The cutting edge of B2B architecture, engineering, & construction. Tune in to hear industry professionals cover everything from LEED certification to BIM. And maybe a laugh or two.
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Welcome to the Software & Technology podcast, by MarketScale: Your home for everything B2B in the Software & Technology Industry! Join us for new episodes every week featuring conversations with industry leaders as we explore trends in cryptocurrency, AI, IPs, innovative cross-industry tech, and everything in between.
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Welcome to the Health podcast, by MarketScale: Your source for all things Health - tech, care, devices, security, startups, benefits, facilities, software, pharma, IT, med ed and more. Join us for new episodes every week featuring conversations with industry leaders discussing the latest innovations, advances and news in the industry.
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Welcome to the Transportation podcast, by MarketScale: Your home for everything B2B in the Transportation Industry! Join us for new episodes every week featuring conversations with industry leaders as we explore trends in everything from ground, sea, air and space travel.
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Welcome to the Pro AV podcast, by MarketScale: Your home for everything B2B in Professional Audio Visual! Join us for new episodes every week featuring conversations with industry leaders as we unpack the latest in everything from LED to Digital Content.
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This is the Hospitality podcast, by MarketScale. Here, we dive into the latest B2B trends and news from hotels, to tourism, to event planning, and so much more. Tune in for interviews with trend-setting thought leaders who provide compelling insights into the future of the Hospitality industry!
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Welcome to the Retail podcast, by MarketScale: Your home for everything B2B in the Retail Industry! Join us for new episodes every week featuring conversations with industry leaders as we explore trends in technology, management, brick & mortar, digital innovations and all things Retail.
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Welcome to the Industrial IoT podcast, by MarketScale: Your home for everything B2B in the Industrial IoT world. Join us for new episodes every week featuring conversations with industry leaders as we explore trends in technology, use-cases & applications, hurdles, and all things IoT.
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Designed for retail leaders and retail lovers alike, the Retail Refined podcast, hosted by Melissa Gonzalez, is designed to explore the in-store technology of the future, challenge the industry’s preconceived notions, and sit down with retail’s biggest names to understand the brand strategies that will define the next decade in retail.
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Addressing Retail’s Experience Challenges with Data
40:20
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As a Senior Manager on the Strategy and Insights for Retail and Consumer Goods team at Salesforce, Caila Schwartz’s goal is simple – help retailers gain a competitive edge via actionable data and insights. Schwartz joined Retail Refined for a conversation with host Melissa Gonzalez on how that goal takes shape in practice, diving into the ways Schw…
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How to Prevent Your Retail Segment from Becoming the Next “Bookstore”
27:01
27:01
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27:01
As is the case in many other industries, independent wine and spirit retailers in a post-COVID world are seeing a drop in sales and revenue. The reason? The shifting demands of online shoppers has reduced their desire to discover new brands. Mike Provance, the CEO of 3×3, works to change that. 3×3 is a marketing technology company dedicated to help…
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Merging Experiential and Authenticity with Commerce
32:33
32:33
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On this episode of Retail Refined with host Melissa Gonzalez, Showfields CEO Tal Nathanel outlined how “the most interesting store in the world” is attempting to revolutionize retail. Showfields’ mission is to “create a better way for customers to discover, engage and show emerging brands and artists of tomorrow.” In practice, that means offering a…
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Live selling has a new look, and retailers are finding new opportunities to connect with audiences. While live selling came to prominence through TVs with players like QVC, today’s shopper desires an experiential retail experience from their smartphone. eCommerce and live selling expert Brandon Kruse, CEO of CommentSold, shared his insights and pre…
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How Can Physical Retail Support Ecommerce Distribution?
