Best Startup Dna Podcast Podcasts (2025)

1
What Your CEO Won't Tell You About Your Stock Options 41:54

8h ago41:54

41:54

When you accepted the offer, maybe you imagined being in the group photo when your boss rang the bell at NASDAQ. But five years later, your company just raised its Series C, and an IPO isn’t on the horizon. Meanwhile, you need liquidity — whether it’s for a down payment on a house, starting a family, or another major life event. The stock options y…

1
The Power of a Great Tagline: Iconic Examples & Lessons for Your Brand 10:15

1d ago10:15

10:15

Looking to craft a tagline that sticks? In this episode of The Unified Brand Podcast, we explore the power of taglines, breaking down some of the most iconic examples, including Nike’s “Just Do It,” Apple’s “Think Different,” and BMW’s “The Ultimate Driving Machine.” Discover what makes a tagline truly memorable, how it differs from a slogan, and h…

1
06 | Cooked: Vitamin B3 ... and the media 25:44

3d ago25:44

25:44

For episode six of Cooked, we turn the lens on … science communication itself. We’re looking at how information travels from a scientific study to the world and what can go wrong along the way. This is the final episode in our Cooked series. We'll be back in May for another series of Science Friction on a different topic — digital devices and how t…

1
Building a Purpose-Driven Brand with Innovative Technology – Seth Casden 29:24

8d ago29:24

29:24

In this episode of The Unified Brand Podcast, we sit down with Seth Casdan, CEO and co-founder of Hologenix, to explore how building a purpose-driven brand has been key to Celliant's success. Salient, a proprietary infrared technology embedded into textiles, is revolutionizing wellness, performance, and recovery. But how do you educate the market, …

1
Why PR Comes Before PMF 31:28

9d ago31:28

31:28

Do you want to know the difference between marketing and PR? Marketing is when you say something nice about yourself; PR is when other people say nice things about you. Jenna Guarneri is the founder of JMG Public Relations and author of the bestseller "You Need PR." In this episode, she shares DIY PR tactics that help founders establish themselves …

1
05 | Cooked: Electrolytes — who needs them? 25:45

10d ago25:45

25:45

Over the past few years, you might have heard advertisements in your podcast feed or on social media for electrolyte supplements. If you haven’t seen them, they’re basically these little sachets or tubs that get mixed in with water as a drink. News media reports demand for such products is exploding – with the market for electrolyte supplements set…

1
Avoid These 4 Costly Rebranding Mistakes 6:06

16d ago6:06

6:06

Thinking about rebranding your business? Avoid the four most common mistakes that can derail your rebrand and waste valuable time and resources. In this episode of The Unified Brand Podcast, we explore: Skipping the Strategy: Why a strategy-first approach is essential for success. Ignoring the 'Why': How understanding your rebrand’s purpose shapes …

1
04 | Cooked: A peculiar potato experiment 25:45

17d ago25:45

25:45

Why did a group of anonymous strangers on the internet try to eat almost nothing but potatoes for a month? On Cooked this week, an unusual experiment and the possibilities and perils of a mono-diet. Guests: Andrew Taylor Melbourne, Australia Slime Mold Time Mold Scientist collective Dr Jess Danaher Associate Dean, RMIT University; Nutrition Scienti…

1
Investor Insights for African Startups with Capria Ventures’ Mobola da-Silva 46:19

21d ago46:19

46:19

Building a startup in Africa isn’t the same as doing it in Silicon Valley. Some challenges overlap, but many don’t, like currency volatility, limited early-stage funding, and investors who expect you to scale faster than the market allows. So how do you grow beyond your home market? How do you raise funds when VC is scarce? And what do African foun…

1
Mastering Referral Marketing & Personal Branding with Scott Grates 40:51

21d ago40:51

40:51

Struggling to grow your business through referrals? Wondering how to position yourself as the go-to expert in your industry? In this episode of The Unified Brand Podcast, we sit down with Scott Grates, co-founder and head coach of Insurance Agency Optimization. Scott shares his journey of personal and business growth, revealing how he transitioned …

1
Jessica Liu and Ankit Suri | Planto: Founders changing the fintech landscape in Asia 47:53

24d ago47:53

47:53

I’ve always maintained that the biggest competitors to a startup are often the paper process they replace. And especially in big banks, the incumbent is typically the way they’ve always done things. What I love about Jessica, Ankit and the whole Planto team is they’ve been grinding at this for 8 years now and they’re still pushing banks forward in …

