In a world where cyber threats and data breaches are more pervasive than ever, keeping your salon, clinic, or spa protected, both online and offline, is crucial. Salon clients are becoming increasingly conscious of how their personal information is handled, and as a business owner, it’s your responsibility to protect them. At Phorest, we’re committ…

Welcome to The Pulse, your quarterly Phorest news round-up bringing you the latest industry insights and updates. We understand that it can be difficult to know where to look when it comes to business, industry, and salon software news, which is why we’ve put together this monthly newsletter complete with a few must-reads for you, all in one place.…

Opening a second business location doesn’t come without its challenges. Moving from a single to a multi-location business can be tough and must not be done without a robust strategy in mind. In an interview conducted by Avril from the Phorest team, Nate — owner of Luxe Lancaster and Luxe Lititz, two full-service hair and beauty salons located in Pe…

For many, hair loss due to chemotherapy is one of the most feared and traumatic side effects. Shockingly, according to HairToStay, 8% of women will decline potentially life-saving chemotherapy because of their fear of losing their hair. HairToStay is dedicated to changing that. As the first and only national (US) nonprofit organization dedicated to…

You’ve built a thriving business in the professional hair and beauty industry, managing a great team and maintaining a loyal clientele. But as your business grows, balancing appointments, staff performance, and client retention becomes increasingly complex. That’s where Phorest’s AI-powered features and smart technology come in. More than just auto…

If teaching is a skill, then teaching can be taught. And that's exactly what teacher training specialist Chris Moody (@chrismoodyhair) explores on this episode rerun. Sharing his passion for creating relevant, meaningful, and energizing learning experiences, we discuss the vital role educators play in shaping minds, how we can and need to move beyo…

Running a successful salon, spa, or clinic business involves more than providing outstanding services to your clients. Behind the scenes, business owners often overlook the importance of solid financial management. This is where an accountant can step in, transforming your salon, clinic, or spa’s financial health and setting it up for growth and ec…

Join us as we delve into the growth lessons stemming from the inspiring journey of Lia Hakim, the visionary founder of Hott Salons in New York. Hear about how she followed her instincts to create a thriving business that empowers her team, how identifying a gap in the market led to transforming Hott Salons into a full-service beauty destination and…

The 2024 Client Experience Awards have now landed across the globe, and the Phorest team went out to deliver awards to celebrate dedication to client care! Hear more about what it was like to meet incredible teams behind some of the most consistent, exceptional services and unforgettable experiences. To read the blog, click here. Published on Octob…

[298] Ever wondered which leadership style best matches your personality? Or how to lead effectively without formal management training? In the second part of the conversation with Valerie Delforge (International Business Strategy Consultant & Author), we shift our focus to the consequences and solutions to micromanagement. More specifically, throu…

[297] Drawing from themes already being discussed at the Salon Owners Summit nearly eight years ago, this part-catch-up-part-rerun episode explores the rise of micromanagement and what we can do about it. Reconnecting with Valerie Delforge (International Business Strategy Consultant & Author) on the podcast for the first time since 2017, we spend t…

“Relaxed” and “Christmas” are two words that don’t usually go together in salon life (unless you are a client!). However, if you start your marketing plan now, it can be done! We’ve prepared a checklist and timeline to help you stay on track. With it, nothing stands in the way of you and a thriving business at Christmas. Visit the Phorest Blog for …

Tipping in salons is more than just a transaction; it’s a gesture of gratitude that reflects the relationship between clients and their stylists or therapists. While traditional cash tips are becoming less common, digital tipping solutions are evolving to meet modern needs. Discover how PhorestPay Card Terminals are revolutionizing the tipping proc…

[296] Most salon professionals say they would like their business to be more sustainable. So, how might we, collectively, move toward more sustainable hair and beauty practices? On day two of the Salon Owners Summit 2024, Fry Taylor from Green Salon Collective (@greensaloncollective) and Dr. Denise Baden, Professor of Sustainable Business at the Un…

The Employment (Allocation of Tips) Act will take effect in the UK in October 2024 and will establish important guidelines for salon owners and protections for salon employees regarding tips. According to research from Phorest, 93% of UK salon owners are still unaware of the legislation or have not yet planned for it. Part of the legislation requir…

The Payment of Wages (Amendment) (Tips and Gratuities) Act 2022 brought into law some important guidelines for salon owners and protections for salon employees regarding tips. According to research from Phorest, 62% of Irish salon owners still have not made any changes to ensure they comply with the Act. Part of the legislation requires salons and …

As summer (and the holiday tan!) starts to fade, trees lose their leaves, and the days get shorter, things change in the professional hair and beauty industry. With clients returning from summer holidays and the festive season on the horizon, this time of year can be quieter for salons, clinics, and spas. However, this creates a golden opportunity …

