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Helping quiet coaches and impact makers to show up and speak out on social media and beyond. In this mini-podcast series you'll explore the challenges of self-silencing; that is when we hold back from expressing our thoughts, ideas, opinions and perspectives for fear of potential consequences. You'll discover what self-silencing looks like, how it might be impacting you, and uncover tools and techniques to help you overcome it. Your voice needs to be heard; unleash the power within you and e ...
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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How do you make sure you get better results, more engagement, and more sales using email marketing campaigns? You need to understand the psychology of marketing. We’re Kennedy and Fifi, and today we're going to share the 9 psychological strategies that we successfully use in all our email marketing campaigns. Ready to discover all our best secrets?…
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We’re Kennedy and Fifi, and on this episode of The Email Marketing Show, we're chatting with Kate McKibbin from Hello Funnels to discover powerful ways to optimise your email marketing funnels. Ready? Let's go. Useful Episode Resources Related episodes How To Use Summits To Get Visible (Even If You’re An Introvert) And Build Your Email List, With F…
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How do you make sure you get better results, more engagement, and more sales using email marketing campaigns? You need to understand the psychology of marketing. We’re Kennedy and Fifi, and today we're going to share the 9 psychological strategies that we successfully use in all our email marketing campaigns. Ready to discover all our best secrets?…
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Do you automate your emails? Did you know you could (unknowingly) be making these very common mistakes with your email marketing automation? We’re Kennedy and Fifi, and today we're going to share what you can do better with your automated email sequences. Ready? Let's go. SOME EPISODE HIGHLIGHTS: (1:06) Want to carry on with the conversation? Join …
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Do people have reasons for not buying from you? Yes, they do. We're Kennedy and Carrie, and today we're sharing the three subconscious questions people have that stop them from buying from you. It's super important you answer these exact questions in your marketing and sales copy because people can't and won't buy unless you do! Ready to find out w…
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Do you use a lead magnet to grow your email list? Does the strategy work for you? How can you make it work even better? We're Kennedy and Carrie, and today we're sharing how to create a lead magnet sequence that will get your subscribers to love you. And grow your list. And your business. Ready? SOME EPISODE HIGHLIGHTS: (0:35) Want to carry on with…
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Are you someone who can't stop procrastinating when it comes to doing your email marketing? Well, you're not alone. We're Kennedy and Carrie, and today we're sharing some useful strategies to help you stop putting your email marketing off so you can get it done. Right now! Ready? Let's go. SOME EPISODE HIGHLIGHTS: (0:34) Want to carry on with the c…
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How do you host your online summit or conference? Can you use a summit for list building and see more success in your business? We find out from our friend Fifi Mason, who's been running successful summits about personal branding for introverts for nearly 5 years. Here are some awesome strategies and tips to make summits as successful and stress-fr…
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How can you make your email marketing more effective? How do you sell more? By using buyer psychology in your email marketing. We're Kennedy and Carrie, and we're sharing all the good stuff about that. Ready? Then buckle up! SOME EPISODE HIGHLIGHTS: (0:30) Want to carry on with the conversation? Join our FREE Facebook group. (1:25) Share stories. (…
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How can you write better emails? Do you think your emails are boring? Do you need to be funny? Or should you try and be more interesting? And if so, how? We're Kennedy and Carrie, and we're sharing the little things you can do to make your email marketing less boring. Ready? Then buckle up! SOME EPISODE HIGHLIGHTS: (0:30) Want to carry on with the …
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What are the BEST email marketing strategies out there? Well, we have 7 strategies for you that shouldn't work, but they absolutely do! We're Kennedy and Carrie, and the things we're going to share might surprise you. But trust us, they work! Ready to get all the good stuff? SOME EPISODE HIGHLIGHTS: (0:33) Want to carry on with the conversation? Jo…
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How and why should you create an email marketing strategy plan? What are the pros and cons? What can planning help you achieve in your business? We're Kennedy and Carrie, and you're about to find out how planning your email marketing activities can be super simple and effective. Ready? SOME EPISODE HIGHLIGHTS: (0:32) Want to carry on with the conve…
