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In a secret facility deep beneath Antarctica, an anxious astrobiologist, a terse station manager, and an A.I. keep humanity safe from the monsters they imprison.
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Audio is quickly taking the marketing world by storm. Branded podcasts, social audio, microcasts and more. However, finding the right audio marketing strategy to grow your business can be a challenge. Listen to our conversations with brands and experts, as we explore the best strategies, tools and techniques for using audio to grow our business, and yours. Brought to you by Rumble Studio.
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Podcast Better

Matt Sonnenberg

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Podcasting can quickly become overwhelming, but it doesn’t have to be that way. If you want to learn how to start a podcast, Podcast Better can help with that. On the other hand if you’ve already started a podcast and you’re feeling stuck, lacking motivation, or you’re unsure you’re doing things the right way, I can help you there too. I’ve been podcasting since 2015. I’ve produced four unique shows and hundreds of episodes garnering hundreds of thousands of downloads. I’ve learned what make ...
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Ko-fi: https://ko-fi.com/tartaruspod Production Blog: https://tartaruspod.wordpress.com/ 'Gray Matter': https://www.podpage.com/gray-matter-an-acid-horror-anthology-podcast/about/ *** Hello everyone, I hope you all had a very happy halloween! This is a short update to let you know that Tartarus now has a ko-fi page where you can you can 'buy us a c…
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Are you promoting a certain product or service? Developing your personal brand? Starting your own podcast? Then being a guest on a podcast is a must. To the listener, it’s important for them to hear you talk, they see you differently. Different means more important and an expert in your field. This episode is all about how to get your voice heard a…
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Tartarus plays host to some visiting staff members. . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/3BMkBB2 Text: https://bit.ly/3U9YxaN . Content warnings: PDF: https://bit.l…
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Brie encounters a sentient creature, and struggles with its strange and chilling request... . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/3qq3iiK Text: https://bit.ly/3B1Rb0…
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Brie enters the Morpheus Network, where something dangerous lurks…. Ellis gives a tour. Viola wants a coffee. . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/3AzjgM8 Text: htt…
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Adapting to new challenges at work can be a real pain… . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/3clJl9g Text: https://bit.ly/3APj8tf . Content warnings: PDF: https://bi…
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Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. Episode 5: Bonfire Heart, available online from Friday 26th August. Trailer content warnings: squelching noise, description of unethical dissection, description of …
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An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison... The second batch of Tartarus episodes follows our skeleton crew through four new adventures, wrangling and reckoning with strange new creatures. . Voices: Ellis by Arah Collins, Viola by Janet Lalla-Hamblin,…
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Arielle Nissenblatt is a newsletter expert and SquadCast’s community manager. SquadCast is a user-friendly web application that provides excellent audio quality for remote recording. As a community manager, Arielle has a lot of responsibilities that directly relate to SquadCast’s image to its customers, as well as to its employees. Creating and mai…
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Sound is powerful and influences us in many different ways within our lives. Jodi Krangle is a voice actor, singer, solopreneur, podcaster and media geek. She has worked with clients from major brands worldwide, including Dell, GE & Kraft. She'll tell us more about who she is, her podcast “Audio Branding: the hidden gem of marketing”, and why sonic…
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Sound is powerful and influences us in many different ways within our lives. Jodi Krangle is a voice actor, singer, solopreneur, podcaster and media geek. She has worked with clients from major brands worldwide, including Dell, GE & Kraft. She'll tell us more about who she is, her podcast “Audio Branding: the hidden gem of marketing”, and why sonic…
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Fiction is all about creating stories, portraying people, events, or places in ways that are imaginary, or at least not strictly based on fact. All creations come from ideas. So then, how to turn your idea into reality, and launch your story? Laurent Brouat is a former business owner, and one day he decided to change paths and do something differen…
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Chloé Tavitian is head of Audio Narrative at HRCLS, the number one podcast agency in France. HRCLS is also part of Havas, one of the largest communication groups in the world. HRCLS produces high-end podcasts and works with big brands like LVMH, VINCI, Orange, etc. From luxury brands to retail and B2B companies, Chloé will share her knowledge and e…
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Listeners: Have you already heard ads on podcasts? Brands: Have you considered putting ads on your podcast and studying the engagement it can create with your audience? How does it work? Audio ads are using AI technologies and real-time bidding to gather data and analyze the audience's behavior while online. This data provides a real-time campaign …
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ESCP is one of the leading business schools in Europe. ESCP launched its first podcast “Her Voice” in April 2021 and its second one “We All Make Mistakes” very recently. You will discover why and how they integrated podcasts into their communication strategy. What are the main challenges they faced at the beginning, and how did they get to tell sto…
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Listen to Morbid Forest: https://linktr.ee/themorbidforest [Suitable for mature audiences only] Rate and Review Tartarus on Podchaser: https://www.podchaser.com/podcasts/tartarus-4248384 * Tartarus is a sci-fi horror fiction podcast about the staff members at a secret Antarctic monster containment facility. Our first four episodes follow Brie Lake …
