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Leads To Growth

Leads to Growth with NASP

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The National Association for Sales Professionals podcast, Leads to Growth, provides in-depth interviews and discussions sharing the best sales training techniques, sales, and prospecting skills, as well as influence and communication skills to take your professional sales career to the next level! Join Chris McCoy as he creates engaging conversations with the sales industry's top talent.
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Do you ever feel like sales has lost its human touch? Don't miss our enlightening conversation with internationally renowned podcast host, business coach, and author Patrick Kagan, who sheds light on this issue. We discuss his insights on how sales has become robotic and the importance of finding and maintaining our unique selling propositions to d…
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In this episode of the "Leads to Growth" podcast, host Chris McCoy speaks with Don Colliver, a teacher of public speaking courses and an expert in improv clown and sketch comedy. Don shares his experience and tips on how to add humor to presentations while maintaining professionalism and authenticity. He emphasizes the importance of authenticity an…
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Welcome, to a fresh episode of the Leads to growth podcast, a podcast made for professional salespeople by professional Salespeople! Today we’ve Lorraine Ball, Marketing Strategist Host of More than a Few Words, with us and it was an eye-opening experience—how you can take advantage of user-generated content to close more and more deals… Show Notes…
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Ever wondered, how you can stand out as a salesperson? Learn 3 ways to stand out as a salesperson… Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the winning salespeople by the strong sales leaders! Today, we’ve Roy Osing, CMO and entrepreneur with over 40 years of successful and unmatched executive leadership experien…
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Do you believe that mindset is the #1 Deciding Factor for success? We usually find ourselves pondering over this question—is mindset the deciding factor between a winner or a loser. Let’s get more clarity on this topic… Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the winning mindset salespeople by the strong sales l…
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How masterminds and training can boost a salesperson’s career tenfold… The question every salesperson asks themselves at some point is how can I break into that next level of sales and success? And that’s the question we set out to answer... Welcome, to the fresh episode of Leads to growth podcast, a podcast made for the salespeople by the salespeo…
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Double your sales conversion by changing your B2B messaging NOW! Learn about world-class sales presentations and conversion secrets by the juggernaut himself. Tim Pollard doubles sales presentation conversions for 100% for his clients and he shares the psychology and structure for you to do the same. If you missed last weeks episode, check it out h…
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Welcome to the 56th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your SALES skills to the next level! Today we have the first half of Tim Pollard, CEO of Oratium, interview. He is known for his ability to double conversions for clients like Disney, Salesforce, and Harvard Medical school. Le…
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Welcome to the 55th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level! Today we’ve Mike Maynard on the fresh episode of the Growth podcast and we really had a fun time chatting about lead generation. What you can expect to learn from this episode… •How he turned a t…
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Welcome to the 54th episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level! Today’s guest is Ryan Tansom, Co-Founder of Arkona, Host of Intentional Growth Podcast he really dropped some value bombs during the episode. “ Our brain is still struggling to be able to registe…
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Welcome to the 53rd episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level! Today’s guest is Stacey Hall, Author of 3 #1 Global Best-Sellers. And she really blew our mind with the amount of information she shared on—Is Your Comfort Zone Really The Best Place To Sell From…
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Welcome to the 52nd episode of the Leads to Growth podcast, the show where we share hot, juicy, and actionable tips to take your skills to the next level! Today’s guest is Madelyn Dunlap, Business Development Strategist at Rewind Group. And she really blew our mind with the amount of information she shared on a sensitive topic that nobody likes to …
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Download now and listen to the secrets of the revenue attribution model. Most business uses email as their primary communication channel with their prospects and customers. As email has been tried, tested, and proven to work. But have you thought of using text messages? In this episode of Leads to growth podcast, you’re going to learn how messages …
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This episode of the Leads to Growth Podcast features Anna Frazzetto, CRO of Kore1, Staffing Industry Analysts Top 50 DE&I Influencer; Global 150 Powerful Women. 4 Actionable Takeaways From Anna Frazzetto: 1) Why are recruiters with great sales skills highly paid? 2) How recruiters represent their company and how sales skills help in portraying a gr…
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Do you know what revenue attribution means? No worries. If you don’t know, just listen to us and 2X your chances to close a deal. So, revenue attribution—is a method that connects different data sets to determine exactly which forms of marketing are resulting in revenue. Sounds good! But do you exactly know how it’s different from traditional conve…
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Do you get heebie-jeebies when entering a negotiation? Do you get nervous that what you want will not match what the other person wants to give? After all, for someone to win🥳, someone else has to lose😢, right? During negotiations, a lot is on the table. Profits and closed deals are only a part of the desired outcome. Long-term relationships are th…
