Best Laura L Bernhard Podcasts (2024)

1
#109: Why Every B2B Business NEEDS Short-Form Video Content, with Ross Brouse from Continuous Networks 23:24

2y ago23:24

23:24

I invited my good friend Ross Brouse from Continuous Networks to chat about short-form content and how he leverages it to grow his B2B business. Every week, he proves that B2B marketing does not need to be boring by showing up on LinkedIn and TikTok with short and catchy videos. In this episode, we chat about storytelling, what it means in short-fo…

1
#108: 5 Hard Truths About Being a Marketer - Monday Mindfulness on Marketing Bound 8:17

2y ago8:17

8:17

Hard truths that took me too long to learn. Here they are. Additional Resources: Last week's episode: https://podcasts.apple.com/ca/podcast/104-time-audit-challenge-monday-mindfulness-on-marketing/id1495717454?i=1000565347245 How to get promoted: https://podcasts.apple.com/ca/podcast/103-9-tips-to-help-you-get-promoted-with-myles-madden/id149571745…

1
#107: Get Your Manager To LOVE Your Ideas, by using the T.I.M.E Framework 18:41

2y ago18:41

18:41

Every marketing role has one thing in common - objection handling. But no one talks about it! It's a skill that every marketer needs in order to launch projects, get promotions and move up in the ranks. In this short episode, I introduce the T.I.M.E Framework to arm you with what you need to get your managers to love your ideas. Don't get me wrong,…

1
#106: Results of my Time Audit: Shocking, Eye-opening, Upsetting 17:01

2y ago17:01

17:01

In this raw episode, I share how I spent my time last week after completing the time-audit challenge. I spent 5 days tracking my time and I am shocked at the results. My current situation is temporary but I learned a lot from this exercise. If you like this episode, share it with someone who can also benefit from the time-audit challenge! Additiona…

1
#105: How to Communicate to Your Audience, The Right Way, With Tom Geary from School of Thought 23:17

2y ago23:17

23:17

I chatted with the founder of School of Thought, Tom Geary. We have an important conversation about how to stand out with your messaging and your ads. Tom provides a framework of how to get people to care about your marketing, how to make an impact with a small budget and offers many examples of how to get people’s attention. This is an important c…

1
#104: Time Audit Challenge! - Monday Mindfulness on Marketing Bound 5:48

2y ago5:48

5:48

On this week's Monday mindfulness, I have a challenge for you! Audit your time. Let me explain. We say we're at the library studying for 6 hours, but how many of those hours are you actually studying? Probably not many. Well, the same goes with our daily lives. Days go by and we wonder why things aren't done. So here is the challenge. Audit your ti…

1
#103: 9 Tips To Help You Get Promoted, with Myles Madden from Refine Labs 27:24

2y ago27:24

27:24

I invited my good friend Myles Madden, Performance Marketing Manager at Refine Labs. We chat about our journeys from being very new in B2B to moving up the ranks into marketing leadership roles. If you want to learn about how to plan for your career development, keep listening to the 9 things you can do to help you get promoted. Resources: Transcri…

1
#102: 3 Ways to Immediately Improve Your Prioritization Skills - Monday Mindfulness on Marketing Bound 6:12

2y ago6:12

6:12

On this week's Monday mindfulness, let's talk about prioritizing tasks. As a marketer, it's so easy to have long to-do lists. Here are 3 easy tips you can implement to reduce your workload and focus on the most important marketing tasks. Additional Resources: Marketing Bound Website: https://www.marketingbound.com/ My LinkedIn: https://www.linkedin…

1
#101: Revealing Secret Projects I'm Working on As Director of Marketing 22:24

2y ago22:24

22:24

Mini update on what I'm currently working on at my job as Director of Marketing. Here's a preview: Podcast production - why we're 4 months late to launch How we started niching down - what's working How we are going to continue leveraging LinkedIn How I realized I needed to stop working on a few projects Our first mover's advantage and how exciting…

1
100th Episode Celebration: Top Lessons Over the Years 31:06

2y ago31:06

31:06

WOO. 100 episodes. Thanks so much everyone. Looking forward to the next 100 episodes. In this episode, here is what you can expect: 11 f the top 100 lessons I've learned over the years 3 instances of how niching down is absolutely necessary 4 lessons you need to advance your career 7 personal growth lessons that changed my life Resources: BLOG - 10…

