2 minutes inside a teachers conscience.
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Welcome to the Link for Success podcast, where we chat about linking and connecting through online marketing, linking to your audience, linking to technology and linking others to your brand. Link for Success is a philosophy of using your voice to make a lasting impact on a global scale. Don't just link for the sake of linking.... Link for Success! Stacy is an Award-Winning Digital Producer, Master Podcast Trainer, Speaker, Author & Podcast Host. Helping Organizations & Entrepreneurs strateg ...
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On this last episode of season 2, I am joined by a very special guest who was part of my podcast launch for season 1 and her show had the most downloads. Since then, so many things have happened, changed, shifted for so many. Whether it be in their business life or personal, we have all had to pivot in the past few months. I wanted to have this con…
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Collaboration and changing gears with Julie Cole
24:27
24:27
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It was my pleasure to chat with Julie Cole about collaboration and switching gears. Julie is the co-founder of Mabel's Labels and busy mama of six. She has helped her company bring their product to a worldwide market, gain media recognition and win countless entrepreneur awards. Julie is a regular television contributor, an influential and syndicat…
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How to Confidently Make Intuitive Business Decisions
26:08
26:08
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26:08
Do you find yourself asking everyone you can think of when you want to make a business decision? You ask people in groups, friends and colleges along with other experts and you find out that everyone has a different opinion and you are more confused than when you started? What if there was a better way? In this episode, I chat with Jennifer Lyall, …
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Are we subjected to more criticism when we become more visible?
35:04
35:04
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As we become more visible online, are we are subjected to more and more criticism? What if we could turn that into the fuel that drives us forward? These questions and more are discussed with Dana Pharant, Badass Business Performance Coach & Speaker. I have faced this and share my experience with what I call an "anti-fan". Have you faced this? How …
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I sat down with Dave Howlett to talk about how you are positioning your products and services during this time of crisis. We discussed the difference between interpretation vs intention and how his "gears" are used during this time. You can find Dave on Social Media and at www.realhumanbeing.org and check out his Ted talk on The Gear: https://www.r…
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In today's episode, I chat with Bob Minhas about the term "Coach", working with competitors and using the term "expert". A lively conversation that I'm sure you will enjoy. Spoiler alert... who puts a failed business on their LinkedIn profile?
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Are you a name dropper? Remember when people used to do that in person? I ran into this person, I had coffee with that person. It showed they were in the "in crowd". Well, we have moved this concept to social media, especially LinkedIn. Tagging influencers for the sake of tagging them to showcase they are connected to them. Have you seen this happe…
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Sounds simple enough. Have the same voice across all platforms for brand consistency. Easy, right? Well, I'm calling myself out on this episode as I was not doing this. If someone meets you in person, do you sound the same as your social voice or radio voice? Authenticity is a huge part of gaining trust. So.. here's what happened to me when I was a…
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I hear of people being fearful of sharing too much. Fearful of giving away too much information for free. I don't believe you can ever share too much. I love giving away my information. In this episode we talk about why sharing is a great way to build followers and increase trust.
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Linking for Success also means dressing the part. Whether you are meeting someone for the first time at a professional event or in the Digital Space, you should be consistent. I believe in authenticity and being real... but have we taken these terms too far?
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I admit, I was never a fan of the term "social selling". You never sell on social. And Social Selling is not about selling on social. It's about exactly what I believe... providing value and building long term relationships. Here's my take.
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Whether I ask the question "Who's the star of your LinkedIn Profile" or "Who's the star of your podcast", I usually get the same response. "ME!" Not exactly. Listen to this episode to find out who the star of your online content should be.
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I heard the other day that Social Media has changed the way we communicate. I disagree with that as Social Media enables us to reach people that we wouldn't otherwise be able to. It's only technology. The most basic ways in which we communicate are the same ways my son with Autism was taught when he was non-verbal. What do you think? Has Social Med…
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2020 is fast approaching and here are my top 5 trends for the upcoming year. From building community to Live Video, the trends continue to focus on building relationships and video based content. What do you think are the trends for 2020? Let me know your thoughts using hashtag #linkforsuccess
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Interview with Facebook Specialist, Tammy Hudgin
46:38
46:38
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Tammy and I had a great conversation around building relationship on Social Media. We discussed the differences between Facebook and LinkedIn and how planning, being yourself and focusing on value are strategies that can be used across all social channels. It is not a Facebook vs LinkedIn debate as both are highly valuable platforms. Check out Tamm…
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You’ve probably used hashtags on Twitter and/or Instagram because it’s "what you do there". But you might be caught in two minds about using them on LinkedIn. Are they even allowed on the ‘professional’ network? Well, the short answer is, “Yes, they are!” And if you want to reach a wider audience with your content, then it makes sense to start usin…
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Interview with Social Media Consultant, Anita Kirkbride
45:48
45:48
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Anita empowers entrepreneurs to share their stories on social media so they can grow a business that facilitates living their best life. She is also the co-founder of Social Media Day Halifax. Anita and Stacy talk about building relationships over selling on Social Media, linking with forethought and going past just connecting on LinkedIn. Anita’s …
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It's Spring, which means LinkedIn has made some changes. They made some major desktop changes last spring and this spring is not different, except the changes are minor. Have you seen the new look for the top card of your profile? Do you have reactions, LinkedIn Live or LinkedIn Events. These are all features that are coming to your profile and if …
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Interview with Success Coach, Carolyn Dickinson
52:03
52:03
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A Strong Vision and a Road Map you can follow is crucial to your growth. Do you have a vision? When was the last time you looked at it? Did you know you have permission to... ack... change it! As you grow and evolve, so does your business and so does your vision! Carolyn is all about thinking bigger and bigger! She sees what you don't see and hears…
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Trust builds loyalty. Loyalty builds brand advocacy. The conversation today is around how to build trust and whether you need to have someone "like" you in order to refer or do business. I would like to take "sales" and "liking" off the table. LinkedIn is about building professional relationships and extending your hand to say hello to kick off the…
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Yikes, why did I take notes on three different devices? Now I’m in my classroom trying to piece it together. Faux Pas One, from an amazing #macul19
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Love Hate Love Hate Love Hate Love Hate
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Founder of H.U.B Inc tells us how Connections matter. H.U.B Inc helps connect you to the people, ideas and influences that will accelerate your business. Today’s businesswoman deserves a new model, one more in sync with the rapidly evolving changes impacting her personal and professional life. The right connections truly help you Link for Success. …
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In this episode, we are talking about who NOT to connect with. Your connection strategy will typically focus on who TO connect with and who your target audience is. The topic of who NOT to connect with is over-looked. Take a listen and let me know using #linkforsuccess and let me know who you are NOT connecting with.…
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Interview with International Business Strategist, Fay Chapple
48:04
48:04
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This episode is filled with action packed value. We talk about everything from branding, business strategy, online business, staying on track, funnels to what it takes to be successful in business today. Fay (@faychapple) believes that building relationships with the "people who live in her computer" is key to growing a business. Learn her strategi…
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What does it mean to Link for Success? Listen to find out why it is not about linking to success, but if you link for success, your network will grow with the right people and fill your pipeline of potential customers. Her formula of profile first and having a connection strategy is key to your growth on LinkedIn. The main purpose of Social Media i…
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