This podcast speaks on the social and cultural issues that affect our world.
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Are you a brick and mortar business owner that has put your blood sweat and tears into creating a storefront that lights you up and serves your clients well only to be frustrated that you’re the best kept secret in town? If you’re NOT hearing your new clients say, “I found you on Google!” then you’re in the right place. Welcome. I'm Melissa Rose—mom, business owner, and your straight-shooting visibility coach. I've cracked the SEO code to becoming the top choice on Google in my industry, and ...
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Purpose Beyond 40™ | Christian Women, Life Coaching, Leadership, Encouragement, Get Unstuck
Vicki L. Baker | Certified Master Christian Life Coach | Minister | Author
Hey Sisters! Welcome to Purpose Beyond 40 for Christian Women. Do you feel like God is stirring something up inside of you but lacks the clarity to move forward, so you stay stuck in fear instead? Have you felt held back from the breakthroughs you desire and out of alignment with God’s plan for your life? Do you feel like it’s too late for you to step into your purpose and your God-given calling? You’ve come to the right place, sister! In this podcast, I will help you clarify your calling, i ...
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My passion is helping people. That’s why I do what I do. Seeing businesses grow and thrive is what gets me out of bed in the morning with a smile on my face. …Ok the smile bit isn’t entirely accurate, but once I’ve had a coffee, rest assured it starts to emerge. Luckily for me, I get to see a lot of growing and thriving, because I’m proud to say that I have an awful lot of happy clients. As a result, I’ve been asked many times about my process and way of working, but in truth it’s difficult ...
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You want great SEO? Do not batch your blogs. Top reasons why consistency trumps quantity.
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Welcome back to Brick and Mortar Visibility! In today's episode, we're diving into the world of SEO and blogging. A listener recently asked a fantastic question: "Is it better to post five blogs at once or stagger them?" Join me as I answer this question and explain why the timing of your blog posts can significantly impact your SEO. We'll explore …
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So You Want to Use Your Name as Your Domain - Make Sure You do This for SEO Domination
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This episode comes from a listener who wants to start a second business as well as my personal experience. Here's the conundrum: Should you use your current URL and have a separate landing page for the second business? Or should you or have a second URL? And if you have that second URL, can it be your name? There's a lot there. And the answer might…
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S2: 02 | The Importance of Having a Vision and The Main Reason You Don't Have Clarity
15:38
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In today's episode, I'm talking about why having a vision is important and one of the main reasons you don't have clarity. Scripture reminds us that without a vision we will perish. It also tells us that we are to write the vision. So have you written yours for every area of your life? Here’s a better question, have you even postured yourself befor…
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Leveraging Relationships for Business Growth: Beyond SEO and Google Strategies with Racheal Cook of The CEO Collective
44:37
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Welcome back to Brick and Mortar Visibility! Normally, we dive deep into the world of SEO and optimizing your Google Business Profile. But this week, as we celebrate our freedom in America, we’re shifting gears to focus on creating a business and life you love. In this special Independence Day episode, we’re thrilled to sit down with a guest who ha…
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S2: 01 | Exposing The Chokeholds Of The Enemy
9:34
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In Today's episode, I'm exposing the chokeholds the enemy has placed against your calling. These chokeholds have been strategically placed to restrain you from fulfilling God’s plan and purpose for your life. You just weren’t aware. If you've every been stagnant, stuck and inconsistent etc., then this podcast is for you. Get your notebook, pen, cof…
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S2:00 | Trailer - Breaking Spiritual Chokeholds So You Can Get Unstuck
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Hey Sisters! Welcome to Purpose Beyond 40 for Christian Women. Do you feel like God is stirring something up inside of you but lacks the clarity to move forward, so you stay stuck in fear instead? Have you felt held back from the breakthroughs you desire and out of alignment with God’s plan for your life? Do you feel like it’s too late for you to s…
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Boost Your Website's SEO for Multiple Locations: Top Tips Revealed!