1
#99: How To Handle "But we always did it this way..." 24:10

2y ago24:10

24:10

Are you starting in B2B right out of university? Have you just transitioned in B2B marketing? Did you just switch over from B2C marketing? Yeah...it's confusing. And this episode is for you. In this episode, here is what you can expect: How confusing it is for everyone to enter the B2B world The one thing that you 100% need to stay at a job, or els…

1
#98: 30-Second Habit That Positively Impacts Your Mindset - Monday Mindfulness on Marketing Bound 3:58

2y ago3:58

3:58

On this week's Monday mindfulness, let's talk about gratitude. There are two benefits of practicing gratitude. Check out how I implement it in my day to day and the positive effects it has on my life and how it can positively impact yours. Additional Resources: Eloise Gagnon's Episode: https://www.marketingbound.com/podcast/episode/3e07dc0b/8-impor…

1
#97: Get your Subject Matter Experts to be Profitable Podcast Guests, with Kristin Molenaar from YesBossVa.com 41:29

2y ago41:29

41:29

Here is how to leverage podcasting without having to manage a show: podcast guesting. If your manager has been mentioning the idea of a podcast or actually wants nothing to do with one, here is the next best thing. In this episode, Kristin reveals: How to generate revenue by being a podcast guest The power of relationships when touring podcast show…

1
#96: Extra Effort Does Mean Better Results - Monday Mindfulness on Marketing Bound 5:40

2y ago5:40

5:40

On this week's Monday mindfulness, let's chat about effort. In marketing, more effort does not always mean better results. I explain what I mean and a few tips to help you prioritize your tasks every day. Additional Resources: My favorite self-help book, Atomic Habits, (CND link): https://amzn.to/3EQ3Ft6 My favorite self-help book (US link): https:…

1
#95: 3 Effective Ways To Leverage Storytelling In B2B Content, with Georgios Chasiotis from Minuttia 20:36

2y ago20:36

20:36

This is easily the most valuable episode you will listen to all week. 1) What companies get wrong about creating content, 2) 3 storytelling frameworks you can start using today, 3) How to get started with storytelling. Plus, George provides SO many examples, that I link to below: Additional Resources: Transcript: https://www.marketingbound.com/post…

1
#94: Success is Boring. And Why That's Great News - Morning Mindfulness on Marketing Bound 3:12

2y ago3:12

3:12

On this week's Monday mindfulness I chat about success and how we've been taught to see success as fun and even easy. I break down why I think success is actually boring and why that is great news for everyone. Additional Resources: My favorite self-help book, Atomic Habits, (CND link): https://amzn.to/3EQ3Ft6 My favorite self-help book (US link): …

1
#93: 8 Ways To Develop Your Marketing Skills Faster 16:10

2y ago16:10

16:10

Clear. To the point. Here are 8 tangible ways to develop your marketing skills when you're just starting out. Additional Resources: Book Recommendations as mentioned in episode: https://www.marketingbound.com/book-recommendations Transcript: https://www.marketingbound.com/post/8-ways-to-develop-your-marketing-skills-faster Let's keep in touch: Conn…

1
#92: Why A Good Mindset Will Help You Become A Better Marketer - Morning Mindfulness on Marketing Bound 3:59

2y ago3:59

3:59

Introducing a new series I want to include in the Marketing Bound Podcast called Monday Mindfulness. If there is one thing I learned over the years, it's that you need to believe in yourself. So every Monday, I will release a short episode to help you get in the right mindset to have a great week. Let me know if you like this idea by reaching out t…

1
#91: 10 Questions to Ask In Interview for a B2B Marketing Job in a Small Company 25:22

2y ago25:22

25:22

Not sure what questions to ask when you're in an interview? Here are 10 questions to ask to make you look smart and determine if this is the best place for you to develop your marketing career. Plus, I include information you should gather before applying to a job in the first place! Additional Resources: Transcript: https://www.marketingbound.com/…

1
#90: Helping New B2B Marketers Look Good At Work Everyday 5:45

2y ago5:45

5:45

About this episode: In this trailer, I re-introduce the Marketing Bound Podcast. Now, the show is dedicated to helping new B2B marketers look good at work. I explain how it will benefit you and your career. Additional Resources: Trasncript: https://www.marketingbound.com/post/best-podcast-for-new-b2b-marketers Let's keep in touch: Connect with me o…

1
#89: The Anatomy Of The Perfect Landing Page, with Maksym Donchenko 41:31

2+ y ago41:31

41:31

If you have a website, this episode is for you Maksym Donchenko is the founder of The Favorite Design. He helps businesses design beautiful websites and today we we focus on landing pages. We go through: The anatomy of the perfect landing page Best practices for each section of the page What people get wrong when creating each section We discuss wh…

