if we seek them out. Please get comfortable and explore deep within your psyche to see what hidden gems are waiting to be…

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007: A Baseline for How COVID Has Affected Multiple Therapists 50:56

5y ago50:56

50:56

In this episode, we wanted to get a baseline for how the COVID situation has landed in the massage industry from a variety of voices. We have our own personal experiences and views of how things will roll out moving forward. But we wanted to collect perspectives from others in the industry, educators, practitioners in private practice, spa owners, …

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006: A Meditation for Massage Therapists During the COVID Crisis 20:16

5y ago20:16

20:16

The global pandemic that has rocked the world has all of us on a little edge. Massage Therapists are having to make tough decisions about the future of their practices. We all could use a little more deep breathing during this time, so we created this meditation. We hope that you walk away from this video feeling lighter, more refreshed, and more o…

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