In this series Colin Field of inriver explores various ways in which organisations can adopt inriver successfully, taking a step by step approach to implementing inriver and enabling the teams that will use it. In this introduction, find out more about the topics Colin will cover in the seriesBy inriver AB

In this episode we talk to Louise Matsson, Applikation Specialist at J.LINDEBERG. She has experience with PIM from several companies and talks about how it is being new to PIM and how you can grow and find your role. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’…

In this episode we talk to Carl Helgesson at Rankona Mazon about how to rank and sell on Amazon. We also talk about different strategies you can adopt and ne initiatives that Amazon is launching. You will get many good hands-on tips in this episode! We’re always looking for new guests and topics! If you would like to recommend a featured guest or t…

It is time for the world's largest PIM event - PIMpoint Digital 2020. In this episode you get to meet our CEO Thomas Zanzinger and Johan Boström our Co-Founder and CPO. You will also meet some of the other speakers such as Tatianne Smit-Lugo at Intersport and Martin Steffensen at inRiver. Jesper Larsen will talk about what our partners will be doin…

In this episode we are talking to Henrik Skinstad, CEO at Flipside, a company that specializes in solutions around User Generated Content in relation to PIM. Hear about how you can leverage your heroes in your customer community to enhance product experiences everywhere. Also listen Emil Eriksson, Director of Product Management at inRiver about the…

In this episode we are talking to Matt Gorniak, the CEO at Threekit, a company that specializes in 3D visualization, product configuration and augmented reality. Hear about how you can extend your PIM with this functionality to bring additional value to your employees, your partners and your customers. We’re always looking for new guests and topics…

In this episode we are talking to Ritesh Keskar, Director and Sr. PIM Consultant at Perficient about how to justify a PIM investment to C-Level people as well as looking into the particular value of PIM for the furniture industry. Here you can read more about the reasearch around PIM and the furniture industry: The guide: https://www.perficient.com…

In this episode we are talking to Roy Eriksson, PIM Business Development Manager at Consid about Best-of-Breed system architecture for marketing and product information. Understand the roles of different systems like ERP, MDM, PLM, PIM and DAM and the benefits and challenges of having specialized systems. Roy is also a member of the exclusive inRiv…

In this episode we are talking to Mathijs Kok, CMO at Unhyped. Mathijs is an entrepreneur that has a long experience with E-commerce in the Benelux market. He also have his own podcast (in Dutch!) called Ask Mathijs. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’…

In this episode we are talking to Lee Odden, CEO at TopRank Marketing. Lee is an expert within SEO, Content Marketing and B2B influencers. This talk was recorded live on Youtube and you will be able to join PIMtalk every Thursday at 4.30pm CEST / 10.30pm EST from now on. Join us and participate in the disussions! We’re always looking for new guests…

In this episode we are talking to Tom Davis, Global Digital Operations Director at Cartier. We talk about his career where E-commerce and well-known brands really stands out. Tom shares his aha-moments and how he sees that PIM can enable a high-end product experience across all channels. We’re always looking for new guests and topics! If you would …

In this episode we are talking to David Jenkins, Director of Sales at Lexmark and Colin Field, Transformational Change Manager at inRiver that previously worked for the retailer Holland & Barret. We will learn what POS stands for and the cool things you can do when you combine a PIM solution with Digital Signage in your retail stores. We’re always …

In this episode we are talking to Jonas Hessler, Senior Advisor and CEO of Hessler & Co and former Global Web, eCommerce and Digital Manager at IKEA about the digital customer meeting. Listen to when Jonas shares insights and stories from his long career. We’re always looking for new guests and topics! If you would like to recommend a featured gues…

Today's Amazon offers both buyers and sellers huge opportunities in B2B. Listen in as e-commerce expert, Brian Beck, managing parter of Enceiba.com and author of the upcoming book, Billion Dollar B2B ECommerce, shares insights into Amazon and the best strategies to navigate this highly evolved channel. We’re always looking for new guests and topics…

In this episode we are talking to Dietmar Rietsch, CEO at Pimcore about our different approaches to PIM. We talk about benefits and challenges with Open Source and SaaS solutions as well as being Best-Of-Breed vs a Swiss Army Knife. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMta…

In this episode we are talking to Mark Smith, CEO and Chief Research Officer at Ventana Research about the ROI of PIM and how you can build a business case around PIM. Mark shares experiences from his research and gives us insights into trends and implications. Thomas also realizes something about PIM that he has to tell his kids. We’re always look…

