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Up, Up and Away, the podcast that is saving the world from bad marketing. Join us as we dive deep into the latest trends, strategies, and tactics to help your restaurant take flight. From social media to email marketing and everything in between, we’ve got you covered. Tune in for expert insights, actionable advice, and a whole lot of fun!”
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ShandeeLand

Shandee Chernow

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Join CertiStar CEO, Shandee Chernow, as she explores food allergies, business, and life’s moments. Each week she will have special guests from all walks of life including chefs, restauranteurs, celebrities, food allergic innovators and other industry leaders. Feel inspired and motivated as you hear success stories and other incredible life experiences.
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THE RESTAURANT INDUSTRY SUCKS AND WE’RE HERE TO CHANGE IT! Welcome to the SHIT YEAH! Show, hosted by Chris Smith, Founder/CEO of Zunzi’s + Zunzibar. He’s asking the real questions to the real stakeholders… Starting with: “What makes you say SHIT YEAH?” Chris and co-host Dalia Simpson will be joined weekly by some of the company’s 6 stakeholders: Team Members, Fans, Community Members, Franchisees, Vendors, and Investors. From navigating the chaos of franchise life to pushing for big changes i ...
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In this episode, we welcome Sarah Armstrong, Zunzi's own Digital Media Manager. Sarah shares her journey from working as a server to becoming a social media and digital strategy manager. Join us as we explore the challenges and rewards of the restaurant business, the art of connecting with customers online, and the unique ways Sarah brings creativi…
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Liz Moskow is a true visionary in the world of food and technology. With over 25 years of experience in the industry, Liz has transformed her passion for hospitality into a groundbreaking career as a Food Futurist, entrepreneur, and innovator. As the Founder of Saase and Principal at Bread & Circus Ltd, Liz helps businesses navigate the rapidly evo…
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In this episode, we welcome Sam Case, Zunzi's own Events, Catering + Retail Sales Manager with over three decades of experience, to discuss the highs, lows, and controlled chaos of the restaurant industry. Sam shares his journey from McDonald's to Zunzi's, the importance of culture, and how passion drives success. Join hosts Chris and Dalia for an …
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In Episode 7 of The SHIT YEAH! Show, we dive into the dynamic world of the restaurant industry with marketing expert David "Rev" Ciancio, founder Handcraft Burgers & Brew, CMO Salad House, Head of Marketing Crazy Pita and pizza enthusiast Simone Shishaldin Hanlen. From fast-paced kitchens to influencer marketing, and the nuances of dining culture p…
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For this episode of The SHIT YEAH! Show, host Chris and his team welcome Larry Belton for an entertaining and insightful conversation about the ups and downs of the restaurant business. From early jobs at Chuck E. Cheese to his journey managing and innovating at Zunzi's, Larry shares candid stories, hard-earned lessons, and a passion for putting pe…
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Ever wondered how restaurants operate without a physical storefront? Join us as we delve into the world of cloud kitchens and virtual brands. We'll discuss the strategies to build brand awareness, attract customers, and drive sales for your virtual restaurant. From choosing the right business model to crafting effective marketing campaigns, we've g…
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In this lively episode of The SHIT YEAH! Show, we dive into the chaos, challenges, and joys of the restaurant world. Join Chris, Chico, and Dalia as they share raw and unfiltered stories of hustle, leadership, and living with purpose. From wild catering adventures to scaling operations, this episode is packed with laughs, lessons, and the launch of…
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In Episode 4 of The SHIT YEAH! Show, host Chris Smith dives deep into the challenges and triumphs of the restaurant industry with long-time collaborator, Sarah Vohringer. From her beginnings as a teenager slicing deli meat to leading innovative initiatives at Zunzi's, Sarah shares her inspiring journey and passion for improving the restaurant busin…
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In Episode 3 of the SHIT YEAH! Show, host Chris brings together longtime team members Kendrick Hall and Sarah Hood to dive into the ups and downs of the restaurant business. They share their journeys, the challenges of the restaurant industry, and how Zunzi's unique culture fosters teamwork and passion. From wild days at the York Street location to…
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Loyalty programs are all the rage in the restaurant industry. But are they worth the hype? In this episode, we dive deep into the world of loyalty programs, exploring the benefits, drawbacks, and best practices for implementing a successful program. We'll discuss: How to determine if a loyalty program is right for your restaurant. The different typ…