21:51
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Welcome back to another power-packed episode of Brick and Mortar Visibility! This week, we’re diving into a hot topic that’s crucial for any business with multiple locations or service industries. If you’ve ever wondered how to make your website stand out in local searches and attract more customers from different areas, this episode is tailor-made…
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Be Found "Near Me" - Managing Google Business Profiles for Multiple Locations
12:53
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In today's podcast, we're diving deep into a topic inspired by a recent strategy call that could be a game-changer for your business. If you have multiple locations or operate within the service industry, this episode is a must-listen. When potential customers are searching for your services online, they're often using the "near me" search term. Th…
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Beyond SEO: Navigating Real-Life Business Challenges with Resilience and Passion
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In today's episode, we're diving into the real-life challenges of running a business, beyond our usual SEO discussions. I'm pulling back the curtain on the everyday realities that come with turning your passion into a thriving business. Balancing work with being a partner and a parent is no easy feat—it's a lot more stress than most people can imag…
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Four Super Common Mistakes I See that are Keeping Google (and Your Ideal Client) from Finding You.
16:36
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In our quest for SEO optimization, it's crucial to adhere to best practices. As a brick and mortar business owner, your time is precious, and simply writing a blog for the sake of it isn't an option. We need every blog post and website page to pull its weight and drive results for us. That's why today, I'm delving into four prevalent mistakes I've …
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Your SEO is locked in. Now You Want to Level Up. Five Points You Must Consider as You Scale and Grow Your Brick + Mortar Business
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In today's episode, we're diving deep into the concept of scaling a brick-and-mortar business. Many of us start as solopreneurs, fueled by passion and a desire to share our expertise with others. But as our businesses flourish, the question of scalability arises: How do we take our ventures to the next level? During a recent consultation with one o…
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Five Reasons HOW SEO Brings You Real Buyers
22:54
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As business owners, our days are often consumed by endless to-do lists and competing priorities. But what if there's a way to ensure that what you're doing today keeps working for you tomorrow? In a recent podcast featuring James Clear, author of 'Atomic Habits,' the conversation turned to the challenge of creating good habits amidst the chaos of e…
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S1:22 | Two Ways You Are Sabotaging Your Purpose
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In Today's episode, I'm talking about the Two ways you are sabotaging your purpose. This episode is going to be fire! So get your pen, notebook, coffee, and tea! Listen in and be blessed! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 minute complimentary ”Unstuck Call” https://calendly.com/vicki-purpos…
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12 Weeks to Clarity in Business Processes for Your Brick and Mortar Business
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Ever think your ladder is up against the wrong wall? Let's fix that. As we're cruising through Q2, it's time to assess and optimize your brick and mortar business. Unlike the seasonal ebbs and flows of a studio business, quarters offer a clear window to fine-tune our operations. Today, I'm diving into my strategy for crafting a focused 12-week spri…
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S1:21 | Questions To Ask Yourself To Uncover (Find) Your Purpose.
