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Franchising specialist Erik Van Horn reveals the secrets he uses as a franchisee, consultant, investor and entrepreneur. Join us every Tuesday to learn tactical and practical tools that will help you buy, grow, and sell franchises like an expert.
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Why the Salon Suite Concept Is Perfect for Semi-Absentee Franchising With Erin Elgin of Sola Salons
38:26
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Is franchising a salon suite a good idea? The beauty industry continues to grow as more people take personal care seriously, driving more interest in health and beauty services than ever before. We're also seeing more health and beauty professionals transition to independent business ownership. Hence, salon suite franchises are a great way to capit…
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1
Building Unstoppable Teams: Attract, Engage, and Empower Top Talent With Mike Michalowicz
29:56
29:56
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As you start growing your company, you need the right people on your team. Even if you're the CEO, you can’t be the only one leading the company’s direction and strategy. You need a strong team of A-players to challenge your ideas and contribute new ones. Building a strategy should be easy when you have the right people in the right positions. Attr…
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1
How to Grow and Scale Your Franchise Business With Dan Rowe of Fransmart
53:06
53:06
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Emerging brands often find themselves in a competitive marketplace full of established brands. With only a dream and a tight budget, how can these new brands, which are typically rough around the edges, become successful? Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchi…
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1
The Grand Opening Playbook: Steps to a Successful Launch With Brooke Budke
39:34
39:34
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39:34
New beginnings are worth celebrating, so it’s not uncommon for new businesses or franchisees to hold a grand opening event. Whether it’s your first franchise or your 10th, the grand opening is an exciting milestone that must be carefully planned. Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.fa…
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1
The Secret to Achieving Top Franchisee Status in Complex Businesses With Andy Ayers
46:08
46:08
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If you’re contemplating investing in a franchise, one thing you should consider is whether you have the skills required to become a business owner. Although you don’t need a lot of business experience because most franchisors will provide thorough training, there are a number of skills that are extremely helpful, especially if you’re investing in a…
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How to Build Successful Franchisor and Franchisee Relationships With Jeff Herr
25:02
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As you begin your journey into franchising, chances are you will travel along the path many franchisors and franchisees have experienced. For some, it can be a fantastic journey. However, others get frustrated and decide that franchising is not for them. Franchisees go through different stages in their relationship with a franchisor. Franchisors sh…
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The Blueprint for Growing Your Franchise Into Multiple Locations With Jeff Herr
35:04
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Whether you're new to franchising or running a successful business, you may still need guidance on your next steps. Who do you ask for advice when you're in that situation? Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr For the last few episodes…
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1
Key Factors to Consider if You Are a Franchise Buyer With Bobby Brennan
33:48
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Buying a franchise is a complex process, especially for first-time buyers. It's a long-term investment, and it will be one of the most significant investments you will probably make. Hence, the decisions you make during the buying process are crucial. Which franchise concept are you planning to pursue? How do you choose the right brand? What are th…
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Here’s What I Would Do if I Had to Start over as a Franchisee With Jeff Herr
27:11
27:11
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Buying a franchise can be an excellent move for an aspiring entrepreneur who doesn’t want to build a new business from scratch. In a perfect world, franchisees acquire a model that works on every level. However, it is not entirely a walk in the park. There are still a bunch of challenges that may come your way. Join Over 5,500 Franchisees and Franc…
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1
Brand New or Tried-and-True? Choosing the Right Franchise Founder With Jeff Herr
28:32
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A lot of people agree that franchising is more effective than starting a business from scratch. However, it's not as simple as just buying a franchise and waiting for the money to come. Before investing in a franchise, it is essential to have a thorough understanding of all the costs involved in buying and running it. You must know if the ROI would…
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1
Pickleball and Profit: Franchise Diversification Insights from Cookie Tycoon James Maguire
43:02
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The demand for baked goods franchises is on the rise, and people like James Maguire are reaping the rewards of being early in the game. He currently operates seven Crumbl Cookies locations in MA, ME, VT, and NH. But even with the success of his cookie franchise, James decided to diversify and invest in another business—pickleball! Join Over 5,500 F…
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1
To Franchise Or Not To Franchise: The Good And The Bad of Franchising With Joe Attia
1:05:31
1:05:31
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Opening a franchise is an opportunity to start and run your own business without building a brand from scratch. However, it’s essential to understand what’s involved before taking advantage of this rewarding option for starting a business. Franchising is a good way to find business success. But it is not a magic pill. You have to consider a lot of …
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Rankings Ruckus: The Truth About Entrepreneur Franchise 500 List With Tracy Stapp Herold
42:15
42:15
