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The Pricing Queen (a.k.a. Sally Farrant) is here to help you get clear on your pricing in your small business and increase your profits so you can create the life you deserve. If you spend more time working IN your business than ON it, Sally is on hand with simple, jargon free practical advice to help you take control, increase your profits and become a Pricing Queen!
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I’m Osmaan Sharif – The Business Owner’s Coach & I’m dedicated to guiding established experts (coaches, consultants & service providers) through the journey of confidently growing your business, without chaos and confusion. Come along as we navigate the unique chapters ahead of your business, exploring how to master your mindset and truly embrace your entrepreneurial superpower in everything you do. So if you’re ready to make some real magic happen in your business, then let’s embark upon th ...
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In today’s episode, we’re diving into a topic that’s crucial but often feels a bit intimidating: pricing. But don’t worry—pricing expert Sally Farrant, aka The Pricing Queen, is here to make it all feel a lot less daunting. With over 25 years of experience in accountancy, Sally’s mission is to help business owners like you get a firm grip on your n…
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We all know resilience is essential for every business owner, but I was honestly left incredibly moved, humbled & inspired after this raw & real conversation with Adelle Martin. Adelle took us through her powerful journey from rising up as an incredible leader in the corporate world to feeling it all start to crumble as she experienced early-onset …
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“What if you didn’t care so much?” Specifically, what if you stopped worrying about what your peers or others in your industry think & focused more of your time & energy on what truly matters—your clients, your business, and your unique journey? Let’s explore the power of letting go of external pressures & how freeing yourself from unnecessary comp…
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Ever wondered if you’re spending your time wisely in your business? Well, you’ll want to calculate your real hourly rate to help you decide! In this podcast episode, I’ll share a simple yet eye-opening exercise that shows you whether the tasks you’re doing are truly worth your time. You’ll understand how knowing your hourly rate can be a game-chang…
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In this episode, the brilliant Liz Melville (an experienced online business coach & Meta ads specialist) and I explore an essential topic that every entrepreneur should consider: How to future-proof and crisis-proof your business. While Liz is known for her expertise in Facebook ads, today’s conversation goes much deeper – we’re talking about creat…
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Let’s dive deep into the concept of “upper limits” in business – those invisible ceilings we hit when things are going too well, leading to self-sabotage or setbacks. Inspired by The Big Leap by Gay Hendricks, together we’ll explore how you can identify & overcome your own upper limits, especially as you are on the journey to grow your business. I’…
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In this episode I loved explored what it means to live by Brené Brown’s powerful mantra: "Show up, be seen, live brave" with the inspiring Jenny Ainsworth. As a corporate consultant, speaker, and facilitator, Jenny has built a remarkable career by embracing bravery, showing up authentically, and being seen in her leadership and business development…
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Business & life is filled with decisions that need to be made. But it can be tough … especially when it comes down to you to make that decision. And even more so, if your head & heart aren’t on the same page & stuck between choices. So in today’s episode, I’ll love to share with you two simple yet super effective techniques that have helped me & co…
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"I think it's really hard to quit something that's successful." In this episode, we dive deep into the courageous journey of Jess Lorimer, a highly successful business-to-business sales expert. Jess shares how she made a bold decision to completely reinvent her thriving business because it wasn’t fitting with what she really wanted anymore. She ult…
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In this episode, together let’s dive deep into the often-overlooked, yet crucial phase of business growth—figuring out what’s next. As a business owner, it’s easy to get comfortable with what’s working, but what happens when you’re ready to uplevel your business? This is where many business owners hit a roadblock, feeling both the excitement and fe…
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In this episode we dive deep into the world of client & membership experiences with the incredible Sam Hill, a seasoned business owner turned membership expert. Sam shares her invaluable insights on how to avoid common pitfalls and create a membership experience that clients are genuinely excited to be a part of. You’ll also hear how to keep your c…
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This episode gives is a powerful reminder that the small actions we take daily are what truly drive success. I share a recent experience that serves as a perfect metaphor for how the small, consistent steps we take in business can lead to significant results. Join me as I share a story from a nursery school trip that unexpectedly led to a conversat…
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In this episode, I have a great conversation with Janine Coombs, a marketing coach specialising in service offer positioning. Janine shares her journey from the corporate world to becoming a marketing coach, revealing how she helps coaches and consultants earn more from their one-to-one services without burning out. From facing the fear of judgment…
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In this episode, you’ll get to hear from Rachel Spencer, a coach specialising in supporting small business owners in the pet industry. Rachel shares her journey from freelance journalism to coaching, offering invaluable insights into raising your profile, boosting visibility, and mastering self-promotion. Tune in to discover practical tips and stra…
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In this episode, I bring to life a powerful approach to goal setting that can sometimes seem counterintuitive – but it really works! It’s based upon the philosophy shared by Roger Hamilton around: ‘When you focus on the WHAT & WHEN, then the WHO & HOW show up much more easily’. Together let’s delve into how this method can transform your business a…
