Join Lee for fun conversations with the brightest and funniest minds in the B2B industry. Lee2B is meant to feel like you're pulling up a chair to eavesdrop on your group of friends - if your friends happen to be B2B marketers, salespeople, and founders who don’t hold back. Whether you're a seasoned pro or just dipping your toes into the B2B waters, "Lee2B" is your go-to source for knowledge, inspiration, and a whole lot of sass.
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Shattering Rainbow Ceilings with Layla McCay
36:10
36:10
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Lee speaks with Layla McCay, the Director of Policy at the NHS Confederation and Executive Lead of the Health and Care LGBTQ+ Leaders Network. Her impact in promoting LGBTQ+ inclusion in business has earned her a spot on the Outstanding 100 LGBTQ+ Executives Role Model List. Layla’s upcoming book, Breaking the Rainbow Ceiling: How LGBTQ+ People Can…
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Outbound Sales, Books, and More with Leslie Venetz
45:24
45:24
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Today I’m speaking to Leslie Venetz: a dynamic corporate sales leader and trailblazing sales-led GTM consultant. She’s the founder of The Sales-Led GTM Agency and works with outbound B2B sales teams to build the strategy, repeatable process, and skill sets they need to thrive. She’s a top-tier content creator on both LinkedIn and TikTok She’s also …
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Leadership, Life, and Legacy with Heidi Solomon-Orlick, Founder of GirlzWhoSell
44:05
44:05
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Lee speaks with Heidi Solomon-Orlick, a seasoned leader in global B2B sales who is paving the way for women in sales. Heidi's expertise has driven over $1.5 billion in revenue As the Founder of GirlzWhoSell, she's committed to closing the gender gap in B2B sales by empowering diverse talent. Learn more https://girlzwhosell.com/ Get Heidi's book her…
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Rewriting Your Career with Jonaed Iqbal, Founder of NoDegree.com
30:23
30:23
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Lee speaks with Jonaed Iqbal, the Founder of NoDegree.com and host of The NoDegree Podcast! 🎙️ With a bold mission to shatter stigmas and empower individuals without traditional academic backgrounds and college degrees, Jonaed is helping people level up their careers one success story at a time. 💼✨ As a YouMap® certified career coach, Jonaed has gu…
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Prioritizing People in a B2B World with Kerry Guard
41:10
41:10
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Today I’m speaking with Kerry Guard, CEO of MKG marketing. As a mother of twins and a true believer in the art of balance, Kerry is on a mission to redefine company culture by proving that flexibility and success go hand in hand. She is also the host of Tea Time with Tech Marketing Leaders, where she interviews digital marketing experts, such as yo…
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Tips from a Tech Recruiter with Joseph Jewell
38:19
38:19
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So excited for today’s episode because I have Joseph Jewell, a recruiter that codes and a master of satire. You have have seen Joseph’s satirical interview tip posts that always get you in the second half. Get ready for a conversation about the job market, blending humor with expertise, and tips for the job search on Lee2b…
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Building a Product-Led Growth Motion with Peter Wheeler
42:04
42:04
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Lee speaks with Peter Wheeler—a seasoned entrepreneur and marketing leader! He has executed major campaigns and built revenue teams for global brands like Okta, Dolby, BMW, MillerCoors, Mapbox, CMT, and countless other organizations big and small. Known as #peterledgrowth, Peter specializes in product-led growth and go-to-market strategies, reshapi…
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Leading through Learning and Listening with Mandy Thompson
52:04
52:04
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Coming to the mic today is Mandy Thompson, the co-founder of Digital Reach Online Solutions, where HubSpot expertise meets an untamed spirit. A serial entrepreneur since 19, Mandy's journey catapulted her to mid seven-figure success before embracing a nomadic life. With a knack for rewriting the rules, she's now blazing trails in the remote realms …
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Finding Your Brand Voice with Amber Rhodes
39:28
39:28
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Lee speaks with brilliant Amber Rhodes, Senior Content & Communications Manager at UserGems and the creative force behind their content game! 🚀 Join us as dive into Amber's unique take on the B2B content game, social media, brand voice and reality TV!By Lee Moskowitz
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With a background spanning both in-house and agency SEO, Bianca has become a driving force of innovation at HubSpot! Her approach is both humble and impactful, navigating significant algorithm changes with ease and spearheading the creation of HubSpot's EEAT Playbook. In her role as Project Manager of the Blog Insights Report, Bianca plays a pivota…
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Lee talks with a leader in the GTM B2B community spaces, Jared Robin, co-founder of RevGenius! Jared is your go-to guy for all things community-building and business scaling. With RevGenius skyrocketing from 0 to 40k members in just three years, Jared's journey is a testament to his knack for fostering growth. Join us as we unravel the secrets to h…
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How to Tell Your Story with Vicky Quinn Fraser
43:48
43:48
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Ever thought about writing your own nonfiction or B2B book? Today, we’re stepping into the vibrant world of Moxie Books with Vicky Quinn Fraser, who is a master in turning creativity into captivating books. Creator of the MicroBook Magic program, Vicky has woven her magic through five books, ghostwritten over 20, and empowered countless individuals…