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42:15
As you start looking at brands to invest in, there's one list that you should definitely check on. The Franchise 500 list is said to be a definitive guide for people who want to buy a franchise. And if you’re a franchisor, this is where your hard work is recognized. But you might be skeptical about the integrity of the list. Some even say those who…
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Franchising Trends And Insider Scoops To Watch Out For In 2024 with Jeff Herr
41:33
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As the new year starts, you get excited about new opportunities and a chance to build a better future. You may want to dive into entrepreneurship or invest in 2024, and perhaps you're wondering if that's a good idea. Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE If you plan to venture into franchising, valu…
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1
Build Your Wealth & Create Freedom Through Franchising With Brian Beers
47:26
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Many believe buying a franchise is an easy way to make money. Opening a franchise can indeed be a lower-risk way to start a business, and it can be pretty profitable, but it’s not for everyone. Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE First, there are several hoops you’ll need to jump through if you de…
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1
Erik Van Horn Answers Your Burning Questions About Franchising
38:05
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Everyone talks about work-life balance, but is it possible to achieve that? Today, Erik lets us in on how he starts his day on his ranch, living with his family, ducks, chickens, and other farm animals, plus his adorable puppy named River (who was accused of being a chicken killer!). Join Over 5,500 Franchisees and Franchisors in our FREE Private F…
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The Recipe Behind Dirty Dough's Success With Bennett Maxwell and Jill Summerhays
47:28
47:28
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Late at night, when you can't sleep or are thinking about something, a choco-chip cookie with a warm glass of milk is your best companion. But what makes cookies so lovable? For one, the smell of freshly baked cookies is so heavenly, and they are so yummy! But mostly, a cookie is your best friend when you just want to be with yourself. That's proba…
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The Story Behind Hawaii Fluid Art With Maya Ratcliff
59:05
59:05
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Art can bring a new sense of joy into people’s lives. Having a creative outlet and being part of a community with shared interests can be fulfilling. If you’re an entrepreneur who wants to help people gain a unique and joyful experience through art, this episode will inspire you. Join Over 5,500 Franchisees and Franchisors in our FREE Private Faceb…
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The Brilliance of Boring Businesses With Justin Donald
37:05
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As a business owner or investor, it's too easy to become caught up in pursuing the next big thing, But what if someone told you that building wealth can also involve following the most boring options? ⚠️ For a limited time, Justin is offering a Free Strategy Session to our podcast listeners who would like to explore their options to become a Lifest…
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Adding a Third Brand: Franchise Growth & Diversification With Anne Marcovecchio
42:35
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Many people dream of escaping the nine-to-five grind and establishing their business. But how many of them become successful? What does it take to become a thriving entrepreneur? Why venture into franchising? Those are the questions that Erik and his guest, Anne Marcovecchio, are answering today. Join Over 5,500 Franchisees and Franchisors in our F…
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1
Critical Success Factors For Emerging Brands With Front Street Equity Partners
53:11
53:11
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So, you want to dip your toes in franchising. Great! But before you look at your financing options for buying into a franchise, you must understand how to determine the market value of the business. When it is time to have that conversation, both buyer and seller must agree on the business valuation and other fees. Join Over 5,500 Franchisees and F…
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Video Storytelling Secrets to Grow Your Franchise With Trevor Rappleye
37:50
37:50
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For as long as anyone can remember, storytelling has been used to share information and make meaningful connections. But how can storytelling showcase your brand story and grow your business? Many people in the franchising world are missing out on a critical aspect of storytelling. Today’s consumers want more than superb products and services that …
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Insider Tips and Tricks to Building a Franchise Empire, From The Wolf of Franchises
54:13
54:13
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Many say franchising is easier than building a business from scratch, but it's not as simple as you think. While buying a franchise can be advantageous when starting a business, you'll typically need a significant upfront investment. You must pay an initial fee for the right to operate under a franchisor's established brand and business model. Join…
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Franchise Marketing Strategies For Multi-Location Businesses With Madeleine Zook
48:10
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Have you ever wondered how the biggest and best brands approach their branding strategy, franchise development, employee recruitment, and localized marketing on a daily basis? How do they know what’s working, what’s not, and what else can they do to excel in franchise marketing? Today's guest has some excellent insights for you, whether you're a fr…
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1
Don't Buy a Franchise Unless You Know This With Bobby Brennan
53:37
53:37
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53:37
If you’ve always wanted to run a business but find the startup phase overwhelming, you should consider purchasing a franchise instead. When you buy a franchise, you essentially borrow another company’s proven business model, which is a much safer bet for starting a new business. While this has its advantages, there are also disadvantages to franchi…
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1