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In this episode of The SHIT YEAH! Show, hosts, Chris Smith and Dalia Simpson, dive into the gritty reality of the restaurant industry alongside special guest, William Laflower, founder of Bandana Burger. They share unfiltered stories from their restaurant journeys—from poaching employees to creating unforgettable sauces and unique burger experience…
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In this episode, Chris Smith shares his career journey in the food industry, from running Five Guys franchises to founding Zunzi's and Zunzibar. Chris dives into his mission to change the restaurant business by focusing on people-centered values, like creating a work environment that makes both employees and customers say "SHIT YEAH!" He and his co…
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Arun and Rev talk about strategies and tactics for successful marketing on food delivery platforms. Our special guest, Kelly Grogan, founder of CRUMBS, a leading firm specializing in boosting revenue for hospitality businesses, also shares her valuable insights and expertise. The Speakers in this episode: Arun AV: Founder and CEO of Qubriux, a lead…
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Email marketing still remains a powerful tool for restaurants to reach and engage their customers. In this episode, we'll discuss the best practices for creating effective email campaigns, automating your marketing efforts, and building a loyal email list. Key Talking Points: The importance of email marketing for restaurants Building and growing yo…
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Join us for an inspiring conversation with Mia Silverman, a Food Allergy Advocate and NYU student who's making a huge impact both in the allergy community and beyond. We first discovered Mia through her TikTok. She was traveling with her 50+ food allergies. But her work goes far beyond that. She shares her personal journey, from discovering her dia…
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In today's competitive restaurant landscape, offering discounts can be a powerful tool to attract new customers and retain existing ones. However, indiscriminate discounting can erode your brand value and margins. In this episode, we'll explore the art of discounting and discuss strategies to use discounts effectively to drive revenue and profitabi…
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Heather Neary, the President and CEO of Taco John’s International, Inc. shares her inspiring professional journey, which began in a cheesesteak shop outside of Philadelphia, where she often left work smelling like onions. It was here Heather discovered her passion for the fast-paced and exciting hospitality industry. Her career trajectory took a fa…
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Meet Rebecca Berry, a hospitality trailblazer with over a decade of dedicated service! As the Senior Sales Manager for Career & Workforce Advancement at the National Restaurant Association, Rebecca is reshaping careers in the dynamic world of hospitality. Her impressive background includes serving as a former board member of The Colorado Restaurant…
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We had the pleasure of featuring the incredible David "Rev" Ciancio for his second appearance on our podcast! If you missed his first episode, be sure to check out #158. Rev is a powerhouse in the business, tech, and marketing world. He's the Co-Founder and CMO of Handcraft Burgers and Brews and the Head of Revenue Marketing for Branded Strategic H…
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Meet Caitlin Follett, the Pastry Chef Extraordinaire at Fenway Park! Boston-born and deeply immersed in Boston sports, Caitlin shares her journey from MBA graduate to creating delectable desserts for Fenway's premium department, private suites, and catering programs. Her unique blend of culinary expertise and business acumen sets her apart in the i…
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Troy Hooper, CEO of Hot Palette America, the parent company of Pepper Lunch is our exciting guest this week. Troy's journey is a fascinating blend of real estate, construction, culinary arts, and supply chain expertise, all converging into his remarkable career path. Troy delves into the art of choosing the perfect location for success, drawing par…
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In this episode, we sit down with Aaron Weedy, Vice President of Finance for Ledo Pizza, to unravel the fascinating journey of a finance professional in the dynamic world of hospitality. Aaron shares his unexpected entry into the industry during college, highlighting the diverse career paths that hospitality can offer. We delve into Ledo Pizza's ri…
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We're thrilled to welcome back Žana Usher, Founder and CEO of Žana DeVine Hospitality, for another insightful episode. In our previous chat, Žana shared her incredible journey in the hospitality industry and emphasized the importance of attention to detail for an exceptional guest experience. Today, she's back, urging us to go the extra mile and el…
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Dive into the world of fearless travel with our latest episode featuring Allie Bahn! As a seasoned writer, content creator, educator, and consultant, Allie shares her awe-inspiring journeys through the unique lens of living with severe food allergies. Starting her blog back in 2008, Allie has become a beacon of knowledge in the realm of safe and en…
