Best Simply Good Form Inclusion Podcasts (2024)

1
Justin Wohlstadter: How to be an EXPERT in SECONDS! 56:02

1h ago56:02

56:02

How can AI help creative agencies win business and get up to speed on any sector or area of business fast? Justin Wohlstadter is the inventor and founder of Waldo, one of the leading AI-powered research and analytics tools, used by some of the world’s leading creative agencies. Our sponsor – The Advertist has been using Waldo for some time and it’s…

1
Unpacking progress: Navigating True Inclusion in Finance 54:02

20d ago54:02

54:02

Show Notes: Guest: Laura Whiteland, CFP®, CIM - owner of Inclusive Financial Planning LinkedIn: https://www.linkedin.com/company/inclusive-financial-planning/ Here's what we're talking about: As Kenny Rogers would say, 'You got to know when to hold 'em, and know when to fold them.' Inclusion in the workplace isn't about free therapy, and this episo…

1
Jason Falls: The Podcast Revolutionary 57:36

24d ago57:36

57:36

What makes podcasting such a great advertising platform? Should you make your own podcast or advertise on existing ones? Is your story compelling enough to build an audience or is it better to leverage any one of the established 4 million plus podcast hosts? How podcasts can be used to train your people and help build a remote workforce. Jason Fall…

1
Linking-In with Keith & Natasha: The Perfect Client 19:56

26d ago19:56

19:56

Join Keith & Natasha as they chew the new business fat after a very long summer and autumn break, as they get to the bottom of what makes the perfect client? Is there ever such a thing as the perfect client for any agency? Is it a myth and legend on a par with Excalibur and Xanadu? The guest for this exciting little podlet is Geraint Edwards, Chief…

1
Steve Fair: The Good, the Bad & the Ugly pitch decks 1:23:02

2M ago1:23:02

1:23:02

Is your company pet holding your agency’s sales back? Is your leadership giving out leader-ick vibes? Agencies often think they know what makes a winning creds or pitch deck, web site or even presenter, but if that were the case, you’d win more pitches, right? Steve Fair of Sponge NB is an expert in agency credentials targeting, preparation and pre…

1
Nancy Zare: The LinkedIn Whisperer 1:02:01

3M ago1:02:01

1:02:01

If a picture is worth a thousand words, then what does your LinkedIn profile say about you? Your LinkedIn profile copy, posts and pictures should all be carefully crafted to convey the message you want to give. And so are your prospects’. This gives you a fantastic opportunity to learn more about the person or company that you’re looking to sell in…

1
Julie Thompson-Dredge: Project Yourself! 1:01:31

3M ago1:01:31

1:01:31

Female British Entrepreneurs need to behave like American male founders. With a change in government in the UK, what initiatives should they focus on to help grow the economy through innovation and entrepreneurship? We can either tax our way to prosperity or grow our way to success on the world stage. Or both. Julie Thompson-Dredge, founder of Fram…

1
Mike Veitch: Your Digital DNA 23:02

4M ago23:02

23:02

Marketing budgets are increasing, and yet creative spend is decreasing. Clients want more creative for less. This podcast teaches you how to find those efficiencies, using working examples in the retail and B2B sector. My guest is Michael Veitch, ex-Saatchi & Saatchi New Zealand and a seasoned digital master, whose new company OutcomePath helps com…

1
Linking-In with Keith & Natasha: Agencies & "Purpose" 22:36

4M ago22:36

22:36

https://www.linkedin.com/in/natasha-ellard-shoefield-the-hand/ https://www.linkedin.com/in/ukkeithjsmith/ In the news: Parkrun and phone boxes that power cars. Interview with Jayne Noblet of The Collaborators - What does it mean to be a B Corp? How to obtain B Corp status B Corp and the Food and Drink industry How B Corp helps you win new clients S…