Here’s What It Actually Means to Build Brands With Rich Moyer
46:17
46:17
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Many people dream of owning a business and being in control of their destiny. However, knowing where to start can be difficult if you've never run a business. Fortunately, working with advisors and being good in sales can be your key to success. Today's guest shares his experience starting and growing his brand. Join Over 5,500 Franchisees and Fran…
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Why You Should Be Data-Driven in Franchising with FRANdata's Edith Wiseman
51:54
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If there's a way for you to get a competitive edge in franchising, wouldn't you take it? In this episode, we delve into the pivotal role of data-driven research from FRANdata. Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE FRANdata works with clients on their most challenging performance issues, investing si…
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How to Find the Best Franchise Location With Jonathan Hill
50:15
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When you’re about to purchase a home, one of your primary considerations is location. The same consideration applies when you’re looking to buy a franchise. Whether opening a physical store or operating the franchise from within your home, your overall location can play a big part in your success. If you're looking for a new site or about to sign a…
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How to Be a Great Salesperson by Asking the Right Questions With Phil M Jones
44:47
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Have you ever walked into a store where the salesperson immediately gave you a pitch for their latest product without asking what you need first? Many salespeople assume they know what the customer needs. But instead of making assumptions, the best way to approach a prospect is to ask better questions and make the conversation count. Join Over 5,50…
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Proven Strategies That Will Make You an Unstoppable Entrepreneur with The Muscle Keaton Hoskins
51:47
51:47
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What does it take to succeed in multiple business ventures? How do you become massively successful in all areas of your life? Join Over 5,000 Franchisees and Franchisors in our FREE Private Facebook Community HERE. Let's find out from Keaton Hoskins. You may recognize him as ‘The Muscle’ from the hit TV show Diesel Brothers. But who is the man behi…
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1
Franchising for Impact: Magen Bynum's Story With Magnolia Soap and Bath Co
48:03
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Have you ever visited a store and cannot find your desired product? What do you do? Do you settle for the next best thing? Not for this mom. When Magen Bynum began looking for alternatives for her daughter's sensitive skin, she discovered that most soaps are closer to detergents than traditional soaps. That's when Magen decided to make it her missi…
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Mastering Franchise Dynamics: The Role of Franchise Associations and Advisory Boards With Alex Klaus
53:44
53:44
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53:44
Are you ready to tap into the wealth of knowledge and support that comes with being part of a franchise system? When you become a part of a franchise, you're not just opening a business. You're becoming a member of a close-knit community of experienced entrepreneurs. In this tight-knit network, you can access a treasure trove of franchise advice an…
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A Deep Dive on Multi-Brand Franchising With Justin Sharbutt
38:09
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Franchising continues to be a popular business model in today's competitive market. Entrepreneurs can leverage the success of an established brand instead of building a business from the ground up. Today's guest has taken franchising to the next level by investing in different brands, resulting in immense growth and profitability. Justin Sharbutt i…
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Is Hiring a Franchise Consultant Worth It? With Trent Halvorson
44:13
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Are you thinking about buying or selling a franchise? If you are relatively new to the franchising process, you might want to work with a franchise consultant who can give you the most objective perspective possible. But what exactly is a franchise consultant? If you are a franchise owner or planning to become one, is hiring a franchise consultant …
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Passive Investing With Franchisee Operating Partners With David Lawver
42:45
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42:45
Launching a successful franchise or any type of business requires making the right decision about several things. Site selection is among the most important of all the decisions you’ll need to make. Even if a franchise is in a growing market with a great marketing strategy, selecting the wrong site can prevent it from succeeding. In fact, choosing …
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From Rivals to Allies: How Life's Lessons Molded Us With Jeff Herr
48:18
48:18
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48:18
Much of our life experiences shape who we are and become filters to how we view the world and process new information. They help us understand ourselves and others better. In this episode, Jeff Herr returns to chat with Erik about their big AHA moments, the challenges and adversities that helped shape them, their work ethics, and how everything tra…
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From Flipping Couches to Building Multiple Business Empires With Ryan Pineda
54:33
54:33
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Imagine you're a family man with no stable source of income. What would you do to earn money to support your family? Being pushed to the edge made Ryan Pineda realize his capabilities. He discovered he had entrepreneurial skills, and with the support of his wife, he went on to build a successful real estate business. How did Ryan do it? He will sha…
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Building Jimmy John's Brand on Grassroots Marketing With Gregg Majewski
49:44
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Food is a necessity, and in today's busy world, many people choose to have food delivered to their doorstep rather than cook. This makes quick-service restaurants with freaky fast delivery in demand. But does that mean they find success more quickly than any other kind of business out there? What makes food brands like Jimmy John’s a success? Today…
