You are not alone! Navigate the jungle gym of marketing and advertising career advancement with two pros (and moms) that have decades of work + life strategy to share. With hosts Kelly Callahan-Poe and Julia McDowell.
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Episode 51: Find Your Funny with Marta Ravin
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Learn how to unlock your productivity and creativity through meaningful connection and humor with award-winning showrunner, executive producer, and comedian Marta Ravin. Marta helps next-generation leaders find the secret sauce to leadership by embracing authentic leadership with a sense of humor.By Kelly Callahan-Poe & Julia McDowell
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Episode 50: Writing Your Way Ahead in Advertising with Thomas Kemeny
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Thomas Kemeny shares his journey as a copywriter and author of the book Junior: Writing Your Way Ahead in Advertising. Thomas provides tips on writing, presenting, and pitching, and explains why juniors are the lifeblood of an advertising agency.By Kelly Callahan-Poe & Julia McDowell
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In this episode, Karen F. Geiger, author of Storied Life Journal: Ancient Wisdom for Modern Living shares how journaling helps you design a life with more stories. Karen will cover the benefits of journaling as a regular practice and demystify the difficulty of journaling with helpful techniques and prompts to help you connect to the page and tell …
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Episode 48: The Life Brief with Bonnie Wan
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In this episode, Bonnie Wan shares her journey as an advertising brand strategist and author of the book The Life Brief: A Playbook for No-Regrets Living. Modeled after the ad agency creative brief, the life brief is a playbook that will help readers unlock clarity in a part of life that matters most. You will learn Bonnie’s three-step practice wit…
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Episode 47: Inclusify with Special Guest Dr. Stefanie Johnson
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In this episode, Dr. Stefanie K. Johnson, PHD talks to us about her Wall Street Journal Bestseller Inclusify: The Power of Uniqueness and Belonging to Build Innovative Teams. You will learn the most transformative leadership skills of tomorrow, how to build stronger relationships with your team, practical strategies to become an Inclusifyer, and ho…
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In this episode, Amy Saidman from Story District teaches us about storytelling. You will learn the biggest challenges facing storytellers, how to address them, the key elements of a good story, and tips to improve your storytelling skills.By Kelly Callahan-Poe & Julia McDowell
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Middle managers play a crucial role in organizations bridging the gap between top-level management and front-line employees. But it takes the right combination of skills, visibility, and strategic networking to help middle managers get noticed. Listen to host Kelly Callahan-Poe and special guest Carli Sidoti from Buttoned Up Consulting talk about t…
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Episode 44: How to Get Unstuck in Your Career
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There are times when you feel stuck in your career and need a boost! Carli Sidoti, a brand and marketing strategist, talks about how she was able to get unstuck in her career with a big transition. Learn five ways to get unstuck in your career.By Kelly Callahan-Poe & Julia McDowell
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Episode #43: How to Have Difficult Conversations
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Colette Fortin, a divorce mediator turned business coach provides a framework for having difficult conversations that may change your perspective on how to view tough conversations. Learn the types of difficult conversations, different ways to view them, and how to get to the zone of yes using the model and continue the path forward.…
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Episode 42: Surviving & Thriving After a Layoff
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Layoffs are a fact of life if you work in marketing or advertising. Marketing leadership coach and consultant Elizabeth Coluby shares her personal experience and tips on how to survive and thrive after a layoff.By Kelly Callahan-Poe & Julia McDowell
