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Every day of creating digital products presents new challenges. Join seasoned designer Thomas Essl as he shares practical advice and insights from the intersection of business, technology, and design. No matter your role in a team or the size of your company; If you play a part in the digital economy, this is the podcast for you. Topics covered include ethnography, research, product design, user experience, product management, AI (artificial intelligence) and more. Stay tuned for bonus episo ...
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E22 · How I use data and analytics to power product development
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I'll dive into what metrics I care about during product development and tell you about lesser-used methods of gathering insights about user behaviour and interactions with your product. Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl --- Music: Aeronaut by Blue…
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E21 · Who are you? - Developing an identity
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A coherent identity guides everything from strategy and product decisions, to design, marketing and much more. It also helps build trust with customers. And it does not start with designing a logo... Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/Thomas_Essl --- Music: Ae…
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E20 · Organising content with Card Sorting (Research essentials #4)
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When working out how to organise things and what to call them, Card Sorting offers an easy and rapid research method to ensure that what seems obvious to you is also obvious to your users. Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and gui…
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E19 · User testing (User research essentials for anyone #3)
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User testing helps you ensure that you're building your product in the right way before you go and actually do it, thus de-risking your work and avoiding wasted effort. This way, it is one of those activities that seems like a time sink, but actually saves you a ton of time. And as always, it doesn't have to be too complicated. Anyone can do it. Ev…
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Ep 18 - Discovery interviews (User research essentials for anyone #2)
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Discovery interviews are a universally useful, flexible, and simple method to understand entire user journeys, build personas, and ground all work that follows. Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred produc…
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Ep 17 - User research essentials for anyone #1: Start here
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Every successful product is built around a genuine human need. But you don't need to have an experienced researcher by your side to uncover user insights and guide your human-centred product development. Anyone on a team should know the basics and can even lead successful research sessions. All you need is a few basics to get going. In this episode…
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Ep 16 - Startup #3: From problems to product
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When faced with too many opportunities or problems to solve, nothing focuses the mind more than some good old prioritisation and refinement. We'll use a simple prioritisation technique and the Lean Business Canvas to move our project from a range of problems, towards a focused product business. Subscribe to my newsletter Seven Things and learn more…
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EP 15 - Startup #2: Identifying Opportunities
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Too many great projects get stuck at the idea phase - either struggling to focus on one, or going with what will turn out to be one that's less than ideal. In this short episode, I share one simple technique that will help you find out where innovation can make a real difference. Subscribe to my newsletter Seven Things and learn more at www.thomase…
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Ep 14 - Startup #1: Principles to get started and stay focused
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Kicking off a mini-series on starting up, before actually doing anything let's be clear on how we want to operate. Principles offer a handy tool to help you keep the eyes on the right ball. Here are seven to get you started. Subscribe to my newsletter Seven Things and learn more at www.thomasessl.com/ or follow me on Twitter at https://twitter.com/…
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EP 13 - Stakeholder interviews #2 - Great questions
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Stakeholder interviews maybe the first thing to consider on any project. In the second part of a two-part series, I share tried and tested questions to get to unique insights, and explain why they work. Subscribe to the newsletter and learn more at www.thomasessl.com/ or follow me https://twitter.com/Thomas_Essl --- Music: Aeronaut by Blue Dot Sess…
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Ep 12 - Stakeholder interviews #1 - Why they matter
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Stakeholder interviews maybe the first thing to consider on any project. In this first part of a two-part series, I discuss why you shouldn't miss them and how I structure them. Subscribe to the newsletter and learn more at www.thomasessl.com/ or follow me https://twitter.com/Thomas_Essl --- Music: Aeronaut by Blue Dot Sessions Legal notice: Any op…