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How do you convince people to buy from you? Since birth, stories have been embedded in us through books📚, grandparents, cartoons,🎦 TV Shows🎥, etc. With this in mind, we interpret the world the same way. We tend to create stories from our own life experiences or from what we hear from others. Human minds remember, connect bits and pieces of experien…
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Most sales teams have multiple tools and technologies that they use daily. LinkedIn is one of the most valuable tools for social selling. It has a variety of great features that help businesses find and target the right prospects. In this episode, Chris talks to Mike O'Niel - 2 x Forbes Top 50 Social Influencer We discussed: ♟️How to build a qualit…
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The real estate market is always evolving and provides opportunities to earn a residual income as well as a flexible lifestyle. Whether you are in mortgages, a real estate agent or flipping houses, influence and sales skills always are always an asset. In this episode, Chris talks to Joe Rockey Jr-Founder of Rockey Real Capital about his success in…
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Would you like to know how you can land opportunities of 6-7 figures? Of course, right😉? With the right approach, persistence, and strategies, who knows what can happen☺️ Or Maybe you would rather outsource the work to the pro’s? With the rapid growth📈 of industries and technology, consistently landing opportunities like this requires, as Liam Nees…
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Do you know what buyers most want in salespeople? The most effective salespeople engage in Active Listening. By observing and truly understanding your client, you can close more deals and build better relationships. When in doubt, close your mouth and open your ears. Successful selling requires a delicate balance between talking and listening. Whil…
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How can a Sales Professional leverage Artificial Intelligence? Artificial Intelligence offers many opportunities that can bring changes in almost every sector. There are a lot of data and AI-powered algorithms that salespeople can leverage to drive sales and understand their customers better. In this episode, Chris interviews, Neil Sahota an IBM Ma…
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How do biases affect your B2B sales and marketing strategy? Albert Einstein once said, “The measure of intelligence is the ability to change.” As sales professionals, we are in the business of asking people to change. The human mind is complex and emotional, and we always underestimate that. We believe that people often make rational decisions. In …
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Was one of your resolutions this year to increase your customer base? In this episode, we are delighted to have Chris interview the amazing Jas Takhar- Real Estate Broker | Sales Strategist |Business Operator who can show you how to do this and more. Well, in order to attract new customers, you need to have a plan for ways to reach them, draw them …
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What if you could fill your B2B sales pipeline with nothing but the best potential clients? Goals🥳, right? With the right tools🔍, it means more improved forecasts, which simplifies the lives of your sales team. With BI, they know what to sell, to whom, and how much they need to sell. In this episode, Chris speaks with Derrick Jenkins, Head of Marke…
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Are you thinking about making a career move? Whether you are or aren’t, you are going to find a ton of value in this podcast. Gina Riley-Career transition coach joins Chris as we discuss the power of having the right mindset for a career change. Many times, professionals experience downturns that halt the advancement of their careers. In this episo…
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Our guest this week on leads to growth is Bradley, “Mr Salesforce” Rice(I nicknamed him). This guy knows a heck of a lot about the biggest SaaS in Sales, Salesforce, and we def pick his brain. Bradley is an Entry Level Salesforce Career Expert and we promise he will unpack what that means and a lot more, including;🔽 ⭐Why you should consider Salesfo…
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Hello everyone, We are back again with another 🔥 episode. In this episode, William "Bill" Gammon joins our super host Chris. Bill is an author, Certified Business Coach, and Management Consultant, with over 50 years of experience. We cover; How the foundational principles never change. Why everyone needs a coach/mentor. Why helping others is the fa…
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Are your prospects really able to connect with you? In a world of content at our fingertips, the customer journey has evolved and expanded significantly bringing new channels, pathways, and advertising opportunities into the mix. In this episode, Chris is joined by Andy Buyting, Certified Scaling Up Coach, founder, and CEO of Tulip Media Group. We …
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In this episode, Chris speaks to David Hutchens an author and learning designer who creates solutions for leaders in organizations worldwide to find, craft, and tell their most urgent stories for the purpose of creating shared meaning, preserving culture, disseminating learning, and speeding change in organizations. David also shared 3 types of sto…
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In this episode, Chris speaks to Benah Parker, a social psychologist who has coached C-suite leaders, nonprofit executives, high-ranking military officers, university professors, and entrepreneurs. We discuss; How to attract B2B Sales with Ease when you have a Growth Mindset. For more content like this, join the National Association of Sales Profes…
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As Jim Rohn once said “Success is 20% skills and 80% strategy. You might know how to succeed, but more importantly, what’s your plan to succeed?” In this episode, we are excited to have Simin Severino with us. He is a renowned author of Habits of Success and Strategy Sprints. He is also the CEO of a global consulting company, Strategy Sprints. This…
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In this episode, Chris McCoy talks with Zack Slingsby, Founder and Creative Director of Human Factor Media. Learn how your shared content can increase your sales, from an award-winning branded storytelling company that has worked with leading brands and publishers to create videos people actually want to watch. For more content like this, join the …
