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Welcome to influencers! The purpose of the series is to build awareness of micromobility and hear from some of the influencers who are making an impact in this rapidly growing industry. Everyone that we speak to will be making a difference in some aspect of cycling or micromobilty. Some will be unsung heroes and others people that you might already know. Our motivation for creating influencers! is to play our part in advancing the causes of cycling and micromobility. We hope you enjoy the se ...
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In many fields we hear about someone who is an ‘overnightsuccess’. But further research usually reveals that they’ve put in years ofhard work before they seem to suddenly start kicking big goals. Kevin Mayne is a great example of this. After completing ascience degree followed by an MBA, Kevin worked in the multinational corporateworld for more tha…
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It’s a hard truth that most of us don’t want to here, but just because we buy and ride a bicycle does not mean we couldn’t further reduce our environmental impact. Sure, bicycles have far lower environmental impacts than cars. They are typically about 100 times lighter, sometimes even more. In the case of e-bikes their battery is also typically abo…
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Chris Nolte is a very quiet spoken, humble guy – especially for an American! After enduring some life changing trauma in the Iraq war, Chris started questioning America’s oil based economic system and compromises that this led to. He became a pioneering retailer of e-bikes in the USA, a heinous crime that earned him a huge fine in New York City! Bu…
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Joshua Hon has decades of experience in the world of bicycle design and manufacture. His father Dr David Hon, founded Dahon (a shortened version of his name) which became a well- known, globally distributed folding bike brand. After working at Dahon for years, Joshua branched out and set up an entirely new company from scratch, Tern Bicycles. Initi…
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Some people seem to live on a higher plane than most of our routine suburban lives. If you look at Oliver Bruce’s resumé he certainly seems to qualify for that category. After an eclectic global education, Oliver has held a wide range of roles including strategic advisor, corporate manager and angel investor. He’s also one of a select group of Edmu…
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As you’ll soon discover, Fiona Campbell is quietly and calmly spoken and rather small in stature. She’s also quite happy to stay out of the limelight. But when it comes to being a true influencer, Fiona is a giant. I know that she’s highly respected by her colleagues and peers. But I suspect that even those that might be trying to block her progres…
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Inside Australia’s Federal Parliament, our elected members decide how to spend an annual budget that now exceeds half a trillion dollars. They also enact laws and make policy decisions that affect every aspect of our lives, including how we move around. There’s only one professional lobbyist inside these corridors of power whose role is to advocate…
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Mike Tomalaris is a household name for cycling fans throughout Australia. For decades he’s appeared on the screen on SBS-TV as a newsreader and sports commentator. But Mike’s face is most closely associated with the Tour de France. He began anchoring the SBS Tour de France coverage way back in the 1990’s. That came to an abrupt end in late 2021 whe…
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Lena Huda has only lived in Australia for a couple of years so far, but has already had more influence here than many achieve in their lifetime. Despite being a busy mother of four young children spaced just two years apart in age, since arriving here, Lena has thrown herself into full-time advocacy work. She’s co-founded two organisations: 30 Plea…
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Tom Flood lives in Hamilton, Ontario, Canada. He’s spent his career in the advertising industry as a ‘creative’. For years a large part of his work was creating campaigns for the auto industry, even though through much of this time he was commuting to work on a bicycle and facing a hostile environment caused by the very products he was helping to s…
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In our sixth episode of Influencers!, we interview FK Day, Executive Vice President of SRAM and Chairman of World Bicycle Relief. Of all F.K. Day’s fine attributes, one of the strongest themes that defines this interview is his genuine humility. F. K., who always goes by his initials rather than his full first name, Frederick, has far more reason t…
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In this entertaining interview, renowned cycling commentator Matt will share in detail three of his secrets that have helped him become ‘The New Voice of Cycling’: ‘Volunteer for the job you want to have.’ ‘Infect as many people as possible with the bike bug.’ ‘Add value to the pictures.’ Matt also shares what life is like behind the scenes when yo…
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If ever anyone has earned the mantle of unsung hero, it would be Warren Salomon. Warren founded Australia’s first national general cycling magazine. He founded, grew and then donated ownership to charity, one of Australia’s largest mass participation bike rides. He led Bicycle New South Wales as both President and later CEO, through a golden era of…
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Steven Drake is one of those people who seems to achieve success at everything that he turns his hand to. He combined a double university degree with an ever-upwards road cycling trajectory that saw him become Australian road champion, race internationally and represent Australia at the Commonwealth Games. Then he seamlessly shifted gears into the …
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Melbourne-based Charlie Farren has spent a lifetime riding bikes and also encouraging many others to ride. She’s the founder of iconic mass participation cycling events including Around the Bay in a Day and the Great Victorian Bike Ride. Charlie has also volunteered her considerable organisational skills as a director of both the Amy Gillet Foundat…
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influencers! Episode Two Preview Charlie Farren
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On 1st September 2021, the next episode in the Influencers! series will be released with Charlie Farren, wife of the late Paul Farren who passionately collected bicycles from bygone eras, to establish the iconic Farren Collection. As we walk through the history of cycling, Charlie talks about her past, her involvement in AusCycling and the Amy Gill…
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Well-known TV presenter Osher Günsberg has a great passion and in-depth knowledge of all things cycling. In the first episode of Influencers, we explore how Osher first became interested in cycling, how his cycling passion changed after he became a husband and father and a sought after media personality. We take a journey through his experience ove…
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Welcome to our monthly influencers! series in which we’ll be interviewing a wide range of people, both face-to face and via video link, throughout Australia and around the world to talk about the future of cycling and the growth of micromobility. Everyone that we speak to on influencers! is making a difference in some aspect of cycling or micromobi…
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influencers! Episode One Preview Osher Gunsberg
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In 2020, Osher Günsberg, the well-known media personality and presenter of the popular TV show The Bachelor, joined the Board of Directors of We Ride Australia, the peak national cycling advocacy group, to make a difference in the world of cycling and micromobility. In this preview of the upcoming Episode 1, we hear from Osher as to why he chose to…
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