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This is a great episode for job seekers because we’re diving into the world of talent acquisition with a true industry veteran: James Hudson. James has over two decades of experience leading Talent Acquisition teams at iconic brands including Nike, Levi's, and Forever 21, as well as hyper growth startups. You can catch James articles on Forbes and …
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Join us for a lively chat as we unravel the secrets behind Brianna's dynamic career, her journey to becoming a LinkedIn sensation, and her new agency Verbatim.By Lee Moskowitz
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Science the Ish Out of Sales with Ashleigh Early
48:46
48:46
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Lee chats with Ashleigh Early, a sales & growth advisor + all around amazing person From roles with big players like Okta and Mattermark to working with startups, Ashleigh brings a wealth of sales knowledge. Ashleigh's coaching isn't just about hitting quotas; it's a journey to your fullest potential. She creates a "safe place" for creativity, hone…
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How Sellers Need to Adapt with Dr. Jim Kanichirayil
51:22
51:22
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Happy New Year everyone! We're back for 2024 starting off with Dr. Jim Kanichirayil. Bucking the trend of conventional sales approaches, Jim has consistently explored innovative ways to seamlessly integrate the selling and buying processes throughout his career. Nestled in the heart HR Tech, his expertise spans the entire employee and talent life c…
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We have Cory in the house! That's Cory Burnsed, Enterprise Architect at Adobe and a MarTech master. He has been weaving his expertise through the intricate landscapes of Marketo, IBM's BlueWolf, Verticurl, and now Adobe. Tune in for an episode on Marketo, puzzle solving, Martech, music, conspiracy theories, and more!…
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Turning Content into Revenue with Lindsay McGuire
53:16
53:16
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Tips on content marketing, events, and more? Yes please! Tune in to hear Lee dig into content marketing that works with Lindsay McGuire, Associate Director of Content and Campaigns at Goldcast, which empowers you to create captivating events distribute, and ultimately help you create and close more deals.…
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How to Become a Solopreneur with Nick Lafferty
46:59
46:59
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Considering going out on your own? Already freelancing? This episode is for you! Lee talks with Nick Lafferty, whose career history includes marketing success at fast-growing startups like Loom. In May 2023, he bid farewell to the 9-to-5 grind, launching a growth marketing consulting practice that skyrocketed to over $30k/month in just six months. …
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Taking Your Content Global with Lee Densmer
48:40
48:40
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Double the Lee, Double the Insights. Double the Fun! I'm joined by a fellow Lee in the B2B world, the phenomenal Lee Densmer – a global content market expert and owner of Globia, a content marketing consultancy that offers content strategy, editorial planning, and content development. With 23 years immersed in translation and interpretation, Lee br…
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LGBTQ Visibility with GLAAD's Ross Murray
52:31
52:31
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Get ready for a conversation that sparks change and challenges the status quo as we dive in to LGBTQ visibility, faith communities, GLAAD and more. Coming to the mic with passion and purpose, we've got Ross Murray, Vice President at the GLAAD Media Institute and a driving force in LGBTQ advocacy. He is a member of the 2021 OUT100 and was named one …
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Commercializing Cannabis with Steven Arthur George
45:37
45:37
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Ever wonder what it's like to have a career in cannabis? Know what cannabis commercialization entails? No? Lee speaks with Steven Arthur George, the founder of KAYA KREATIVE, where he provides Cannabis Commercial Strategy consulting and fractional sales support. Steve worked at Tilray, one of the cannabis giants, as an Alliance Manager and Country …
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Think out-of-home advertising is just for B2C? Think again! Lee speaks with Greg Wise, a founder member of HubSpot's eCommerce team who dove headfirst into the concrete jungle of commercial real estate. Trading screens for streets, he became passionate for "real-world" advertising, and co-founded OneScreen.ai in 2020. One Screen is rewriting the ou…
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Gamifying Personal Development with Autumn Wade
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46:37
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Get ready to dive into the realm of wisdom, laughter, and a touch of glitter with today’s guest. I'm thrilled to introduce Autumn Wade, the brains behind Coaches & Dragons, a place where self-discovery meets downright fun. With over two decades in the IT & Operations trenches, Autumn's seen it all – the good, the gross and everything in between. Fr…
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The Irresistible Urge of Building a Startup with Melissa Moody
49:28
49:28
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Meet Melissa Moody, a marketer with an exceptional journey, including a remarkable 14-year tenure at Google. You may know Melissa as the founder and CMO of Gated. Or from her podcast 2 Pizza Marketing where small-team marketers can feast on bite-sized brilliance. Melissa is also the co-founder of 'Wednesday Women,' a movement amplifying the voices …