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We welcome back Lisa Cohen, the founder and CEO of The Kyah Rayne Foundation. Lisa, who tragically lost her daughter Kyah Rayne to an anaphylaxis reaction, returns with inspiring updates. The foundation has just launched new course specifically designed for restaurants and food service personnel. These courses aim to raise awareness and educate on …
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In this podcast episode, our guest is Natalie Rice, owner of the peanut-sniffing service dog named Harley, who has gained fame on Instagram. Natalie shares the story of her daughter, who experienced a traumatic bullying incident that heightened her anxiety over a peanut allergy, making dining out even more challenging. The podcast delves into the f…
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We have the pleasure of hosting Diva Galan, an attorney, blogger, and dedicated Food Allergy Mom. Her story is one of resilience and transformation, driven by her children's food allergies. Diva's journey began when her son experienced an anaphylactic reaction to milk at just 6 months old. Additionally, her daughter was diagnosed with Eosinophilic …
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Join us for an extraordinary journey with Betsy Craig, a true testament to the power of resilience and determination! Battling and conquering the relentless autoimmune disease scleroderma, she has emerged as an unstoppable force in the business world. Food played a pivotal role in Betsy's life, especially in the context of her illness. Scleroderma,…
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In this compelling episode, we're joined by Lianne Mandelbaum, the Founder of The No Nut Traveler. Her journey began with a distressing airport incident while traveling with her 8-year-old son, who has severe food allergies. Shockingly, the airline's response was, "If you think he's going to die, don't fly." This experience ignited Lianne's mission…
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In this episode, we are joined by Dan Anfinson, President of Slapfish Restaurant Group and COO of Mac Haik Restaurant Group. Growing up around the restaurant business, with his father as the general manager of Jack in the Box, Dan's passion for the culinary world ignited at an early age. Starting as a dishwasher at a local pizza joint, he found him…
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How does Jollibee successfully market at the location level? Welcome to a very special edition of the "How do multi-unit brands successfully market at the location level?" show. Luis Velasco , Senior Vice President for Marketing for Jollibee will be giving a special presentation on how to create incredible buzz during grand openings by sharing thei…
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Dr. Julie Sweeney, a pediatrician and food allergy consultant, shares her personal journey of navigating her child's food allergy diagnosis. As the founder of ALLERGY MOM MD, Dr. Julie brings a unique perspective to the challenges faced by families in dealing with allergies and other inflammatory conditions. She discusses the process of food allerg…
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In this episode, we have the pleasure of speaking with Elizabeth Anderlik, a remarkable advocate for food allergies and disabilities. Elizabeth shares her personal journey, highlighting the challenges she faced with multiple food allergies and the lack of proper accommodations in her school, which led to her being homeschooled. She experienced a ne…
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John Pepper is a visionary entrepreneur and advocate for socially responsible capitalism. With a strong belief in the power of capitalism to benefit hourly workers, John shares his inspiring journey and insights into creating a more inclusive economy. John's path began during his business school days, where he partnered with two fellow students to …
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Jason Chan, an Australian-based advocate for food allergies and mental health, is also a dedicated researcher in the field of alternative medicine. Among his three children, all of whom have had food allergies, his daughter continues to grapple with them. Upon discovering her food allergy while feeding her at just 3 months old, Jason experienced ov…
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Associate Professor Joey Mattingly from the University of Utah College of Pharmacy discusses his collaboration with the FDA to better understand patient and caregiver experiences in developing therapies for food allergies. These interviews provided valuable feedback on the FDA's current practices and areas for improvement. The FDA's inclusion of pa…
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Food allergy advocate Jessica Carrillo shares her personal journey of living with food allergies. Jessica was diagnosed with a peanut allergy at the age of 2 and has since developed additional allergies over time. At the age of 12, she experienced a traumatic allergic reaction that left her feeling anxious and triggered by food. Jessica shares how …
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