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There are many podcasts for church media, but not very many for small churches. This podcast is designed to help small church pastors equip, encourage, and teach their congregations in ways they never thought possible! With topics ranging from social media, Power Points, worship service tech, and website building, we cover it all so that you feel prepared and equipped to step into the 21st Century media space. Learn more about https://smallchurch.media.
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This episode serves as both the centerpiece for the podcast while also being the final episode for this time. In this episode, I talk about the 7 things I wish churches know about media and technology, why it matters, and what should churches do in the future! Other Information: Official Sponsors of the SCMP: Hashtag.Church Help the Show: Leave Fee…
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Your church's "brand" is all about what your church believes, thinks, acts, and does. Although we as churches don't use the word "brand" and instead use words like "mission" and "vision," our churches have reputations in our community. That reputation often stems from what our members believe about the church and then how those members live out the…
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The terms a "branded house" and a "house of brands" are used by marketers to describe the type of strategy a company will use when they are wanting to grow their reach. What is a branded house and a house of brands? Here is a quick definition for each: Branded House: A company that uses the same logo mark and brand name but adds in the department o…
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Although your church is plenty more than your logo, people from the outside instantly judge, categorized, and determine if they connect with your church just by your church's logo! So although the logo isn't the only thing that we need to worry about, it's an essential piece of our church's brand. In this episode, we talk about the 3 truths of logo…
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Simply put, a brand is how a company visually and verbally presents itself to the world. A brand consists of logos, color pallets, verbiage, and mission statements all with the goal of telling people their "why" they exist, "how" they seek to fulfill their why, and "what" they will do to put feet to the vision. But branding isn't all about how a co…
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I quite often hear that small churches have a hard time keeping up with media, technology, and ministry advancements because of limit time, resources, and staff. Hashtag.Church was founded on the idea of "creating top tier services for the small to medium church," but in recent years, the company has shifted their focus on created free resources an…
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Since 2010, Facebook Groups have grown in popularity because users are able to connect with people who have similar hobbies, ideas, thoughts, and connections. Since the early days, Facebook Group have grown to be one of the most powerful tools that businesses, brands, podcasts, and industries have utilized, leaving churches to believe that they can…
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In order to be effective with your social media and digital marketing, you have to know what to expect! In this episode, I break down 5 social media trends for 2023, why it matters, and how your church can lean into these trends to make the most of your media in 2023! Plus, I'll give you 5 tips as you move into 2023 . . . and most have nothing to d…
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Many churches fail to include the most viable pieces of information about their churches to people who first land on their social media pages. In this episode, we look at a few key pieces to a church's social media page that, if small churches get correct, can help them stand out from all the other churches in their area. Links Mentioned in the Epi…
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Social media can be a frustrating beast, but if you know what types of posts to create for maximum engagement, you may find out that you LOVE creating social media posts for your church! This episode is the second part of the 2 part series on the 6 different social media post types that actually work! Here's what we're talking about: Posts for enga…
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Social media can be a frustrating beast, but if you know what types of posts to create for maximum engagement, you may find out that you LOVE creating social media posts for your church! This episode is the first part of the 2 part series on the 6 different social media post types that actually work! Here's what we're talking about: Posts for engag…
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Social media can be a tough nut to crack, especially since we are now living in a "pay to play" era of social media. Last week, we talked about the truth about social media, and this week, we have another "Debby-downer" type episode where we talk about why most social media posts fail. In this episode, though, I share some insights as to why many p…
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It has been said that social media is the greatest mission field of all time because everyone is on social media. As much as I agree with this statement, I believe that this statement often misleads small churches to believe that they should be on all social media platforms at all times. After spending time on social media, small churches often fee…
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Christmas is a great time to do something new and different for the teens in your church. Many times, we as churches focus a great deal on our church wide Christmas services and our Children Christmas Programs, but we need to make sure that we don't forget about the upcoming generation in our church. In this episode of the Small Church Media Podcas…
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There are many proven facts regarding the use of video in social media advertising. This year, to invite people to your Christmas services, I want to challenge you to leverage the power of video! In this episode, we talk some stats that prove that video creation is well worth your time, and then we will talk about 4 different video ideas that you c…
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Advent is a Christian Christmas tradition that seeks to helps Christians look forward to the coming of Jesus. Since the 4th Century, the Western Church sets aside the four weeks leading up to Christmas as a time to reflect, remember, and look forward to Jesus’ second coming. To help your church members focus on Jesus' birth and 2nd coming, you and …