28:05
28:05
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Successful business leaders are always looking for the next way to cut costs, maximize profits, and run their company more efficiently. Brick-and-mortar retailers with a significant amount of ecommerce sales experience a huge amount of inefficiencies in their fulfillment and shipping processes. How can they utilize their existing infrastructure — t…
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In a (bring your own device) retail world, the lines between the physical and digital worlds continue to merge thanks to the possibilities of computer vision. In this episode with guest Christian Floerkemeier, CTO and co-founder of Scandit, learn how Scandit is helping retailers automate end-to-end retail operations by moving routine processes and …
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The Possibilities of Next Generation Technologies
28:56
28:56
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Computer vision and advanced algorithmic sensors have changed the possibilities of consumer facing technologies. From augmented reality to virtual reality, kinect technology to motion capture, host Melissa Gonzalez speaks with Adaora Udoji, Director of Corporate Innovation of RLab about the latest trends that are evolving and how COVID is accelerat…
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A look into capturing customer intent and how brands and retailers will be positioned better than before post COVID. In this discussion, host Melissa Gonzalez dives into the possibilities of contactless data capture with Amanda Latifi, Co-Founder and CEO of Hafta Have. Technology has traditionally been cumbersome and heavily reliant on hardware but…
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With the evolution of the store, it has now become table stakes to invest in a modernized POS system- one that can be in service of contactless payments, omni-channel retail and clienteling. Having seen demand by brands and retailers to take the step to modernize skyrocket, CEO and Founder Nitin Mangtani speaks to Melissa about how to create a modu…
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1
Creating a Future in which the World is a Store
24:54
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In this episode, Melissa speaks with founder Spencer Hewett on how the possibilities of RFID are involving with RADAR’s speed and accuracy around item-level analytics and autonomous checkout. With the goal of giving retailers insights to understand what is happening in their store locations at any given moment, they are helping their partners illum…
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Originally launched to support their brand-owned locations, 3Den is now expanding their offerings to become an operator of spaces. With a simple check-in process, hear how their technology is creating operational efficiency and reducing costs for companies while also enhancing consumer experiences. Living in a time of COVID and beyond, 3Den is open…
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The belief that necessity drives innovation has never been more prevalent than it is today. As the world is catapulted into new norms and expectations, we are seeing the baseline of ease and convenience being reset and converging with a heightened expectation of meaningful experiences. We are passing through the rubicon of digitization and brands, …
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As the physical world becomes more digitally integrated, strategies around signage will become more comprehensive and sophisticated. Brands and retailers will need to uncover opportunities to interact in ways that not only feel safe but also educate, entertain and build customer loyalty. Digital signage is only the medium, experience is the crucial…
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In a post-COVID world, sampling will be a new experience. The evolution will be solved by the digitization of vending led by a curated consumer journey. In this episode, host Melissa Gonzalez speaks with Marci Weisler, Chief Commerical Officer of Vengo Labs, a leading digital marketing and retail tech company connecting brands and consumers in the …
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With ShopShops, viewers can watch hosts, from experienced salespeople to fashion or beauty influencers, via a QVC-style live stream as they display clothes and accessories for up to several hours. In this episode of Retail Refined, Melissa learns how ShopShops is democratizing access to both brands and influencers and allowing them to bring offline…
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In this podcast, Melissa Gonzalez discusses the evolution of store design through data collection and statistical analytics with George Shaw, founder of Pathr. Via computer vision and AI, George discusses how Pathr is able to capture actionable insights to inform operations teams, LP and marketing teams alike to illuminate shopper groups, customers…
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1
How Retailers Will Readdress In-Store Engagement
30:56
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In this episode, Melissa is joined by Trevor Sumner, CEO and founder of Perch, a leader in interactive product engagement marketing retail displays. From beauty to CPG to grocery, learn how in-store digital experiences can illuminate insights such as identifying top sellers, product merchandising opportunities and increasing ROI through story anima…
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In this episode, we speak with Haniff Brown, Founder of Fit:Match to discuss how AI is helping consumers get exactly what they want. Much like netflix powers a recommendation engine for content, Fit:Match can scan a person in 3 minutes and use that data to find and suggest the brands and retailers that carry items that have the ideal fit for a pers…
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In this episode we discuss how FutureProof is helping propel the industry forward when it comes to the acceleration of contactless and mobile payments in grocery, fashion and beyond. No longer a generational conversation, we are seeing an emergence of the DIY consumer and we speak about how that is shaping adoption. And the automated checkout exper…
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With new norms emerging such as a new equilibrium in supply and demand and emerging family priorities, we are seeing an increased adoption of technologies that reposition how consumers receive products and services. Last mile is focusing on hyper convenience with speed, ease and utility as the guiding light. Experiential tech won’t go away, but we …
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1
Rewriting the Playbook for Predicting Consumer Demand
30:18
30:18