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What happens when LinkedIn's "Semi-Funniest" marketer comes on the SaaSiest podcast for B2B? Lots of laughs and even more marketing insights, tips, and tricks! Tim Davidson, Senior Director, Digital Marketing at Directive, doesn't just get marketing; he masters it with a sense of humor. Whether he's decoding Google Ads, diving into ABM, or revealin…
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With over nine years of experience conjuring magic in the tech startup world, Jacki Leahy is not your average advisor. As a Fractional RevOps Advisor and the Founder of Activate the Magic, her RevOps consulting firm, she specializes in helping Seed to Series C B2B SaaS companies optimize their revenue operations and go-to-market strategies. But Jac…
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Get ready for an insightful conversation about leadership, equality, and the transformative power of inclusion. Lee speaks with Tara Robertson, a leadership coach and a champion of diversity, equity, and inclusion. She's on a mission to empower underrepresented leaders in the corporate world, helping them transform from underestimated to unapologet…
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It’s an exciting episode because it’s a first for Lee2B, we're crossing continents to chat with a remarkable guest: Maeva Cifuentes who’s joining us from Barcelona Maeva is the founder and CEO of Flying Cat Marketing, an agency specializing in SEO and content for B2B SaaS companies, with a focus on HR Tech, martech, and salestech. Maeva's unique bl…
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Get ready for a conversation about marketing, podcasts, babies, and more! Lee speaks with Mason Cosby, who provides no nonsense practical marketing execution that drives revenue. Mason is the founder of Scrappy ABM and specializes in crafting high-impact, low-budget Account-Based Marketing programs. He's been the mastermind behind campaigns and rev…
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Our guest today is Dan Cafiero, an award winning marketer whose journey took him from startups to ad agencies, working with tech giants like Inte along the way. Today, he's an ABM guru, sought-after speaker, and a powerhouse in the martech world. With a strategic mindset, a love for details, and an unwavering commitment to "extreme ownership," Dan …
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Sales and Marketing Besties with Sam Hietsch
57:53
57:53
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Get ready for a hilarious episode, where Lee sits down with his former colleague Sam Hietsch! Sam has deep experience working with revenue operations and GTM teams at companies ranging in maturity from Seed rounds to Series C. She is currently an Account Executive at Rattle, an automation platform that helps revenue teams win more, win faster, win …
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The Fun Kind of Evangelism with Corrina Owens
57:50
57:50
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Lee speaks with Corrina Owens, an award-winning marketer and all around amazing person. With a knack for ABM and building enterprise functions, Corrina's transformed organizations like Gong. She now serves as the Chief Evangelist at purple cork. Get read for some fun talk about marketing, virtual events, ABM and of course we’ll be spilling the tea …
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Cold Calls and Warm Convos with Giano Fiore
49:20
49:20
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Lee talks with Giano Fiore, the Growth & Marketing Lead at Nooks. He is an ex-SDR with over 5 years of cold calling experience and is an advocate for sales development careers at early stage start-ups. Get ready for a fun conversation about sales, marketing, cold calls, and tea!By Lee Moskowitz
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The tea on conferences, networking, and ego death? Lee speaks with Fred Rockwell, CEO and Founder of Ascent Conference, an annual conference that brings leaders in the SaaS industry together for exclusive thought-leadership and networking.By Lee Moskowitz
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HubSpot Academy Unplugged with Kyle Jepson
51:06
51:06
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It's a SaaS celebrity! Lee speaks with Kyle Jepson, Principal Marketing Evangelist from HubSpot Academy. Kyle's enthusiasm and deep expertise have earned him a reputation as the voice (and face) behind HubSpot's educational videos. He's the guy who makes complex marketing and sales concepts feel as accessible as a friendly chat with your favorite n…
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From Marketing to Sales with Michelle Craig
41:25
41:25
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Today, we're joined by a guest who's not just fueled by caffeine but also by a unique career journey. From real estate to marketing to SDR to AE and inside sales, Michelle Craig brings her unique experience to the sales game, with tips and stories that everyone in B2B can learn from Michelle brings a unique blend of experiences to the table, and sh…
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Lee chats with Matt Haller, a GTM leader and Manager, Central Strategic Initiatives at LinkedIn. We talk about his transition from SaaS to LinkedIn, media, partnerships, the Bud-Light and Target Pride backlash, and whole bunch of LGBTQIA stuff. Matt provides insights from his career where he has worked with dozens of sales organizations, helping th…
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Cookies as a service? Sounds good to me. Today, Lee is joined by Grayson Hogard, one half of the dynamic duo behind Grove Cookie Company What began as a fun side project in 2021 has quickly evolved into a mouthwatering B2B sensation. Grayson and his wife Marie have turned their passion for crafting small batch, out-of-this-world delicious cookies i…
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Welcome to Lee2B, the sassiest podcast about B2B and beyond! I'm your host, Lee Moskowitz, and I hope you will join me on this thrilling journey through the fabulous world of B2B. Each week, we'll be diving into exciting conversations with the brightest and funniest minds in the industry.By Lee Moskowitz
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