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In today's episode, I'm sharing with you some questions I asked myself to help me uncover my purpose. Notice that I use the word "uncover" instead of "find," that's because I personally don't believe that your purpose was ever lost. You were born with it according to Jeremiah 1:5. I hope these questions help you get clarity on what God is calling y…
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SEO vs. Costly Print Ads: How Google Tracking Outshines Traditional Marketing
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As fellow brick-and-mortar business owners, we're all too familiar with the many buckets that chip away at our revenue. So, when it comes to spending our hard-earned cash on marketing, we need to be savvy and ensure we're getting the best return on our investment. Let's dive in and uncover how to make those marketing dollars count! Today, I've got …
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Woman of God "You cannot keep silent!" You must come forth. You must come out of the shadows of others. You were called for such a time as this. Today's episode is a short message of encouragement for the week. I believe that it will bless you in some way! Listen in If you enjoyed the podcast please subscribe! I’d love to connect with you... - Sche…
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The Subtle Art of Selling: What You Need to Know with Nikki Rausch
41:41
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Get ready to supercharge your sales game because in today's podcast, we've got the dynamic Nikki Rausch joining us. With her extensive background in Neuro-linguistic Programming, Nikki is the ultimate authority when it comes to sealing the deal. For all you brick and mortar business owners out there, this episode is tailor-made for you. We know tha…
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S1:19 | 10 Ways You Can Tell If You Are in Alignment With God's Plan For You
11:53
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Welcome Back! In today's episode, I'm talking about the 10 ways you can tell if you are in alignment with God's plan for you. Scripture tells us that we humans keep brainstorming options and plans, but God's purpose prevails. Proverbs 19:21 (MSG) I believe that this is going to bless you today! Listen in! If you enjoyed the podcast please subscribe…
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Boost Your SEO with Google: Supercharge Your "About" Page for Top Rankings
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Welcome to today's episode where we're diving deep into YOU! Get ready to elevate your SEO game and skyrocket to the top of Google's radar! How does that sound? Chances are, you've got an "About Me Page" for your business. Whether you're a solopreneur or leading a dynamic team in a brick-and-mortar establishment, your "ABOUT PAGE" is prime real est…
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Mastering Website Footer Optimization: Your Key to SEO Success
15:38
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In today's episode, we're zeroing in on your website's footer. Yes, this often overlooked space is where brick and mortar business owners are falling short in their Google and SEO strategy. It's time to ensure that we're the first stop for all relevant searches. Your website footer is a prime location to strategically place keywords, streamline use…
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S1:18 | What's In Your House? You Already Have Everything You Need.
10:34
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Welcome Back! In today's episode, I'm reminding you that you already have everything inside of you. Nothing else needed, so stop doubting yourself. This is a special message today that will have you trusting yourself in a total different way. Listen in! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 min…
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S1:17 | 1 Major Tip To Stay Focus Even When Life Takes You In Another Direction Of Your Purpose.
5:43
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In today's episode I'm sharing with you 1 major tip to focus on even if life is taking you in another direction from your purpose. Remember that the calling on your life is not based upon the results or responses you may or may not receive. You have to keep going. I believe that this message today will encourage and bless you! Listen in! If you enj…
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Maximize Visibility and Attract Even More Ideal Clients through Your Google Business Profile Product Offerings
17:50
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In today's episode, we're diving deep into the core of your products and how to maximize your visibility within your Google Business Profile. This is a frequently overlooked opportunity, but it can significantly aid potential clients in learning about you without having to search extensively for the information they require. That's why your Google …
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S1:16 | Unstuck Series (Part 3). 3 Ways To Stop Feeling Guilty Because You Think You Should Be Further Along Than You Are.
11:03
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This episode is Part 3 of the 'Unstuck" series. Today I'm talking about 3 ways to stop feeling guilty because you think you should be further along than you are. The truth of the matter is, you are right where God would have you to be. Too many times we compare ourselves to others who (may be) younger and doing the same thing that God has called us…
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How to Connect and Grow Your Business Through Community
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Let's make a deal. Despite the fact that people are constantly Googling for you online (as we discussed in our last episode), what they really crave is community. They want to belong to something bigger than themselves. They want to be a part of your energy, your vision, and your success. It's true! And when you get this right, it's amazing how lit…
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S1:15 | Unstuck Series (Part 2). How To Push Past The Opinions Of Others.
11:25
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Today is part 2 of my "Unstuck" series. I'm talking about how to push past the opinions of others. This episode right here is going to bless you! I am sharing my story on how I allowed other peoples opinions to stop me and how I had to go before the Lord and repent. I'm also sharing with you several pointers to help you not be concern what people m…
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Nobody's Talking about You - They're Googling You - How to make your Google Business Profile Stand Out
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There are four stages that I've discovered when people come into your doors as a brick and mortar business owner: #1. They have a problem, need, or desire and google it. #2. Said business comes up and they click on it. #3. They then go to your socials to make sure you're legit and they like what they see. #4. They walk into your business. NOW. If t…
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S1:14 | Unstuck Series (Part 1). How To Overcome The Fear Of "What If"!