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[CROWDFUNDER NOW ENDED] 09/01/22 : Tartarus is now crowdfunding to help produce the show's next four episodes, to be released this Summer! If you're looking forward to more episodes of the show, please help us out by contributing at: igg.me/at/tartaruspod. Thank you to all our listeners, we're really grateful you're out there enjoying what we've ma…
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In the season finale, Rumble Studio’s Growth Team is taking you behind the scenes to experience what it’s been like to create this podcast from scratch. You’ll get a closer look on the whole process and what were the main challenges that we faced and how we overcame them. We talk about our favorite episodes from this season and discuss the crucial …
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James Mulvany is the founder of three successful brands: Radio.co, a complete radio station management tool, Podcast.co, a company that offers full service podcasting, including a platform for hosting and distribution, and MatchMaker.fm, a simple to use platform that matches high profile podcasts with incredible guests. In this episode, he explains…
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Audio branding is a concept that is very present in our everyday lives. Think about it; you can tell whenever someone launches Netflix or receives a text on an iPhone, and that’s because both companies have specific sounds that you instantly recognize. Jeanna Isham, sonic brander and founder of Dreamr Productions, explains how brands should have th…
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TrendUp Media is a podcasting agency that produces podcasts that help businesses grow in both profit and influence. The company’s founder and podcast expert, Jordan Paris, explains how he gained traction and popularity on social media and how he turned his love for audio into a successful career in podcasting and audio content marketing. Creating a…
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The staff at Tartarus plod their way through their regular lifestyle. Brie tries to learn more about her co-workers. Viola trains, and searches for a decent meal. Ellis engages in therapeutic activity. . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanit…
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Brie faces a very challenging first day at her new job. . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/3x3MKy8 Text: https://bit.ly/3gpLnn3 . Content warnings: PDF: https://b…
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Brie begins to discover the secrets of Tartarus, some of which she may not be ready for… . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF: https://bit.ly/2Re97BM Text: https://bit.ly/3i7rYJY .…
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Brie Lake is drifting, until an unexpected phone call pulls her into a dangerous new life working at the off-books Antarctic facility Tartarus… . Tartarus is a sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. . Transcripts: PDF…
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Brie Lake is drifting, until an unexpected phone call pulls her into a dangerous new life working at the off-books Antarctic facility Tartarus… . Tartarus is a new sci-fi horror fiction podcast. An anxious astrobiologist, the terse manager of a secret Antarctic facility, and an A.I, keep humanity safe from the monsters they imprison. Available on S…
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Marvin Jacobs is the creative director and co-founder of Airborne, an audio agency based in the Netherlands that helps companies use branded podcasts to connect with customers through compelling stories. Marvin is passionate about storytelling, and explains the crucial role of storytelling in podcasts. He also shares his process for identifying the…
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Krish Velkar graduated with a double master’s degree in marketing and is currently working at Ogilvy, Mumbai as a Planner. He is fascinated by emerging technology and shares his thoughts on Voice Assistants, such as Alexa, and their role in the future of audio content marketing. We also cover the role of audio content in successful marketing strate…
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#078 - If you're starting something new, tell your audience about it. If you're stopping something, let your listeners know. If you're taking a break, you guessed it, keep your audience informed. They'll appreciated it. Show Contact Info Twitter (@podbetterpod) Instagram (@podbetterpod) Facebook (@ThePodcastersGuild) Host Contact Info Twitter (@asa…
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#077 - If you're a podcaster and you have guests on your show or are planning to have guests on your show then you'll want to listen to this episode. Becoming a better interviewer is a skill just like any other. So if you're ready to improve your interview skills, I hope you can take a few tips from Jonathan. Mentioned in this Episode: Eric Nuzum I…
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#076 - If you've heard of Podchaser, you likely know it for one of two things: a place to leave reviews or a place to track your show credits. While both of these are fantastic reasons to use Podchaser, there is so much more available of which I believe more people should be aware. Join me as I talk with the CEO and co-founder of Podchaser, Bradley…
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#075 - Brent joins me again for a different type of episode. This is the beginning of a long-term experiment or case study. Brent and I will be examining one of our own live podcasts to see what we can do to improve the show and get more listeners. I hope you'll join us on this journey. Mentioned in this Episode: Beam Me Up Follow Beam Me Up on Twi…
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#074 - If you've asked someone for a podcast website recommendation in the past six months, you've likely heard about Podpage. Join me for a behind-the-scenes look at Podpage with the founder, Brenden Mulligan. I think you'll quickly see why Podpage has become a fan-favorite and why it naturally has so many evangelists. Mentioned in this Episode: B…
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#073 - Every day I see people asking for tips and advice on starting a podcast. My answer is always the same. In this episode, I elaborate on that answer. If you know someone who is thinking about starting a podcast, please share this episode with them. Mentioned in this Episode: Samson Q2U (Affiliate Link) ATR-2100x (Affiliate Link) Buzzsprout (Af…