1
Nick Asbury: The Road to Hell - The corruption of 'purpose'. 1:10:03

4M ago1:10:03

1:10:03

The road to hell is paved with good intentions, says the proverb. Never has that been truer than in the case of corporate purpose, the movement that took over the business and advertising world following the financial crisis of 2008. Nick Asbury, creative writer, corporate purpose critic, poet, songsmith, humorist and author of the new blockbuster …

1
Catherine Allison: Teach Yourself to Present 1:19:29

5M ago1:19:29

1:19:29

Discussing the findings of a massive survey of creative agencies and their clients, actor, coach and business presentation guru Catherine Allison gives advice on how to make business presentations, talks, seminars and online meetings fun, engaging, entertaining and most of all, memorable. Catherine uses her extensive career in the spotlight to help…

1
Paul Feldwick: The Pedlar's Song 1:42:39

5M ago1:42:39

1:42:39

The undeniable link between advertising and entertainment explained by Paul Feldwick, the author of ‘Why Does the Pedlar Sing?’ Paul’s investigation into this subject began a few years ago when he worked in senior planning roles in some of the world’s biggest advertising agencies. As our focus on metrics and data increases, it seems our understandi…

1
AccessAbility Week and Toilet Talk with Michelle Mahoney 51:11

5M ago51:11

51:11

Trans Canada Stories is about sharing trans stories and celebrating trans people and allies, from coast-to-coast-to-coast. In episode 7 'AccessAbility Week and Toilet Talk', we’re shaking it up a little, in the spirit of celebrating equity and inclusion. This week is National AccessAbility Week! The theme of this year's Accessibility Week is Forwar…

1
Euan McMorrow: Sounds Profitable 1:23:57

5M ago1:23:57

1:23:57

Retail stores need to do everything they can to entertain and retain their walk-in customers, and on a wider basis, brands are fighting for an increasingly tougher share of their customers' attention. Sound is the new frontier of marketing and AVC Music specializes in matching brands to audio content. Managing Director Euan McMorrow is ex-radio ind…

1
Adam Graham: The Power of Positive Thinking 1:00:48

6M ago1:00:48

1:00:48

When times get tough, companies always look to the sales team to help them out. The new business role in agencies is one of the most underfunded and yet entirely necessary responsibilities in creativeland. Adam Graham is one of the people who agencies turn to when they need help with their company's growth. He's got years of experience helping crea…

1
Growth Work: The Professional and Personal 37:08

6M ago37:08

37:08

This episode we’re featuring an interview with Terri McDowell (She/Her), who has built a career working in a traditionally male dominated industry. As an award-winning trans woman, who rose to the C-Suite level on her own terms, Terri reflects on her growth both professionally and personally. Terri is a Senior Tax Partner with EY: Ernst Young. Glob…

1
David Meikle: Pitch Perfect 1:25:33

6M ago1:25:33

1:25:33

Some incredible agency management advice from David Meikle - former Director of Ogilvy London and Head of Ogilvy Russia. Alongside his role of advising some of the world’s biggest brands and agencies on their strategic marketing advice, he’s the author of two pivotal books –“ How to Buy a Gorilla" and “Tuning Up” which have been helping brands and …

1
Linking-In with Keith & Natasha: Agency Names 17:03

7M ago17:03

17:03

What's in a name? Does your agency's name influence its destiny? How important is getting your business's name right? It could mean all the difference between winning and losing. Keith and Natasha pour a coffee and muse this proposition with the help of Laura Bent, a co-Director at creative agency CITE, who relates her own personal experience of tr…

1
The Howard Gossage Show - with Steve Harrison & Dave Dye 1:25:37

7M ago1:25:37

1:25:37

Howard Gossage - often dubbed the "Socrates of San Francisco," revolutionised advertising in the 1950s and 60s with his unconventional and humanistic approach. So it took two equally unconventional and humanistic creatives - Steve Harrsion and Dave Dye, to write - no, craft - a book documenting some of the most captivating and exemplary pieces of G…

