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This podcast is dedicated to helping young people understand the white-collar business world, its industries, and specific jobs within each industry. By interviewing young business professionals who have found success early on, we will dive into many industries, helping educate the listener on the vast amount of opportunity in the business world. By interviewing these young people, we will learn their path to success that was achieved early on, and how they separated themselves from their pe ...
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The Brand Manual

Fidelis Creative Agency

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On The Brand Manual, two creative agency owners sit down with people who make brand-identity and marketing decisions for companies every day. They pop the hood to find out how these successful businesses are getting the most horsepower for their message and vision for where they’re heading. For fans of “How I Built This”
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AJ, the founder of Gold Smith Properties, started this venture during his college days with a simple dream – to cultivate a steady stream of passive income. Join us as we delve into his remarkable journey, exploring how his unwavering passion for the real estate industry has transformed Gold Smith Properties into a resounding success story that con…
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Udayan Bose founded NetElixir almost 20 years ago. They're an integrated digital marketing agency that focuses on client empathy and doing as much good in the world as possible. Give it a listen, and then check out these resources to find out more about the work he's doing for others- Udaan Social Empowerment Trust (udaan-trust.org) Meet Swathi | U…
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Jackson Rollo is the newest generation at the helm of Rollo Insurance. As president of the agency, he’s constantly looking at the future- figuring out how to build relationships and how to integrate tech to accentuate and not replace quality interactions. He also hosts a podcast that helps young professionals and students find the best white-collar…
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Drew Lewis works at projekt202 in Louisville, KY. They’re on a mission to make better experiences for people everywhere. And, of course, they do that through experience-driven software design. You know, apps- stuff like that. They work with the entire spectrum of businesses, from funded startups to very big enterprises. Drew is an old college frien…
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On this episode of the Brand Manual, we got to hear from CEO Diane Schwartz of Ragan Communications. She is more than qualified to give her great insights on internal and external communications. She even offers thoughts on brand integrity and how you develop that integrity via messaging. She highlights the challenges of the last few years and expl…
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In the seventh episode of season 2, I had the pleasure of spending time with the co-owners of Screen Skinz, Clay Canning, and RaShaun Brown. Clay and RaShaun embody the perfect partnership in business. With Clay's product background and RaShauns background in licensing their business had no chance but to be successful. In this episode, we discuss h…
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In this week's episode, I had the pleasure of interviewing James Scotten. James has been with Rollo Insurance for multiple years, and has developed tons of success at a very young age! James discusses the benefits of working in the insurance industry, specifically focusing on flexibility and building a residual income base!…
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During this episode, we speak with Incoming Financial Advisor Mark French. After he passes his final licensing exam in December, Mark will begin his career as a financial advisor. We speak with Mark about the path that lead him into a career in wealth management. We also discuss how sports and school shaped who Mark is today!…
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We are joined in episode 4 by Marc Bernstein. He is the CEO of an AI company named Balto. In his younger years he created and grew a fitness company, beginning by literally knocking on doors to get clients. He went on to work at a call center, where he would realize the need for Balto. He speaks on the difference in knowing something and actually a…
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Pete and Ali are convicts. They also run a team of convicts in LA, New York, and Australia. Their agency name is a nod to the Aussie history, but it primarily speaks to their convictions. They've built a brand that helps other brands stir up the good kind of trouble to make the world a better place. These were the two most charming and thoughtful c…
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For episode 3, we brought in Ty Malecheck who is a senior associate at The Stone Collection. At only 26, Ty has owned multiple businesses and has a background in whole selling and 3D printing technology. Ty used his time at Texas A&M to create a job for himself. Ty's advice to young entrepreneurs is to find a mentor and never be afraid of being unc…
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During this interview, Luis explains his path from residential realty to owning and operating a capital group in San Antonio, Texas. At the age of 26, Luis oversees a commercial investment property company that focuses on yielding high returns to their investors. Listeners will understand the difference between traditional real estate and investmen…
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Jeff is the Chief Culture Officer at 5. That’s it, the numerical symbol 5. It’s proprietary. The kind of brain that would come up with “5” for a company that buys and sells energy contracts makes for a very fun interview. Jeff is an idea power plant, and he knows the secret to building a great company is by starting with the right people who have t…
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Today’s episode features Brett McCoy from Huck Cycles. He builds e-bikes for people who don’t suck. This episode was a truly great conversation with a jovial guy, building a great product, employing good folks, and doing it all right here in the USA. We’re glad that we have guys like Brett out in the world building good stuff the right way and powe…