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#072 - From time to time there may be changes or adjustments you want to make to your podcast. Go for it. Nothing is set in stone and you don't need permission from anyone. Make whatever changes are in your best interest. In fact, I'm about to make some changes to this show... Mentioned in this Episode: Podcast Audit Beam Me Up Free Consultation wi…
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#071 - No, I am not ending Podcast Better, but it is a topic I want to talk about. I have personally, left two shows in my career and my guest today is leaving his first. We're going to dive into what that looks like, how it feels, and the best way to go about it. Mentioned in this Episode: The PewterCast Tales From Godric's Hollow Need More Buffs …
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#070 - I've tried many remote connection solutions over the years. Everything from Google Hangouts to Zoom to Discord and more, but none of them compare to the simplicity and reliability of Streamyard. I always like to make things as simple and easy as possible for my guests and Streamyard helps me do that. Mentioned in this Episode: Streamyard (Af…
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#069 - Buzzsprout co-founder, Tom Rossi joins me today to discuss how Buzzsprout tries to help you understand and utilize your statistics. Together we'll discover exactly how Buzzsprout defines a download and how all the numbers are calculated. But as exciting as download numbers can be, Tom also reminds us that podcasting is about more than the nu…
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#068 - No one is immune to disaster, but if you're prepared, you can mitigate the damage. My last episode, the interview with Melissa Monte (Mind Love), was the worst technical recording I've dealt with in six years. However, we worked together and turned it into my best episode yet. Mentioned in this Episode: Marketing Your Way to a Million Downlo…
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#067 - What would you say if I told you I had a plan to get one million downloads in your first year as a podcaster? Well, I obviously can't guarantee your numbers, but I can share the path that Melissa Monte of the Mind Love Podcast took to get there. Let's start you down the right path today! Mentioned in this Episode: Mind Love (Website) Mind Lo…
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#066 - One big question I want to answer today: If you already have a website, should you start a secondary website just for your podcast? Well, it depends. Let's explore it together. Mentioned in this Episode: Your Podcast Needs a Website (Episode 23) Podpage (Affiliate Link) Fusebox (Affiliate Link) Buzzsprout (Affiliate Link) Show Contact Info T…
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#065 - Mark Savant joins me to explain how the new, audio-only social media app, Clubhouse can benefit podcasters. Get an overview of the platform and its uses here, then come and talk with us on Clubhouse. Mentioned in this Episode: Clubhouse App After Hours Entrepreneur Mark Savant Media YouTube Channel (@MarkSavantMedia) Guest Contact Info Twitt…
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#064 - In today's world it's easy to get overwhelmed by all the knowledge available to you. However, rest assured that you do not need all the knowledge right now. Take a deep breath and take the first step with me. Mentioned in this Episode: Buzzsprout (Affiliate Link) Show Contact Info Twitter (@podbetterpod) Instagram (@podbetterpod) Facebook (@…
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#063 - Nick Nalbach of the Nine Five Podcast shares the tips and tricks he uses regularly to get guests on his podcast. While I was familiar with some of the methods, I certainly learned a few new tactics and I hope you do too. Mentioned in this Episode: Podcast Better Origins: Nick Nalbach (Episode 45) PodMatch Podcast Guests Podcasting You Podcas…
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#062 - Do you keep a catalogue of stories? Do you actively think about retelling stories? Storytelling is a skill, but it starts with having stories prepared to tell. Let's work on finding your story. Quotes "Marketing is no longer about the stuff you make, but the stories you tell." - Seth Godin "Storytelling is the most powerful way to put ideas …
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#061 - Ken Pescatore of the Pokemon Professor Network joins the show to explain his social media promotion methods. Social media remains his number one source of new listeners, but he has been branching out into a few other podcast promotion methods. Mentioned in this Episode: Pokemon Professor Network Audiograms (Episode 56) Podpage (Affiliate Lin…
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#060 - It seems like a basic question, but a lot of podcasters have a hard time answering it. Who are your listeners? Who is your avatar? I'm not talking about the 2009 James Cameron epic. I'm talking about your ideal customer or your ideal listener. Discover who these people are and everything becomes easier. Mentioned in this Episode: Do Not Prom…
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#059 - As a follow-up to Episode 58, I wanted to address the differences in preparing for an episode with a guest interview. While some of the preparations are similar, there are definitely some things that are unique to interview episodes. Mentioned in this Episode: Do My Guests Need To Sign A Contract? (Episode 14) Podpage (Affiliate Link) Show C…
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#058 - The more you prepare for your show, the less time you will spend recording and editing your show. It's good for you and it's good for your listener. Let the preparation begin! Mentioned in this Episode: Never Edit Filler Words Again! (Episode 3) Podpage (Affiliate Link) Show Contact Info Twitter (@podbetterpod) Instagram (@podbetterpod) Face…
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#057 - It will happen from time to time that you create an episode that is significantly longer than your average episode. What do you do? Edit? Make two episodes? Make three episodes? Let's talk through it. Mentioned in this Episode: What Is The Ideal Length For A Podcast Episode? (Episode 15) Tales From Godric's Hollow Show Contact Info Twitter (…
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