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In this episode, Jenny Plant shares her journey from leaving the corporate world to running her own successful training company, Account Management Skills Limited. Her journey is filled with insightful lessons & inspiring moments, including making a tough but important decision to pivot what she was doing & going all in to focus upon one niche, whi…
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Let’s explore how your money stories and beliefs shape your reality, goals, decisions, and actions in business. Join me for a real conversation about the powerful role money plays in our lives and businesses. We’ll dive into how our past experiences and unconscious beliefs can either propel us forward or hold us back. This episode is packed with in…
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In this episode, we explore a game-changing concept that can transform your business and life. Instead of constantly doing more, what if you focused on being more? Discover the power of aligning your actions with your true self and values for sustainable success. Join me as I share personal insights and transformative client stories that highlights…
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In this episode, we dive deep into the art of messaging with Abi Sea, the renowned copywriter and brand messaging specialist. Plus she shares lots about her own personal journey of growing her own business – the ups & downs! Abi Sea is the "Messaging Queen” in my eyes. She brings extensive experience as a copywriter and brand messaging specialist t…
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In this episode, we’ll get to dive into the world of personal branding with Bob Gentle. Bob helps experts worldwide build, market, and monetise their personal brands. Together we explore how embracing who you are can attract your ideal audience and unlock incredible opportunities. "The journey of personal branding is not about becoming someone else…
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“From playing with fire to igniting business success, Logan’s journey is a true testament to following your passions.” In this exciting episode, I have a great conversation with Logan Elliott, a globe-trotting entrepreneur who has turned his passion for adventure and creativity into a successful business. Logan shares his fascinating journey from s…
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In this episode, we delve into the concept of business seasons and cycles, inspired by nature's seasons & Wealth Dynamics, plus more importantly how they apply to your business. Understanding which season your business is currently in is crucial for growth and success. Are you in the spring of new ideas, the summer of building connections, the autu…
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There’s no such thing as failure. Let’s dive into a topic that strikes a chord with every business owner: failure. That word alone can stir up a lot of negative emotions and thoughts, but I promise you, by the end of this episode, you’ll see it in a whole new light. No Such Thing as Failure, Only Feedback One of the core principles of NLP (Neuro-Li…
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Do you ever wish you were ‘there’ already instead of being here where you are? In this episode, I’ll share how the concept of ‘The Gap and The Gain’ by Dan Sullivan with Benjamin Hardy, will help you to enjoy the journey of growing your business even more. It will you to be more present & celebrate the progress you are making. Enjoy Osmaan Useful l…
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There’s so much business advice out there that rather than being helpful, it could make things worse for you! Especially if you end up feeling like you ‘should’ or ‘need’ to do something, rather than really WANTING to do it. And there’s so much more you need to consider when deciding what to spend your time doing, so that it really works for YOU to…
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We went on a date night to see the new Challengers movie. And there was one line near the end that was very impactful. It’s to do with courage … which you 100% would have needed to have to start your business. BUT …. Is your courage still as strong as it needs to be to help you experience more growth in the next chapter of your business? In this we…
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Are you ever hard on yourself for not being an instant expert at something new? It’s time to change that mindset. In this episode, I delve into the power of having a beginner's mind and how it can transform your journey. The Key Mindset Shifts & Takeaways: 1. Setting Realistic Expectations: - Understand that it's okay not to know everything right a…
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Ever heard of Pareto's Principle? It's a game-changer because it helps us to realise that working harder isn’t always the smartest move. In fact, it can often be downright counterproductive! Why? Because only a small portion of what we do actually makes a big difference. Pareto nailed it when he showed that typically, 20% of our efforts lead to 80%…
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Do you ever think … ‘What was I thinking!!!!’, when you look back at some of the decisions you’ve made so far in your business? Especially those situations that when you think about them right now, can you still feel that negative charge or emotions connected to them! If so, then it’s really likely that you’re current & future decisions will also b…
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I truly want you & your business to THRIVE instead of just surviving. But there’s a real fine balance in navigating between these 2 zones. Plus, you definitely want to avoid getting stuck in the warning zone or comfort zone either for too long! So, how can you ensure that you get yourself in the thriving zone & remain there? Tune into this short po…
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Feeling constantly busy with an endless to-do list can be overwhelming, leaving you feeling like there's never enough time to accomplish everything you want. But it doesn’t have to be that way! Today, I’d love to help you curate a stop-doing list … instead of adding more to your to-do list. This simple shift will help you be more productive as you …
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So, last week was the first time I watched The Big Bang Theory … I know … I’m late to the party! But it got me thinking ... imagine if the creators of that show, or any of our favourite shows for that matter, poured all their time and energy into crafting the perfect episodes, releasing it to the world, and then... that's it. No more episodes, no m…
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I know that Mindset can seem intangible because you can’t exactly stick your finger in it. But you can see the impact of your mindset, especially your beliefs in your results & the things you do & don’t do! That’s why mindset gremlins & limiting beliefs are one of my favourite things to help my clients crack through. In today’s podcast episode, I s…