1
Linking-In with Keith & Natasha: The Sweet Spot 17:14

8M ago17:14

17:14

How much your agency charges for its work is critical to success. Or is it? What is creativity worth? How long does it take? Keith & Natasha - two new business experts sit down over a coffee to discuss the issue and how it impacts agency life. We also interview David Meikle, author of 'Tuning Up' and 'How to Buy a Gorilla' on the value of creative …

1
Mark Denton: The New Boy 1:24:20

8M ago1:24:20

1:24:20

We need a hero. We need someone Pleasingly Reserved and Artfully Modest. Mark Denton is a creative veteran of some 40 years. He’s directed over 500 commercials. He’s one of the most awarded creatives in the world Yet he still regards himself as the new boy. An hour of entertainment, delivered in Mark's inimitable style: Ageism, the best old TV adve…

1
Keith Smith: The Return On Influence 14:27

8M ago14:27

14:27

Influencer marketing is a form of marketing as old as commerce itself, but in recent times, where there's so many messages being blasted at us and lies dressed up as facts, the medium has taken on a new level of credence. We trust influencers more and more these days, and it's fast becoming THE weapon of choice for so many CMOs. It's not just the h…

1
Linking-In with Keith & Natasha: Lazy Selling 20:13

8M ago20:13

20:13

"Stand and Deliver!" is not a recommended sales technique we've ever heard of, so why are behemoths like Apple, Google, Twitter and Facebook all doing it? Keith & Natasha dissect the right and wrong way to generate new business and create loyalty. In less than 20 minutes! Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Equitable Horizons: Conversations on Workplace Inclusion 36:01

8M ago36:01

36:01

Join us for an exciting journey in Episode 5 of Trans Canada Stories, titled 'Equitable Horizons: Conversations on Workplace Inclusion'! In this episode, we're thrilled to welcome B Adair (he/they), a fresh addition to the SGF Inclusion team. B shares their inspiring journey from navigating the challenging anti-trans climate in Alberta to embracing…

1
Trenton Moss: Define your Communication Style 19:49

8M ago19:49

19:49

Who are you? Director, Relater, Socialiser or Thinker? Who you are – how you communicate and who you’re communicating to, depends on knowing this. Grant Thornton says that within this decade, every leader of every dynamic organisation will need to have a clear strategic vision and be able to articulate that to the business. This is important stuff,…

1
Linking-In: Deadly Sins - with Keith & Natasha 15:54

9M ago15:54

15:54

Discussing morality in the creative agency world. What role do agencies play in changing the public mindset when it comes to big oil or tobacco? And what other sins do creative agencies regularly commit? Also - your chance to choose our theme music! Vote: 1. Acid 2. Dance 3. Starsky 4. Chill 5. Cheezy 6. Bebop All in a highly caffeinated 15 minutes…

1
Brad Smith: You Gotta Have Faith 52:20

9M ago52:20

52:20

What effect does faith have in the sales and marketing process? Whether you’re a religious person or not, belief in things yet to happen is part and parcel of sales and marketing. We’re all doing things now that will hopefully benefit us in the future. But does believing in the future make it happen? There’s more to the sales process than technique…

1
Dr. Rachel Lawes: Unspoken Lawes 1:12:21

9M ago1:12:21

1:12:21

In this show, we discuss the unspoken signs of success; in leadership, branding, and work and personal relationships. Semiotics is the study of signs and symbols and their use or interpretation and my guest - Dr Rachel Lawes is a social psychologist specializing in the interface between individuals and consumer culture. She is a Fellow of the Marke…

1
Paul Bainsfair (IPA) - the 60:40 rule 1:15:26

9M ago1:15:26

1:15:26

Is the advertising business a form of business or entertainment? It needs to be entertaining but there definitely is a science to it. Paul Bainsfair is the Director General of the IPA – the Institute of Practitioners in Advertising. He’s a veteran of the industry, with board-level experience at TBWA, Saatchis and Iris, he’s using his 35+ years in t…