1
KarmaCheck CEO Eric Ly on Customer Discovery + Early Product Development 40:20

23d ago40:20

40:20

Eric Ly is the CEO of KarmaCheck, where he’s tackling a problem he first noticed years ago as a co-founder of LinkedIn: People don’t always tell the truth about themselves. To address this, KarmaCheck — launched in 2019 — automates key aspects of the background check process. By reducing complexity, employers can speed up hiring, while job applican…

1
03 | Cooked: Mystery in the Mediterranean

24d ago

—

It was one of the world's biggest nutrition trials. A study of thousands of people which found that following a Mediterranean diet could meaningfully reduce someone's risk of heart disease and stroke. But as data detectives began to comb through the results of the trial, something wasn't quite adding up. On Cooked this week, we're taking a look at …

1
7 Proven Strategies to Make Your Brand Stand Out 21:08

30d ago21:08

21:08

In today’s crowded marketplace, how do you make your brand stand out? In this episode of The Unified Brand Podcast, we break down seven powerful differentiation strategies that help brands build an impactful presence. Learn how companies like Apple, Patagonia, Tesla, and GoPro successfully position themselves to attract loyal customers. We cover: ✅…

1
02 | Cooked: All-meat eaters say they feel great - but why?

1M ago

—

Diets like carnivore have been popping up all over the place. People who go carnivore aim to eat nothing but a select few animal products, like meat and eggs. So why are some people turning to an all-meat diet? And why do they say they feel good doing so? On this episode of Cooked, we sift through some of the counterintuitive findings around carniv…

1
Inside Acceldata: CEO Rohit Choudhary on Building a Leading Data Platform 37:37

1M ago37:37

37:37

Most early-stage founders I talk to are focused on getting their first customers, hiring their first employees, or maybe, if they’re lucky, closing their first round of funding. But what happens after that? For Rohit Choudhary, the answer was building a whole new category. Rohit is the CEO and co-founder of Acceldata, a data observability platform …

1
Vouch CEO Sam Hodges on Mitigating Startup Risk and Maximizing Growth 44:36

1M ago44:36

44:36

Startups face unexpected risks every day — cyberattacks, lawsuits, market shifts —but many entrepreneurs don’t think about risk management until it’s too late. In this episode of Fund/Build/Scale, Vouch co-founder/CEO Sam Hodges explains why risk management should be top of mind for early-stage founders. We discuss: Why risk management matters for …

1
01 | Cooked: Could ice cream actually be good for you? 25:30

1M ago25:30

25:30

Two decades ago, nutritional epidemiologists made a startling finding – that people eating more ice cream were less likely to develop diabetes. In the years since, various groups have tried to account for this peculiar scientific signal — with limited success. In multiple studies the link between ice cream and a reduced risk of diabetes persists. Y…

1
00 | INTRODUCING — Cooked

1M ago

—

For Science Friction, a new series — Cooked! On Cooked, we dig into the nuance of nutrition. Why are studies showing that ice cream could be good for you? Do we really need as many electrolytes as the internet says? And why are people feeling good on the carnivore diet? Nutrition and food scientist Dr Emma Beckett helps comb through the evidence on…

1
Why a Great Brand Story Has The Power To Change The World - With Seth Erikson 41:15

1M ago41:15

41:15

This week on The Unified Brand Podcast, we’re joined by Seth Erickson, Chief Mischief Maker at Storify Agency and author of How to Hack Humans. Seth shares groundbreaking insights on the neuroscience of storytelling, the secrets to crafting memorable brand narratives, and why startups often fail to communicate effectively. In this episode, we discu…

1
Navigating Blue Oceans: Key Insights for Emerging Founders from Vectara CEO/co-founder Amr Awadallah 52:43

1M ago52:43

52:43

Amr Awadallah is the CEO and co-founder of Vectara. Previously, he co-founded Cloudera, which went public in 2017 and was acquired for $5.3 billion, and also served as VP of Developer Relations at Google Cloud. His first startup, Aptivia, was acquired by Yahoo, where he later became VP of Product Intelligence Engineering. I talked to him about his …

1
Alex Scheer | zkMe: The end of data leaks, and getting paid for your DNA 28:32

1M ago28:32

28:32

What if you could prove your identity to anyone, anywhere, without sharing your personal details? Alex (David Alexander Scheer) from zkMe explains how zero-knowledge proofs could end the era of uploading ID documents to countless websites. But can a startup really take on tech giants like Google in the identity space? In this episode, Alex shares h…