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How often do you draw inspiration from totally different industry to get fresh & unique perspectives? Recently, whilst strolling through the streets of London, I found myself deeply immersed in an audiobook that did precisely that for me. So I totally recommend you devour Will Guidara’s book, ‘Unreasonable Hospitality’, as I firmly believe you’ll f…
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Because our mind works on autopilot, it’s ruling what you’re thinking & doing at an unconscious level … without you even realising at times! So in today’s episode, I want to share a simple yet powerful way for you to have more Emotional Agility. It all starts by quickly noticing what you’re feeling & if specifically if those feelings are spiralling…
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When it comes to goal setting, there is one famous quote that is often banded about that drives me crazy. In fact instead of being inspirational, I think it can do more damage & end up sabotaging business owners. In this podcast episode, I share my thinking around it, plus 3 key ‘tests’ things that I use to test whether goals are set in a positive …
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The reality is that you’ll experience setbacks in business. But it’s how you think & the meaning you attach to those setbacks that makes all the difference. In today’s episode, we’ll explore 3 key questions to ask yourself so you avoid attaching negative meanings or beliefs in these situations: 1. Is this really true? 2. What am I making this mean?…
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In this episode we'll dive into the powerful profiling tool called Wealth Dynamics that I use with every single client. You'll hear a high level overview of the 8 profiles & how it can help you to unlock your Entrepreneurial Superpower. I'll dive into the 5 key reasons why I love it, including: How it integrates with the 3 elements of my Business M…
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Back in the ‘comfort’ of the corporate world, whenever there was a problem – there was always someone else that could take the lead in fixing it. But now that you’re the boss … do you ever feel like you need to wear multiple hats & you’re ultimately responsible for it all? I’m sure that at times, you’ve wished for there to be no problems to deal wi…
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Today we'll explore the dilemma: when is it beneficial to evolve your business & when could change become a distracting negative force? I'll take you on a behind-the-scenes journey of how my business have evolved over the past nearly 16 years (& especially these last 2 years). This includes the reasons why I rebranded from 'The Get Out Your Way' Po…
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A warm welcome to the brand new 'Your Business Quest' Podcast. This podcast is aimed at giving established experts like you (coaches, consultants & service providers) the time & space to focus on YOU. In this short episode, you’ll get a glimpse of what is planned for our adventure ahead. Plus you’ll hear more about what will be at the core of each …
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What money myths are you running your business by? Your views and beliefs about money can really help propel your business forward or hold it back. I hear it all the time with clients, certain money myths that are said over and over again. But it’s often coupled with a desire to grow the business and reach bigger financial goals. However, if you do…
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Do you want to hit 2023 with a bang? Do you know where you’re headed in the next 12 months? Planning is so important for your business, because without a plan you will not hit those goals, won’t know what content to create and will not understand where your business is going. And with no way of being able to plan or make decisions to grow your busi…
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How do you price during a recession? It’s going to be a difficult time for many people, especially as prices are going up and inflation is at a record high. So how can you effectively grow your business when things are so tough right now? You have to remember that, although it’s a difficult time for some people, it’s not awful for everybody. And so…
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There are so many online business myths and success stories doing the rounds. As an online business owner, you cannot fail to see them or be attracted to them. It can be incredibly difficult to know what is and isn’t real, especially when you’re only being given half the story. That’s why I loved chatting with Teresa Heath-Wareing for this week’s p…
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Do you take your customer on a pricing journey? It’s a question you need to ask yourself, both when thinking about product creation and also with your marketing. The pricing journey is something that can make the difference between turning a browser into a customer, a new customer into a repeat one, or risking losing the sale altogether. So in this…
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Ready to outsource or take on an employee in your business? It’s a question many entrepreneurs have but are terrified of exploring, especially when they’re ready to grow. And at first glance, it may seem that an outsourcer is your best option - but is it the right option for you and your business? It’s a subject I chatted with Victoria Johnson of G…
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Batching is so useful for you and your business. At first glance, you might say it has nothing to do with pricing, but actually, it makes a huge difference to you, your business and the prices you charge. Because we all like to think we can multitask, but if you want to create your ideal business, you need to drop the multitasking and start embraci…
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Have you ever wondered how to set pricing for charities and non-profits? Maybe you want to give back more but don’t know where to start and how to price accordingly. It can be difficult finding that balance between earning enough to cover your business expenses and own salary, and also helping a wider range of people. But it is possible to give awa…
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Business growth is something we all want for our businesses. But often, there are three key problems you’ll face, when it comes to trying to grow - pricing, scaleable offers, and outsourcing. These tend to be the big issues in your business and will often hold you back and help you play small in your business. So if you’re currently frustrated with…
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