Nick Willey public
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In this episode I had the chance to interview David Paul, also known as The Voise of Boise. His story is one of passion for faith and a deep seated discipline that surpasses most others. As a former football player he's had both setbacks and victories on his path toward success, and credits his faith with being the driving force behind his efforts.…
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In this Episode I interview former professional Supercross and Motocross racer Weston Peick, and we dive deep into what a person must commit to in order to reach the top of any game. Throughout a career full of set backs and disappointments Weston never stopped setting targets, never stopped chasing his goals, and ultimately gave it everything he h…
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In this episode I talk to Brad Ryba, Co-founder and CTO of Rimsys Holistic RIM software, and business owner at Ryignite. As a 10X Business Coach Brad talks about the journey that brought him to where he is today, and talks about his desire to serve and inspire others in the way that his late mother did for so many people. Join us for this amazing d…
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In this episode I interview a man whose done more in one career than ten mere mortals combined, and has incredible insight into the brain, why men and woman are so different, and what that has to do with sales when it comes to the flight or fight response in prospects. He explains how the number 1 rule in sales., Always Agree.... Helps us connect w…
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It was such a pleasure sitting down to speak with Kyle Winkley with Northwestern Mutual on the Mammoth Training Podcast. Kyle is a former college football player and coach, as well as a teacher. In this episode Kyle really breaks down many great reasons to get your money right and have a plan for your financial future. If anyone wants to reach out …
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This week on Smoke & Burn, I catch up with Caleb Tingle, the sales manager for Premaco Inc. in Georgia. Caleb and I had a great conversation about the roles that "fun and convenience" play in a service advisor's success, structuring menu packs that service staff buy into, and utilizing contests and promotions to save a failing program. I'm excited …
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Todd McCallum is the Fixed Operations Director for the Walker Automotive Group in Alexandria, LA, and the former Fixed Operations Director for the LaFontaine Automotive Group in Detroit. Todd has been in the automotive industry for 30 years, and has worked in partnership with BG to build many successful maintenance programs. In this episode, Todd a…
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This week, I'm joined by Brett Baker, owner of Sandler Training in Springfield, MO. Brett works with many different BG distributorships across the country, helping them develop and implement a unique sales process using Sandler Training methods. In this episode, we discuss alternatives to the feature/benefit method of sales, upending the customers …
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Rob Leary is the Director of Sales for SmartVMA, Eastern US/Canada, and has been in the dealer software and technology industry for most of his career. In this episode, he and I discuss DMS trends across the industry, best practices for building menus and structuring package content, sales techniques, accountability measures you can apply in your t…
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Dan Hickey is the service manager at Subaru of Wichita, and a fixed ops trainer for the Eddy's Group, a collection of 8 dealerships in Kansas, Missouri, and California. He has worked in the automotive industry his entire life, holding just about every position within a dealership. In this episode, Dan and I discuss the importance of establishing pr…
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Ryan Holley is a sales rep for Fox Distributing in southwest Florida, and an automotive industry veteran with over 12 years of experience. Before coming to BG, Ryan managed the service department at a very large, very successful dealership, and in this episode, he shares some insight on the service department structure and processes that helped his…
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Charlie Polston of LSI Oklahoma is a BG veteran of over 38 years. He is a renowned trainer, speaker, and frequent contributor to automotive publications. Charlie helped found BG University, and was influential in establishing many of the training techniques and tools still in use, today. Charlie and I discuss using OTR+ to promote an MOA autopour p…
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Clint Campbell is a sales rep for Walton Distributing, and he and his partner, Rick Biosiolli, cover dealerships and independents in northern San Antonio. Over the years, Clint and Rick have developed one of the best territories in the country, maintaining steady growth for years on end. In this episode, Clint and I discuss the undeniable effective…
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Two years ago, Chuck Butler, a distributor in Nevada, packed up his family and headed north to Alaska. The territory came with a unique set of challenges. It's remote, traffic is seasonal, many of the new car dealerships are owned by distant groups with contractual obligations, and with only a handful of active accounts, it needed a lot of hard wor…
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Nick Willey was a business development manager for Wagonmaster Washington, and a former BG Elite sales rep. In this episode, Nick discusses the importance of self-reliance, the necessity of discomfort, and some practical ways to move the needle in a SmartVMA account. Whether you are new to sales, or simply feel like you're treading water, the princ…
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This week, I'm joined by Mike Keene, Director of Sales for BG Nebraska and BG Minnesota. Mike is a proficient sales trainer, a student of the automotive industry, and a relationship management expert with over 16 years in the BG business. In this episode, he shares some insight into his approach to training, the value of connecting with every custo…
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Spiro Morogiannis is a sales rep that manages an independent garage territory in Oklahoma City. He has positioned himself as a technical specialist, an industry expert, and a business adviser within his region, and has experienced considerable growth, over the past couple years. In Episode 6, Spiro discusses his approach to organizing his expansive…
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Staying connected with your customer base is a neverending battle. In a time when increasing website traffic or getting people to open marketing emails is next to impossible, social media is an indispensable tool that can help you maintain presence in your territory, and forge deeper connections with your customers. However, effective social media …
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This week, I'm joined by Mike Lasuzzo, co-distributor and general manager of BG Services Arkansas. Mike was recently awarded the title of "BG Products Rookie Distributor of the Year" at the 2019 Distributor Convention in recognition of his insurmountable first year growth! Mike has spent many years helping service advisors, technicians, managers, a…
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Dan Smith is a Field Trainer for BG Products and former BG Elite sales rep. He was one of the first (if not THE first) sales reps to sell over a million dollars calling strictly on independent garages. However, he now works with reps all over the country, helping them develop programs in independents and new car dealers, alike. In this episode of S…
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Caleb Williams and Michael Paul are ranked as some of the best sales reps in the country. I sat down with them in Wichita where they attended a class called "Essentials of Fixed Operations" hosted by the Cox Automotive Group. They share some of the challenges they've faced in 2019, ways in which they've refined their business practices, and some of…
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On the first ever episode of Smoke & Burn, I'm joined by Steve Tingle, who, along with his wife Shannon, owns BG Automotive, the distributorship covering northern Minnesota and western Wisconsin. Together we discuss his career spanning two decades in the automotive industry, products and programs he is focusing on, and a new method of sales trainin…
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Hello friends, and welcome to Smoke & Burn - a biweekly discussion of the automotive service industry hosted by BG Products field trainer Casey Greseth! On this show you will hear from some of the best sales professionals in the business, distributors from across the country, and the people working to create new products, services, and programs for…
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