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Episode #41: 5 Ways to Sell Yourself: Entry-Level Interview Tips
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In this episode, Kelly Callahan-Poe and Julia McDowell provide 5 entry-level interview tips for marketing and advertising jobs. Today employers take an average of 6-8 seconds to review a resume. While hard skills make up the majority of a resume, it’s the soft skills that make or break your ability to get hired. Learn the top 5 ways to sell yoursel…
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In this podcast, Kelly Callahan-Poe chats with Sara Madera, a career coach for working moms about motherhood and ambition. They discuss the impact of kids on your career, tips for how to create success across work, life, and family, and why Sara has so many clients from the marketing/agency world.By Kelly Callahan-Poe & Julia McDowell
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The Purpose Pursuit: An Empowering Career in Mission-Driven Marketing
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In this episode, Kelly talks to Opeyemi Oluwole, Senior Vice President, Consumer Engagement at Teledoc Health and a Board Member at Stride. Opeyemi and Kelly discuss their mutual passion for mission-driven marketing and how marketers can be a force for good in the industry.By Kelly Callahan-Poe & Julia McDowell
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Episode 38: Advocating for Advertising with Special Guest Cary Hatch
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In this episode, Kelly talks to Cary Hatch, former CEO of MDB Communications about her 40-year passion as an advertising evangelist advocating for the power of communications to elevate the profile and stature of brands, causes, and organizations. Cary talks about her rise to become CEO and Owner of MDB Communications, provides her input on the sta…
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Episode #37: LGBTQ+ Talent Mentorship & Support
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Alan Brown the Founder and Chair of DNA, an LGBTQ+ and minority-owned advertising agency, highlights the Project 47 Pledge, a vehicle for advertising agency leadership to commit to mentoring LGBTQ+ talent to aid in career advancement. Alan talks about the challenges workers face in finding sympathetic mentors and provides strategies for employers a…
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Episode #36: Workplace Mental Health: Creating a Culture of Support with Taylor Adams & Khendra Lucas from Mental Health America
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In this episode, Kelly interviews Taylor Adams & Khendra Lucas from Mental Health America on workplace mental health. Taylor and Khendra share Mental Health America stats on the state of the mental health crisis in America and how COVID-19 has impacted mental health in the workplace. They share strategies on how to support colleagues who may be str…
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Maximize Your Internship with Special Guest Imogen Stephens
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As an intern with Williams Whittle, Imogen Stephens shares the skills she learned on the job and her advice on how to get the most out of your internship.By Kelly Callahan-Poe & Julia McDowell
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Episode 34: How to Create a Vision Board and Manifest the Life You Want with Special Guest Keri Shull
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In this episode, Julia interviews her life-long friend Keri Shull, successful entrepreneur and founder of the Keri Shull Team, the top-selling real estate team in D.C., Maryland, and Virginia area, about the power of vision boarding. Keri gets into the details of how you can create a vision board, apply it to all aspects of your life including your…
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The Power of a Blended Marketing and Communications Approach with Special Guest Jason Teitler
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In our first episode with a marketing Dad, Julia and Kelly talk to Jason Teitler, Special Olympics Senior Vice President of Global Communications and Brand. Jason talks about his career on both the agency and client-side and shares his perspective on the importance of alignment in marketing and communications.…
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Marketing Words: Overused or Still Relevant?
