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Thanks for catching Potty Talk, THE podcast for plumbing business owners. I'm Richard Behney, The Million Dollar Plumber and I teach the "business" of plumbing -- everything from how to start a plumbing business and grow a plumbing business. To showing you how to figure your pricing correctly, find new customers, hire the best plumbers, brand your plumbing company to stand out in your market, increase your online presence and everything in between.
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Trades Secrets: Contractor Marketing is for home services contractors and who are looking for easy to implement marketing tips and strategies. This podcast is for you if you're looking for actionable marketing tactics that are not over your head, and apply to ALL trades. We'll keep you apprised of what's new, and what should be on your radar for all things digital marketing.
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Welcome to Plumbing Success with Michael Edelberg, the podcast dedicated to helping plumbers take their businesses to new heights and reclaim their time from the tools. I'm Michael Edelberg, founder of Plumbers Choice Marketing, and I'm here to share insider secrets of the plumbing industry that will empower plumbing and service-based businesses to thrive. Each episode, I'll be diving deep into topics aimed at helping you grow your plumbing business and achieve the success you've always drea ...
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Actionable advice to help grow your home services company. The Battle Plan Marketing Podcast is designed for contractors who are looking for effective tips and tactics to grow their business. Podcast topics include contractor marketing strategy, lead generation, web design, search engine optimization, reputation management, referral programs, content marketing, online advertising, social media, financials, sales, employee management, services, and general entrepreneurial interests. Mark Ambr ...
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“On The Air” offers actionable intelligence for engineers working in the commercial, industrial and institutional building sectors. Episodes offer business insight, market data, unique stories, and helpful tips from a variety of respected voices in the multibillion-dollar heating, ventilation, air conditioning, plumbing/piping, refrigeration and building automation/control markets. This podcast is produced by HPAC Engineering magazine, and is hosted by Editor-in-Chief Rob McManamy. Since 192 ...
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The Trust Tipping Point Marketing Podcast

Javier Lozano, Jr. - Anchor Wave

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The Trust Tipping Point Marketing Podcast is the ideal digital marketing resource for home services and consumer service based companies. We help business owners, entrepreneurs and executives that operate a residential based, consumer focused business using the most effective marketing strategies and tactics that deliver results. Do you operate an MEP type business such as HVAC, Electrical and Plumbing? Or, maybe a business that focuses on roofing, handyman services, general contractors, flo ...
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The Results Grow Podcast is the newest home services podcast! If you are looking to prosper, grow and be successful in your business or career, whether you are a business owner, manager, tech or anyone in between, The Results Grow Home Services Podcast is a great listen. Hosts Steve Gadsby and Cary Blackburn (partners of Results Grow Inc.) check with business owners and experts every Tuesday to discover what’s delivered results to grow and succeed in their business. We chat with professional ...
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The National Fire Protection Association is on a mission to share its updated codes and standards as far and as wide as possible. NFPA President and CEO Jim Pauley returns to HPAC On The Air to detail the group's ambitious plan to better educate our industry on life/safety solutions via acquisitions and even a new subsidiary.…
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Find out how we optimise our clients Google My Business Profile and gain access to our checklist to get your cost per lead to go way down and start bringing in more work today! Our checklist has been made specifically for Plumbing, Heating and Air Conditioning businesses however can be used by any service-based business. ************************** …
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Is the culture in your plumbing business holding you back or propelling you forward? In this Potty Talk episode, Richard and The Lovely Laura share how to ensure your desired culture becomes second nature with your staff. Potty Talk #427 ------------------------------------------------------------------------------------ Thanks for catching Potty T…
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In this episode, I had a chat with Josh Burleson ( @Sleepyplumbr ) about how he dropped out of college and got into plumbing. We also discuss service, the advantages of maintenance calls, and social media. Josh is on all platforms and has great educational content for plumbers of all experience! Check me out on YouTube where I have the video versio…
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David Wilson is a technician for Baker Brothers in the Dallas-Fort Worth area. In each of the last three years, David has sold over $6+MM in residential HVAC equipment! David closes over 90% of his demand calls and 70% of flipped leads. Those are stunning numbers for a technician who still works with his tools, sweating it out in attics. In this in…
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In this episode, I talk to Mack about being a better technician, social media usage, and our worst jobs. Check us out on YouTube @BrandonThePlumber Email: Brandon@ThatPlumbingPodcast.com Mack:Plumb_AZ Video podcast is not available on YouTube. Check us out there and leave a comment. Let’s start building a community!…
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Ever get flustered by customer objections? Join Richard in this informative Potty Talk episode as he shares an easy process that will turn most customer objections into approval. Potty Talk #426 ------------------------------------------------------------------------------------ Thanks for catching Potty Talk, THE show for plumbing business owners.…
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Welcome back contractors! In this episode, we look back at our 5 best-performing episodes of 2023 based on engagements and other metrics. While revisiting these episodes we discuss why we think they were so popular and give an overview of the key points of those episodes. So if you’re new here we encourage you to go back and listen to those as most…