In this episode we are talking to Simon Aisen, partner at Immeo about how you can move from tactical to strategic PIM. Simon also shares experience from many Enterprise solutions he has been working on. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to …

In this episode we are talking to Matt Wozniak at Luminos Labs about how you integrate inRiver Product Marketing Cloud with E-commerce. Matt shares experiences from customer cases and from building the Luminosity Episerver inRiver Connector. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on …

In this episode we are talking to Troels Hansen, country manager for Sweden at Logiq. Logiq runs FINFO - the largest database for product information in the construction industry in Sweden. Today, the database contains over 1,900,000 articles from more than 400 suppliers and is steadily growing. Finfo collects, enriches, validates and distributes p…

In this episode we are talking to Hugo Carlén, Project Manager PIM Transformation at SKF about how you can turn marketing outside-in to be a more customer centric company and what role PIM can have in that transition. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don…

In this episode we are talking about Dreamforce 2019, the gigantic community event by Salesforce. The inRiver team Johan Boström, Co-Founder and Evangelist, Mark Joseph, VP Sales North America and Jesper Larsen, Partner Director share their experiences and thoughts from the event. We’re always looking for new guests and topics! If you would like to…

In this episode we are talking to Colin Field, Senior Business Solution Architect at inRiver about how you can prepare for a PIM implementation. Colin has experience around this topic both by being on the customer side as well as in his role at inRiver. We’re always looking for new guests and topics! If you would like to recommend a featured guest …

In this episode we are talking to Jonathan Dropiewski, CEO of priint Americas about how you can benefit from an enterprise print and publishing solution. We discuss different types of applications, the ROI aspects and what the future will bring. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic…

In this episode we are talking to Ruth Stevens at eMarketing Strategy about how to engage B2B buyers. Ruth is an appreciated author and speaker with the whole world as her workplace. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@…

This episode was recorded live at PIMpoint Americas in Chicago on the 18th of September 2019. On stage is Karen Klein, Senior IT Project Manager at New Balance, Dan O’Connor, Head of Product Data Practice at Aware and Mark White, Co-founder at content26. We’re always looking for new guests and topics! If you would like to recommend a featured guest…

In this episode we are talking to Werner & Werner Ulrik Viebke & Ulrik Lilius at Avensia about things to think about when you are working with PIM in the construction sector. Compliance, data hubs, technical specifications, many different outputs and much more. Similar challenges can be found across many industries so this talk can be rewarding for…

In this episode we are talking to Kees Henniphof and Julien Matsis at Bynder about the difference in between DAM (Digital Asset Management) and PIM (Product Information Management) and how these solutions can be integrated in a best-of-breed solution. We’re always looking for new guests and topics! If you would like to recommend a featured guest or…

In this episode we are talking to Ray Grady, SVP & General Manager at Salesforce B2B Commerce. You will learn about what is specific for B2B Commerce and how the rise of Amazon and Alibaba changes the game. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate…

In this episode we are talking to several people at inRiver that are involved in arranging PIMpoint Americas. PIMpoint Americas is the conference where the inRiver Community gathers together to learn about the future of e-commerce, exchange experiences and learn the latest innovations of inRiver Product Marketing Cloud (iPMC) and where it's heading…

In this episode we talk to Dan O'Connor at Aware about the 4 PIM value statements that is crucial to defining and funding your PIM project. You can also download the whitepaper here. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@…

PIMtalk is pleased to have Mike Black, Vice President Marketing, at Profitero. Mike shares how to gain insights from how your products are presented and performing in marketplaces and retailers like Walmart and Amazon. And, we further explore the key drivers that are most essential to increase sales and how this relates to the work you do in your P…

In this episode Peter Michalik, Senior Business Solutions Architect at inRiver talks to Mathieu Kittel-Hudon and Danny Langlois at Absolunet about what it's like to be a PIM Practice Lead and how to implement best-practice solutions. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMt…

In this episode, we talk to Beenish Maqsood at Productsup about Social Commerce. Also check out her personal blog here. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com. Want to know more about PIM? Download this free Wh…

In this episode, we talk to Jussi Rumbin and Milla Matilainen from Solteq about PIM, Robotics and AI. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com. Want to know more about PIM? Download this free Whitepaper!…