1
#88: Why Your Content Is NOT Working, with Stephen G. Pope 26:15

2+ y ago26:15

26:15

For content creators and anyone who wants to create content, this episode is for you. Stephen G. Pope leveraged TikTok to obtain B2B clients for his service-based business. So in this episode, the successful entrepreneur and content creator reveals: The MOST important component of any video content The real reason many people are too shy to record …

1
#87: How To Turn One Piece Of Content Into 23 Pieces, with Laura Stewart 31:45

2+ y ago31:45

31:45

After this episode, you will have the tools you need to create content and repurpose it. I talk to Laura Stewart, the VP of Sales and Marketing at REC Canada and we discuss how to turn one pillar piece of content into 23 micro-pieces. We discuss tips on how to manage content creation and she reveals 3 unique ways to grow your podcast. A lot of valu…

1
#86: How To Livestream On LinkedIn, with Travis Lachner 45:41

3y ago45:41

45:41

Learn how to livestream on LinkedIn. How to use livestreaming as part of your content marketing strategy How to promote a livestream Tips on how to manage this strategy How to monetize your livestream for your business RESOURCES: Travis’ LinkedIn: https://www.linkedin.com/in/travislachner/ GUEST BIO: Former athlete & music producer turned creative …

1
#85: How Podcasting Increases Business Opportunities, with Danny Levy 27:23

3y ago27:23

27:23

This is the second part of my interview with Managing Director and podcaster, Danny Levy. In this episode, we reveal: 7 more reasons why every business should start a podcast today How to optimize your episodes for your target audience The time it takes us to release an episode every single week Be sure to subscribe to the Marketing Bound Podcast a…

Podcasts Worth a Listen

Laura L Bernhard Podcasts

Podcasts Worth a Listen

1
Marketing Bound: For New B2B Marketers

Laura L. Bernhard

1
#109: Why Every B2B Business NEEDS Short-Form Video Content, with Ross Brouse from Continuous Networks 23:24

1
#108: 5 Hard Truths About Being a Marketer - Monday Mindfulness on Marketing Bound 8:17

1
#107: Get Your Manager To LOVE Your Ideas, by using the T.I.M.E Framework 18:41

1
#106: Results of my Time Audit: Shocking, Eye-opening, Upsetting 17:01

1
#105: How to Communicate to Your Audience, The Right Way, With Tom Geary from School of Thought 23:17

1
#104: Time Audit Challenge! - Monday Mindfulness on Marketing Bound 5:48

1
#103: 9 Tips To Help You Get Promoted, with Myles Madden from Refine Labs 27:24

1
#102: 3 Ways to Immediately Improve Your Prioritization Skills - Monday Mindfulness on Marketing Bound 6:12

1
#101: Revealing Secret Projects I'm Working on As Director of Marketing 22:24

1
100th Episode Celebration: Top Lessons Over the Years 31:06

1
#99: How To Handle "But we always did it this way..." 24:10

1
#98: 30-Second Habit That Positively Impacts Your Mindset - Monday Mindfulness on Marketing Bound 3:58

1
#97: Get your Subject Matter Experts to be Profitable Podcast Guests, with Kristin Molenaar from YesBossVa.com 41:29

1
#96: Extra Effort Does Mean Better Results - Monday Mindfulness on Marketing Bound 5:40

1
#95: 3 Effective Ways To Leverage Storytelling In B2B Content, with Georgios Chasiotis from Minuttia 20:36

1
#94: Success is Boring. And Why That's Great News - Morning Mindfulness on Marketing Bound 3:12

1
#93: 8 Ways To Develop Your Marketing Skills Faster 16:10

1
#92: Why A Good Mindset Will Help You Become A Better Marketer - Morning Mindfulness on Marketing Bound 3:59

1
#91: 10 Questions to Ask In Interview for a B2B Marketing Job in a Small Company 25:22

1
#90: Helping New B2B Marketers Look Good At Work Everyday 5:45

1
#89: The Anatomy Of The Perfect Landing Page, with Maksym Donchenko 41:31

1
#88: Why Your Content Is NOT Working, with Stephen G. Pope 26:15

1
#87: How To Turn One Piece Of Content Into 23 Pieces, with Laura Stewart 31:45

1
#86: How To Livestream On LinkedIn, with Travis Lachner 45:41

1
#85: How Podcasting Increases Business Opportunities, with Danny Levy 27:23

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