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Episode Show Notes / Description Patrick Riley found himself frustrated. His company Riley Heating & Cooling in the little, 200-person town of Lucas, IA, had been in business since 2007. No matter what he did, Patrick couldn’t push the company past the $700K revenue mark. That’s not all that bothered him… Patrick longed to provide his team with the…
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Customer service is key for growing your plumbing business. In this episode of Potty Talk Richard explains just what service will have your customers leaving raving 5-Star reviews. Potty Talk #425 ------------------------------------------------------------------------------------ Thanks for catching Potty Talk, THE show for plumbing business owner…
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Drain Cleaning and mainline sewer replacements are lucrative businesses when you understand how to structure the pricing and have a strong selling system. It provides a critical service to customers, can generate massive profits, and creates exceptional earning potential for technicians—and they don’t need licensing. However, technicians and contra…
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Join Richard in this powerful episode of Potty Talk as he shares 5 tried and tested nuggets of gold to make more money with your plumbing business. ------------------------------------------------------------------------------------ Thanks for catching Potty Talk, THE show for plumbing business owners. Richard started his plumbing business from his…
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Welcome back contractors! In this episode, we dive deep into the topic of Google Ads and why it's not a silver bullet solution for contractors seeking leads. We discuss the potential risks and misconceptions surrounding Google Ads, emphasizing the need for proper testing, optimization and realistic expectations. Episode Highlights: Google Ads requi…
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Today, we have a special guest on the podcast, Mickie Kennedy, Founder of the Public Relations firm, eReleases.com. For over 25 years, Mickie and his team have been helping small businesses gain effective media exposure. A true master of his craft, Mickie shares incredible insights on how to build your brand locally, gain valuable media exposure, a…
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Join Richard, The Million Dollar Plumber and The Lovely Laura for another insightful episode of "Potty Talk" where they share their expertise on building a plumbing business with your spouse. As seasoned entrepreneurs and industry experts, Richard and Laura understand and unveil three essential things you need to prioritize to ensure harmony and su…
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Are you finding it challenging to establish your brand's presence on social media platforms? You're not alone. Join Richard and The Lovely Laura as they dive into the common struggles faced by plumbing businesses trying to build their brand identity online. Whether you're just starting out or a veteran, this Potty Talk episode is power-packed with …
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Welcome back contractors! In this episode, we cover questions you should ask when searching for SEO companies/agencies and why SEO proposals are apples to oranges! We also discuss why each question is so important and help you understand how to get the most out of your SEO marketing budget. Tips: No two SEO packages are the same, so make sure you u…
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Today we have a special guest on the podcast, Joe Gunderson, Founder of 608 Plumbing in Viroqua Wisconsin. As a volunteer Fireman and local Plumbing & HVAC business owner in a rural area, Joe discusses the importance of community involvement and relationships in growing a business. As a Master Plumber for the local Union Joe eventually ventured out…
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In this eye-opening Potty Talk episode, discover the surprising reasons behind the failure of plumbing businesses that you simply can't afford to overlook. Join Richard as he delves into the crucial insights and strategies to avoid common pitfalls and ensure your plumbing business thrives. Don't miss out on this essential knowledge that could make …
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Episode Show Notes / Description Luke Strange exudes positivity and passion. It’s no surprise that his two-year-old business, Cool Hand Electric, in Red Oak, TX, has already profitably grown to $1.2MM with two trucks and another soon added. Along with his wife and business partner, Kristen, this young couple has been working hard to put good people…
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In this special edition of Potty Talk, Richard welcomes a fun new and informative podcast to the MDP family, hosted by plumbing business owners; for plumbing business owners looking to take their business to the next level. Potty Talk #420 Craving a break from the daily grind? We hear you! 🌴Escape the hustle and join us for the ultimate getaway des…
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Welcome back contractors! In this episode, we cover key SEO trends to be aware of in 2024 and provide tips for contractors on how to stay ahead of the game. We discuss everything from SEO vs AEO, Google’s algorithm update, the importance of high-value content and much more! If you want to elevate your SEO game in 2024, tune in to get actionable ins…
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There’s an exciting group of young contractors making their names in our industry, and Thomas Munn is certainly one of them. He started his plumbing company, Full Spectrum Plumbing, in 2018. The Rock Hill, SC, contractor didn’t take an unplanned leap into entrepreneurship; instead, Thomas planned for years, seeking out information everywhere. Event…
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Today we have a special guest on the podcast, Ray Snesrud, Founder and President of Water Heaters Now in the Twin Cities of Minnesota. After sub-contracting with builders for over 13 years Ray first tested and then changed his business model to the service sector with just two products, water heaters, and water softeners. He created super-efficient…
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Join Richard and The Lovely Laura in this episode of Potty Talk as they unlock the key to a thriving plumbing business. Craving a break from the daily grind? We hear you! 🌴 Escape the hustle and join us for the ultimate getaway designed to refresh your mind and ignite your learning. Don't miss the exclusive MDP Freedom Lifestyle Retreat, happening …