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In this episode, Julia & Kelly talk about the most overused words in marketing and vote on which words are still relevant and which ones need to go. All marketing professionals have words and phrases that grate on them from the marketing funnel and flywheel to integrated and multi-channel marketing to digital.…
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In this episode, Kelly shares with Julia the story of her 2020 commitment to read a business book a week and shares her favorite authors, books, and quotes for inspiration.By Kelly Callahan-Poe & Julia McDowell
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In their 30th episode, Kelly and Julia are tackling the age-old question for marketing and advertising professionals – what’s better, agency side or in-house? There are pros and cons for both sides, so join in on the conversation to figure out what’s your best next move.By Kelly Callahan-Poe & Julia McDowell
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How to Optimize Your LinkedIn Profile with Special Guest Andrew Lawless
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In this high energy episode, Julia & Kelly talk with Andrew Lawless, a certified High Performance Coach. Andrew guides us through the top five mistakes people make with their LinkedIn profile, the three guidelines to finding your niche, and the key information that should be highlighted in the ideal profile.…
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How to Light Your Creative Spark with Special Guest Eva Day
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In this episode, Kelly & Julia chat with agency Creative Director Eva Day to learn How to Light Your Creative Spark. As a 30-year advertising agency vet, Eva shares how she manifests ideas with her creative posse, a sense of humor, and some good deeds as sprinkles of inspiration.By Kelly Callahan-Poe & Julia McDowell
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Tools to Avoid Burnout with Special Guest Aneta Kuzma
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By Kelly Callahan-Poe & Julia McDowell
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In this episode, Julia & Kelly discuss the four categories that affect productivity; focus/clarity, organization, time management, and pace, and provide tips, tools, and hacks for each one.By Kelly Callahan-Poe & Julia McDowell
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In this episode, Julia & Kelly discuss the 5 ingredients for success in a client-agency relationship and how to navigate change when you know it's inevitable. They also talk about what to do when you have been sent in to "right the ship."By Kelly Callahan-Poe & Julia McDowell
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This special episode is dedicated to the people who helped us the most in our careers -- our professional journeys and our personal journeys -- our parents. As a working mom, Julia’s Mom talks about not letting others define you, doing what’s best for you and your family, and not undervaluing yourself. Kelly’s Mom, a former teacher, focuses on the …
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How to Become a Better Writer with Allison Philips
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By Kelly Callahan-Poe & Julia McDowell
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How to Prosper in Life, Love & Work with Special Guest Kelly Francis
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In this episode, we interview Kelly Francis, a certified life/motivational coach, keynote speaker, and the founder of KellySUITE, a business created to mentor and motivate career women., Kelly overviews her goal setting process called the Prosperity Effect that provides a road map to help you achieve your goals faster. From breaking patterns and ge…
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How Power Moms Navigate Work & Life with Special Guest Joann Lublin
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In this episode, we interview Joann S. Lublin, a Pulitzer Prize-winning journalist, leadership speaker, and author of the book Power Moms: How Executive Mothers Navigate Work and Life. Joann compares the first wave of power mom executives to the next generation, demonstrating how far working mothers have come—and how much further they'll need to go…
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How to Land a Marketing Job with the Help of a Recruiter with Special Guest Heidi Parsont
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In this episode, we talk with Heidi Parsont, the founder of Torchlight Hire, a recruitment agency that places candidates in marketing, communications and creative roles. Heidi provides job candidates with advice on how to make your resume and LinkedIn profile stand out using personal branding. She also provides valuable insights into today's job ma…
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From Ad Agency to Entrepreneur...How and When? with Eurah Lee, KaMi Social Media Agency
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In this episode, Julia talks with Eurah Lee, a fellow agency girl who also jumped ship and joined the creative gig economy as an entrepreneur. They talk about the value of internships and mentors, the difference between the DC and NYC agency environments, and how and when they made the move from agency to entrepreneurs. If you're contemplating your…
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The Working Wardrobe that Works for You with Special Guest Tara Luizzi
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In this episode, we talk with professional stylist Tara Luizzi from Tara Styles DC on how to build a working wardrobe when you're first starting out, navigating changes to your body (helpful hints for dressing the Mom-Bod), and getting the most out of investment pieces. We answer a lot of your (and our) burning wardrobe questions: Should you try ou…
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In this episode, we talk about why you should and how you can develop your own personal brand. Become the "CEO of ME" and define your why, choose your platform(s), and start sharing your expertise alongside demonstrating your personality. Join us for a lively discussion on personal branding and the value it will bring to your career. We also pull o…
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Understanding the power of business coaching with Jill Rogers
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In this episode, we pull back the curtain on all the things you wondered about leadership coaching and why YOU need a coach of your own! Jill Rogers, an entrepreneur, Associate Certified Coach (ACC) with the International Coaching Federation (ICF), and MOM, talks to us about her journey to becoming a coach, the principles of leadership coaching, an…
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Feminine Energy & Becoming a Conscious Leader with Guest Kelly Campbell
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In this episode, we learn about conscious leadership with business and self-transformation coach Kelly Campbell. Kelly explains how to harness and balance feminine and masculine aspects (not gender-based). By integrating these qualities, you can become a more receptive and collaborative version of yourself which leads to greater trust and more pred…
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How to Slay Your Dragon, with Katherine Wintsch of The Mom Complex
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In this episode, we interview our very first guest, a powerhouse woman and new author, Katherine Wintsch. She is the founder and CEO of the Mom Complex, an agency that helps companies develop better products, services, and experiences for mothers. Her book Slay Like A Mother helps you identify your dragon of self-doubt and slay it so you can conque…
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In this episode we provide tips to help you Manage Up. From adopting the preferred communication style of your boss, to understanding their priorities and making their job easier, managing up means building trust over time through a record of consistent performance.By Kelly Callahan-Poe & Julia McDowell
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We all make mistakes, but few talk about it. In our 12th episode titled “Failure”, we cover our biggest failures at work. From people and politics to decision-making abilities and misaligned expectations, we share the difficult lessons we learned and the stories that strengthened us.
