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The Helena FieldLink podcast is your resource for what’s going on in the field and the current events impacting your farming operation. Every other week, we’ll bring Helena and industry experts to you from around the country to discuss the world of ag. Wherever you farm, you’ll learn tricks to maximize your yield from true experts in the industry. Make sure you follow us on social media so you never miss an episode! Facebook: https://bit.ly/3pq8XVJ Instagram: https://bit.ly/347QAO8 Twitter: ...
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Welcome to Inside Winemaking, your go-to resource for all things winemaking, designed for those already immersed in the wine industry and anyone with a passion for the art and science of crafting the perfect bottle. Inside Winemaking was created to provide direct access to the people in charge of creating world-class wines and for listeners looking for a non-traditional, informative, and entertaining take on winemaking. Our mission is to be a comprehensive resource hub for winemaking, provid ...
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Paradoxical

Steve McCready

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Sure, you've got a small business, but that doesn't mean you can't have big ambitions. Paradoxical is about the psychology behind doing big things in small business, so if you're looking to take your business to the next level, you've come to the right place. stevemccready.substack.com
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In this episode, we journey with Jesse Fox, a former small-town chef who followed his passion all the way to becoming a master winemaker in Napa Valley. From his humble beginnings in his mother's kitchen to the hallowed educational halls of Cornell and the culinary scenes of Paris and New York, Jesse's story is one of transformation and tenacity. L…
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Rain, rain go away? Rain has been welcomed across most of the nation this planting season, but too much moisture often leads to nitrogen loss. National Agronomist Derek Emerine and National AGRIntelligence Marketing Manager Steve Seaman discuss how Extractor can best identify nutrient levels in your soil through its advanced tissue management syste…
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Listen in for the secrets of winemaking and the stories behind the vines in our latest episode with Rusell Bevan of Bevan Cellars and Adversity Cellars. Russell recounts his journey into the heart of the industry, proving that passion and self-education can create extraordinary success. In this episode, we discuss the meticulous processes defining …
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Interested in adding bushels to your crops this summer? Our product Fullscale is up to the job as a breakthrough foliar nutritional that helps row crops reach their full yield potential. Technical Service Manager Dr. Greg Willoughby breaks down Fullscale by detailing the product’s highlights and how it can impact your farming operation. Are you uns…
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In this episode, Avery Heelan, the talented winemaker at Larkmead Vineyards, shares her personal voyage from the pharmaceutical industry to the heart of Napa Valley's viticulture scene. Listen in as she recounts the challenges and growth she experienced while transitioning to a career that aligns with her passion. Our conversation takes a worldly t…
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As the nation’s largest youth organization, the National FFA Organization is on a mission to change lives and prepare members for leadership, personal growth and career success through agricultural education. Secretary Grant Norfleet (Missouri) and Southern Region Vice President Carter Howell (Florida) visit to detail their plans for strengthening …
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Join me as I bring back viticulturist Fritz Westover to unpack questions from our dedicated Inside Winemaking community. Listen in as we discuss the intricacies of vineyard management, sustaining vineyard health and productivity over time, and the crucial steps involved in preparing a vineyard for replanting, with a particular focus on the nuances …
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Are you prepared for planting season with a solid fertility program? Helena Product Specialist Brad Hammes and Product Manager Adam Bush give their insights into the fundamentals of what goes into a good fertility program and the importance of incorporating the 4Rs — right source, right rate, right time and right place — this spring. Then, AGRIntel…
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Join us as we explore the life of Josh Phelps, a seasoned player in the wine industry, from his roots in restaurant work to the strategic cultivation of his winemaking empire. Listen in as Josh recounts his time at Kimberly Jones Selections where he honed his skills in sales and faced the tough skin-building challenge of rejection, and shares how h…
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With so many adjuvants to choose from — and not all are created equal — it can be tough to know which is best. Helena Adjuvant Brand Manager Austin Anderson and Product Specialist Brooks Barefoot discuss how Grounded can maximize your herbicide program in 2024. Branch Manager Reuben Koehler and Illinois farmer Tim Miles share how Tim overcame weath…