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Welcome back contractors! In this episode, we cover key marketing questions many of you have asked on social media such as how much should I spend on ads, where should I focus my efforts, is SEO worth it, should I buy backlinks, and how often to post on social media. In this new segment, we call “I Saw It On Social”, we provide practical tips and a…
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Are you starting or struggling with your plumbing business? Join Richard in this powerful Potty Talk episode as he and the Lovely Laura share 7 things you can do today that ensure plumbing business success. Potty Talk #418 Craving a break from the daily grind? We hear you! 🌴 Escape the hustle and join us for the ultimate getaway designed to refresh…
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The contracting industry is an interesting place these days if you’re in the social media world. The bro culture is here. It’s filled with silver-tongued “gurus” driving exotic cars and taking private jets. There’s absolutely nothing wrong with enjoying success, but it gives others the wrong impression. It celebrates the individual when it takes so…
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Today we have a special guest on the podcast, Paul Sanneman - Founder & President of Contractor Staffing Source. Paul and his talented team of 25 dedicated staff help over 200 contracting companies recruit A+ talent. Paul has over 40 years as a business coach and decided to help with their number one problem; hiring and retaining great talent. As a…
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In this insightful Potty Talk episode Richard and Laura discuss and share the truth, tech, and tips to market your plumbing business. #417 ------------------------------------------------------------------------------------ Thanks for catching Potty Talk, THE show for plumbing business owners. Richard started his plumbing business from his kitchen …
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“Coach Aaron” Behunin works with CertainPath contractors on improving their businesses when he’s not traveling the country, training electricians on the advanced communications and sales strategies required to deliver a 5-star residential electrical service call every time. Coach Aaron’s understanding of that process is rooted in his nearly 20 year…
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Join Richard in this powerful Potty Talk episode as he and the Lovely Laura share with you some inside secrets about the plumbing business that can be the difference between your plumbing business thriving or dying. #416 ------------------------------------------------------------------------------------ Thanks for catching Potty Talk, THE show for…
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In this episode of Trades Secrets, we cover key strategies for roofing company owners and entrepreneurs to scale their businesses. Our guest Erika shares her unique career journey through different roles in the roofing industry, from working at suppliers and manufacturers to running the marketing for another company and eventually starting her own …
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Estee Jaacovi has spent more than 16 years in the HVAC world, filling numerous different roles. It’s in sales where she shined, having been a 3x HVAC Sales Crown Champion. Today, Estee is a coach for CertainPath and a trainer to hundreds of multi-million-dollar producers, including some of the highest performers in the industry today. In this show,…
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Welcome back, plumbers! In this episode, we cover the top marketing strategies you NEED to implement in 2024 to get your phone ringing with high-quality leads. We provide actionable tips to optimize your Google Business Profile, create effective service videos, launch online review campaigns, get Google Guaranteed certified, and leverage Google Gua…
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Today we have a special guest on the podcast, Carl Larkin, Founder of Trade Masters Online, Master Plumber, inventor of the Rattlesnake Pipe Tracer, and host & trainer of EPA 608 Certification training for HVAC. If you’re a plumber or work for a plumbing company, you don’t want to miss this episode. Carl’s Rattlesnake device turns leak detection an…
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In this episode, I had the pleasure of talking to Mack (a.k.a. plum_AZ) About his journey from deciding to leave college and become a plumber to posting videos online. We also discussed overcoming the broke, fix, mentality and advice to anyone looking to join the industry. Reach out to Mack on TikTok, Instagram, YouTube: Plumb_AZ Email me if you wa…
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Bill Witty grew up knowing he wanted more out of life. He started as a maintenance man right out of school; rather than play on the weekends, Bill would flip houses. A friend told him about the earning potential as an electrician. He took a pay cut and leapt at an opportunity to be an apprentice at Milestone Home Services. After seven years, Bill e…
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Adaptability and Innovation are of the utmost importance to your plumbing business. Join Richard in this final episode of a 4-part special Potty Talk series entitled “Turning Pipe Dreams Into Reality” to learn how to position your plumbing business for long-term success. Potty Talk #415 --------------------------------------------------------------…
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Today we have a special guest on the podcast, Susanne Mariga, CPA, CGMA, and Founder of The Mariga Group out of Houston, Texas. Susanne specializes in high net-worth tax strategies for 7 and 8-figure entrepreneurs using the very popular “Profit First” system developed by Mike Michalowicz. Susanne was a delight to speak with and shared lots of helpf…
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In today’s digital age, a strong online presence is vital for your plumbing business. In this third part of our Potty Talk 4-part series “Turning Pipe Dreams Into Reality” Richard will guide you through strategies to unclog the online space, connect with customers, and leverage digital platforms for your plumbing business. Potty Talk #414 ---------…
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A year ago, Joe Martel found himself in a rut. His company, Advanced Air Conditioning and Heating in Cedar Park, TX, was doing well, but Joe knew it could be doing better. Personally, he was feeling unfulfilled, as well. He called his CertainPath coach to leave the organization. That one, simple conversation changed the trajectory of the business a…
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