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In our final episode of season 1, we were excited to welcome Tucker Hood of Insuredmine to the show. Beginning the season and ending it with insurance professionals was a ton of fun! Tucker at 28 is the Senior Director of Sales for a growing technology company! During episode 20 Tucker shares his experience and vast knowledge of the tech industry!…
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Episode 19 was recorded on the road! For episode 19 we traveled to Salt Lake City, Utah to meet with Jordan Nelson. Jordan is a senior admin with salesforce as is truly a content creator on LinkedIn! Jordan is a go-getter who focuses' on problem-solving. At the age of 22, he owned his own car wrapping business and even grew it to multiple employees…
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For episode 18, I had the pleasure of interviewing Andres Bustamante. Andres is a recent graduate of the University of Texas and has been a licensed realtor since he was 19. Using Real Estate as a way to pay for school and to earn some extra cash, Andres used his network and position as a student to quickly earn well above 6 figures while still att…
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In this episode, I interview Alexnder Trudeau. Alexander is the Territory Manager for Texas' largest Workers Compensation carrier, Texas Mutual. We review the many benefits of the insurance industry and why this is a fantastic industry for young people to join! Either on the carrier side or the agency side, this industry has tons of potential!…
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During episode 14, I interview Derek Adkins. Derek is a relationship manager for Capital Farm Credit in Bryan-College Station. At 26, currently Derek is the only relationship manager in his 20's for Capital Farm Credit in College Station. Derek's love and passion for agriculture are clear in this episode and he discussed with us how that love for s…
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Remember that New Year's resolution you made that never came to fruition? There’s a reason why it didn't work out, and Marco can tell you all about it on this episode of The Brand Manual. Marco Palma is the director of the Human Behavior Lab at Texas A&M University and is doing some fascinating work researching what drives us so we can learn how to…
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In today's episode of The Brand Manual, we have guests Tyler Stillwell & Drew Murr– the entrepreneurial minds behind Banjaxed Solutions. We talk about culture, value, and honesty as they develop a product and service that declutters law firm operations freeing those firms to serve their clients in a more professional way. Tune in to this week's epi…
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During episode 13, I interview Ian Cash. Ian is the Founder and CEO of CTRL golf. After graduating with a mechanical engineering degree from Texas A&M, Ian loved full-scale VR and problem-solving. He went through the McFerrin Center for Entrepreneurship at Texas A&M and combined these two passions creating CTRL. An arm sleeve designed to take the c…
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If you've ever marveled at the genius behind company or product names like Amazon, Tide, or Xerox you can appreciate the artistry behind naming. Today's guest on The Brand Manual is Mike Carr of NameStormers– specialists in naming companies, products, processes, and anything you can think of. Mike has over 30 years of experience in the naming busin…
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In this episode, I catch up with former Texas A&M football player and now the current president of Twin City Property Management, Alex Sezer. Alex is a phenomenal person and at the age of 26 is killing it in the property management space. Owning over 200+ properties at just 26 years old, Alex has a lot of wisdom to share about getting ahead of your…
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In this episode, we visit with former standout Texas AM basketball player, and current owner of Wearhouse to Health, Josh Hampton. In this episode, we discuss owning a business and the traits that Josh has taken from the basketball court to the boardroom. Being a former division 1 athlete, we discuss the success Josh had on the court and how he is …
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In this week's episode, I interview Hannah and Abigail from Boost Your Brand Marketing. They co-founded Boost Your Brand a little over a year ago with a passion for bringing visions to life for all of their customers. We discuss the difficulties associated with being an entrepreneur at such a young age, the benefits of being your own boss, and the …
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This week on The Brand Manual we welcome Jim Stern. He is the founder of visionary and lead strategist for Trexo– an enterprise that helps develop personal discipleship programs for Christian organizations. He uses the word disciple because he helps people follow Jesus and run their race well. We are so excited to have this conversation with Jim an…
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Ben is a 23 year old insurance agent based out of the Seattle, Washington area. As a recent graduate of Oregon State, Ben was recruited by the Partners Group to work in insurance. Ben loves the ability he has to take an industry that can be commoditized by the media and to truly provided an advisor based approach to his customers. In this episode, …
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On this week's episode of The Brand Manual, we welcome Will Hayes of Northwestern Mutual. He is the very definition of a community pillar especially in his work leading entrepreneurs and business owners in 1 Million Cups. Will works hard to bring value wherever he goes and we believe everyone can benefit from this conversation. Tune in now wherever…
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In this episode, I visit with Macy O'neal & Nick Deatherage. Both Macy and Nick are master's students at Texas A&M University and have recently been recruited and choose career paths prior to graduation. We have a wonderful conversation focused on the process of choosing a career. Nick and Macy detail what someone should look for in a company when …
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In this episode, it was my extreme pleasure to have 2x NBA Champion and my personal friend Norris Cole on the show. Deviating from the normal questions, Norris and I discuss the traits he had to build being a professional athlete and how those traits carry over into business. Discussing being a pro in sports and helping young people learn traits th…
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