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I recently sat down with Shawn Johnson of Amulet Estate, who shared the revolution in winemaking processes brought by innovative software and fermentation techniques. His story intertwines with mine as I recall my years learning the winemaking craft from mentors like Mark Harold and the brilliant minds at Nicholson Ranch. Come with us behind the sc…
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Recorded live at the 2024 Commodity Classic to celebrate the FieldLink Podcast’s second anniversary, we sit down with Helena Products Brand Manager Jason Gregory to discuss the company’s brand-new seed treatment and nutritional for corn, soybean and wheat growers — Quickshot. Also joining us from Commodity in Houston is United Sorghum Checkoff Prog…
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Listen in as I sit down with Dan Limoges, a winemaker and grape grower from North Georgia who has truly immersed himself in the craft. Dan shares the narrative of his transition from Iowa to the wine-laden landscapes of Georgia, where he and his wife have established Limoges Cellars. His passion for the vine-to-bottle process is evident as we talk …
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With many FFA alumni working throughout our company, we’re excited to celebrate National FFA Week as members of the Tennessee state officer team visit our studio to share their stories during this FieldLink Podcast episode. Afterwards, we move our discussion to south Florida to talk with Todd Batchelder of Rentokill as he details how his business h…
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Join the conversation with viticulturist Fritz Westover and discover the alchemy of grape growing in climates that challenge even the most seasoned growers. From the humble Pennsylvania plant lover to an acclaimed viticulturist, Fritz unpacks his storied journey and the problems faced by vineyards far from Napa Valley. Learn how Fritz helps vineyar…
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Do you have questions on how products come to be that you use to help your farm thrive? We have those answers and more as Patrick Ewan and Greg Smith of the Helena Products Group provide insight on what makes our products different from competitors. Their discussion covers product concept, formulation technologies and what the future holds for the …
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My guest for this episode of Paradoxical is Jessica Mozeico of Et Fille Wines. I love Jessica’s commitment to sustainable winemaking and how creative Jessica is in her approach to business. We had a great conversation discussing the origin and evolution of Et Fille. Here’s a few of the topics we explore: * What Cameron Diaz’s mother had to do with …
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In this episode, Pavle Milic takes us through a journey of his life, passions, and entrepreneurial spirit. Starting with his roots in Colombia and transition to the hospitality scene in New York, Milic has carved out a unique niche in the culinary and wine world in Arizona. The discussion navigates through the landscapes of Colombia and the burgeon…
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A leading expert in viticulture education and host of the popular Vineyard Underground podcast, Fritz Westover joins Paul Crout, AGRIntelligence & Agronomy Manager for the Western US, to discuss wine grape production in the U.S. The USDA Grain Supply Report surprised traders and growers after its recent release, so Jody Lawrence visits to detail wh…
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Today I’m joined by Danielle Ruttenberg. She’s a trained glassblower, entrepreneur and mother of two young children, and co-founder of Remark Glass, a fully-sustainable, zero-waste custom glass studio located in the revitalized Bok Building in South Philadelphia. Combining art and sustainability, Remark Glass fulfills its mission of creating sustai…
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With discussions ramping up in Washington, D.C., over the Farm Bill, Sean McCarty, Helena Director of Government Affairs, returns to share valuable insight about the bill and other leading issues being debated by Congress. Tune in to our first episode of 2024 to see how your farm may be impacted by what’s happening on Capitol Hill. Follow Helena Ag…
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After having kids, Jessica Mathews made quite the career pivot! As is so often the case, though, there are things from her past career (family law attorney) that have helped her succeed in building Dancing Zebra Safari into a successful business where she helps others plan once (or more) in a lifetime adventures. Beyond the pivot, we also talked ab…
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What a year 2023 has been for the FieldLink Podcast! Not only did we celebrate our 50th episode, we also discussed important topics along the way, such as the impact of mental health in agriculture and new products like Resgenix and Trico Pro. We also took a deep dive into the creation and history of beer in the “Beer, Barley and Hops” episode. Joi…
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Collin Cranor and Craig Ploof - Grape Culture In this episode, Colin and Craig discuss their journey from Livermore Valley to establishing their own winery in Napa Valley. They explain their focus on single-vineyard wines and the importance of site-driven winemaking. Our discussion included the role of data and technology in their winemaking proces…