12:50
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In today's episode, I'm talking about how to overcome the fear of "What if." We are stuck by this fear, because we keep focusing on what’s going to happen down the line. The thought of what may or may not happen keeps us from moving forward. Scripture tells us to give our entire attention to what’s happening today. Listen in to see what else God is…
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Empowering Entrepreneurs: Mastering Business Beyond the Call with Oie Dobier
32:57
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Today's podcast features Oie Dobier, a dedicated business coach specializing in empowering solopreneurs and small business owners to realize their dream ventures by mastering the art of working "ON" their business rather than being consumed by working "IN" it. ✅If you embody the spirit of a Quality Crusader delivering top-notch services with fervor…
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S1:13 | The Power Of Your Thoughts. How To Step Into Your Mentorship Calling With Confidence.
9:54
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In Today's episode, I talking about how to step into your mentorship calling with confidence. It all starts with your thoughts. If you allow the enemy to feed you negative thoughts of intimidation, insecurity and doubt, you will remain stuck. On the other hand if you allow the excitement of what God is showing to flow through your mind, you will be…
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S1:12 | Girl Bye! Release Your Former Self And Embrace The Person God Called You To Be!
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In todays episode, I talking about releasing your former self. You know that inner critic with all of the negative internal conversations and embrace the person God has called you to be. This is a special message, that I'm sure will bless you! Listen in! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 mi…
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Three Mistakes I See In Your Email Signature
11:28
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In today's episode, we're drilling down into a topic that's often overlooked but holds immense influence – your email address and signature. Quick but impactful, this episode was fueled by real-time conversations that underscored its significance not once but twice last week. Join me as we unravel the potent impact your email address can have on br…
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S1:11 | The ENEMY Called Comfort. The #1 Reason You Can't Move Forward.
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There’s an enemy called “Comfort.” We actually never think about it that way. We get so comfortable in the place that we are at and we often make excuses for staying there. But you know good and well that God is stirring something up inside of you that's going to cause you to have to move out of your comfort zone. This is where the enemy gets the v…
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How to Motivate Your Team to Create Brand Loyalty with Jamie Van Cuyk
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Today we're diving deep into the heartbeat of success: our teams. It's not just about having a team; it's about having an exceptional team that propels our brand to greater heights. Exceptional team members don't just help us scale our business; they become ambassadors, extending our visibility through their firsthand experiences. It's time to cult…
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S1:10 | Your Dreams Are Not Dead, They’re Just Asleep! Learn How To Wake Them Up, So You Can Fulfill What God Has Called You To Do.
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In Today's episode, I'm talking about your dreams and how they are not dead, they're just sleep. In less than 7 minutes, learn how to wake them up so you can fulfill what God has called you to do. Get your notebook and pen. It's gonna be good y'all! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 minute …
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A Refresh on Google Reviews on your Google Business Profile: How they can get you seen further!
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Today we're going back to the Google Review in your Google Business Profile or GBP. Do you have clients that drive 30, 40, or 50 miles to come into your doors? Would you like more of them? Are you coming up first on google in those zip codes? No? Then this episode is for you. Today I'm going to share with you a few tips, tools and strategies you ca…
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Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business SEO Organically
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And we're back for part TWO of creating better SEO if you own a franchise! Greetings, fellow brick-and-mortar business owners, especially those managing a franchise! I acknowledge the hustle and dedication you invest in delivering top-notch services under a nationally recognized brand. While you possess valuable assets, it's essential to address th…
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S1:09 | Let it go! 1 Truth About The Past & Why Reviewing Old History Is Keeping You Stuck.
10:35
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In Today's episode, I'm talking about letting the past go. The word of God says to 'forget what happened in the past, and do not dwell on events from long ago.' Forgive yourself for what didn't work before, so you can move on! God has already done a new thing! Tune in If you enjoyed the podcast please subscribe! I’d love to connect with you... - Sc…
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S1:08 | Pack Your Bags And Go. 3 Powerful Scriptures That Will Move You Out Of The Spirit Of Procrastination.