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In this episode, Chris interviews the # 36 employee at Salesforce, Drew Sechrist, now CEO and Co-founder of Connect the Dots, the next generation of network intelligence. Drew shares how to scale through network intelligence and how he and his team used the same strategy to grow Salesforce from $0 to over $1B in revenue. If you are in B2B Sales and…
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In this episode of Leads to Growth, Chris interviews, Dale Backus, Founder and Creator of ohsnap, one of the most innovative phone accessory brands out there. Influence radiates from the inspiring leader though he would tell you he's not a "sales guy". lol Learn how he took a product from idea to scaling company by building a team which today he ad…
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In this episode of Leads To Growth, Chris chats with 2 leading authorities in social marketing and the authors of Retail Relevancy, 'How Brands and Retailers will Connect with Shoppers in a Post-Physical Retail World', Ted Rubin and John Andrews. We discuss how today's buyers' habits are evolving and the brands that are evolving with them are the o…
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Want to outperform your competition by 202%? In this episode of Leads to Growth, Chris interviews, Chellie Phillips, award-winning author of 2 books, When In Doubt, Delete It and Get Noticed, Get Hired, and founder/brand strategist of successful ever after. She shares how she has used her first-rate public relations and communication skills to help…
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In this episode of Leads To Growth, Chris interviews the CEO of the National Association of Sales Professionals, Rod Hairston. He shares stories and lessons of his successful career with the Navy, Tony Robbins, Quicken Loans to where he finds himself today. Rod is currently CEO of all his Trusum companies including NASP, Envision-U, Growth-U and Mu…
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In this episode of Leads to Growth, Chris interviews, Leigh Ashton, international best-selling author of "Grow Your People, Grow Your Sales" and the Ceo and founder of, The Sales Consultancy. Also, one of our favorite podcast and blog guests. Leigh is a b2b sales coach and trainer who has been leading the way in Growth Mindset and Culture. We talk …
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In this episode, Chris interviews Chris Ronzio, Founder and CEO of Trainual. After a record 4.5 M Americans quit their jobs in the "Great Resignation", Chris and his team started offering $5k bonuses for new hires to QUIT! We discuss how this and other amazing onboarding strategies have allowed them to rapidly grow and retain 99% of their hires. As…
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You do not want to miss this special episode of Leads To Growth, with special guest, Jeremy Minor. This guy is one of the top Sales trainers around and he drops sales tip dimes throughout this entire episode. Jeremy is the Chairman of 7th Level, a Global Sales Training company that was ranked #1,232 of the fastest-growing companies in the U.S. by I…
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In this episode, our host Chris McCoy welcomes, Max Traylor, who has made a living out of helping consultants with proven strategies, productize and sell their services to others. He runs a podcast called "Beers with Max" and is an expert in systems, processes, and identifying opportunities to optimize. Watch the full video here: Click Here For mor…
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In this episode, Chris interviews, Paul Ace, the CEO of Amplify C-Com. Amplify C-Com helps 7 figure high ticket course creators break through their glass ceiling to generate an extra six figures+ in new revenue using conversational commerce ( what the cool kids call C-Com) Their unique C-Com System blends together a trifecta of Psychology, technolo…
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On this week's episode of NASP's Leads To Growth, our host Chris McCoy interviews Jerry Brooner, the President of Global Field Operations at Enable, a venture-backed cloud-based SaaS solution for B2B rebate management. Enable has tripled its revenue and customer base since last year and has more merchants and suppliers in the UK and US than any oth…
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On this week's episode of NASP's Leads To Growth, our host Chris McCoy interviews Mark Colgan, co-founder, and CEO of Speak on Podcasts, the worlds leading podcast booking agency. Mark shares his insights on why podcasts are the hottest growth medium in B2B and tech as well as how he has created a culture ready to grow and leverage this opportunity…
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In this episode of Leads to Growth with the National Association of Sales Professionals, our guest is top sales influencer for 2021 by Salesforce.com, co-founder of Surf and Sales and founder of the Harris Consulting Group, Richard Harris. He shares everything from top sales tech he is using, evolving sales compensation, and insights from his consu…
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In this episode of NASP's, Leads To Growth, we join our host, Chris McCoy, as he discusses Marketing, Revenue and Growth Operations with the VP of Sales of McGaw.io, Asa Hachhauser. For more content like this, join the National Association of Sales Professionals for Free Today! Click Here Get your ideal Seller Style with our free Seller Style Asses…
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On this episode of Leads to Growth, NASP Master Trainer and host, Chris McCoy interviews 1 of LinkedIn's voices of sales for 2021, Lavender COO and Cofounder, Will Allred. If you don't already know Will, Stop what you are doing and listen to this interview. This guy is the real deal! Will shares the insights he gets by personally reviewing thousand…
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Join our host and NASP master sales trainer, Chris McCoy, as he discusses the evolution of the SDR role in sales with Nelsen Gilliat, author of the book "The Death of the SDR and the Birth of the Buyer Centric Revenue". For more content like this, join the National Association of Sales Professionals for Free Today! Click Here Get your ideal Seller …
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If you don't know Mark, just google "Fix Sales Problems" and he is the name at the top of the list, literally! Mark has an extremely simple yet valuable process that starts with the voice of your customer. You will be blown away by the insights this process provides. Check out our conversation and learn more. For more content like this, join the Na…
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