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Being a visionary entrepreneur isn’t without it’s challenges, and certainly has it’s ups and downs. Rich Cohen, founder & CEO of Elevate Packaging, is very familiar with these. As someone who was thinking about sustainability long before others in his industry, it took him some time (and some challenging sacrifices) to gain traction, but Elevate is…
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Welcome to the 50th episode of the FieldLink Podcast! Since our first episode was released on March 3, 2022, we’ve covered a multitude of topics with industry professionals to help growers across the nation gain valuable insight and knowledge. In this special episode, we discuss the changing landscape of ag retail with Helena Executive Vice Preside…
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So, I'll admit upfront that I'm a fan of MERGE4's socks, and you'll hear that pretty clearly in this conversation with Cindi Busenhart, their CEO & founder. Cindi’s a big believer in the power of team and you’ll hear that throughout this episode, as well as how she’s used her past experiences in business and a very clear focus on values to build ME…
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This episode features Corinne Rich and Katie Rouse, who, together comprise Birdhorse Wines. Our conversation covers their winemaking backgrounds, the creation of the Birdhorse brand, the vineyards they have partnered with, oxidative white winemaking, novel winemaking techniques, and the hustle of building a brand with full-time jobs. Birdhorse Wine…
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Do you have your sights set on protecting your crops and forestry operations from the ever-growing deer population in the U.S.? With totals of more than 20 million across the nation, deer are causing severe destruction to field crops and young trees, leading to significant economic impact. Brand Manager Dr. Michael Cox visits to detail how growers …
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Ok, you’re probably not in the wine business … so why listen to this episode? Well, Fritz knows a lot about how to be successful in small business while being efficient with his time & energy and honoring himself and his identity. So, there’s a lot of strategies you can adapt to your business that you’ll hear about in our conversation. Some of the …
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Today’s guest is Mary Jenner, founder of The Butterfly Pig, a business that creates doll-sized medical devices for children, to help them understand medical procedures and lower their anxiety around them. Here’s some of what we explored in our conversation: * The intersection of experience, interests, and identity that contributed to the beginning …
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What do Maine blueberry growers, Massachusetts cranberry farmers and New York apple producers all have in common? They’re utilizing data from AGRIntelligence to better serve their operations while enhancing their sustainability insight and food security questions. AGRIntelligence Information Specialist Brad Dressler joins to discuss how the program…
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Reid Edgar is thinking differently about his environmentally-focused laundry detergent brand, Spot. He’s not the first one to do laundry detergent sheets, but he’s definitely the first to go about marketing a product like this in the way he is. Why? He’s thinking big. Listen in as we talk about why Reid created Spot, how he’s gone about developing …
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Nominated as a finalist for The Scoop’s 2023 New Product of the Year contest, Resgenix is helping growers better manage their water resources as watersheds across the country are being depleted as demand for food increases. Helena Brand Manager Austin Anderson and Products Manager Gene Maulding join to describe what this new product can do for ag p…
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This episode features Kira Ballotta, owner and winemaker for the two brands celebrating past and present trailblazing women. If a wine brand was a historical fiction novel, Olivia Brion would be the main character in that novel. Each bottle of wine tells a different “chapter” of her story. Life being somewhat more surprising than fiction, the stori…
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Cheers! This special episode features a closer look through the process of growing the key ingredients to a popular drink among the 21-and-over crowd — beer. We dive into the science, culture, history and innovation that has transformed this beverage through the years with the people who make it. Sit back, grab a cold one and relax while listening …
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Elaine Frei is a landscape designer by training, but a balloon … artist? sculptor?(take a look and decide for yourself) in her business. Not wanting to settle for making beautiful, artistic spaces with her work, she’s also found ways to make a difference with it, too. While listening, check out the Luft website or their Instagram so you can get a s…
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Do you have a plan of attack against weeds this fall? Controlling and eliminating weed growth can increase your chances of having a successful crop next year. Helena Brand Manager Mark Wayland details the importance of incorporating a fall burndown in your plan of action against weeds. You’ll learn how Barrage HF and Latigo Bold are our recommendat…
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