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With Christmas right around the corner, it's time to start planning your Christmas services. Many of us church think through the practical details of times, activities, and elements inside the services, but you may find yourself stuck thinking through how you can prepare to advertise your services. In this weeks episode of the Small Church Media Po…
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This is the final part to our series on church websites — where we put it all together. In this episode, we talk about 4 best website practices to ensure that your website does not fail to do its job when website visitors land on the homepage. Although there are many other pieces to worry about with the build itself, this conversation will help you…
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Every church website has the same, fundamental building blocks — about page, plan your visit pages, sermon archive, calendar, learn about our ministries, etc., but there are so many other amazing things that you can do with your church's website to better serve your congregation and community. In this episode of the Small Church Media Podcast, I ta…
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Website pipelines are essential pieces of websites for all industries because a pipeline is what takes a website visitor from point A to point B, and hopefully successfully. With your church website, visitors land on your website every day, but what pipelines have you created for your church? In this episode of the Small Church Media Podcast, I tal…
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Sure, most of the time, visitors come to your church website, but if you're paying good money for a great website, you might as well use it to serve your church members! There are many things in church life that our church members need to get info on: events, sign-ups, ministries, giving, past sermons, announcements, etc., and rather than send them…
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It's obvious that every person who lands on your website comes from a different walk in life, but have you ever stopped and asked "who are these people?" and "what are they looking for out of your church's website?" In this episode of the Small Church Media Podcast, I break down the 3 most popular types of visitors who will land on your website and…
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Wordpress is the most popular website content management system for websites in the world! That being said, Wordpress is NOT a website builder – it's a system by which you can build your website upon. In this episode, I talk about what Wordpress is, the benefits of using Wordpress to power your church's website, the dangers of using it, and when it…
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With so many different ways to build a website for your church, the options can be overwhelming. In this episode of the Small Church Media Podcast, I break down the various types of website builders, including true DIY builders and church based website builders. We go as far as to break the differences in each type of builder, with the end goal of …
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In recent months, it seems like more and more churches have complained about their worship services being muted both during the live stream and after the service is over. Because of the growing concern of service being muted, many of these churches are looking for alternative ways to stream their services. In this episode of the Small Church Media …
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I am in many different Facebook groups for podcasting (both Christian and secular), and every time someone decides to make the plunge into the podcasting world, 5 questions tend to be asked: Question 1: Where do I get music for my intro music and outro music. Question 2: Where should I host my podcasts? Question 3: How does platforms like Apple Pod…
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In life, there are always three categories: Nice to have, good to have, and need to have; church communications is no different. I believe that in small church communications, there are essential, need to haves, such as having a Google Business Profile and a website; however, there are many areas in church communication that are simply good or nice…
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In the world of church communications, there are many facets that are exciting and fun! Social media posts, livestream, logo creation, flyer creation, and capturing photos are areas that most people believe do to help their church communicate its message, but are these things essential to how your church functions online? If not, what are the bare …
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If you take a stroll through the major podcast listening platforms like Spotify and Apple Podcast, you are able to see the top podcasts in each area of life, including Christianity. To help you think through what type of podcast you create, a took a look at the top charts for all of Christian podcasts and found that there are 7 styles of podcasts t…
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You've decided to start a podcast (for your church, ministry, or self), you purchased your podcasting gear, decided on your type of podcast show, but now you are stuck trying to figure out how to grow your show and have people tune in every week. You aren't able to sit back and hope that people will engage; you need to intentionally take steps to h…
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Last week on the podcast, we talked about how podcasting could be the new Sunday School for churches in the modern, digital age. In this weeks episode, Marc begins talking about how you go about setting up a podcast for your church to make sure that you get off on the correct footing! From settling on the purpose of your new podcast, your set-up, t…
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In the 18th Century, Sunday School was created to fill a need in people's community. What was the need? Education. Since the evolution of society and ministry, Sunday School switched from being a place where children and adults were given a basic education to a place where people were being taught about the basics of the faith. However, in recent y…
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You have a website, great! Now what? You need to get eyes on your website so that people can learn about your church and then become an in-person visitor. In order to do this though, you need to do certain things on places like Google, Bing, Social Media, and your own website to be found online. In this episode of the Small Church Media Podcast, Ma…