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Building Your Dream Team to Scale Your QSR Business With Wyatt Batchelor
47:14
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What do Burger King, KFC, and Jimmy John’s have in common? These brands are known for their tasty meals and quick service. They are quick service restaurants (QSR), commonly known as fast food restaurants. The QSR setup has also become the most popular choice of food business among restaurateurs and franchise owners. Why would you want to invest in…
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Unlocking the Secrets of Wealth: A Conversation With Greg Smith on Living Through 8-9 Economic Cycles
43:31
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Ever wondered what it's like to be wealthy? If you have more money than you can spend, how would you spend your days? How would you make investment decisions? If you're interested in knowing what ultra-high-net-worth families do compared to other families, that's one thing Erik and Greg Smith discuss in today's episode. They also talk about economi…
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Scaling Against the Odds: Derek Landino's Franchising Story
56:08
56:08
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56:08
How do you define success, and what are you doing to achieve it? Many people equate money and power with success. For others, it's the freedom to choose how you want to spend your days. Success is a very personal thing. What drives one entrepreneur may not be the same thing that drives you. Success in life is whatever you define it to be. So, what …
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Empowering Women Inside and Out: How Melanie Richards Disrupted the Spray Tanning Industry
57:45
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Spray tanning is a booming business with no sign of slowing down. An important step to starting a spray tan business is determining what spray tan solution you'd like to provide clients. That solution is what separates goGLOW from other spray tanning services. As Melanie Richards would say, “It's not a 'spray tan'; it's a goGLOW.” Melanie's path to…
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1
Boosting Enterprise Value: Insider Tips for New Franchisors With Bobby Brennan and Jeff Herr
50:44
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Are you looking to skyrocket your enterprise value and attract top-tier franchisees? Join Erik on this enlightening episode as he sits down with industry experts Bobby Brennan and Jeff Herr–his partners from Front Street Equity Partners. With their unparalleled experience in franchising, they unveil invaluable insights that every new franchisor nee…
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Beyond the Grind: Unleashing the Secrets to Sustainable Success With Brad Sugars
51:55
51:55
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51:55
Are you thinking about starting your own business? Consider buying a franchise if you don't want to build a business from scratch. Franchising is the best business model for many reasons. But, just like any business, it also comes with challenges, especially when you're not getting the proper support from the franchisor. Now if you're the franchiso…
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Unlock the Power of Digital Marketing: Supercharge Your Franchise Success With Dennis Yu
58:50
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Hey, franchisors and franchisees! Are you ready to revolutionize your business and reach new heights of success? Look no further than the game-changing world of digital marketing strategy. In this dynamic era, where online presence is everything, a well-crafted digital marketing strategy is the key to capturing the hearts and wallets of your target…
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The Mompreneur's Journey: Succeeding as a Hand & Stone Multi-Unit Franchisee with Tara McLain
42:12
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42:12
Taking care of a family can be a full-time job, but if you’re a woman who dreams of being a business owner and a cool mom, then a franchise can be a good choice. Franchising can be a great way to find flexibility in the workplace while gaining financial freedom. But how do you balance being a mom and running a business and all the things that come …
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Designing Your Dream Life: Dave Allred's Path to Financial Freedom and Fulfillment
1:01:29
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Imagine you're 17 years old, living with your little brother in a tiny house with no heaters, the roof leaking and caving in, and cockroaches everywhere. The only job you can get is a minimum-wage job at a flag pole factory, so you and your brother lived on fast food and ramen noodles. What will you do to reset the standards of your life? Do you ev…
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Breaking Boundaries: Jeff Herr and Zack Fishman on the Rise of Young Entrepreneurs in the Franchising World
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Are you ready to dive into the world of franchising and discover the next big thing? In this episode, Erik and his guests, Jeff Herr and Zack Fishman, explore the exciting world of franchising and its evolution, focusing on emerging trends and brands. They also talk about the younger generation in franchising, labor issues and how to solve them, th…
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Unleashing Success: Insights from Adam Lyons on Business Strategy With Solutions and Predictions
52:00
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52:00
Who would have thought that a janitor could be responsible for boosting the revenue of over 2,100+ small businesses since the 2020 pandemic? Adam Lyons used his unique skillset to launch The S.M.A.R.T Blueprint to help companies thrive during these challenging times. And it's not just small businesses that have benefited from his expertise. Some of…
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Partnering for Success: Alex Yeater and Drew Brees' Secrets to Building a Thriving everbowl Franchise
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42:40
Is it better to run a business alone or with a partner? Of course, there are pros and cons to both. However, partnerships certainly offer fantastic benefits. Take Alex Yeater, for example. He is an everbowl Area Representative who has partnered with people to build something bigger. Alex is an Area Representative with everbowl in the Midwest, South…
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