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Discovering that an idea we feel passionate about has already been implemented by someone else can feel like a punch in the gut. But you should not prematurely give up on your idea because of it. In this episode, I share a few thoughts on why it can be better not to be first, and why you should reconsider moving on from your not all that unique ide…
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In many industries - from Health to Finance - tech-enabled solutions aim to drive changes in behaviour. Learn what levers you can pull to make this happen effectively. PS: Sorry for the bad audio - self-isolation has driven me away from my microphone, but I will get it back soon! Subscribe to the newsletter and learn more at www.thomasessl.com/podc…
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Ep 9 - Surveys #2 - Design surveys that don't suck
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Surveys are an excellent tool to remotely gather information from a large audience. Done right, they can provide the information you and your team need to make good decisions from engaged respondents who are happy to help you. However, their flexibility opens them up for a number of risks. In the second episode on this topic, I share my checklist f…
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Ep 8 - Surveys #1 - Principles for successful surveys
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Surveys are an excellent tool to remotely gather information from a large audience. Done right, they can provide the information you and your team need to make good decisions from engaged respondents who are happy to help you. However, their flexibility opens them up for a number of risks. In the first episode on this topic, I share a few general p…
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Ep 7 SPECIAL - Side projects, mindful tech, and the evolution of design in business - Interview with Aleksandra Melnikova
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The Head of Design at Publicis Poke talks about how to chose the right side project when confined indoors, how she pushes for a more mindful use of technology, and celebrates the death of User Experience Design. Find her illustrations at www.goodvibesabc.com Subscribe to the newsletter and learn more at www.thomasessl.com/podcast or follow me @Thom…
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Weathering a crisis is about more than just nailing your work-from-home setup. Some main challenges lie around connecting with others - especially if working in a collaborative team environment that is suddenly disrupted and dispersed. In this episode, I present 10 tried and tested tips to help you and your team continue to make great impact - even…
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Ep 5 - Influencing stakeholders with user feedback
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User feedback is crucial to help your team to develop your product in the right direction. But it also serves another purpose: To convince others of what you already know. Augmenting quantitative findings with real-life snippets of user feedback makes your points more real and believable and can buy you a ton of support. Subscribe to the newsletter…
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When close collaboration in a team becomes a natural part of a team’s culture, ownership and responsibility for the team’s output is shared equally and naturally. This has many benefits, and there are numerous points throughout a project during which you can build towards such a culture. Subscribe to the newsletter and learn more about Tom's work a…
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Any sufficiently advanced technology is indistinguishable from magic. - Let's turn Clarke's third law around and use magic to create a simplified view of a process and identify the right opportunities to focus on. Subscribe to the newsletter and learn more about Tom's work at www.thomasessl.com Music: Aeronaut by Blue Dot Sessions Legal notice: Any…
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Music: Aeronaut by Blue Dot Sessions Legal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.By Thomas Essl
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Ep 1 - Own your OKRs (Objectives and Key Results)
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Learn more about the fundamentals of OKRs from Google. Music: Aeronaut by Blue Dot Sessions Legal notice: Any opinions expressed in this podcast are my own and do not represent those of any present or former employers.By Thomas Essl
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If you would like me to discuss a particular topic, let me know. You can do so via Twitter @Thomas_Essl or send me an email to hello@thomasessl.com.By Thomas Essl
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Episode 23 - Drew DeWalt by Mike & AmitBy Mike & Amit
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Episode 22 - Marc Wilkinson by Mike & AmitBy Mike & Amit
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Episode 21 - Sunil Coushik by Mike & AmitBy Mike & Amit
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Episode 20 - Alan Chiu by Mike & AmitBy Mike & Amit
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Episode 19 - Hear what Jon Reed really thinks about Digital Transformation
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Episode 19 - Hear what Jon Reed really thinks about Digital Transformation by Mike & AmitBy Mike & Amit
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Episode 18: Making education technology suck less with Edmodo’s CEO Vibhu Mittal
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30:25
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Episode 18: Making education technology suck less with Edmodo’s CEO Vibhu Mittal by Mike & AmitBy Mike & Amit
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