SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.
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SEO 101 Ep 466 - Chapter 9 of the SEO 101 Learning Series
50:58
50:58
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The final chapter of the SEO 101 learning series begins with unveiling crucial SEO tactics emphasizing user experience, adaptive rankings, and strategic metrics. Discover optimization simplicity, gradual expansion, and the need for expert support. Explore the value of quality backlinks, effective site management, and AI trends. Gain competitor insi…
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SEO 101 Episode 465 - Testing Generative AI for Search and Other SEO Essentials
36:40
36:40
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Explore pivotal digital shifts in SEO in our latest episode. From Google Analytics updates to peeks into generative AI at Perplexity and Google, this episode covers essential topics like YouTube video management tips, WordPress vulnerabilities, and questions from listeners. Gain expert advice on refining SEO strategies for online growth and perform…
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SEO 101 Ep 464 - Chapter 8 of the SEO 101 Learning Series
45:20
45:20
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Discover top-tier SEO strategies for digital excellence. Unpack paid ads, organic SEO, link building, local SEO, and social media tactics. Stay updated on industry trends, monitor competitors, and prioritize customer care. Tune in for expert advice on optimizing your digital strategy for success! Advertising Inquiries: https://redcircle.com/brands …
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SEO 101 Epsiode 463 - SEO Insights: Updates, Algorithms, AI, and Common Issues Explained
48:08
48:08
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Dive into the latest SEO trends: Google's cache link removal, correlations between website features and algorithm updates, impact of Negative LSA, AI-generated content preferences, and tips to resolve common SEO issues. Stay informed and navigate the digital landscape with expert insights and practical advice. Advertising Inquiries: https://redcirc…
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SEO 101 Ep 462 - Chapter 7 of the SEO Learning Series
45:48
45:48
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Explore advanced SEO strategies in this 7th chapter of the SEO 101 Learning Series, from optimizing organic SEO to mastering local SEO and content creation with AI, gain expert insights! Also learn whether you should continue paid ads if your rankings soar and some effective social media management tips. Elevate your online presence with actionable…
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SEO 101 Episode 461 - Ranking Drop Bug, WordPress Speed, and SEO Questions
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Explore the latest SEO developments, including a potential Google update, bug fixes, WordPress speed enhancements, and Google's AI-powered Chrome update. Plus, listener questions were answered on URL versions and server errors. Stay informed and boost your SEO game with this episode! Advertising Inquiries: https://redcircle.com/brands Privacy & Opt…
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SEO 101 Ep 460: Chapter 6 of the SEO 101 Learning Series
53:24
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Explore the fundamentals of SEO in this 6th episode of the SEO 101 Learning Series. Discover essential tools like Google Analytics and SEMRush, low-cost rank tracking options, and custom dashboards for data centralization. Learn effective evaluation techniques, cost-saving strategies, and the importance of monitoring site health. Stay updated with …
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SEO 101 Episode 459 - Google's 2023 Updates, Gemini 1.0, and SEO Insights
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In this episode of SEO 101, we take a quick break from the learning series and delve into Google's October and November 2023 core updates, share insights on handling ranking fluctuations, and explore Google's groundbreaking Gemini 1.0. We also cover essential SEO news, including the return of "how-to" rich results and Google's response to Canadian …
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SEO 101 Episode 458 - Chapter 5 of the SEO 101 Learning Series
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Discover the art of effective link-building in this 5th episode of the SEO 101 Learning Series. We cover guest posts, press releases, and safe linking tactics, shedding light on "nofollow" links. Plus, we explore social media's impact and reveal influencer marketing and podcasting insights for effective SEO. Tune in for more essential SEO knowledge…
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SEO 101 Episode 457 - Chapter 4 of the SEO 101 Learning Series
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In this 4th episode of the SEO 101 Learning Series, dive into the world of Local SEO and discover essential tips for local business success. Learn how to optimize your online presence, create a standout Google Business Profile, and employ effective strategies to connect with nearby customers. Boost your local market visibility today! Advertising In…
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SEO 101 Episode 456 - Chapter 3 of the SEO 101 Learning Series
1:01:53
1:01:53
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In this SEO 101 podcast episode, we delve into the fundamentals of Search Engine Optimization. Learn about optimizing web page elements, crafting effective content, using structured markup, and essential tools for SEO success. Perfect for the beginner, discover actionable insights to boost your website's visibility. Advertising Inquiries: https://r…
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SEO 101 Ep 455: Chapter 2 of the SEO 101 Learning Series
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44:49
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Unlock the fundamentals of SEO planning in this episode! Discover market insights, keyword strategies with SEMRush, competitor analysis, realistic goals, effective social media planning, and essential tool setups. Lay the groundwork for SEO success as we explore the core principles of digital visibility. Advertising Inquiries: https://redcircle.com…
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SEO 101 Episode 454: Chapter 1 of The SEO 101 Learning Series
