At C Suite Sidekick, you're the Superhero CEO slaying your business challenges. We feature business advisors, your sidekicks, that help you win the day They share the tips and actionable insights you can use to scale your business and conquer challenges. From growth hacks to leadership insights, this podcast equips entrepreneurs and business leaders with actionable tools to lead smarter and grow faster. Learn from those who have been in the trenches and are winning in today’s competitive world.
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6 Strategies That Will Drive Profitable Growth Without Increasing Headcount
9:18
9:18
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9:18
In this episode of C-Suite Sidekick, host Summer Poletti dives into actionable strategies for scaling your business without the need to hire more salespeople. Learn how to align department leaders, implement a strong demand generation strategy, leverage strategic partnerships, and harness the power of customer success. Summer also shares insights o…
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Protect Your Clients From Poaching: How to Build Loyalty AND Drive Growth
10:14
10:14
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10:14
"Protecting Your Clients: How to Build Loyalty and Drive Growth" In this episode of C-Suite Sidekick, host Summer Poletti discusses one of the most overlooked aspects of business growth: protecting the clients you already have. With competitors eager to lure your clients away, especially in fourth quarter, it's crucial to strengthen relationships a…
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Grow Your Revenue Without Hiring More Salespeople, Leverage the Power of AI
15:02
15:02
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15:02
In this episode of C-Suite Sidekick, host Summer Poletti dives into how AI can help small and midsize businesses grow their revenue without expanding their sales teams. Sharing real-world experiences and insights, Summer explains how AI can make your current team more efficient, allowing them to focus on building relationships and closing deals rat…
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AI For Non-Techie Beginners: Why You Need to Learn and Easy Ways to Start
13:17
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13:17
In this special bonus episode of C-Suite Sidekick, host Summer Poletti steps away from her usual revenue growth topics to offer a beginner-friendly guide to AI. Designed for non-techies and those who may feel hesitant about AI, this episode is packed with simple, practical tips to help you get started with tools like ChatGPT. Whether you’re a knowl…
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5 AI-Powered Strategies to Close Your Deals and Fill Your Pipeline for Q1 2025
10:11
10:11
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Welcome to our 10th episode of C-Suite Sidekick hosted by Summer Poletti! In today’s milestone episode, we'll delve into "5 AI-Powered Strategies to Close Your Deals and Fill Your Pipeline for Q1 2025." Whether you're in financial services or SaaS, we've got actionable tactics to help you drive growth and close those elusive deals, especially as th…
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How to Hit Your 2024 Revenue Goals and Set Yourself Up for 2025 Success: Expert Pipeline Strategies
9:54
9:54
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9:54
Welcome back to C-Suite Sidekick, your go-to mini pod for executive insights and actionable strategies. I'm your host, Summer Poletti, and today, we're diving into a vital year-end practice that could make or break your 2024 revenue goals. Whether you're in financial services or SaaS, the fourth quarter is crunch time for reviewing and optimizing y…
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Why Your Deals Are Stalled - And How to Fix Them
10:55
10:55
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10:55
Welcome back to C-Suite Sidekick hosted by Summer Poletti. Today we're diving into a topic that hits close to home for many B2B sales professionals, especially in financial services and SaaS - why deals get stalled and, more crucially, how to fix them. Whether you’re anxious about hitting your quota or frustrated with deals that endlessly linger in…
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7 Strategies For Your Most Successful Conference Season Yet
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34:51
Welcome back to another insightful episode of "C-Suite Sidekick!" I'm your host, Summer, and today we have a special guest, Amy from "Do What Works," who is here to share her expert strategies for nailing your next trade show. Amy, a seasoned content marketing specialist and client success manager serving the manufacturing industry, dives into seve…
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How to Find a Good B2B Salesperson: Steal 6 Tips From Me!
11:44
11:44
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11:44
Welcome back to C-Suite Sidekick, where we provide you with the actionable insights you need to succeed in the executive world. I'm your host, Summer Poletti, and today we’re tackling a question many CEOs find perplexing: How do you find a good B2B salesperson? It's an undertaking filled with potential pitfalls, from dealing with good actors who di…
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December 31 will be Here Before You Know it: 4 Strategies to Help you Finish the Year Strong
10:29
10:29
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The next in the B2B Summer Sales series. It's still slow and will probably remain so until after Labor Day, but with conference season and plenty of holidays coming up, the end of the year comes up quicker than we realize. GTM Partners research just reported that 56% of B2B companies failed to meet revenue goals last year. Now is the time to plan t…
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Maybe You Need a Break Too, 4 Conversations about Burnout That Everyone Needs to Hear
12:53
12:53
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Welcome back to C-Suite Sidekick. In today's mini-episode, host Summer Paletti tackles the critical topic of burnout in B2B sales. With 91% of people saying stress negatively impacts their work and 61% of sales professionals experiencing burnout annually, this is an issue that demands our attention. Summer shares her own burnout experiences and pro…
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What to do When Everyone (including you) is on Vacation? Cheap and Easy ways you can up your game
16:26
16:26
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16:26
Hello listeners! In today's mini-episode of the C-Suite Sidekick podcast, we're diving into the topic of upskilling and learning during the summer sales slowdown. Host Summer Paletti shares her insights on why continuous learning is crucial for career growth in today's rapidly evolving business landscape. With the rise of AI and changing consumer e…
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When B2B Selling is Slow - 4 People You Can Call
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6:23
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6:23
Hello everyone, and welcome to the C-Suite Sidekick podcast! In today's mini-episode, we'll be discussing what you can do as a salesperson when B2B selling slows down, especially during the holiday season. Our host, Summer, will share four key groups of people you can reach out to during these times to keep your sales momentum going. She'll discuss…
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Improve your Growth with Social Media: 6 Actions that will give you a Boost!
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19:16
Welcome back to C-Suite Sidekick! I'm your host, Summer, and you're tuning into another insightful mini pod, part of our B2B Summer Sales series. Today, we’re diving deep into leveraging social media for your business growth, focusing specifically on LinkedIn. Are you ready to align your sales and marketing efforts, enhance your personal brand, and…
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6 Easy Steps to Better Sales & Marketing Alignment
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Welcome to the inaugural episode of C-Suite Sidekick! I'm your host, Summer Poletti, and today we’re diving into the world of sales and marketing alignment with our first mini pod. In this concise and focused episode, we're tackling a crucial topic that often sees sales and marketing teams at odds. Have you ever been in a meeting where fingers are …
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By summer poletti
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