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First Insight approaches retail with a forward looking view to consumers via predictive analytics. Through their extensive longitudinal data they are formulating insights around how consumers are being reconditioned. They are seeing a convergence of demographics and a shift to online happening as people shift to staples and stockpiling, but what do…
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The Shopping Experience and Future of Payment Integration
29:51
29:51
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The future of payments will be more fluid than ever in tomorrow’s “new norm.” Customers are engaging with brands across channels with fewer pauses and will expect that fluidity to continue in a seamless and frictionless way, from in-store to online. In this discussion, learn how Klarna is helping brands and retailers re-think strategies around the …
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Designed for retail leaders and retail lovers alike, the Retail Refined podcast is designed to explore the in-store technology of the future, challenge the industry’s preconceived notions, and sit down with retail’s biggest names to understand the brand strategies that will define the next decade in retail. The guide on this journey is Melissa Gonz…
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continue reading
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1
“KIOSKS ARE SEXY,” AND THEY’RE REVITALIZING BRICK & MORTAR WITH HEALEY CYPHER OF ZIVELO
30:13
30:13
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Have you noticed the slow but sure trend of self-service kiosks in your life? Think about it for a moment. They’ve existed at the self-checkout line in the grocery store or at the gas pump, but now they’re becoming an industry standard for checking in at hotels, ordering food at restaurants, and more. What prompted this kiosk take over, what techno…
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The Power of Alternatively Funding Your Business with Eden Amirav of Lending Express
11:37
11:37
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For hundreds of years, banks were one of the only ways to achieve the funding necessary to start your own business. And with roughly 10% of the United States population being entrepreneurs in 2018, most small businesses owners have had to work out some kind of lending agreement with a local bank. But with the rise of the internet, companies have be…
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Helping Young Physicians Attack Their Debt with Dustin Eldridge of Carter Financial Management
15:23
15:23
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A survey of 500 millennial physicians found that 74% had significant debt upon graduation, with 44% owing more than $200,000. Those numbers are huge, but not that surprising, as the national outstanding student debt surpassed $1.5 trillion this year. On today's Healthcare podcast, we’re going to look at how young physicians can move from debt reduc…
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The Correlation Between New Shipping Standards & Fluids Testing with Jim Paladino of Perceptive Sensors
20:20
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Many businesses, such as oil and gas, have challenges documenting and validating fluids during shipping and transport to the final destination. Because of this, there are opportunities and applications abound for nondestructive fluids testing that can offer quality checks, validation and a digital footprint of results at any step of the supply chai…
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Cybersecurity and IoT: Who and What is at Risk? with Chris Rouland of Phosphorus
19:10
19:10
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Cybersecurity affects all verticals and sizes of organizations. One space that is overlooked is the security of IoT, though as Chris Rouland, co-founder and CEO of Phosphorus Security Inc. will tell you, IoT devices are really just computers in a different-looking package, and so too require a necessary level of security. "Twenty-five years ago we …
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Helping Drones Communicate with Joseph Camp, Ph.D., Associate Professor of Electrical Engineering at SMU
18:55
18:55
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Finding a good WiFi signal is becoming a common, daily concern, as our smart devices multiply, especially in the commercial world. Dropping a connection while checking Instagram is not exactly a catastrophe. Losing connection to a drone flying over a disaster area is another story. On today's podcast, our host spoke with Professor Joseph Camp Ph.D.…
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The Great Drone Invasion of Eastern Europe with Dominik Wojcik of Microdrones
16:37
16:37
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In 2018, drones are used anywhere from personal to professional use. However, most people would have you believe that drones are just used for getting high angle helicopter style footage. But with new technologies from Microdrones, the use cases of drones are expanding year after year, especially in the construction field. Joining us today on Prope…
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Propelling: Out of Sight, Not Out of Mind, with Samuel Flick of Microdrones
12:02
12:02
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There are great things ahead for the commercial drone industry, said Samuel Flick of Germany-based Microdrones, which recently completed a successful corridor mapping mission on the Autobahn. Flick discussed the systems and commercial partnerships that made this feasible in this episode of Propelling. The mission was a key advancement in Beyond Vis…
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Online Rate Parity Is a Problem; Data Is the Solution with Sean Fitzpatrick of OTA Insight
11:52
11:52
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As more North Americans use online travel agencies like Expedia and Booking.com (an estimated 40 percent), hoteliers have to get smart about competing for those travel dollars. That means competing on price as one approach, Sean Fitzpatrick, CEO of OTA Insight, tells us in this episode of the Hospitality Podcast. "The hotel industry is going throug…
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On the first episode of The MarketScale AEC Show, we look to both the past and the future to track AEC's coming trends, rising stars and established professionals. We get our dose of industry news, as well as a recap on Orgatec 2018 from MarketScale's Creative Director Josh Brummett, a conference in historic Cologne, Germany focusing on what's next…
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On the first episode of The MarketScale Pro AV Show, you'll get to hear from thought leaders, analysts, and innovators alike, exploring some of the most timely topics in the industry. Besides updates on industry news and a preview of SEGD's Xlab in Brooklyn, we'll hear from John Melillo, Digital Media Group Senior VP for Diversified, who breaks dow…
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