1
How to Embed Memorability into Your Brand's DNA: Proven Strategies for Long-Term Recognition 10:04

2M ago10:04

10:04

Discover how top brands like Nike, Apple, and Netflix embed memorability into their DNA to stand out in a competitive marketplace. In this episode, we break down four actionable steps to ensure your brand is recognized and remembered: Repetition for recognition. Emotional triggers that leave lasting impressions. Consistent brand cues across all cha…

1
Denise Ho | KITDO: Could this simple invention reshape fashion? 31:39

2M ago31:39

31:39

Could this simple invention reshape fashion? In this episode, we sit down with Denise Ho, founder of KITDO(https://kitdo.co/), who transformed her 20 years of styling experience into an innovative solution that's changing how we interact with our clothes. From graduating RISD to working in New York's fashion scene, to becoming a sought-after stylis…

1
2025 Cybersecurity Trends, Insights and Storytelling Advice from YL Ventures' Andy Ellis 44:15

2M ago44:15

44:15

In this episode of Fund/Build/Scale, I talked with YL Ventures Partner Andy Ellis (a former CISO) about his approach to storytelling, tactics for founder-led sales and marketing, and why he thinks the cybersecurity hiring challenge isn’t a talent shortage, but a market misunderstanding. We also discussed refining product-market fit, customer discov…

1
Lessons from Operant AI's Startup Journey: “ We're not wasting time on wheel spinning.” 48:14

2M ago48:14

48:14

Two of the three co-founders of Operant AI — CTO Dr. Priyanka Tembey and CMO Ashley Roof — joined me to talk about building the first runtime application protection platform and navigating the challenges of cloud-native security. The company announced a $10M Series A in September 2024 — In October, we discussed taking the leap into entrepreneurship…

1
DoubleClick: 7 things that make startups look like a scam 29:53

3M ago29:53

29:53

In this episode of the Unsensible Podcast, Kimberley Lau and her team discuss the critical elements that can make a brand appear untrustworthy online. They explore the importance of visual presentation, the choice of words, and the necessity of testimonials and case studies in establishing credibility. The conversation emphasizes that even basic br…

1
Mercury Raise 2024 Survey: Founder Challenges, Fundraising Trends, and the AI Hype Cycle 44:44

3M ago44:44

44:44

Startups are built on grit, vision, and — surprisingly — a lot of peer advice. In this episode, I sat down with Mallory Contois, Head of Community at Mercury and leader of Mercury Raise, their founder success platform. Drawing from their latest survey, Mallory shares eye-opening insights about how early-stage entrepreneurs navigate challenges like …

1
Rusty Ralston and Jay Patil of Swell VC: A Hands-on Approach to Building Startups 42:09

3M ago42:09

42:09

In October 2024, New York-based Swell VC announced its second fund with $11.5 million in commitments. Co-founded by general partners Jay Patil and Rusty Ralston in 2011, the firm now manages two seed-stage funds and a special purpose vehicle with $19 million in assets. Compared to larger firms, they’re small potatoes — but that’s intentional. Swell…

1
Hayk Hakobyan | InsightGenie: Redefining Risk with Behavioural Data 38:54

3M ago38:54

38:54

Journey into the Future of Human Behavior Analytics with Hayk Hakobyan If you enjoy deep dives into the intersection of technology, human behaviour, and business innovation, this conversation with InsightGenie's founder will captivate you. In this fascinating episode, we sit down with Hayk Hakobyan, Founder and CEO of InsightGenie (formerly BizBaz)…

1
Seed-stage Valuation Insights from Lightspeed's Nnamdi Iregbulem 33:24

3M ago33:24

33:24

If a team hasn’t built a minimum viable product, secured paying customers, or demonstrated strong unit economics, what exactly are seed-stage investors betting on? To get some answers, I sat down with Nnamdi Iregbulem, a partner at Lightspeed Venture Partners, to discuss what drives seed valuations, the traits of successful founders, and his perspe…

1
10 Powerful Reasons to Rebrand Your Business Now 11:36

3M ago11:36

11:36

Discover the transformative power of rebranding in this episode of The Unified Brand Podcast, brought to you by Elements Brand Management. Learn how rebranding can help your business stand out, attract new customers, and align with your company's growth. Packed with real-world examples from brands like Apple, Old Spice, and Airbnb, this episode div…