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Every church has a mission and vision. Granted, it may be as simple as the Great Commission or the 2 Greatest Commandments or a full blown development statement with values and graphics to match. But either way, every church has a reason for its existence and its purpose in its community, but sadly, many churches don't tell people those mission, vi…
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The whole purpose of your church's website is to help people go from website visitors to in person visitors. There are many ways in which our websites can and should help people be comfortable with walking into our church buildings, but sadly, many churches fail to take their website visitors on this journey. In this episode of the Small Church Med…
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Is the church bulletin dead? When you ask churches from all across the country this question, the response is pretty varied. Some churches have both a physical and printed bulletin, some churches say that stopping their printed bulletin was the best decision their church ever made, and some say that they will only and ever do a printed church bulle…
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On the show, we've talked about why you need to get your sermons online and how to do that, but we have never talked about how to get more people to find your online sermons and listen to them! In this weeks episode of the Small Church Media Podcast, I provide 4 tips that will walk you through how to prepare your online sermon audio to be found onl…
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Sandwiched between Mother's Day and VBS, Father's is often the forgotten holiday, and if you found yourself in the place where you have to find gifts last second, I got you covered! In this episode of the Small Church Media Podcast, I lay down some ground rules for Father's Day gifts and then provide 3 amazing, easy, cheap, and even interactive Fat…
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With summer official upon us, Vacation Bible School is right around the corner. Your church, like most others, are begging to advertise and market your VBS, and the easiest way to make sure that your church staff is ready for all of those kids and parents is to do your registration and pre-registration all online. There are four different methods t…
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The sermon series graphic is an important cornerstone to the message, but most of the time, your congregation will be seeing different slides up on the screen. From the main points and sub points to Bible passages, pastors use their screens to help let their congregations know what to write down in their notes. But what if there's a better way to d…
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Continuing the conversation from last week about sermon graphics, you may be sitting there thinking, "Sure, sermon graphics are cool, but they take so much time and effort. Are they even worth it?" If this is you, you are not alone! In this weeks episode of the Small Church Media Podcast, I give four reasons why sermon graphics are a good use of yo…
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Generally, most church have some sort of visual graphic for their sermon or sermon series (If you are putting something on your screen during your sermon, you have yourself a church sermon series graphic!). However, many pastors have not been taught or trained as to how to create a sermon series graphic and struggle to know how to create a great gr…
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When I was taught how to preach, I was told that you have to have three things attached to each point that you give in a sermon . . . or the whole sermon for that matter. Those three sections are: Explanation Illustration Application You tell the congregation what the text is saying, you use an illustration to bring that explanation to life, and th…
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No matter the size of the church, one thing doesn't change – the Sunday Morning Worship Service. Whether you have a complex setup or its as simple as can be, you still have to plan, structure, organize, and then present your slides during your worship service to make sure that your congregation can worship distraction free. There are many tools out…
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There always seems to be a new social media update, posting software, management software, texting and communication tool, graphic style, etc. Have you ever sat and wondered, "how on earth do I keep up with all of it?" In this episode of the Small Church Media Podcast, I provide four different ways to keep up with all the trends and things as it re…
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As you begin your journey into using media and technology in your church, you might find yourself feeling like you're a phony – feeling like you're a tiny fish in the big pond. As a small church, it's easy to look around and compare yourself to all of the other successful churches and pastors online. In this episode of the Small Church Media Podcas…
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Your church website has a job to do – provide people with all the information that they want to know about your church AND then get people to come to a worship service. Have you ever stopped and asked the question, "is my website even doing it's job well?" I mean, we ask that question of our employees all the time, so why not our church website, to…
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Instagram is one of the top social media platforms; however, many churches have no idea how to use it. In this episode, I break down Instagram. You'll learn about the main 5 components of Instagram, what are the bare essentials for using the platform well, and how you can take your current church Instagram account to the next level. This episode sp…
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Chad Harms is the lead pastor of Creekside Bible Church, a church of 100 people on the outskirts of Portland, Oregon. Over the last many years, Chad has started viewing media as a part of the church's mission and how media can help his local church carry out it's core values, impact his congregation, and reach his community. Now, Chad's sermons are…
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When social media started getting popular, it was so easy to for people to see your church's Facebook posts and personal posts but now, it seems like engagement is dropping RAPIDLY. If you are finding yourself in this boat, you are not alone. Pastors and church communicators all over have been saying the same thing about their Facebook posts. In th…
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