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This episode is Chapter 1 of a multiple episode series for learning SEO fundamentals. In this chapter Ross and Scott discuss the Beginning of SEO with a focus on the absolute basics of search engines and their growth to now. The topics discussed include what SEO is, why it is named that, who the noteworthy search engines are, their marketshare, and…
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SEO 101 Episode 453: SEO Updates, Google Changes, WordPress 6.3, and Review Strategies
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29:28
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In this episode of the SEO 101 Podcast, we discuss an anticipated Google algorithm update, Danny Sullivan's views on AI-generated content, and the diminishing link reports in Google Search Console. We also cover Google's bug fix in News indexing, the discontinuation of the related search operator, and the performance-enhancing WordPress V6.3 update…
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SEO 101 Epsiode 452 - Google Updates & AI Reviews: SEO Essentials
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Join us in this SEO 101 Podcast episode as we explored the latest Google updates, AI-generated reviews, critical vulnerabilities, and essential SEO tips. Stay informed on search engine developments and optimize your online presence with key insights and expert advice. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://re…
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SEO 101 Ep 451 - Bing Compares Sizes, Local Landing Page Tips, and Schema with AI
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Bing went there and compared AI sizes with Google. After some snickering, Ross and Scott discuss the new changes to dot AI as a top level domain vs a country code domain, Google’s mobile-first indexing, and how to use ChatGPT for schema markup creation. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/pri…
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SEO 101 Ep 450 - Google Bugs, Why Blogs Rock, and More Algorithmic News
34:25
34:25
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Google has had a few bugs as of late that are discussed here, along with some valuable anecdotes about existing client SEO issues that you should avoid, the vast importance of blogs and why, and much more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy…
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SEO 101 Ep 449 - AI quits Google, Google UA Historical Data, Google Search Ranking, April 2023 Updates, and More.
26:07
26:07
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Ross and Scott discuss AI pioneers quitting Google to warn about the technology’s danger; the use of historical data to evaluate search quality, and more Google updates. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacyBy WMR.FM
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SEO 101 Ep 448 - Project Magi, the Product Review Update, and More Bing
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April’s latest and significant Google product review update is discussed along with the announcement that Google is building a new search engine codenamed Project Magi. The hosts discuss the recent changes to the search landscape… most notably that Bing is in the news more often. This full episode continues with more search engine news worthy of yo…
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SEO 101 Ep 447 - Ranking Updates, Snippet Mistakes, Google Bard, and More.
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28:40
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Another broad core update is unleashed, improvements to the Search Status Dashboard, a tip for video SEO that you don’t want to miss, and more insights into the good and bad of AI for SEO. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacyBy WMR.FM
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SEO 101 Ep 446 - ChatGPT for Keyword Research, Google Product Reviews Update & More
22:06
22:06
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More information continues to be revealed about Google’s Product Review Update. Ross and Scott review more about ChatGPT and SEO, plus a local SEO tip, and more thoughts from Google’s John Mueller. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacyBy WMR.FM
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SEO 101 Ep 445: Bing and Bard AI Discussed - Plus Google will Help with Analytics 4 but Don’t Rely on That
32:53
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Google says they will automatically set up Google Analytics 4 for anyone who hasn’t done so… but it comes with serious caveats you need to be aware of. Also, AI chat is all over the news right now and for good reason, it is changing the way we work! Ross and Scott discuss the latest news on AI for SEO and the teased releases of AI for search from B…
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SEO 101 Ep 444 Google’s Many Latest Updates and the Impact on AI Content
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Scott and Ross discuss the long-running round of Google algorithmic updates and their respective (but significant) impact on search results. They discuss the impact of the helpful content update on AI written content and finish off the episode with the answer to an SEO 101 listener question. Advertising Inquiries: https://redcircle.com/brands Priva…
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SEO 101 Ep 443 New Google Search Status Dashboard, December Google Helpful Content Update, Link Spam Update, and More.
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The hosts started the show by reminiscing on the beginning of Search Engine Land which is now celebrating its 16th birthday. Next up, was the New Google Search Status Dashboard which reports widespread issues for site owners. Other topics discussed include the latest news on the Google Helpful Content Update that targets low-quality content created…
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SEO 101 Ep 442 Impact of Backlinks on Ranking, Duplicated Website Content, AI-altered plagiarized content, and More.
30:54
30:54
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The hosts started the show by discussing the lawsuit Google filed against a company promising Page 1 rankings. Other topics discussed include duplicate website content, the impact of backlinks on ranking, Google algorithms to detect & demote AI-altered plagiarized content, HTTP/3 as a factor in ranking, and much more! Advertising Inquiries: https:/…
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