1
Dan DeGolier: How Fractional CFOs Become a CEO's 'Strategic Teammate' 27:21

3M ago27:21

27:21

In the startups I worked at, we never had spare laptops. When we hired someone, we’d order their laptop that day. That’s Startup Cashflow 101: don’t spend money until you have to. The same principle applies to your leadership team. Hiring a CMO before product-market fit? Too soon. And a CEO can handle COO duties for a while. Most seed-stage compani…

1
Eri Koyano | menux: What the Tokyo Olympics taught me about fan engagement 26:38

3M ago26:38

26:38

Eri Koyano's journey is nothing short of inspiring, as she unravels her path from a multicultural upbringing to founding menux, a platform set to revolutionise fan engagement at sports events. Growing up across the globe—from the US to Hong Kong, and now Japan—Eri's adaptability is her superpower. Transitioning from sports marketing at the Tokyo Ol…

1
MaC Venture Capital’s Marlon Nichols Offers Seed-stage Insights for Future CEOs 45:44

3M ago45:44

45:44

When I learned that MaC Venture Capital just raised $150 million for its third fund since 2020, I immediately reached out for an interview with Marlon Nichols, the firm’s co-founder and managing general partner. Marlon previously co-founded Cross Culture Ventures, which merged with M Ventures in 2019 to form MaC VC. In this interview, we talked abo…

1
Building Scalable Brands with Simplicity and Innovation – with Toby Burns 32:21

3M ago32:21

32:21

Discover how to build a scalable, customer-focused brand with Toby Burns, Founder & CEO of The Silent Disco Company Group. In this episode of The Unified Brand Podcast, Toby shares the story behind his innovative entertainment brands, the power of simplicity in branding, and how he overcame challenges to create a thriving business. Tune in for acti…

1
From PhD to CEO: Sahil Agarwal of Enkrypt AI Shares Essential Lessons for Aspiring Founders 33:04

3M ago33:04

33:04

In this episode of Fund/Build/Scale, host Walter Thompson interviews Sahil Agarwal, CEO and co-founder of Encrypt AI. Sahil shares his journey from academia to leading an international AI company, discussing the importance of storytelling, confidence, and addressing biases within AI models. He also delves into challenges faced by immigrant entrepre…

1
Why Differentiation Is Crucial To Building a Stand Out Brand and Team With Barry Labov 48:03

3M ago48:03

48:03

By Elements Brand Management

1
Transforming Practical Wisdom into Iconic Brands with David Placek 44:10

4M ago44:10

44:10

Branding is a condensed form of storytelling. That’s my opinion, but it’s also shared by David Placek, founder and president of Lexicon Branding. Here are a few of the companies and products they’ve named since 1982: Subaru Outback, Subaru Forester BlackBerry Pentium PowerBook Nissan Rogue Lucid Azure Sonos Swiffer NVIDIA Shield Febreze In May 2024…

1
Unlocking Brand Memorability: The Cognitive Hack Your Audience Needs 7:41

4M ago7:41

7:41

In today's episode Learn the secrets to building cognitive ease, boosting brand memorability, and driving audience engagement. Packed with actionable insights, case studies, and strategies, this is your ultimate guide to unifying and elevating your brand. Discover how to brand smarter, not harder. Join us weekly as we empower founders, marketers, a…

1
From concept to Series A: How Inversion got its space-based cargo platform off the ground 56:15

4M ago56:15

56:15

Deeptech founders are solving problems that most of us don’t think of as problems and tackling challenges that push the boundaries of what we think is possible. This interview with Justin Fiaschetti, CEO and co-founder of Inversion, is a good example. Inversion is building a platform that will enable space-based cargo delivery using autonomous re-e…

1
Aligning Your Brand’s Truth with Greg Monaco 49:14

4M ago49:14

49:14

In this episode of The Unified Brand Podcast, we talk to brand and story coach Greg Monaco about the challenge of brand alignment. Greg explains the differences between corporate and personal brand development, including the essential role of discovering a unified brand truth. Learn why the strongest brands have a clear, prioritized focus—and how g…

1
Pak-Sun Ting | VoteeAI: If we don't tackle this, capitalism will divide us 44:56

4M ago44:56

44:56

Summary Pak-Sun Ting, founder of Votee, about the challenges and opportunities in AI, particularly for low-resource languages. Pak shares his journey from a stable banking career to entrepreneurship, discussing the importance of partnerships, and understanding the peculiarities of building a startup in Hong Kong. The conversation goes into the sign…

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