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How do you improve your email deliverability? What can damage your sender's reputation? How can you make sure your emails land in your subscribers' inboxes? We're Kennedy and Carrie, and we're here to share the truth about all the surprising things that affect your email deliverability so you can have better results. Ready? SOME EPISODE HIGHLIGHTS:…
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Want to hear a story about fantastic email marketing success? Isabelle Lesschaeve holds a full-time job as a scientist but also runs a side hustle passion business as a wine-tasting coach. By leveraging email marketing and implementing our Paparazzi flash sale campaign, Isabelle made an extra $10,000. We're Kennedy and Carrie, and you're about to m…
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How many email marketing sequences do we need for our business? What are the critical email campaign examples you should have in place? We're Kennedy and Carrie, and here are the 7 email campaigns we think every business should have. Ready to take notes? (And, most importantly, take action?) SOME EPISODE HIGHLIGHTS: (0:38) Want to carry on with the…
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What are the best ways to build an email list in 2024? What strategies are still relevant? Want to know what's working and what isn't? We're Kennedy and Carrie, and you're about to get a truckload of value from this episode. Guaranteed. Ready to take action and get some awesome results? Let's do this! SOME EPISODE HIGHLIGHTS: (0:33) Want to carry o…
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What's the best time to send an email? It's the multimillion-dollar question we always get asked. But is there a specific time? Does when you send an email matter? We're Kennedy and Carrie, and you're about to find out the truth about this... Ready? SOME EPISODE HIGHLIGHTS: (0:33) Want to carry on with the conversation? Join our FREE Facebook group…
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Can you use an email marketing waitlist for your next big launch? Maybe you have a membership or a course and want to generate excitement, curiosity, and demand. Can a waitlist help you do that? Also, how do you keep people on your waitlist warm? How long should you run a waitlist for, and how often should you contact people on it? We answer all th…
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We always say email marketing can help you make more sales, more predictably, and in less time. But you shouldn't just take our word for it - that's why we regularly share email marketing success stories from our amazing students. Our client Lucas Reuterstig is one of them. After joining our programme and implementing just two of our email marketin…
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What's a good click-through rate? How can you drive a click-through rate increase in your email marketing? Is it possible? Why does it even matter? Let's find out the answers to these questions - and more! SOME EPISODE HIGHLIGHTS: (0:11) Grab our amazing resource Click Tricks totally for FREE! (4:29) Why is your click-through rate an important metr…
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What is familiarity exposure? Also referred to as mere exposure, there's a whole stack of theories around how the psychology of familiarity in marketing works and can help you make more sales. That's right. Become a 'household brand', and more people will buy from you. Want to know how it all works? Let's find out. SOME EPISODE HIGHLIGHTS: (0:19) G…
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Do you collect testimonials in your business? What's the best way to show customer transformations in your email marketing? Can the success stories and case studies of your customers help you convert more of the people on your email list? If you want to learn an easy way to go beyond your regular, commoner-garden testimonial, this is the place to b…
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Want to find out how to immediately supercharge your email marketing copywriting? Then let's find out about the Rule of One. This isn’t just a technique you can use in your email writing. You can use it across any kind of writing you do for your business – sales pages, sales videos… everywhere! And it will massively improve your conversion. Ready t…
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Are you using AI in your business? Can it save you time, make you more efficient, and deliver a better experience to your customers? Depending on what you do and how you use AI, yes. So let's talk about how we are leveraging the power of AI right now in our business. The ways we use AI might surprise you, and it's probably not what you think. Want …
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Want to know how our friend Natalie Ellis from Boss Babe ran a super successful flash sale Black Friday campaign using a combination of social media chatbots and our email marketing campaigns? If right now you're thinking that Black Friday is far away, just know that this strategy can work for any other holiday or promotion you decide to run throug…
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