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The Worst Business Advice We've Ever Received
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As you build your career, getting advice seems like the best way to borrow "experience." And often the advice is exactly what you're looking for! But as we look back, we realize we've received a lot of bad business advice and, worse, sometimes didn't even know it. In this episode, we call out the worst business advice we've ever received and discus…
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Futureproofing your Advertising & Marketing Career
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In this episode about futureproofing your career, we dive into how you can become indispensable. Knowing change is always on the horizon, ensure that you will be marketable now and in the future. It starts with being introspective, and we [Kelly and Julia] are no stranger to business personality testing and how you can use the results to create val…
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Career Advice for Young Marketing and Advertising Professionals
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In this episode, we answer career advice questions from young marketing and advertising professionals. From how to ask for a promotion, to how long you should stay in a job, to the most important non-marketing skills we look for when hiring, to the advice we would give to our younger selves. This episode features 10 gems to guide young professional…
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How Being a Mom Makes You Better in Business
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27:22
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In this episode, we talk about how being a mom has made us better in business. By providing perspective, flexibility, and adaptability, being a mom has increased our confidence, made us more empathetic, and helped us define balance in a whole new way as we prioritize what is really important.By Kelly Callahan-Poe & Julia McDowell
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In this episode, we reveal some of our secrets and insights into winning new business. From reading the room, to preparing a script, focusing 75% on solving their problem, to the importance of theatre and a gotcha insight, this episode has dozens of new business best practices and ideas. Our personal pitching stories of wins and losses and key take…
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In this episode, we advise you on how to advance your marketing knowledge while juggling kids, a family, your team, and your job. From having a regular practice of reading, attending webinars, events, getting involved in local and national groups with like-minded professionals and/or Mom’s groups, there are so many ways you can continue to learn in…
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Mistakes We Made in Advertising and How You Can Learn From Them
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In this episode, we reveal our top 10 mistakes in advertising and how to prevent them. From the easiest mistake of typos and not proofing to always have a plan B for technology hiccups, to listening and taking notes, to NEVER pitching unsolicited creative and avoiding office politics, you can learn from your mistakes before making your own!…
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In this episode, we go deep into the role of the account executive. From departmental, managerial, and individual account person goals, to specific day-to-day roles and responsibilities, and guidance on what to do when you don’t have billable work, this episode is a high-level account management training seminar. Our helpful takeaways include tips …
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In this episode, we tackle the meaning behind “how to grow a pair of balls” in business, and ways you can address it while not being called the another B-word. This topic is of particular importance to women in the creative industry, as only 30% of marketing and advertising leaders are women, with only 12% of women in creative roles. You may have b…
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Navigating Change as a Working Mom in Advertising
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In this episode, we talk about our early years working and juggling kids and work, and finding our personal and professional tribes and support systems. From breastfeeding at work, managing childcare, to making your own rules without feeling guilty, we talk about our different approaches to juggling it all.…
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