In this episode, we talk to Karie Daudt, Senior Commerce Consultant at Perficient about business challenges when implementing technology. Karie also has experiences from being on the customer side as well as working for an E-commerce software vendor. We’re always looking for new guests and topics! If you would like to recommend a featured guest or …

In this episode we talk to Joakim Schultz, VP of Sales at Apptus Technologies AB about the role of good product data in the implementation of automated merchandising. We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com. Wan…

This episode was recorded live at PIMpoint 2019 in Malmö. We talk to Adán Hultgren, Head of Business Development at Sigma around how we can improve search for product information, including images and videos. We also discuss the applications of and optimization for voice-based search. We’re always looking for new guests and topics! If you would lik…

In this episode we are taking a sneak peek at PIMpoint Summit 2019. We talk to keynote speakers Bryan Eisenberg and Andreas Ekström, as well as inRiverians Steve Gershik, Andreas Josefsson and Susanna Mårtensson. Se you at PIMpoint, the largest PIM event in the world! We’re always looking for new guests and topics! If you would like to recommend a …

In this episode, we are talking to Magnus Burén, E-commerce Manager at Menigo Foodservice about how feedback around content performance could strengthen the relationship to suppliers and how gamification could raise the bar when it comes to motivating people to create even better product stories. We also talk to Jesper Gustafsson and Daniel Arrelid…

In this episode, we are exploring the seven deadly digital sins of Manufacturers & Distributors together with Andy Didyk, Vice President Sales and Marketing at Ntara. Change or die! We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@i…

In this episode, we discuss what approach you can take with your PIM project in order to shorten time to value. We are joined by Alex Moss, founder of Aperture Labs, who has a great track record in applying simple but effective methods and tools to really speed things up! We’re always looking for new guests and topics! If you would like to recommen…

In this episode, we define the term 'merchandising' and the similarities between merchandising in a physical store and on an e-commerce website. We are joined by inRiver CMO, Steve Gershik, as well as visual merchandiser Pearl Ferniss from Brothers&Sisters, who is just transitioning from in-store to on-site. At the inRiver Fashion User Forum in Sto…

In this episode, we feature Tomas Köhlman, Business Admin Manager at Axbeautyhouse, which is the largest cosmetics retailer in the Nordics. We look at how retailers can stock their digital shelf through managing product information. Köhlman discusses how his company thrives on external brands through on-boarding their suppliers into their PIM syste…

In this first episode of 2019, we are joined by Matilda Hansson (Digital Product Manager) and David Fuentes (Information Technology) of Dometic to talk about how switching to inRiver PIM benefited their company as a whole. After facing challenges with their current PIM system, it was time for a change. Implementing inRiver PIM ultimately reduced co…

In this episode, we have a historic battle between our translation partners: Languagewire, Lionbridge, Semantix, and Translations.com. The four agencies wait in anticipation as Thomas spins the Wheel of Fortune to determine who goes first in each round. The rounds are 90 seconds long and give each agency the opportunity to pitch their company, solu…

In this episode we talk to Paula Poukka, Chief Customer Officer at Videoly about why product videos are so effective. What different kinds of products videos are there? How much impact can product videos have on your sales? For which industries is there already a lot of content that can be harvested out there on Youtube. Read about the Outnorth cas…

In this episode we talk to Bradley Watson, Sales Manager UK at inRiver about the new research paper "Turning Browsers into Buyers". Discover how to better manage customer expectations, minimise returns and increase revenue for your e-commerce business in 2019. If you would like to recommend a featured guest or topic on the PIMtalk podcast, please e…

In this episode we talk to Henrik Feld-Jakobsen (Vaimo), Magnus Bengtsson (Vaimo) and Emil Eriksson (inRiver) about the omnichannel challenge and the resons why retail companies should look into PIM. If you would like to recommend a featured guest or topic on the PIMtalk podcast, please email us at PIMtalk@inriver.com. Want to know more about PIM? …

This episode was recorded live at PIMpoint Americas in Chicago. It features my co-host Carol Moriello, director of Customer Success and four fantastic ladies from Ethan Allen: Cynthia Coons, Joann Thoms, Marisa Denaro and Charisse Payne. Learn about how they found PIM in the first place, how they mastered it, their challenges and victories and how …

In this episode we talk to Nick Schulte, Vice President at Shift 7 Digital about the Distribution Dilemma that many B2B companies face. Get to know more about the business drivers, problems, opportunities and considerations in order to make a successful initiative in this field. If you would like to recommend a featured guest or topic on the PIMtal…