11:48
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In today’s episode, I’m talking about procrastination and how the enemy has used this against you, so you cannot fulfill God’s purpose in your life. I will be sharing 3 powerful scriptures that will move you out of the spirit of procrastination. Girl it’s time to Stop dragging your feet and get started. If you enjoyed the podcast please subscribe! …
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Franchise Visibility Unleashed: 6 Proven Strategies to Boost Your Business Organically
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Greetings, fellow brick-and-mortar business owners, especially those managing a franchise! I acknowledge the hustle and dedication you invest in delivering top-notch services under a nationally recognized brand. While you possess valuable assets, it's essential to address the limitations you may encounter. In this episode, we'll explore three out o…
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S1:07 | Is Your Faith Dead? Why Just Believing Isn’t Enough.
19:00
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In Today's episode, I'm asking the question, "Is your faith dead? Why just believing isn't enough. I'll share with you how to work your faith so you can keep it alive. Get your coffee, tea, notebook and pen. This is going to be good! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 minute complimentary ”U…
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S1:06 | 3 Things That Are Destroying Your Confidence.
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In today’s episode, I am going to talk about 3 things that are destroying your confidence, therefore keeping you stuck and preventing you from stepping into your God-given purpose. I know how hard it is to get past the negative thoughts and internal conversations. So today I will be sharing with you 3 scriptures to restore your confidence, so you c…
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Acceptance Does Not Mean Quitting - A Discovery of Beliefs
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In today's episode, join me on a reflective journey prompted by a recent walk. If there's one thing I cherish, it's my walk and talks—they're the most intimate moments I share with my people. To all my walk and talk friends, a heartfelt thank you and a big shoutout; I love you all! During a visit with a dear friend and fellow business owner last we…
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{Healthy in the Valley Series} The Story of Rainfall Therapy & Consulting
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Welcome to an exciting episode where we introduce you to the dynamic duo behind Rainfall Therapy and Consulting, Cimena and TaNesha. They bring a unique blend of psychotherapy and life coaching to the table, and what makes their approach even more special is the option to incorporate equine companions into the healing process. This powerful combina…
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S1:05 | Feel Like God Called You To Be A Mentor; Here Are 5 Key Steps To Get You Started.
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Hey Sister! For those of you who know that your purpose and God-given calling is to be a mentor to women, today I’ll be sharing with you a little of my story Along with 5 key steps to get you started. I hope this blesses and encourage you, Tune in! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Schedule a 30 minute c…
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Beyond Storefronts: Mastering Client Retention with Exit Forms
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In this powerhouse episode, we boldly shift our gaze from traditional visibility playbooks to the game-changing arena of client retention for brick and mortar titans. Brace yourself for the revelation of a secret weapon: the exit form. It's not just paperwork; it's a dynamic, proactive strategy to lock in your clients, decipher their needs, and sho…
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S1:04 | You Are Qualified! Why God Called You.
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Hi Sister, What's so special about you, is that you've been given a gift that can break through the same strongholds the enemy has placed on the women God has assigned to you. They need to hear your story. How you made it through. There are women who don’t even know that it IS possible to be set free. But you know it’s possible, because you have be…
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S1:03 | What Exactly is Biblical Strategy? The 1st Move You Must Make Towards Your Purpose.
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In today's episode, we're taking a deeper dive into what exactly is biblical strategy, why it's important, how to apply it in your life and the 1st move you must make to uncover your purpose and step into your God-given calling. This is going to bless you. Tune in! If you enjoyed the podcast please subscribe! I’d love to connect with you... - Sched…
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Crush 2023: Navigating Separation Season for Your Best Business Year Yet!
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Hey there, it's a significant week for me—Ms. Melissa Rose—because it's my birthday week! Birthdays always make me pause and reflect. I have this tradition of writing a birthday note to myself every year and stapling it to the one from the previous year. The stack has grown, and going through them, I can track the evolution of my goals from concept…
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