1
Keith Smith: Talking to Strangers 17:27

10M ago17:27

17:27

Is today's technology preventing us from developing meaningful relationships - in business and in life? What techniques can we use to make sure that our approaches are both genuine and timely? Keith Smith sits down with experts Natasha Ellard-Shoefield - the founder of business development consultancy The Hand, and Peter Meikle Partner and Head of …

1
David Brown: Is AI eating our lunch? 1:17:59

10M ago1:17:59

1:17:59

David Brown, the host of the ‘Creatives with AI’ podcast is on the show to simultaneously scare and soothe us about the unstoppable march of AI into our lives. David is a creative agency owner, so he totally understands how AI can be used to help us win business and grow our agencies. We discuss the subject of how the military is using AI and the g…

1
Clare Sutton: Food & Drink & Public Relations 1:01:35

10M ago1:01:35

1:01:35

Clare Sutton, Managing Partner at Public Relations agency Clarion, part of the WPP Group, is a specialist in the food and drink sector. Recently, the agency released its ‘state of the sector’ report on the latest trends and influences in the Food and Beverage industry. It’s a quick analysis of the latest innovations and developments in what is one …

1
Jeremy Davies - The Little Christmas Train special episode 47:38

11M ago47:38

47:38

New business expert and comedian Jeremy Davies stops by to share a glass of eggless eggnog and pull a cracker or two. Before we get too drunk on liqueur chocolates, we discuss what we can all learn from sales in other sectors and we breathe new life into the aphorism "People Buy People". We discuss AI, Benders in Escorts, streaming Nottingham Fores…

1
David Pearl: The Wanderer 1:12:46

11M ago1:12:46

1:12:46

Timothy Leary once told us to Turn on, tune in and drop out; to unplug from the mainstream distractions and get to know yourself a bit better. but did you know that this is a habit that's adopted by most of the high-functioning creatives today? AND... did you know that you can use it too? David Pearl is the creative force behind the global World Wi…

1
Sophie Labelle - Artist, Activist, and Author 32:48

11M ago32:48

32:48

Few Webcomics have been as prolific and long-running as Assigned Male, the brainchild of trans Québécois cartoonist Sophie Labelle. First releasing in October of 2014, Assigned Male portrays life through the eyes of a trans middle schooler named Stephie who alternately makes light of, and chafes under the realities of growing up a transgender child…

1
Keith Smith: Do your f**king homework! 9:13

12M ago9:13

9:13

The value of doing research before making bold marketing moves - and what happens when it all goes wrong. Keith Smith investigates with the help of Creative Director Peter Souter, research guru Victor Houghton and a bunch of crazy adverts. Learn more about your ad choices. Visit megaphone.fm/adchoices…

1
Lyndsay Haywood: A Very Modern Business Developer 1:16:16

12M ago1:16:16

1:16:16

You could argue that, since the advent of digital media, social media, podcasting and vlogging, AI and content marketing, that public relations has become the most adaptable marketing technique in the toolbox. Fleishman Hillard is one of the founding agency groups of the modern public relations business. Lyndsay Haywood, who looks after the UK arm …

1
Victor Houghton: The Original Search Engine 58:53

12M ago58:53

58:53

While most great creative is inspiration, that inspiration always comes from a source based in facts. These days, we’re surrounded by fake news and alternative facts that if you don’t check them out, could cause irreparable damage to yours or your client’s brand. In this show I chat with one of the advertising industry’s leading fact-finders. Victo…

1
An Inside Look at Sensitivity Reading and Representation in Queer Literature 29:43

1y ago29:43

29:43

"You read the book, you have a visceral reaction to things, you take note of it, and you bring it to the author..." In anticipation of Shelley Thompson's novel Roar hitting shelves, Emma and Cyn take the opportunity to learn more about the process behind the publication of this fiercely anticipated novel. This episode, we're taking a peek into the …

1
Keith Smith: Copyrights and wrongs 10:33

1y ago10:33

10:33

Is it possible to own words? How can a few big players in the UK's dairy industry prevent non-dairy and plant-based food manufacturers using words like Mylk or Sheeze? In this podlet, I investigate the issue of copyright and protectionism with the help of Creative Director Mike Everett, Palm PR co-founder Liam Keogh and Trading Standards Authority …