Welcome to the first-ever edition of The Pulse, your monthly news round-up Powered by Phorest. We understand that it can be difficult to know where to look when it comes to business, industry, and salon software news, which is why we’ve put together this monthly newsletter just for you, complete with a few must-reads for you, all in one place. So g…

Welcome to your first-ever edition of The Pulse, powered by Phorest, where you can find your monthly dose of the latest industry and business updates, developments and trends. Let this be your empowering guide to staying ahead of the curve and equipping yourself with the knowledge to thrive within your business. What better way to get your salon pu…

[295] As we near the end of our rerun series, this episode challenges the idea that happiness is a destination. With this conversation, happiness researcher Dr Gillian Mandich (@drgillianmandich) seeks to reframe our concept of happiness, understand the science behind joy, share practical strategies for building our "happiness muscle", and explain …

Welcome to the first-ever edition of The Pulse, your monthly news round-up powered by Phorest. We understand that it can be difficult to know where to look when it comes to business, industry, and salon software news, which is why we’ve put together this monthly newsletter complete with a few must-reads for you, all in one place. So grab a coffee, …

Social media marketing is a powerful tool that all businesses should be utilising to reach larger audiences and promote their brand. However, with so many businesses using social media, it can be difficult to stand out from the crowd. That’s where social media hacks come in. To read the blog, click here. Published on October 27, 2023 by Avril Kealy…

Planning is often overlooked or done too hastily, with many business owners quoting that they don’t have the time or energy to plan. Furthermore, a massive 47% of salon owners state that financial planning is the most difficult aspect of managing finances for them. However, reviewing your goals and examining the numbers and strategies that drive yo…

“Everyone is not your customer,” according to best-selling author, marketer, entrepreneur, and public speaker Seth Godin. And he’s right. As a business, trying to be everything to everyone can cause you to lose your core operational values, abandon the things that make your business unique, and compromise the quality of your services. Trying to mar…

[294] Have you ever felt the life-changing impact of a mentor's guidance, wondered how to go from mastering individual skills to becoming a mentor yourself, or what it would take for you to be able to work with an industry leader you've looked up to for years? In this episode, hear real-life professional stories highlighting the importance of empat…

[293] What if failure was the key to your success? Whether you're a seasoned beauty pro or just starting out, Hunter Donia's (@hairbyhunty) experience of rebuilding a clientele after relocating to a new area underscores the importance of adaptability and continuous learning. In this episode, learn more about how and why, despite initial confidence …

[292] What happens when a successful corporate executive chances everything on a failing beauty salon? What happens when you reach the point of no return, when you know things have to change? Stefania Rossi (@stefaniarossirecruitment) and Kelly Shaw's (@kellyshawme) journeys are tales of bold decisions and transformative leadership. In this episode…

Good customer service can go a long way with your clientele. In fact, 83% of people are willing to pay up to 16% more for better customer service. And if that’s not impressive enough, a whopping 62% of clients say that great customer service and the relationship they have with their salons is what keeps them going back to their salon of choice. Fro…

On July 17, news broke that one of Britain’s largest networks of specialist skin care clinics, sk:n, unexpectedly ceased trading on Tuesday evening, July 16. This has left over 450 beauty professionals (some reports say upwards of 800) from over 70 branches across England and Scotland suddenly unemployed. Losing your job is one of life’s most stres…

[291] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

[290] Do you tend to avoid tough conversations or feel like you're walking on eggshells, over-explaining and justifying everything? Are you feeling resentful or passive-aggressive? If you're a people-pleaser, an empath, or a joy seeker, this 90-minutes-part-rerun-part-new episode unpacks the damaging effects of codependency patterns on leadership a…

Productivity isn't just about finding more time; it's about better allocating the time we have. In part two of this episode with James Parnell, Founder of the Wellbeing Gym, we explore ways to leverage neuroscience and circadian rhythms for enhanced alertness, deep thinking and, ultimately, a more fulfilling life away from the concept of "Total Wor…

Making meaningful progress towards goals shouldn't come at the expense of living a fulfilling life. And yet, far too often, we find ourselves stressing over how there are never enough hours in the day. Either that, or we succumb to the endless cycle of procrastination. What if there was a way to unlock your true productive potential without sacrifi…

Through a candid conversation highlighting some of the complexities of growing a business in the salon industry, discover why franchising might be the growth strategy you need. Contrasting the traditional method of opening multiple locations with real-life examples and Katie's own experiences, this episode rerun digs into the specifics of what make…

How are you going to make sure your marketing campaigns land with your clients this summer? By taking the time to create a marketing calendar with intention, you can make things easier for yourself while also attracting more clients to your business. With this in mind, we’ve rounded up some of our top tips to accurately target and market to your cl…

[286] In this episode rerun, salon owner & educator Erin Raber (@theculturecurl) walks us through the evolution of her salon's brand identity, how she redefined her marketing strategy to attract her ideal clientele and the clarity that comes with a focused marketing vision. Pin-Up Curls' transformative journey from slow to flywheel growth is a powe…