1
Liam Keogh - Palm PR: The Land of Mylk and B+tter 1:21:09

1y ago1:21:09

1:21:09

How to build a PR agency for the future Liam Keogh is the co-founder of PALM PR, arguably the UK’s most creative independent PR agency working in the food and drink and hospitality sector. He's one of those guys who runs through walls to make stuff happen – and it shows in how his agency works. Collaborating with his team to identify future clients…

1
Inside the Fruit Machine and Canada’s LGBT Purge 41:31

1y ago41:31

41:31

"It's the work of all of us to make sure people are informed." During the Cold War, Canadians became targets of a widespread, systemic effort to identify and expel all any queer people working in the military or public service. This included today's guest, Martine Roy. Martine was a young woman from Montréal who, looking for a purpose-driven career…

1
Keith Smith: The Big Green Idea 9:50

1y ago9:50

9:50

Not every green creative is a great creative, but every great creative is a green creative. It takes far less energy for an original advert or promotion to enter the public consciousness than it does a bad one. How big swings are behind some of the most iconic creative ads of our time and how they create their own momentum. Featuring: Sir John Hega…

1
Mike Everett? Who's he? 1:26:03

1y ago1:26:03

1:26:03

In the 1970's Mike Everett went straight from secondary school into advertising, starting in the mail room and eventually trying his hand at copywriting, at which he became an expert. In 1973, he began a 14 year stint at Collett, Dickenson, Pearce and Partners - one of Britain's most outrageously creative and prolific advertising agencies. He worke…

1
PILOT: "Don't Worry, You're Going to Be Okay." 43:47

1y ago43:47

43:47

Welcome to Trans Canada Stories! In this episode, hosts Emma (she/her) and Cynthia (she/her) talk about the reason behind this podcast, and how they came to know each other. The two also have a conversation on the subject of transitioning as a process, the importance of being able to access gender affirming care, and the role of the queer community…

1
Sir John Hegarty: What's the Big Idea? 1:12:42

1y ago1:12:42

1:12:42

One of the greatest minds in the world of advertising is on the show to explain how we can recapture our creative essence and make the business of marketing the sexy, inspiring innovative, funny, thought-provoking, engaging and compelling business that attracted us to it in the first place. He also explains how great creative is better for the plan…

1
Trailer: Trans Canada Stories 1:37

1y ago1:37

1:37

Welcome to Trans Canada Stories! It's a podcast dedicated to cutting through the headlines and clickbait to tell real stories about real trans people living in Canada today. "This show isn't going to be a bunch of inspiration porn about people having terrible lives and overcoming challenges..." This is a place to celebrate trans joy and the success…

1
The Black Farmer: It's all about the Sizzle 1:23:25

1y ago1:23:25

1:23:25

A real tale of inspiration, determination and motivation as I sit down with the leader, the brand ambassador, the genius behind The Black Farmer brand – Mr Wilfred Emmanuel-Jones MBE. His story begins as part of the Windrush generation, coming from poor farming stock in Jamaica with his parents, as part of Britain’s shambolic attempt to rebuild the…

1
John Caswell: New Agency Model 1:17:22

1y ago1:17:22

1:17:22

New technology such as AI, remote working services and team-working software allows independent premium talent to compete with big monolithic agencies. Premium talent also knows that many of today’s creative and advertising agencies are responding to briefs that won’t fix the company’s problems. John Caswell is premium talent. A youthful veteran of…

1
Keith Smith: Future Shock 10:59

1y ago10:59

10:59

In the 1960's author Alvin Toffler began discussing the theory of Future Shock, a human condition brought about by the rapid change of multiple areas of life; business, domestic, familial and financial. How prophetic his subsequent book 'Future Shock' turned out to be. The 21st century is seeing a manifestation of all the things that Toffler predic…

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Simply Good Form Inclusion Podcasts

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